What Bitspower does

Bitspower International Co., Ltd., founded in 2001 in Changhua County, Taiwan, designs and manufactures premium custom liquid cooling components for personal computers. Its portfolio spans CPU water blocks (Summit Prime, Summit Prime Core, Summit Revo/Summit Revo Mk.II, Summit LT), full-coverage GPU water blocks (Nebula, Nebula Classic), fittings (Classic Series, Artemis Series), radiators and reservoirs (Copper Core, CR Distro Series, Sedna chassis distribution plates, Hexagon water tanks, Premium Cuboid), tubing (pre-bent brass, optical acrylic, frosted), fans (Griffin series with FDB bearings under the main brand and Notos under the TouchAqua sub-brand), and ICE STREAM coolant. Notable engineering differentiators include 0.3 mm micro-fin structures, direct water injection cooling engines rated for 600W+ dissipation, removable magnetic faceplate systems, and a rear-routed tube-free Summit Revo architecture developed with partner ModdingCafe. The flagship 2017 collaboration with ASUS ROG produced the world's first motherboard with a fully integrated monoblock cooling the CPU, VRM, and M.2 under a single block.

The company operates from a Taiwan headquarters and Taipei office, runs manufacturing through subsidiary Huizhou Chaohong Technology in Guangdong, China, and serves the Americas from a 2020-established U.S. warehouse in Hilliard, Ohio (Bitspower USA Group Inc.). Products are sold directly to consumers through owned e-commerce storefronts in Taiwan (shop.bitspower.com) and the USA (usa.bitspower.com) and through an extensive authorized reseller network spanning Micro Center, Newegg, Performance-PCs, Titan Rig, Dazmode, Caseking.de, Highflow.nl, Overclockers UK, Computer Lounge NZ, Coolinglab Japan, and regional partners across Asia, EMEA, and Oceania. Buyer segments are dominated by PC enthusiasts and custom loop builders, with adjacent reach into system integrators, professional workstations, and modder-driven showcase builds (e.g., CES 2026 GGF Events showcase rig featuring Intel Ultra 9 285K and ASUS ROG 5090 Astral). Revenue mechanics are one-time hardware sales with retail pricing set by resellers; no subscription, service, or licensing layer is disclosed.

Bitspower is privately held with no parent company, no institutional investors, and no funding rounds disclosed in the source data. The 25th anniversary in 2026 is being marked with a dedicated Bitspower Expo at COMPUTEX (June 2–5, Courtyard by Marriott Taipei), alongside a CES 2026 showcase previewing the GX chassis family, Leviathan-series radiator refresh, and a triple-LCD CPU cooler prototype. Most recent product activity includes the Summit Revo Mk.II AMD (Dec-2025), Summit Prime Core CPU block series (Oct-2025), Nebula full-coverage GPU blocks for NVIDIA RTX 5090 and AMD RX 9070 XT (Jun-2025), and an expanded 12-model Griffin fan line (May-2026).

Name

Bitspower

Legal name

BITSPOWER INTERNATIONAL CO., LTD.

Website

https://bitspower.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Bitspower designs and manufactures premium custom liquid cooling components—CPU and GPU water blocks, fittings, radiators, reservoirs, tubing, fans, and coolant—for PC enthusiasts, system integrators, and custom loop builders worldwide.

Ownership category

akta.pro rank

Product category

PC Liquid Cooling Components

NAICS

Computer and Peripheral Equipment Manufacturing (3341), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Electronic Components & Accessories (3670)

akta.pro primary industry

Cooling & Thermal Solutions (Air/Liquid, fans, thermal paste) (HDACAGAF)

akta.pro secondary industries

PC Components for Gaming (GPUs, CPUs, Motherboards, RAM, PSUs) (MPAFAGAD), PC Cases, Chassis & Case Accessories (HDACAGAG)

Keywords

• Custom liquid cooling
• PC water cooling
• CPU water blocks
• GPU water blocks
• Cooling fittings

Headquarters

HQ city

Changhua

HQ country

Taiwan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Product Sales: Bitspower generates revenue through one-time hardware sales of custom liquid cooling components including CPU blocks, GPU blocks, fittings, radiators, reservoirs, tubing, fans, and coolant. Products are sold directly through company e-commerce stores and through a global network of authorized resellers and distributors.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Bitspower designs, manufactures, and sells precision-engineered custom liquid cooling components for high-performance desktop PCs and workstations. Its portfolio includes CPU water blocks, GPU water blocks, fittings, copper-core radiators, reservoirs and distribution plates, hard tubing, high-static-pressure fans, and specialty coolant. The products are sold directly to PC enthusiasts and custom loop builders and distributed globally through authorized retailers.

