Valentino automobili roma
- Company typePrivate
- Founded1993
- HeadquartersRome, Italy
- Headcount11–50
- GTM typeB2C
- OfferingServices
Valentino automobili roma firmographics
Firmographics- Name
- Valentino automobili roma
- Legal name
- Valentino Automobili Roma Srl
- Website
- https://valentinoautomobili.it
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Valentino automobili roma industry classification
Industry- Product category
- Automotive Dealership
- NAICS
- Automobile Dealers (4411), Used Car Dealers (441120)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500), Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- General Automotive Repair & Maintenance (TLAKAAAA)
- akta.pro secondary industry
- Tires, wheels & related supplies distribution (CRAOANAD)
Keywords
Where Valentino automobili roma is headquartered
LocationHeadquarters
- HQ city
- Rome
- HQ country
- Italy
- HQ region
- Europe
Offices4 records
Markets served
Valentino automobili roma business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- New Volkswagen Vehicle Sales: Sale of new Volkswagen vehicles (cars and commercial vehicles) including models such as Polo, Golf, T-Roc, Tiguan, Touareg, ID.3, ID.4, ID.5, ID.7, ID.Buzz, Taigo, Tayron, T-Cross, Touran, Passat Variant, and Multivan. Revenue recognized at point of sale with potential for ancillary F&I products.
- Certified Pre-Owned (Multibrand) Vehicle Sales: Sale of certified used vehicles (Volkswagen and other brands including Fiat, Abarth, Jeep, Lancia, Audi, CUPRA, Mercedes-Benz, Opel, Peugeot, Renault, smart, Land Rover). Vehicles undergo 110-point certification checks and are sold with official Volkswagen warranty. Inventory of approximately 698 used vehicles across all sites.
- Aftersales Service and Maintenance: Workshop services including scheduled maintenance (tagliando), mechanical repairs, bodywork (carrozzeria), and original spare parts and accessories. Services available at multiple service centers at each megastore location.
- Financial and Insurance Services: The dealership acts as an insurance intermediary (registered with IVASS, RUI E000458905) and offers financing, leasing, and insurance products in partnership with financial institutions and insurance companies. Revenue generated through commissions on financing contracts and insurance policies sold alongside vehicle purchases.
- Vehicle Rental / Noleggio: Business rental (noleggio) offers on Volkswagen models (Taigo, T-Roc, Tayron, Golf) with all-inclusive packages. Revenue from rental/lease contracts with monthly billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | New Volkswagen vehicles — base model pricing |
| One time/ perpetual license | Pay-as-you-go | Used and certified vehicles — price range |
| Subscription | Monthly | Business rental (Noleggio) — all-inclusive monthly rates |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Valentino automobili roma product offering
Product offeringCore offering
Valentino Automobili Roma is an officially authorized Volkswagen dealership and service center operating four megastores and one city store across Rome. It sells new Volkswagen vehicles across the full model range, certified and selected multi-brand pre-owned vehicles (approximately 698 units in inventory), and provides aftersales maintenance and repair, bodywork, genuine spare parts, financing, insurance intermediation, and business rental (noleggio) packages.
Product overview
Valentino Automobili Roma is an official Volkswagen dealership offering a comprehensive automotive retail ecosystem. The core offering centers on new Volkswagen vehicle sales alongside a multi-brand certified pre-owned vehicle program. Supporting services include vehicle financing, leasing, insurance, and comprehensive after-sales support through authorized service centers, body shop facilities, and genuine parts supply. The business operates across five locations in Rome (Tiburtina, Prenestina, Tuscolana, Parioli, and Largo Rodolfo Lanciani), providing new vehicle sales, used car sales, and service facilities.
Differentiator
Problem solved
Functional benefit
Brands
- Usato Certificato: Certified pre-owned vehicle program offering guaranteed used cars with verified quality standards
- Usato Selezionato
Products and services
- New Volkswagen Vehicles
Quantifiable outcome
- 7 consecutive Volkswagen Dealer Award Italy wins (2020, 2021, 2022, 2023, 2024, 2025, 2026)
- +2 more outcomes
Companies that use Valentino automobili roma
Customer profileSegments3 records
Ideal customer profiles2 records
Valentino automobili roma technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Valentino automobili roma partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Volkswagen Group ItaliacoreValentino Automobili is an official authorized dealer and service center for Volkswagen vehicles in Rome. The company holds the exclusive right to sell new Volkswagen vehicles, offer Volkswagen-approved service and maintenance, and use the Volkswagen brand in its commercial activities. The partnership involves regular performance evaluations by Volkswagen, access to manufacturer promotional programs, and official certification as a Volkswagen dealer. The strength of this partnership is evidenced by seven consecutive Volkswagen Dealer Award Italy wins (2020–2026).
