Strasser Steine
STRASSER Steine GmbH is an Austrian natural stone processor founded in 1963 that manufactures kitchen countertops, monolithic stone kitchen islands (ST-ONE), landscaping stones, and memorials, selling exclusively through kitchen specialist trade partners across Europe, the USA, and China.
- Company typePrivate
- Founded1963
- HeadquartersSankt Martin Im Muhlkreis, Austria
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Strasser Steine does
STRASSER Steine GmbH is an Austrian, privately-held natural stone processor founded in 1963 and headquartered in St. Martin im Mühlkreis, operating four divisions: kitchen countertops (the dominant line), ST-ONE monolithic natural stone kitchen islands, landscaping stones, and natural stone memorial monuments. The company produces over 14,000–20,000 kitchen commissions per year from 3,600 stored slabs at a purpose-built facility featuring a 52-metre high bay rack system and proprietary surface finishes (Leather Look, Semi Gloss), and it markets the ALPINOVA RE-STONING material made from 90% recycled natural stone. Distribution is exclusively indirect through the kitchen specialist trade (Küchenfachhandel) — furniture houses, kitchen studios, and carpentry shops — across at least ten countries including Austria, Germany, Switzerland, the Czech Republic, the United States, and China.
The business operates a B2B-only go-to-market with no direct consumer sales, holding a 70% share of the Austrian kitchen and furniture showroom segment and selling premium products at undisclosed prices set via dealer partners. Revenue grew from EUR 23.2 million in 2015 to over EUR 50 million in 2024, with the company publicly targeting a record result for 2026; recent activity includes a strategic partnership with alba vene for new ALPINOVA surface variants (April 2026), relocation of the German sales subsidiary to Ansbach (March 2026), and the appointment of a new CFO (October 2025). The company is majority-owned and led by CEO Johannes Artmayr, who acquired control from the founding family in 2005 and led the 2012 EUR 10 million investment in the modern production facility.
Strasser Steine firmographics
Firmographics- Name
- Strasser Steine
- Legal name
- STRASSER Steine GmbH
- Website
- https://strasser-steine.at
- Company type
- Private
- Founded year
- 1963
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- STRASSER Steine GmbH is an Austrian natural stone processor founded in 1963 that manufactures kitchen countertops, monolithic stone kitchen islands (ST-ONE), landscaping stones, and memorials, selling exclusively through kitchen specialist trade partners across Europe, the USA, and China.
- Ownership category
- akta.pro rank
Strasser Steine industry classification
Industry- Product category
- Kitchen Countertops (Natural Stone)
- NAICS
- Cut Stone and Stone Product Manufacturing (327991)
- SIC
- Cut Stone & Stone Products (3281)
- akta.pro primary industry
- Countertop Fabrication & Installation (Stone/Quartz/Solid Surface) (HSAPAIAE)
- akta.pro secondary industries
- Marble Quarrying & Dimension Stone Fabrication (IMAKAHAE), Kitchen Island & Custom Storage Solutions (HSAPAAAH)
Keywords
Where Strasser Steine is headquartered
LocationHeadquarters
- HQ city
- Sankt Martin Im Muhlkreis
- HQ country
- Austria
- HQ region
- Europe
Offices4 records
Markets served
Strasser Steine business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Kitchen Countertops: Manufacturing, delivery, and installation of natural stone, ceramic, and quartz composite kitchen countertops. The dominant revenue stream, representing the top division with 70% Austrian market share in kitchen and furniture showrooms.
- ST-ONE Natural Stone Kitchen Islands: Monolithic natural stone kitchen islands sold internationally under the ST-ONE brand. Premium product line featuring complete kitchen island solutions with integrated features.
- Stone Trading: Commerce with stones and stone products including natural stone slabs and processed materials.
- Workshop and Assembly Services: Work and assembly services related to stone processing and installation, including water and cooktop connections (excluding gas) and natural measurement services.
- Landscaping Stones: Natural stone products for outdoor and landscaping applications.
