Moyara Holding

Name

Moyara Holding

Legal name

Moyara Holding

Website

https://moyaraholding.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Diversified Industrial Holding (Food, Catering, Distribution, Manufacturing)

NAICS

Meat and Meat Product Merchant Wholesalers (424470), Caterers (72232), Perishable Prepared Food Manufacturing (311991), Other Food Manufacturing (3119)

SIC

Wholesale-Groceries, General Line (5141), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Refrigerated/Chilled Foods Wholesale (Deli, Prepared, Fresh Pasta, etc.) (AFAIAHAB)

akta.pro secondary industries

Institutional Foodservice Distribution (Education, Healthcare, Government) (CRAOABAM), Disposables & Single-Use Foodservice Products Wholesale (AFAIALAC)

Keywords

• Industrial catering services
• FMCG distribution
• Food manufacturing
• Pest management services
• Disposable products manufacturing

Headquarters

HQ city

Kuwait

HQ country

Kuwait

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Holding Company Operations: Moyara Holding generates revenue through ownership and management of diverse subsidiary companies operating in food distribution, catering, pest management, manufacturing, and F&B sectors across the Middle East.
2. Industrial Catering Services: Mass industrial catering services for corporate clients and large-scale projects, serving over 50,000 meals daily.
3. Distribution Business: Distribution of disposable, plastic products, and FMCG products across Kuwait, KSA, Qatar, and Lebanon.
4. Franchise Operations: Franchise operations including Bazooka fast-food franchise with multiple store locations.
5. Pest Management Services: Rentokil franchise pest control, pest management, professional disinfecting, and provision of pest control equipment and chemicals.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Moyara Holding is a Kuwait-based holding company that owns and manages 12 operating subsidiaries across catering, food distribution, pest management, disposable products manufacturing, F&B franchising, and pet food distribution in the Middle East. Its subsidiaries deliver mass industrial catering (50,000+ meals daily), distribute FMCG products to major retailers across six-plus countries, manufacture perfumes, detergents, and plastic disposables, operate Bazooka fast-food and Rentokil pest control franchises, and produce premium frozen appetizers.

Product overview

Moyara Holding operates as a diversified holding company with a portfolio of 12 subsidiaries spanning multiple sectors: Catering (Adams Food Catering, Quality Choice Catering, Food Management Service Company), Food Distribution (Food Network Company, Foody's International, Al Sultan Food Stuff, FILCO, Qataf Food Trading), Disposable Products (Jana International Trading), Pest Management (Procare Co.), Pet Food (ASTRA Trading & Manufacturing), and Corporate Management (Zelere Holding). The portfolio includes companies in Kuwait, Lebanon, Qatar, KSA, and Oman. The company does not offer a unified software platform but rather comprises independent operating companies across food, distribution, and service industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Mass Industrial Catering (Food Management Service Company) Mass industrial catering services operating three major kitchens in Mina Abdalla, Ardiya, and near airport (largest kitchen in the Middle East), serving over 50,000 meals daily to corporate clients and large-scale projects under ISO 9001, ISO 14001, and ISO 22000 certifications.
• Disposable and Plastic Products Distribution and Manufacturing (Jana International Trading Company) Leading distributor and manufacturer of disposable and plastic products, perfumes, and detergents in the Middle East, with state-of-the-art factories and a new plastic-items factory being established in Oman. Operates across Kuwait, KSA, Qatar, and Lebanon.
• FMCG Distribution in Kuwait (Food Network Company) FMCG distribution company distributing high-quality reliable products and well-known brands to major retailers across Kuwait.
• Multi-Country Foodstuff Import and Distribution (Foody's International Co.) Foodstuff importer and distributor offering frozen, chilled, dairy, and dry goods to retail and food service channels across Lebanon, Kuwait, Qatar, KSA, Bahrain, and Oman.
• FMCG Distribution in Lebanon (Al Sultan Food Stuff Co.) FMCG distribution company in Lebanon distributing international brands across retail and food service sectors; ranked among top 10 FMCG agencies in Lebanon.
• Food Products Distribution in Lebanon (FILCO) Food products company offering frozen, dairy, and dry goods across three main categories, representing a diverse portfolio of renowned brands in Lebanon.
• FMCG Distribution in Qatar (Qataf Food Trading) Fastest-growing FMCG distribution company in Qatar with a diversified portfolio meeting evolving needs of customers and consumers across retail and food service channels.
• Pest Management Services (Procare Co. - Rentokil Franchise) Rentokil Boecker franchisee in Kuwait providing comprehensive pest management services including pest control, professional disinfecting, and provision of pest control equipment and chemicals for commercial customers.
• Premium Frozen Appetizers and Finger Foods (Adams Food Catering Company) Family-founded frozen appetizer and finger food company producing homemade-style products using 100% fresh, natural ingredients without chemicals or artificial colorings, distributed in Kuwait.
• Bazooka Fast-Food Franchise Operations (Quality Choice Catering) Catering and fast-food company operating Bazooka franchise stores in Kuwait, offering Egyptian-origin fast-food options with multiple store locations.
• Pet Food Distribution (ASTRA Trading & Manufacturing) Pet food distribution company in Lebanon specializing in high-quality dry and wet pet food, treats, snacks, and cat litter products imported from worldwide trusted suppliers.

Quantifiable outcome

• Serves over 50,000 meals daily through Food Management Service Company
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Bidaya for Catering Services: Kuwait-based industrial catering and facilities services company serving large-scale corporate and remote-site clients — an in-market competitor to Moyara's FMSC for high-volume meal contracts.
• Gulf Catering Company: Kuwait-headquartered mass catering company with operations across the Middle East serving oil & gas, construction, and government clients. Highly comparable to FMSC in geography, customer base, and operating model.

Direct peers

• Saudia Dairy and Foodstuff Company (SADAFCO): Saudi-listed food manufacturer and distributor specializing in dairy, ice cream, and processed foods across the GCC. Comparable as a Middle East food conglomerate combining manufacturing, frozen foods, and broad-line distribution.
• National Catering Company (KSA): Saudi Arabia-based mass industrial catering company serving corporate, government, and remote-site clients — the closest direct comp to Moyara's FMSC subsidiary in scale and B2B food-service model.
• IFFCO (International Foodstuffs Company): UAE-headquartered food conglomerate spanning FMCG manufacturing, oils, chocolate, and food ingredient distribution across the GCC. Comparable in scale, multi-category scope, and Middle East distribution footprint.
• Catermando: UAE-based industrial catering company providing high-volume food services for offshore, remote-site, and corporate clients in the Gulf. Directly comparable as a mass catering operator in the GCC.
• Halwani Brothers: Saudi Arabia-based food manufacturer with brands in processed meat, frozen foods, and ready meals distributed across the region. Comparable to Moyara's Adams Food and Foody's arms in frozen prepared food manufacturing.
• Agthia Group: Abu Dhabi-listed food and beverage group with diversified operations in FMCG manufacturing, water, dairy, and food distribution. Comparable to Moyara as a multi-category Gulf food group spanning production and distribution.
• Americana Group: One of the largest food conglomerate groups in the GCC and broader MENA, operating restaurants, food manufacturing, and FMCG distribution across the same geography as Moyara. Directly comparable as a diversified food holding with both consumer-facing brands and B2B distribution.

Broad incumbents

• Almarai: Saudi Arabia's largest vertically integrated food company (dairy, bakery, poultry, infant nutrition) with extensive GCC distribution. Comparable as a much larger food conglomerate operating across manufacturing and B2B distribution in the same region.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/moyara-holding

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moyara Holding