Product overview

Bitspower is a high-end custom liquid cooling solutions provider offering a comprehensive ecosystem of precision-engineered PC water cooling components. The portfolio centers on CPU blocks (Summit Prime, Summit Prime Core, Summit Revo/Summit Revo Mk.II, Summit LT), GPU blocks (Nebula, Nebula Classic), fittings (Artemis Series and Classic Series), radiators and reservoirs (copper core radiators, CR Distro series with integrated pump, Sedna chassis distribution plates, Hexagon series, Premium Cuboid), hard tubing (pre-bent brass, optical acrylic, frosted), fans (Griffin series with Normal/Reverse Flow and DRGB options), and coolant (ICE STREAM). The company also operates the TouchAqua sub-brand for accessible cooling products. All components are designed for interoperability within custom liquid cooling loops, with broad compatibility across Intel and AMD platforms. Recent product launches span new Griffin 120mm fan expansions, Summit Revo Mk.II AMD, Summit Prime Core CPU blocks, and NEBULA GPU blocks for RTX 5090 and RX 9070 XT graphics cards. Upcoming announcements include the GX case family and updated Leviathan-series radiators.

Differentiator

Problem solved

Functional benefit

Brands

• TouchAqua: Sub-brand launched in 2018 making high-performance cooling accessible to a wider audience with products like Notos Fans.

Products and services

• Nebula GPU Water Block Premium GPU water block with screw-less magnetic faceplate architecture, full copper core, micro-fin cooling engine, and DRGB lighting, capable of dissipating 600W+. Supports NVIDIA GeForce and AMD Radeon GPUs.
• Nebula Classic GPU Water Block High-performance GPU water block with crystal-clear acrylic top, nickel-plated copper base for full coverage cooling, and DRGB lighting support across NVIDIA and AMD platforms.
• Summit Prime CPU Water Block Premium CPU water block with interchangeable magnetic faceplate system, nickel-chromium plated copper base, direct water injection engine, and 0.3mm micro-fin structure. Supports Intel LGA 1851/1700 and AMD AM5/AM4 sockets.
• Summit Revo CPU Water Block Stealth CPU cooling block with tube-free main chamber routing coolant flow through rear-mounted G1/4" ports behind the motherboard. Includes CNC-milled copper coldplate with 0.3mm micro-fins and magnetic faceplate. Supports Intel LGA 1851/1700 and AMD AM5/AM4.
• Summit Revo Mk.II AMD Edition CPU Water Block Successor to Summit Revo for AMD AM5 platforms with rear-routed coolant flow for tube-free main chamber, re-engineered high-flow cooling engine, and magnetic faceplate frame with integrated DRGB lighting.
• Summit LT CPU Water Block Entry-level CPU water block with premium copper base plate and 0.3mm micro-fins, frosted acrylic top for diffused DRGB glow, and removable magnetic top frame for instant aesthetic customization. Supports Intel LGA 1851/1700 and AMD AM5/AM4.
• Summit Prime Core CPU Water Block CPU water block series combining high-flow cooling design with interchangeable magnetic faceplates. Ships with default black faceplate; Arctic White and Sandblast Silver faceplates sold separately. Supports Intel (LGA1700/LGA1851) and AMD (AM5) platforms.
• Artemis Series Fittings Premium fittings with minimalist aesthetic featuring hidden hex mechanism for tool-tightened seal and modular magnetic ring for dual-color accent customization.
• Classic Series Fittings Industry-standard fittings with diamond knurling and robust industrial profile, precision-milled brass construction with dual O-ring leak-proof reliability. Largest ecosystem of angles, extenders, and adapters.
• CR Distro Series Reservoir-Pump Combo Geometric cuboid reservoir-and-pump combo units with standard fan mounting points, integrated Bitspower pump, multi-port layout, and crystal-clear acrylic visibility. Includes modular DRGB lighting bracket and external multi-port channel accessories.
• Sedna Series Chassis Distribution Plates Custom-sculpted distribution plates designed for seamless chassis integration, aligning ports directly with components to simplify hard tubing runs for clean custom loop installations.
• Hexagon Series Water Tank Multi-faceted acrylic reservoir with complex geometric design that can be assembled into mesmerizing patterns, built as a visual centerpiece for showcase custom-loop PC builds.
• Premium Cuboid Reservoir Geometric reservoir crafted from hard-wearing acrylic with integrated Digital RGB lighting along top edges, aluminum mounting brackets for direct radiator attachment, and refined modern aesthetics.
• Copper Core Radiators High-density radiators with 100% copper core and brass tanks for superior thermal conductivity compared to aluminum, available in 120mm to 480mm sizes with thickness 27mm to 54mm and High-FPI or Low-FPI fin options.
• Pre-bent Brass Tubes Pre-bent 90-degree brass tubes plated in Deluxe White, True Brass, Carbon Black, or Silver Shining finishes, offering high rigidity for leak-proof hard tubing installations.
• Optical Acrylic Tubing High-grade acrylic tubing with glass-like clarity, non-yellowing formula, and high-temperature resistance for durable crystal-clear hard tubing runs in custom liquid cooling loops.
• Frosted Tubing Matte-surface acrylic tubing with light-scattering properties creating a soft, glowing neon aesthetic and hiding micro-scratches for sophisticated ambient lighting effects.
• Griffin Series Fans High-static-pressure radiator fans with Fluid Dynamic Bearing for quiet operation. Available in 120mm and 140mm with black/white editions, Normal/Reverse Flow, and DRGB variants. Speed options include 2000 RPM (Performance) and 2500 RPM (Extreme).
• ICE STREAM Coolant Non-toxic, eco-friendly coolant with low-adhesion formula that prevents sediment build-up and staining, providing anti-corrosion protection for water blocks and long-lasting crystal-clear aesthetics.
• TouchAqua Sub-brand (Notos Fans and Accessible Cooling Products) Sub-brand launched in 2018 making high-performance cooling accessible to a wider audience through entry-level pricing, with products such as the Notos Fans series.