- Natural Stone Monuments: Memorial and grave monuments division.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | No direct consumer pricing - sold exclusively through kitchen specialist retailers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Strasser Steine product offering
Product offeringCore offering
STRASSER Steine manufactures and distributes premium natural stone, ceramic, and Alpinova recycled-stone kitchen countertops, as well as monolithic ST-ONE natural stone kitchen islands. The company operates Europe's most modern natural stone production facility in St. Martin i.M., Austria, producing 20,000+ kitchen commissions annually from a stock of 3,600 slabs. Products are sold exclusively through kitchen specialist trade partners (furniture houses, kitchen studios, carpentry shops) across Central Europe and internationally under the ST-ONE brand.
Product overview
STRASSER Steine is Austria's largest natural stone processor operating four divisions: kitchen countertops (core business with 70% domestic market share), ST-ONE natural stone kitchen islands, landscaping stones, and natural stone monuments. The product portfolio centers on natural stone and ceramic kitchen worktops alongside the innovative Alpinova RE-STONING surface (90% recycled stone). The company produces over 14000-20000 kitchen commissions annually from 3600 stored slabs at its modern European facility.
Differentiator
Problem solved
Functional benefit
Brands
- ST-ONE: International brand for monolithic natural stone kitchen islands, operating as a distinct international supplier with showrooms in New York, USA and Shanghai, China.
- ALPINOVA
- digiSTONE
Products and services
- Natural Stone Kitchen Countertops Premium natural stone countertops for kitchens, available in polished, semi gloss, and leather look surface finishes. Made from 3,600 stored slabs with annual production exceeding 14,000-20,000 kitchen commissions. Heat-resistant, scratch-resistant, hygienic, and featuring unique natural color and texture variations. Sold exclusively through kitchen specialist trade partners.
- Alpinova RE-STONING Countertops World-first RE-STONING surface for kitchen countertops and islands, made from 90% recycled natural stone and/or feldspar with 10% high-quality binder. Fully recyclable, available in 12mm thickness for lightweight elegance, heat-resistant up to 200°C. Targets sustainability-conscious consumers without compromising durability or aesthetics.
- Ceramic Kitchen Countertops Elegant engineered ceramic material composed of quartz, feldspar, porcelain clay, and tone. Offers high durability for demanding kitchen use with exceptional color variety, hygienic easy-care surface, and resistance to heat and scratches. Sold through kitchen specialist trade partners.
- ST-ONE Monolithic Natural Stone Kitchen Islands Monolithic natural stone kitchen islands under the ST-ONE sub-brand, sold internationally through dedicated showrooms in New York and Shanghai. Features solid wood drawers with finger joints available in Dark Oak, Natural Oak, or Nut finishes. Available in Unit L (284cm), Unit S (214cm, 184cm), and Unit Q (144cm) configurations for premium kitchen design.
- Alpenwelt Natural Stone Collection Regional natural stone collection sourced from the European Alps, including variants named Alpengrün, Dunkelwalder, Gletscherbach, Mühltalsee, and Plöckinger. Features short transport distances and is offered with Leather Look surface finish. Sold through kitchen specialist trade.
- Natural Stone Memorials and Monuments (Denk- & Grabmal) Natural stone memorials and monuments for cemetery and grave applications, including traditional craftsmanship. Part of one of STRASSER's four business divisions. Targeted at families, funeral services, and cemetery operators.
- Landscaping Stones Natural stone products for outdoor and landscaping applications including garden design projects. Sold to landscape architects and garden designers requiring high-quality natural stone materials for durable and aesthetically pleasing outdoor spaces.
Quantifiable outcome
- 70% market share in Austrian domestic market for kitchen and furniture showrooms
- +1 more outcomes
Companies that use Strasser Steine
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Strasser Steine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Strasser Steine partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- alba venecoreSTRASSER Steine partnered with alba vene to develop new Alpinova surface variants (sole vene and lido vene). This collaboration represents an extension of the successful Alpinova product line, with alba vene providing surface veneer technology for the innovative natural stone composite material.
- MHK GroupcoreSTRASSER Steine is a supplier partner to MHK Group, a leading kitchen furniture purchasing cooperative in Germany. MHK granted STRASSER Steine the Excellence Award recognizing outstanding partnership quality.
- European Stone Festival / Euroskills / WorldskillsminorSTRASSER Steine supports employee participation in international stone craftsmanship competitions (European Stone Festival, Euroskills, Worldskills) as part of their talent development and skills training program.
