Teamplay
Teamplay is a bootstrapped Armenian startup operating a freemium social LFG platform and companion Discord bot that help multiplayer gamers find teammates, schedule sessions, and coordinate via auto-provisioned voice channels across 16+ games.
- Company typePrivate
- Founded-
- HeadquartersYerevan, Armenia
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Teamplay does
Teamplay is a privately-held Armenian company (TEAMPLAY LLC, headquartered in Yerevan) that operates a social LFG (Looking for Group) platform for multiplayer gamers. Its core product is the teamplay.gg web platform, a Progressive Web App where gamers create structured LFG posts, filter prospective teammates by skill, role, and region, schedule sessions with timezone synchronization, and coordinate through private Discord voice channels that are provisioned automatically ten minutes before each session. The platform covers sixteen or more competitive multiplayer titles including Valorant, Counter-Strike 2, Fortnite, Apex Legends, Battlefield 6, Overwatch 2, and Marvel Rivals.
A companion Discord LFG Bot extends the platform into Discord communities, providing structured LFG posts, cross-server discovery, automatic voice channel creation, and ping notifications. The bot is currently active in 120+ Discord servers and has connected 6,000+ gamers, with 3,500+ LFG posts automated. Distribution is product-led and self-serve: users register via web with Discord, Google, Steam, or VKontakte OAuth, and the bot is installed via Discord's standard OAuth flow with a two-minute setup.
The business model is freemium. Core LFG functionality is free indefinitely, a Large Communities tier (servers with 10,000+ members) is free during a pilot phase, and a Pro tier with analytics dashboards, dedicated voice hosting, and premium tools for esports organizations is listed as coming soon. No revenue, funding, or institutional ownership has been disclosed; the company appears bootstrapped and operates with a lean team.
Teamplay firmographics
Firmographics- Name
- Teamplay
- Legal name
- TEAMPLAY LLC
- Website
- https://teamplay.gg
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Teamplay is a bootstrapped Armenian startup operating a freemium social LFG platform and companion Discord bot that help multiplayer gamers find teammates, schedule sessions, and coordinate via auto-provisioned voice channels across 16+ games.
- Ownership category
- akta.pro rank
Teamplay industry classification
Industry- Product category
- Gaming Community & Matchmaking Software
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Gaming Community, Chat & LFG Platforms (BPAMAKAK)
- akta.pro secondary industries
- Gaming Social Networks & Community Platforms (profiles, guilds, forums, discovery) (MPAFAIAD), Gaming & Virtual World Social Platforms (MPACAJAG)
Keywords
Where Teamplay is headquartered
LocationHeadquarters
- HQ city
- Yerevan
- HQ country
- Armenia
- HQ region
- Asia
Offices1 record
Markets served
Teamplay business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Freemium Core Platform: Core LFG features are free forever including all core LFG commands, cross-community discovery, and voice chat. The platform generates value through user adoption and community growth.
- Large Communities Tier (Pilot): Free during pilot phase for servers with 10,000+ members. Includes dedicated voice channels in server, priority support, and early Pro features.
- Pro Features (Coming Soon): Analytics dashboards, dedicated voice hosting, and premium tools for esports orgs and networks to track LFG usage, session success rates, and member retention.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Forever - Core LFG functionality at no cost |
| Freemium | Others | Large Communities - For servers with 10,000+ members (Pilot) |
| Subscription | Monthly | Pro - Analytics, dedicated voice hosting, premium tools (Coming Soon) |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Teamplay product offering
Product offeringCore offering
Teamplay operates a social LFG (Looking for Group) platform at teamplay.gg and a companion Discord LFG Bot that let multiplayer gamers find teammates by skill, role, and region; plan ranked, cup, or evening squads via scheduled sessions with timezone sync; and automatically provision private Discord voice channels 10 minutes before each session. The platform supports 17+ titles including Valorant, Apex Legends, Fortnite, CS2, and League of Legends, and is offered on a freemium basis with a forthcoming Pro subscription tier for analytics and dedicated voice hosting.
Product overview
Teamplay operates a unified LFG (Looking for Group) platform ecosystem consisting of the core Teamplay.gg web platform and a companion Discord LFG Bot. The web platform serves as the primary social networking layer for finding teammates across 17+ multiplayer games, featuring LFG post creation, scheduled sessions, Discord voice integration, tag-based search, and social banners. The Discord Bot extends these capabilities directly into Discord servers, providing automated LFG posts, voice channel management, and cross-community discovery for server administrators and community hosts.
Differentiator
Problem solved
Functional benefit
Products and services
- Teamplay.gg Web Platform A social LFG (Looking for Group) web platform where individual gamers create and discover teammate posts across 17+ multiplayer titles, filter by skill, role, and region, schedule sessions in advance with timezone sync, and join auto-created private Discord voice channels. Targeted at solo multiplayer gamers and Discord communities.
