The Meadow Event Park
The Meadow Event Park is a privately held 331-acre multi-purpose event venue in Doswell, Virginia, that rents indoor and outdoor facilities (Farm Bureau Center, Meadow Hall, Equine & Livestock Complex) to weddings, corporate/trade shows, equestrian events, and festivals, and hosts the State Fair of Virginia on its historic Secretariat-birthplace property.
- Company typePrivate
- Founded1805
- HeadquartersDoswell, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Meadow Event Park does
The Meadow Event Park is a privately held, 331-acre multi-purpose event venue located in Doswell, Caroline County, Virginia, situated minutes from Richmond and Fredericksburg with drive-in access from the D.C. area and Hampton Roads. Originally a Morris family farm founded in 1805 and later established as Meadow Stable by Christopher Chenery in 1936, the property is the historic birthplace and early home of the champion racehorse Secretariat (born March 30, 1970), a status that earned it listing on both the National Register of Historic Places and the Virginia Landmarks Register. The venue has operated as The Meadow Event Park since the State Fair of Virginia was first hosted there in 2009.
The venue operates a platform-plus-modules facility architecture spanning indoor exhibition and event space (Farm Bureau Center, a 63,354 sq ft climate-controlled hall; Meadow Hall mansion; Meadow Pavilion; Carter Machinery Classroom), an 80-acre Equine & Livestock Complex with 143 permanent stalls and a 160'x250' covered arena, outdoor infrastructure with hundreds of acres and a permanent ticket plaza, and 32 RV hook-up sites managed via the LetsBonfire online booking platform. Customer segments are diversified across corporate/trade shows, weddings and social events, equestrian and livestock producers, and festival/outdoor event organizers. There is no proprietary technology stack; operations are quote-based with phone/email rental inquiries.
Revenue is generated through one-time facility rentals across multiple venue types, year-round sponsorships and naming rights (Pepsi, Farm Credit, First Bank & Trust, Farm Bureau, Hoober, Sunbelt Rentals, General RV), online RV site bookings, and Secretariat Birthplace self-guided and audio tours. Distribution combines direct venue rental sales with a network of six hotel partner discount programs, an online event calendar, and dedicated press/media relations. Pricing is quote-based and not publicly disclosed.
The Meadow Event Park firmographics
Firmographics- Name
- The Meadow Event Park
- Legal name
- The Meadow Event Park
- Website
- https://meadoweventpark.com
- Company type
- Private
- Founded year
- 1805
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Meadow Event Park is a privately held 331-acre multi-purpose event venue in Doswell, Virginia, that rents indoor and outdoor facilities (Farm Bureau Center, Meadow Hall, Equine & Livestock Complex) to weddings, corporate/trade shows, equestrian events, and festivals, and hosts the State Fair of Virginia on its historic Secretariat-birthplace property.
- Ownership category
- akta.pro rank
The Meadow Event Park industry classification
Industry- Product category
- Event Venue Services
- NAICS
- Amusement and Theme Parks (71311), RV (Recreational Vehicle) Parks and Recreational Camps (72121)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Fairgrounds & Expo Parks (THAHAAAH)
- akta.pro secondary industries
- Equestrian & Rodeo Facilities (MPAKAEAM), Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI), Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB)
Keywords
Where The Meadow Event Park is headquartered
LocationHeadquarters
- HQ city
- Doswell
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Meadow Event Park business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Venue Rental: Rental fees for multiple facilities including the Farm Bureau Center (63,354 sq ft Exhibition Hall), Meadow Hall, Meadow Pavilion (6,984 sq ft), Equine & Livestock Complex, Carter Machinery Classroom, and outdoor spaces. Rental inquiries are managed through dedicated staff contacts for each facility type.
- Sponsorships & Naming Rights: Year-round brand marketing opportunities including naming rights for events and permanent structures. Sponsorship packets are available for The Meadow Event Park and State Fair of Virginia.
- Camping/RV Site Rentals: Public camping reservations through online booking system with RV hook-up sites. Reservations must be made at least 72 hours in advance.
- Secretariat Birthplace Tours: Self-led and audio-guided historical tours of the Secretariat birthplace site, available Monday through Friday 10am-4pm.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Meadow Hall wedding and event rental |
| One time/ perpetual license | Multi-year contract | Meadow Pavilion rental |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
The Meadow Event Park product offering
Product offeringCore offering
The Meadow Event Park rents a 331-acre multi-purpose venue in Doswell, Virginia, comprising indoor facilities (Farm Bureau Center exhibition hall, Meadow Hall mansion, Meadow Pavilion, Carter Machinery Classroom), an 80-acre Equine & Livestock Complex with permanent stalls and covered arenas, outdoor event infrastructure, and on-site RV camping. Revenue is generated from facility rental fees paid by event organizers, wedding parties, corporate clients, and equestrian/livestock show producers, supplemented by year-round sponsorships and naming rights, public camping reservations, and self-guided Secretariat birthplace tours.