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
Strasser Steine competitors and assessment
Company assessmentEmerging players
- Inalco: Spanish large-format ceramic slab and countertop manufacturer. Comparable as a competing material category (ceramic surfaces) reaching the same kitchen studios; a partial-substitute rather than identical natural-stone peer.
- Diresco: Belgian engineered-stone surface manufacturer focused on premium countertops and architectural applications. Comparable as a smaller, design-forward European surface brand in the same kitchen-dealer channel.
- Laminam: Italian producer of large-format ceramic slabs for countertops, cladding, and furnishings. Comparable as a premium European surface brand selling through architects and kitchen dealers; competes on durability and aesthetics versus natural stone.
Direct peers
- Quarella: Italian engineered stone (marble and quartz composite) producer for kitchen and bathroom worktops. Comparable as a European fabricator with similar material portfolio and dealer-based kitchen distribution.
- Cosentino: Spanish global leader in engineered and natural stone surfaces (Silestone quartz, Dekton ceramic, natural stone). Closest publicly disclosed peer in scale, category breadth, and kitchen-dealer distribution model — competing head-to-head at European kitchen studios.
- Antolini Luigi & C. Italian natural stone processor and fabricator with global distribution. Highly comparable as a natural-stone specialist targeting kitchen countertops and luxury interior surfaces through a similar kitchen-trade channel.
- Compac: Spanish engineered-quartz and marble surface manufacturer (now part of Roca Group). Comparable in product category (quartz/natural-stone countertops) and European kitchen-dealer distribution; competitive overlap in DACH markets.
- Caesarstone: Israel-headquartered pioneer of engineered quartz countertops, now expanding into natural stone and porcelain. Comparable as a premium countertop brand selling through kitchen dealers globally, directly contesting STRASSER's premium positioning.
Broad incumbents
- Cambria: US family-owned engineered quartz surface producer with nationwide kitchen-dealer distribution. Comparable as a vertically integrated premium quartz brand competing for the same kitchen studio shelf-space as STRASSER's ST-ONE and natural-stone lines.
- LX Hausys (formerly LG Hausys): Korean building-materials conglomerate producing engineered quartz (Viatera) and other surfaces for global kitchen markets. Comparable as a broad incumbent in premium kitchen surfaces with significantly larger scale than STRASSER.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Strasser Steine social profiles
Digital presenceStrasser Steine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Strasser Steine leadership team
Management profileNumber of profiles
Profiles2 records
Strasser Steine subsidiaries and ownership
Company hierarchySubsidiaries3 records
Strasser Steine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Strasser Steine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Strasser Steine
What does Strasser Steine do?
STRASSER Steine manufactures and distributes premium natural stone, ceramic, and Alpinova recycled-stone kitchen countertops, as well as monolithic ST-ONE natural stone kitchen islands. The company operates Europe's most modern natural stone production facility in St. Martin i.M., Austria, producing 20,000+ kitchen commissions annually from a stock of 3,600 slabs. Products are sold exclusively through kitchen specialist trade partners (furniture houses, kitchen studios, carpentry shops) across Central Europe and internationally under the ST-ONE brand.
Is Strasser Steine a public or private company?
Strasser Steine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Strasser Steine founded?
Strasser Steine was founded in 1963. It employs 101 to 250 people.
Where is Strasser Steine based?
Strasser Steine is headquartered in Sankt Martin Im Muhlkreis, Austria, in the Europe region.
How does Strasser Steine make money?
Six revenue lines are on record. Kitchen Countertops are the primary driver. The others are ST-ONE Natural Stone Kitchen Islands, stone Trading, workshop and Assembly Services, landscaping Stones and natural Stone Monuments.
Who are Strasser Steine's main competitors?
Emerging players on record are Inalco, Diresco and Laminam. Direct peers are Quarella, Cosentino, Antolini Luigi & C., Compac and Caesarstone. Broad incumbents are Cambria and LX Hausys (formerly LG Hausys).
Does Strasser Steine have an API?
No public API is recorded for Strasser Steine.
What industry is Strasser Steine in?
Strasser Steine's product category is Kitchen Countertops (Natural Stone). Its primary akta.pro industry code is HSAPAIAE, Countertop Fabrication & Installation (Stone/Quartz/Solid Surface), with a secondary code of IMAKAHAE, Marble Quarrying & Dimension Stone Fabrication. Its NAICS code is 327991 and its SIC code is 3281.