- Teamplay Discord LFG Bot A Discord-native bot that brings Teamplay's LFG functionality directly into gaming servers. Server admins add it in approximately two minutes via Discord OAuth to get structured LFG posts, automatic private voice channels, cross-server discovery, smart matchmaking filters, and ping notifications. Targeted at Discord server owners, admins, and gaming community managers.
Quantifiable outcome
- 120+ active Discord servers using Teamplay LFG bot
- +3 more outcomes
Companies that use Teamplay
Customer profileSegments4 records
Ideal customer profiles4 records
Teamplay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature7 records
Teamplay partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- DiscordcoreDiscord integration via Discord API allows users to create and join private Discord voice channels directly on the Teamplay platform. When using Discord, data is processed and shared with both Discord and the Channel Admin. Teamplay also offers convenience login via Discord OAuth. Voice channels are created automatically 10 minutes before scheduled sessions.
- Hetzner Online GmbHcoreCloud hosting provider for Teamplay's platform infrastructure. Data is transferred to Hetzner Virtual/Cloud Server for platform operations. The CDN (Content Delivery Network) is also self-hosted through Hetzner's infrastructure.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Teamplay competitors and assessment
Company assessmentDirect peers
- Discord: Dominant gaming communication platform with native LFG-style features, voice channels, server forums, and community management. Discord is both Teamplay's core integration partner and its largest direct competitive threat via built-in functionality.
- GamerLink: Voice-chat-based LFG mobile app for finding teammates across multiple games. Direct competitor to Teamplay's find-a-squad proposition with similar consumer-gamer target audience.
- Guilded: Gaming community platform with calendars, LFG, recruitment, tournaments, and team management (acquired by Roblox in 2021). Closely comparable to Teamplay's Discord bot vision of structured gaming community tooling.
- Bunch: Mobile gaming party app for playing and video-chatting with friends in multiplayer games. Comparable to Teamplay's session-hosting/group-play coordination value proposition.
Broad incumbents
- ESEA (E-Sports Entertainment Association): Long-standing competitive CS platform with matchmaking, leagues, anti-cheat, and paid subscriptions. Comparable as a gaming-community/matchmaking service targeting serious competitive players.
- FACEIT: Established competitive gaming platform offering matchmaking, leagues, hubs, and premium subscription tiers for PC esports. Comparable via competitive-game matchmaking and esports-community focus.
- Overwolf: Gaming in-app platform enabling overlays, apps, and social/community tools for PC games. Comparable as a broader gaming-software platform intersecting with community and team-finding use cases.
Emerging players
- Strafe: Esports discovery and gaming companion app offering schedules, content, and community features around competitive titles. Comparable via its gaming-community/scheduling overlap with Teamplay's scheduled sessions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Teamplay social profiles
Digital presenceTeamplay financial estimates
Financial estimateRevenue estimate
Valuation estimate
Teamplay leadership team
Management profileNumber of profiles
Teamplay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Teamplay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Teamplay
What does Teamplay do?
Teamplay operates a social LFG (Looking for Group) platform at teamplay.gg and a companion Discord LFG Bot that let multiplayer gamers find teammates by skill, role, and region; plan ranked, cup, or evening squads via scheduled sessions with timezone sync; and automatically provision private Discord voice channels 10 minutes before each session. The platform supports 17+ titles including Valorant, Apex Legends, Fortnite, CS2, and League of Legends, and is offered on a freemium basis with a forthcoming Pro subscription tier for analytics and dedicated voice hosting.
Is Teamplay a public or private company?
Teamplay is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Teamplay founded?
Teamplay was founded in -1. It employs 1 to 10 people.
Where is Teamplay based?
Teamplay is headquartered in Yerevan, Armenia, in the Asia region.
How does Teamplay make money?
Three revenue lines are on record. Freemium Core Platform is the primary driver. The others are large Communities Tier (Pilot) and pro Features (Coming Soon).
Who are Teamplay's main competitors?
Direct peers on record are Discord, GamerLink, Guilded and Bunch. Broad incumbents are ESEA (E-Sports Entertainment Association), FACEIT and Overwolf. Strafe is listed as an emerging player.
Does Teamplay have an API?
No public API is recorded for Teamplay.
What industry is Teamplay in?
Teamplay's product category is Gaming Community & Matchmaking Software. Its primary akta.pro industry code is BPAMAKAK, Gaming Community, Chat & LFG Platforms, with a secondary code of MPAFAIAD, Gaming Social Networks & Community Platforms (profiles, guilds, forums, discovery). Its SIC code is 7900.