Product overview
The Meadow Event Park is a 331-acre multi-purpose event venue in Caroline County, Virginia, offering a diverse portfolio of rental facilities and event spaces. The venue operates a platform-plus-modules architecture consisting of indoor venues (Farm Bureau Center exhibition hall, Meadow Hall mansion, Meadow Pavilion, Carter Machinery Classroom), the Equine & Livestock Complex (80 acres with stables and arenas), outdoor infrastructure, and camping facilities. The property, once a family farm and home to Secretariat, is designated on the National Register of Historic Places and hosts the annual State Fair of Virginia alongside other events year-round.
Differentiator
Problem solved
Functional benefit
Products and services
- Farm Bureau Center A 63,354-square-foot climate-controlled exhibition hall with show office, ticket offices, full kitchen, concession stand, and connectivity capabilities. Floor-to-ceiling dividers create two separate 31,587-square-foot areas, plus two 20,000-square-foot asphalt pads and a 5½-acre festival loop outside. Targeted at trade shows, expos, conferences, banquets, and festivals.
- Meadow Hall A Southern-style mansion venue with a marble foyer, mahogany-paneled rooms, 2,000- and 600-square-foot ballrooms, marble gas-fueled fireplace and bar, caterer's kitchen, 824-square-foot gallery, and covered terrace. The second floor has three private rooms with baths for bridal suites, breakout sessions, or meetings. Targeted at weddings, receptions, and private social events.
- Meadow Pavilion A 6,984-square-foot multi-purpose facility with a central skylight, sectional glass doors, heated venue with concrete floors, large industrial fan for air circulation, electricity for booth exhibits, and phone/internet capabilities. Suitable for conferences, banquets, holiday events, and large wedding receptions.
- Equine & Livestock Complex An 80-acre equestrian and livestock complex featuring 143 permanent stalls in Southern States Legends Stables, the 160' x 250' First Bank & Trust Company Pavilion covered arena, the 42,000 sq ft Farm Credit Pavilion with show office and restrooms, three outdoor lighted arenas, exhibitor facilities with showers, and 32 RV spaces with hook-ups. Targeted at horse shows, livestock exhibitions, and equestrian competitions.
- Carter Machinery Classroom (Dominion Conservation Classroom) An 874-square-foot building for small meetings and gatherings, featuring solar-powered heating and air conditioning, two roll-up doors, a small covered porch, single restroom, easy parking, and views of the north side of the property.
- Outdoor Infrastructure Hundreds of acres available for outdoor events with easy access via multiple gates, ample parking on asphalt and grass, a pedestrian tunnel under state Route 30, a permanent ticket plaza, vehicle and pedestrian paths, public restrooms, and two RV campgrounds. Targeted at festivals, outdoor concerts, youth events, and runs/walks.
- RV Camping Sites (General RV North Campground) Public RV camping reservations at the General RV North Campground located via Gate 3 behind and north of the Farm Bureau Center, with 32+ RV spaces with hook-ups. Reservations are made online via the LetsBonfire platform at least 72 hours in advance.
- Secretariat Birthplace Tour Self-led historical tours of the birthplace of Secretariat, including original yearling and stallion barns from the 1930s, the foaling shed, training barn, Secretariat stride markers, Meadow Hall galleries, and horse cemetery. Audio tours available via youraudiotour.com. Available Monday through Friday 10am-4pm.
- State Fair of Virginia The annual State Fair of Virginia hosted at The Meadow Event Park since 2009, attracting visitors from throughout the Commonwealth of Virginia.
Companies that use The Meadow Event Park
Customer profileSegments4 records
Ideal customer profiles4 records
The Meadow Event Park technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Meadow Event Park partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered minor.
- PepsiminorBeverage sponsor logo displayed on partners page. One of multiple corporate sponsors supporting The Meadow Event Park and State Fair of Virginia events.
- First Bank & Trust CompanyminorFinancial institution sponsor with naming rights for the 160' x 250' covered arena at the Equine & Livestock Complex (First Bank & Trust Company Pavilion).
- HooberminorFarm equipment partner logo displayed on partners page.
- Caroline CountyminorLocal government tourism partner; included in partner listings and referenced for directions and local tourism information.
- Sunbelt RentalsminorEquipment rental partner logo displayed on partners page.
- General RVminorRV-related partner supporting campground operations with logo displayed on partners page.
- Farm CreditminorSponsor with naming rights for the 42,000 sq ft Farm Credit Pavilion at the Equine & Livestock Complex. Includes show office and restrooms.
- Tru by Hilton AshlandminorHotel partner offering discount code MEP for Meadow Event Park event attendees. Part of nearby lodging partnership program.
- Fairfield Inn & Suites AshlandminorMarriott hotel partner with discount code MMW4 for Meadow Event Park event attendees.
- Avid Hotel Richmond/North AshlandminorIHG hotel partner with discount code ILRZN for Meadow Event Park event attendees.
- Garner Hotels DoswellminorIHG hotel partner in Doswell for Meadow Event Park event attendees.
- Holiday Inn Express & Suites AshlandminorHotel partner with discount code MPKY for Meadow Event Park event attendees.
