Fisiovital

What Fisiovital does

Fisiovital comercio de artigos ortopédicos LTDA is a Brazilian physiotherapy and rehabilitation products company founded in 2009 by Juliana Galindo in Niterói (RJ) and now headquartered in Indaiatuba (SP). The company operates as the exclusive Brazilian distributor for TheraTogs Inc. (USA) neuromotor rehabilitation systems and the exclusive licensee of FabriFoam's NuStimWrap technology, distributing these through its direct-to-consumer e-commerce store (loja.fisiovital.com.br) serving customers nationwide via Correios.

The product portfolio spans seven sub-brands addressing distinct clinical use cases. ZIG compressive orthoses provide deep pressure sensory input for children with autism, Down syndrome, cerebral palsy, and related conditions. TheraTogs systems (GFB Full Body, GPTA, GPTA Duplo) deliver biomechanical repositioning via the proprietary GoldTone and TogRite strapping architecture. The Blue orthopedic footwear line applies the proprietary Athena360° Golden Triangle Embedded System with Blu3D 3D-printed insoles across four models (Classic, Urban, Track, Run). NuStim neuro bands use the NuStimWrap integrated adherent foam for postural and sensory therapy. VitalTape kinesiology tapes offer two proprietary adhesive formulations (Sensitive T1 for high-sweat athletic use; Sensitive T2 for sensitive skin and post-surgical applications). DeLinea and VitalLine extensions cover post-surgical and aesthetic compression, including shapewear and graduated compression stockings. Multiple products hold ANVISA Class I medical device registrations.

The business model combines one-time product unit sales through DTC e-commerce with professional education revenue (CTF TheraTogs training, Neuro Taping courses). Pricing ranges from R$20 entry-level tapes to R$3,400 full-body TheraTogs systems, with 3% PIX discounts, installment payment options, and free shipping above R$100. The customer base is hybrid: families of neuropediatric patients prescribed by clinicians, B2B sales to physiotherapists and rehabilitation clinics, and aesthetic consumers of compression garments. Professional education programs build a practitioner community that reinforces product adoption. Customer acquisition relies on the company's blog, email newsletter, and WhatsApp channel (19 97126-8956). The company is privately held and founder-led, with no disclosed external funding, parent company, or M&A activity.

Name

Fisiovital

Legal name

Fisiovital comercio de artigos ortopédicos LTDA

Website

https://loja.fisiovital.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Fisiovital is a Brazilian e-commerce retailer and exclusive TheraTogs/FabriFoam distributor selling physiotherapy and rehabilitation products — including neuropediatric orthoses, pediatric orthopedic footwear, kinesiology tapes, and compression garments — to families, clinicians, and athletes across Brazil.

Ownership category

akta.pro rank

Product category

Physiotherapy and Rehabilitation Products

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Drugs and Druggists' Sundries Merchant Wholesalers (42421)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

Orthotics & Bracing (AFO/KAFO, Spinal, Soft Goods Supports) (HLAHAMAC)

Keywords

• Physiotherapy equipment
• Kinesiology tapes
• Orthopedic footwear
• Compression garments
• Pediatric rehabilitation

Headquarters

HQ city

Indaiatuba

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Online sales of orthopedic devices, therapeutic tapes, compression garments, pediatric orthopedic footwear, neurological rehabilitation tools, and medical supplies through their own e-commerce platform.
2. Professional Education Courses: Online and in-person professional training courses for physiotherapists and therapists on TheraTogs application, neurological taping techniques, and rehabilitation methods.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Fisiovital is a Brazilian e-commerce company founded in 2009 that sells therapeutic medical devices, orthopedic footwear, kinesiology tapes, compression garments, and body shapers for physiotherapy, neuropediatric rehabilitation, sports recovery, and post-surgical applications. The company is the exclusive Brazilian distributor of FDA-approved TheraTogs neuromotor rehabilitation systems and offers proprietary product lines including VitalTape, ZIG compressive orthoses, NuStim neuro bands, and Blue orthopedic shoes. The company also provides professional education courses for physiotherapists, occupational therapists, and pediatric specialists.