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Valentino automobili roma competitors and assessment
Company assessmentDirect peers
- Lithia Motors: Large US and international dealer group operating franchised dealerships across multiple brands, with growing digital retailing and a stated strategy of acquiring regional dealer groups. Closely mirrors Valentino's multi-brand franchise and consolidated group structure.
- Inchcape plc: London-listed international automotive distributor and retailer with operations across multiple global markets, focused on premium and volume brands. Comparable as a multi-market franchised retailer with similar OEM partnerships and aftersales infrastructure.
- Group 1 Automotive: US and UK franchised automotive retailer with 200+ dealerships and integrated parts, service, and F&I operations. Operates a comparable authorized-dealer model with multiple OEM relationships, similar to Valentino's authorized VW/franchise structure.
- Penske Automotive Group: International franchised auto retailer with operations across the US and Europe, operating authorized dealerships with new car sales, service, parts, and F&I. Directly comparable in business model to Valentino's authorized VW dealer operations, though at materially larger scale and geographic diversity.
- Sonic Automotive: US dealer group operating franchised dealerships alongside the EchoPark used-vehicle retail concept. Comparable due to its dual new-franchise and standalone used-vehicle operations, mirroring Valentino's combined new VW and CPO model.
- AutoNation: Largest US automotive retailer operating franchised dealerships across multiple OEMs with integrated sales, service, parts, and F&I. Comparable multi-site franchise dealership model with similar revenue mix and aftersales economics to Valentino.
- CarMax: Largest US used vehicle retailer with a multibrand certified inventory model, in-house financing, and standardized reconditioning. Directly comparable to Valentino's certified pre-owned program (~698 units) and multibrand used vehicle strategy, though CarMax operates at national scale.
- Asbury Automotive Group: US franchised automotive retailer with operations across multiple states, offering new and used vehicles, parts, service, and F&I products. Comparable multi-site franchise model with similar revenue diversification.
Emerging players
- Auto1 Group: Pan-European online used car platform operating across 30+ European markets with proprietary digital inspection and logistics. An emerging competitor to Valentino's CPO and multibrand used car sales, particularly for digital-native buyers in Italy.
- brumbrum: Italy-based online used car retailer offering home delivery, 14-day return, and warranty-backed multibrand used vehicles. A domestic Italian competitor to Valentino's certified pre-owned and multibrand used sales, competing for the same Rome-area digital buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Valentino automobili roma social profiles
Digital presenceValentino automobili roma compliance and trust
Trust signalCompliance4 records
Valentino automobili roma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Valentino automobili roma leadership team
Management profileNumber of profiles
Valentino automobili roma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Valentino automobili roma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Valentino automobili roma
What does Valentino automobili roma do?
Valentino Automobili Roma is an officially authorized Volkswagen dealership and service center operating four megastores and one city store across Rome. It sells new Volkswagen vehicles across the full model range, certified and selected multi-brand pre-owned vehicles (approximately 698 units in inventory), and provides aftersales maintenance and repair, bodywork, genuine spare parts, financing, insurance intermediation, and business rental (noleggio) packages.
Is Valentino automobili roma a public or private company?
Valentino automobili roma is a private company. It is classified as unknown and is currently operating.
When was Valentino automobili roma founded?
Valentino automobili roma was founded in 1993. It employs 11 to 50 people.
Where is Valentino automobili roma based?
Valentino automobili roma is headquartered in Rome, Italy, in the Europe region.
How does Valentino automobili roma make money?
Five revenue lines are on record. New Volkswagen Vehicle Sales are the primary driver. The others are certified Pre-Owned (Multibrand) Vehicle Sales, aftersales Service and Maintenance, financial and Insurance Services and vehicle Rental / Noleggio.
Who are Valentino automobili roma's main competitors?
Direct peers on record are Lithia Motors, Inchcape plc, Group 1 Automotive, Penske Automotive Group, Sonic Automotive, AutoNation, CarMax and Asbury Automotive Group. Emerging players are Auto1 Group and brumbrum.
Does Valentino automobili roma have an API?
No public API is recorded for Valentino automobili roma.
What industry is Valentino automobili roma in?
Valentino automobili roma's product category is Automotive Dealership. Its primary akta.pro industry code is TLAKAAAA, General Automotive Repair & Maintenance, with a secondary code of CRAOANAD, Tires, wheels & related supplies distribution. Its NAICS code is 4411 and its SIC code is 5500.