Quantifiable outcome

• Capable of dissipating 600W+ thermal load on flagship GPUs
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Eleven partnerships are on record, tiered minor, flagship and core.

• TouchAqua (Sub-brand)minorStrategic or Co-development Partner · 1 January 2018TouchAqua sub-brand launched in 2018 making high-performance cooling accessible to wider audience with products like Notos Fans
• ASUS ROGflagshipStrategic or Co-development Partner · 1 January 2017Collaboration on ASUS ROG MAXIMUS IX EXTREME - the world's first Motherboard with a fully integrated liquid cooling monoblock that cools CPU, VRM and M.2 components under a single block
• ModdingCafecoreStrategic or Co-development PartnerCollaboration on Summit Revo series - combining architectural overhaul with sophisticated clean styling for premium cooling solutions. Summit Revo Mk.II developed with ModdingCafe refinements.
• Micro CentercoreChannel Partner/ Reseller/ DistributorUS-based consumer electronics retailer carrying Bitspower products in Americas region
• NeweggcoreChannel Partner/ Reseller/ DistributorUS-based e-commerce retailer for computer hardware carrying Bitspower products globally
• Performance-PCscoreChannel Partner/ Reseller/ DistributorUS-based PC components retailer specializing in custom cooling and Bitspower products
• Titan RigcoreChannel Partner/ Reseller/ DistributorUS-based custom loop components retailer carrying Bitspower products
• Caseking.decoreChannel Partner/ Reseller/ DistributorGerman-based European retailer and distributor of Bitspower products in EMEA region
• Overclockers UKcoreChannel Partner/ Reseller/ DistributorUK-based retailer specializing in high-performance PC components and Bitspower products in Europe
• Computer Lounge NZcoreChannel Partner/ Reseller/ DistributorNew Zealand-based retailer and distributor of Bitspower products in Oceania region
• Coolinglab JapancoreChannel Partner/ Reseller/ DistributorJapanese retailer and distributor of Bitspower products in Asia Pacific region

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Thermaltake: Diversified PC hardware manufacturer offering cases, coolers (including Pacific-series custom-loop components), and peripherals. Overlaps with Bitspower through custom-loop fittings, reservoirs, and pump-radiator combinations.
• Corsair: Broad gaming PC hardware incumbent offering cooling (Hydro AIO series), cases, PSUs, and components. Overlaps with Bitspower where custom liquid cooling components and AIO radiators intersect, but at a much wider portfolio scale.
• Cooler Master: Global PC components brand with extensive cooling lines (air, AIO, and select custom-loop products). Competes in adjacent cooling categories with greater scale and broader mainstream retail penetration than Bitspower.

Direct peers

• Alphacool: German manufacturer of custom water cooling components, including blocks, radiators, reservoirs, pumps, and fittings. Overlaps directly with Bitspower's CPU/GPU blocks and radiator portfolio across EMEA and global retail.
• XSPC: UK-based maker of premium custom-loop components — radiators, pumps, reservoirs, CPU/GPU blocks, and fittings — competing for the same enthusiast tier as Bitspower with comparable distribution through UK and EU retailers.
• EK Water Blocks: Slovenian specialist in custom-loop liquid cooling components (CPU/GPU blocks, radiators, fittings, pumps). Directly competes with Bitspower in the premium DIY custom-loop ecosystem and serves the same enthusiast and system-installer channels.
• Bykski: Chinese manufacturer of water cooling blocks, fittings, radiators, and accessories. Operates in the same enthusiast custom-loop category as Bitspower with competitive pricing across direct-to-consumer and Asian channels.
• Barrow: China-based producer of custom water cooling fittings, reservoirs, pumps, and tubing. Operates in the same enthusiast DIY custom-loop category with comparable SKUs and direct overlap with Bitspower's fittings and reservoir lines.

Others

• ASUS ROG: Strategic partner via the 2017 co-developed MAXIMUS IX EXTREME monoblock. Not a competitor for aftermarket components but a key OEM partner with potential for future integrated motherboard-cooling designs.

Emerging players

• Phanteks: PC case and cooling manufacturer with Glacier-series custom-loop components (blocks, reservoirs, radiators, pumps). Comparable premium custom-cooling portfolio and shared enthusiast target market with Bitspower.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BitspowerHQ
• YouTubeyoutube.com/user/bitspower
• Facebookfacebook.com/Bitspower
• Instagraminstagram.com/bitspower

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bitspower