Product overview

Fisiovital is a Brazilian physiotherapy and rehabilitation products company founded in 2009, specializing in therapeutic devices for neuropediatrics, sports physiotherapy, and body shaping. The product portfolio comprises multiple distinct lines: (1) ZIG Compressive Orthoses for children providing deep pressure sensory input; (2) TheraTogs therapeutic neuromotor orthotic systems (GFB Full Body, GPTA, GPTA Duplo, Wunzi) for posture and motor rehabilitation; (3) Blue Line orthopedic shoes (Classic, Urban, Track, Run) with Athena360 technology for flat feet and gait support; (4) NuStim Neuro Bands with NuStimWrap technology for sensory input and positioning; (5) VitalTape Kinesiology Tapes in Sport (T1 adhesive) and Premium (T2 adhesive) lines; (6) DeLinea Shapewear line including Bodysuit, Dress, Shorts, and Camisole; (7) VitalLine compression stockings and thermal products; and (8) professional education courses including CTF TheraTogs and Neuro Bands training. The company also distributes TheraTogs products (FDA-approved, ANVISA registered Class I medical devices) as exclusive Brazilian distributor.

Differentiator

Problem solved

Functional benefit

Brands

• Vitaltape: Kinesiology tape product line including Sport and Premium variants for athletic and therapeutic use
• VitalLine
• ZIG
• NuStim
• DeLinea
• Blu3D
• Blue

Products and services

• ZIG Órtese Compressiva de Tronco Infantil Therapeutic compressive orthosis for children providing deep pressure sensory input for body awareness, postural stability, and sensory-motor organization. Targets children with hypotonia, Down syndrome, autism, cerebral palsy, and similar conditions.
• ZIG Órtese Compressiva MMII Infantil Lower limbs compressive orthosis for children providing continuous sensory input through deep pressure on legs and feet, supporting gait stability and proprioceptive organization.
• TheraTogs GFB Full Body System Full-body therapeutic neuromotor orthotic system covering trunk, upper extremities, and lower extremities for complex rehabilitation cases including cerebral palsy, stroke, and traumatic brain injury. Uses GoldTone and TogRite strapping system for active biomechanical repositioning.
• TheraTogs GPTA System Entry-level therapeutic neuromotor orthotic system focused on posture and trunk alignment. Basic system for mild to moderate cases and first-time TheraTogs users.
• Tênis Ortopédico Blue Run Fisiovital Modern orthopedic athletic shoe with curved rocker sole, high ankle, rigid heel counter, and removable Blu3D insole for children with flat feet, pronated/supinated gait, and motor control needs.
• Faixa Neuro NuStim Fisiovital Therapeutic neuro band with exclusive NuStimWrap technology combining elastic external mesh with adhesive internal foam for constant sensory input, postural positioning, and trunk stability for children with neurological conditions.
• VitalTape Kinesiology Sport Self-adhesive kinesiology tape with Sensitive T1 high-concentration adhesive for athletes and intense physical activity. Resists sweat, water, and intense movement while providing muscular support and proprioception.
• VitalTape Kinesiology Premium Self-adhesive kinesiology tape with Sensitive T2 gentle adhesive for sensitive skin, post-surgical use, and long therapeutic applications including post-plastic surgery and lymphatic drainage.
• Macacão Modelador DeLinea Body com Perna Full-body shaping bodysuit modeling abdomen, waist, back, and thighs with firm compression, seamless finish, and anatomical fit. Most complete piece in the DeLinea shapewear line.
• Meia 3/4 Alta Compressão 20-30 mmHg Graduated compression socks 3/4 length with open toe, 20-30 mmHg compression, manufactured on German MERZ machine for precision gradient compression targeting venous return and leg fatigue.
• Curso de Faixas Neuro Online practical course on using neuro bands for postural alignment and motor development in atypical children with hypotonia and cerebral palsy, taught by Juliana Galindo with over 6 hours of content.
• CTF TheraTogs Nível 1 Fundamental TheraTogs training course Level 1 for professionals learning to apply TheraTogs systems with clinical reasoning and practical applications.

