Cloisters
- Company typePrivate
- Founded-
- HeadquartersRichmond, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Cloisters firmographics
Firmographics- Name
- Cloisters
- Legal name
- Cloisters Associates, LLC
- Website
- https://colonycloisters.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Cloisters is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cloisters business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Monthly Rent Payments: Recurring monthly rental income from tenants occupying efficiency, 2-bedroom, and 3-bedroom townhome units. Base rent ranges from $932/month for efficiencies to $2,015/month for 3-bedroom units with den. 12-month standard lease terms with 6-month options available at additional cost.
- One-Time Fees: Non-refundable fees including application fee ($50), administrative fee ($200), and security deposit ($350). Additional pet-related fees including $250 non-refundable pet fee plus $15/month pet rent.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Efficiency unit - 410 sq ft |
| Subscription | Monthly | 2 bedroom, 1.5 bath - 1,056 sq ft |
| Subscription | Monthly | 2 bedroom, 2 bath with den - 1,356 sq ft |
| Subscription | Monthly | 3 bedroom, 2.5 bath - 1,400 sq ft |
| Subscription | Monthly | 3 bedroom, 3 bath with den - 1,700 sq ft |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Cloisters product offering
Product offeringCore offering
Cloisters is a residential rental community in Henrico, VA that leases efficiency apartments (approximately 410 sq ft) and 2-3 bedroom townhomes (1,056-1,700 sq ft) on monthly subscription leases ranging from $932 to $2,015. Residents access an online portal for rent payments, maintenance requests, and account management, and share community amenities including a pool, playgrounds, clubhouse, and basketball court. The offering is operated by Colony Management Corp under the legal entity Cloisters Associates, LLC.
Product overview
Cloisters is a residential apartment and townhome community in Henrico, VA offering a portfolio of rental products including efficiency apartments (410 sq ft), 2-bedroom townhomes (1,056-1,356 sq ft), and 3-bedroom townhomes (1,400-1,700 sq ft). These are available as 2 and 3-level multi-story units. The community supplements its core housing products with a digital Resident Services Portal powered by RealPage, enabling online rent payments, maintenance requests, and account management. Additional offerings include a Flex installment payment option and eMoney Order payment service at local retailers. Community amenities include a swimming pool, playgrounds, clubhouse, and basketball court.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Units ranging from 410 sq ft efficiency to 1,700 sq ft 3-bedroom with den
Companies that use Cloisters
Customer profileSegments1 record
Ideal customer profiles1 record
Cloisters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Cloisters partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- RealPage, Inc.coreRealPage provides the online property management software platform powering Colony's resident services portal. This includes secure rent payment processing (PCI/DSS compliant), service request management, and resident account administration. RealPage's security infrastructure includes SSL/TLS encryption, data integrity controls, and has received Trustwave Report on Compliance annually since 2008.
- VerizonminorVerizon offers exclusive deals to Cloisters residents, providing discounted services as a resident benefit.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Cloisters competitors and assessment
Company assessmentDirect peers
- Bozzuto Group: Mid-Atlantic-focused multifamily owner, operator, and developer with a portfolio of suburban Class-A apartment and townhome communities very similar in product mix and geography to Cloisters' Henrico positioning.
- Drucker + Falk: Mid-Atlantic and Southeast third-party multifamily property manager and owner with suburban apartment communities comparable to Cloisters in scale, geography, and renter demographic.
- The Bainbridge Companies: Mid-Atlantic and Southeast multifamily owner/operator with suburban garden and townhome communities; comparable business model of owning/operating individual rental communities in secondary metros.
- Kettler: Washington, DC-area multifamily owner/operator and property manager; directly comparable on suburban mid-Atlantic garden-style and townhome rental product serving similar family renter segments.
Broad incumbents
- AvalonBay Communities: Large publicly traded multifamily REIT with suburban and urban Class-A rental communities across the Mid-Atlantic, including Richmond-area product that competes with Cloisters for the same family renter pool.
- Essex Property Trust: Multifamily REIT operating upscale apartment communities on the West Coast; comparable business model of owning and leasing individual residential rental communities, though in a different geographic market.
- Mid-America Apartment Communities: Large multifamily REIT concentrated in the Sunbelt with suburban garden-style communities; comparable operating model of owning and leasing individual rental communities to families and individuals.
- Camden Property Trust: Diversified multifamily REIT operating suburban garden-style apartment communities with similar amenity packages and renter demographics to Cloisters, though at much larger portfolio scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Cloisters social profiles
Digital presenceCloisters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cloisters leadership team
Management profileNumber of profiles
Cloisters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cloisters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cloisters
What does Cloisters do?
Cloisters is a residential rental community in Henrico, VA that leases efficiency apartments (approximately 410 sq ft) and 2-3 bedroom townhomes (1,056-1,700 sq ft) on monthly subscription leases ranging from $932 to $2,015. Residents access an online portal for rent payments, maintenance requests, and account management, and share community amenities including a pool, playgrounds, clubhouse, and basketball court. The offering is operated by Colony Management Corp under the legal entity Cloisters Associates, LLC.
Is Cloisters a public or private company?
Cloisters is a private company. It is classified as corporate owned and is currently operating.
When was Cloisters founded?
Cloisters was founded in -1. It employs 11 to 50 people.
Where is Cloisters based?
Cloisters is headquartered in Richmond, United States, in the North America region.
How does Cloisters make money?
Two revenue lines are on record. Monthly Rent Payments are the primary driver. The others are one-Time Fees.
Who are Cloisters's main competitors?
Direct peers on record are Bozzuto Group, Drucker + Falk, The Bainbridge Companies and Kettler. Broad incumbents are AvalonBay Communities, Essex Property Trust, Mid-America Apartment Communities and Camden Property Trust.
Does Cloisters have an API?
No public API is recorded for Cloisters.