- Country Inn & Suites by Radisson AshlandminorHotel partner offering MEP discount code for Meadow Event Park event attendees; phone booking at (804) 798-7378.
- Virginia Horse Industry BoardminorState equine industry organization partner with logo displayed on the Equine & Livestock Complex page.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
The Meadow Event Park competitors and assessment
Company assessmentDirect peers
- Tryon International Equestrian Center: Purpose-built equestrian resort and competition venue in Mill Spring, NC with permanent stalls, multiple arenas, and on-site lodging — directly comparable to Meadow's Equine & Livestock Complex and equestrian event focus.
- Georgia National Fairgrounds & Agricenter: State fairground and multi-event facility in Perry, GA hosting the Georgia National Fair alongside livestock shows, equestrian events, and expos — a direct functional peer to Meadow's fairground/event complex.
- Eastern States Exposition (The Big E): Multi-purpose fairground and exposition venue in West Springfield, MA that hosts a major state agricultural fair plus year-round trade shows, equestrian events, and concerts — closely matching The Meadow's fairground-plus-event-center model.
Broad incumbents
- World Equestrian Center: Large multi-discipline equestrian venue with locations in Ocala, FL and Wilmington, OH offering permanent stabling, arenas, and on-site lodging — overlapping directly with Meadow's equestrian facility and event business, at greater scale.
- Kentucky Exposition Center: Large multi-purpose exposition venue in Louisville, KY hosting the North American International Livestock Exposition plus trade shows and consumer events — analogous broader incumbent to Meadow's fairground/event-center model.
- Fair Park (State Fair of Texas): Historic 277-acre exposition complex in Dallas hosting the State Fair of Texas plus year-round events on a National Register-listed site — the closest large-scale analog to Meadow's State Fair tenancy plus heritage-listed fairground model.
- NRG Park / Houston Livestock Show and Rodeo: Major livestock and rodeo event complex anchored by NRG Park in Houston — operates at significantly greater scale but is comparable in combining a signature livestock/equestrian event with multi-purpose venue rental.
- Indiana State Fairgrounds: Larger state fairgrounds in Indianapolis hosting the Indiana State Fair, livestock events, and year-round consumer/exposition events at greater scale than Meadow but operating an analogous fairground-plus-event-center model.
Regional players
- Carolina Horse Park: Equestrian competition venue in Raeford, NC hosting eventing, show jumping, and schooling shows — comparable to Meadow's equestrian complex in scope and use case, though regionally focused on the Carolinas.
- Virginia Horse Center: Equestrian event venue in Lexington, VA hosting horse shows and competitions within the same Virginia market — directly comparable to Meadow's Equine & Livestock Complex use case and overlapping geographic catchment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
The Meadow Event Park social profiles
Digital presenceThe Meadow Event Park financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Meadow Event Park leadership team
Management profileNumber of profiles
Profiles11 records
The Meadow Event Park funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Meadow Event Park M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Meadow Event Park
What does The Meadow Event Park do?
The Meadow Event Park rents a 331-acre multi-purpose venue in Doswell, Virginia, comprising indoor facilities (Farm Bureau Center exhibition hall, Meadow Hall mansion, Meadow Pavilion, Carter Machinery Classroom), an 80-acre Equine & Livestock Complex with permanent stalls and covered arenas, outdoor event infrastructure, and on-site RV camping. Revenue is generated from facility rental fees paid by event organizers, wedding parties, corporate clients, and equestrian/livestock show producers, supplemented by year-round sponsorships and naming rights, public camping reservations, and self-guided Secretariat birthplace tours.
Is The Meadow Event Park a public or private company?
The Meadow Event Park is a private company. It is classified as unknown and is currently operating.
When was The Meadow Event Park founded?
The Meadow Event Park was founded in 1805. It employs 11 to 50 people.
Where is The Meadow Event Park based?
The Meadow Event Park is headquartered in Doswell, United States, in the North America region.
How does The Meadow Event Park make money?
Four revenue lines are on record. Venue Rental is the primary driver. The others are sponsorships & Naming Rights, camping/RV Site Rentals and secretariat Birthplace Tours.
Who are The Meadow Event Park's main competitors?
Direct peers on record are Tryon International Equestrian Center, Georgia National Fairgrounds & Agricenter and Eastern States Exposition (The Big E). Broad incumbents are World Equestrian Center, Kentucky Exposition Center, Fair Park (State Fair of Texas), NRG Park / Houston Livestock Show and Rodeo and Indiana State Fairgrounds. Regional players are Carolina Horse Park and Virginia Horse Center.
Does The Meadow Event Park have an API?
No public API is recorded for The Meadow Event Park.
What industry is The Meadow Event Park in?
The Meadow Event Park's product category is Event Venue Services. Its primary akta.pro industry code is THAHAAAH, Fairgrounds & Expo Parks, with a secondary code of MPAKAEAM, Equestrian & Rodeo Facilities. Its NAICS code is 71311 and its SIC code is 7990.