Quantifiable outcome

• Maguire et al. (2010) study demonstrated significant increase in hip abductor activity during gait in post-stroke adults using TheraTogs vs. cane use alone
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• TheraTogs Inc. (USA)coreChannel Partner/ Reseller/ DistributorExclusive Brazilian distributor for TheraTogs neuromotor rehabilitation systems including GFB Full Body and GPTA Posture systems. Fisiovital has been the representative since 2009, pioneering access to TheraTogs in Brazil and organizing training courses (CTF) with founder Dra. Beverly Cusick.
• FabriFoam / NuStimWrap (USA)coreTechnology or IntegrationExclusive technology licensing of NuStimWrap (FabriFoam, USA) - the only therapeutic band with integrated adherent foam providing constant sensory input, positioning, and trunk stability. Fisiovital distributes NuStim products under its own brand in Brazil.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• KT Tape: Mass-market kinesiology tape brand now owned by Perrigo, selling directly to consumers and through sports retailers in Brazil. Competes with Fisiovital's VitalTape in the sports-rehab and athletic-performance segment, though with a less clinical/physiotherapy positioning than VitalTape.
• TheraTogs Inc. US-based manufacturer of neuromotor rehabilitation orthotic systems. Fisiovital is the exclusive Brazilian distributor of TheraTogs since 2009, and the two companies jointly deliver practitioner education. While not a true competitor, TheraTogs is the anchor product in Fisiovital's portfolio and the closest functional peer for neuropediatric orthotics globally.
• Kinesio (Kinesio USA / Kinesio Holding Corporation): The originator and dominant brand of kinesiology tape globally. Fisiovital's VitalTape Sport and Premium lines (ANVISA #80973050021) compete directly with Kinesio Tape in the Brazilian market, targeting the same physiotherapists and sports-medicine practitioners. Both companies sell proprietary kinesiology tape to rehab clinicians via direct and distributor channels.
• RockTape: Premium kinesiology tape brand focused on sports performance and rehabilitation, with active practitioner education programs (FMT courses) analogous to Fisiovital's CTF TheraTogs and Neuro Taping courses. Sells comparable self-adhesive taping products to physiotherapists and athletes, often through regional distributors in Brazil and LATAM.

Regional players

• Orliman: Spanish manufacturer of orthopedic braces, compression garments, and pediatric orthopedic products with strong distribution across Spain, Portugal, and Latin America. Comparable to Fisiovital in orthotics, compression, and pediatric rehabilitation product categories, but headquartered and primarily distributed in Europe/Iberia rather than Brazil.
• Mercur: Long-established Brazilian manufacturer of healthcare, physiotherapy, and sports/rehabilitation products sold through drugstore and medical channels across Brazil. Overlaps with Fisiovital on kinesiology tapes, compression stockings, and rehabilitation accessories, but operates through traditional wholesale/retail pharmacy channels rather than DTC e-commerce.

Broad incumbents

• DonJoy (DJO Global): Major orthopedic braces and supports manufacturer (part of Enovis/DJO Global) selling knee, ankle, wrist, and shoulder braces globally including Brazil. Overlaps with Fisiovital's sports rehabilitation and orthopedic support offerings, particularly rigid bandages and pre-taping products, but at substantially larger scale and through orthopedic distributor networks rather than DTC.
• Aetrex Worldwide: US-based leader in orthopedic and comfort footwear with custom 3D-printed insole technology (Albert 3D). Directly comparable to Fisiovital's Blue orthopedic shoe line and Blu3D 3D-printed insoles (Athena360° technology), serving similar pediatric and adult foot-health segments, but at North American scale rather than Brazilian DTC.
• Breg Inc. Large US orthopedic bracing and sports medicine company offering a broad portfolio of orthopedic braces, supports, and cold therapy products distributed in Brazil through medical channels. Comparable as a multi-product orthopedic and sports-medicine brand, but operating at significantly larger scale and with a more institutional/clinical focus than Fisiovital's e-commerce-led model.

Emerging players

• FabriFoam (NuStimWrap technology partner): US-based developer of medical-grade adhesive foam and compression products, originator of the NuStimWrap technology exclusively licensed by Fisiovital for Brazil. Comparable as a niche neuropediatric/neuromuscular rehabilitation technology provider, though operating upstream as a licensor rather than as a downstream e-commerce distributor like Fisiovital.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fisiovital
• Facebookfacebook.com/fisiovital.real
• LinkedInlinkedin.com/company/fisiovital

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fisiovital