Bradshaw Taylor

What Bradshaw Taylor does

Bradshaw Taylor is a privately held, family-owned outdoor and country goods distribution company headquartered in Oakham, Rutland, United Kingdom, operating since 1895. The company distributes premium branded outdoor apparel, footwear, and equipment — including Schoffel Country, Schoffel Ski, KEEN Footwear, Sherpa Adventure Gear, and Artilect — to retailers and dealers across the UK, wider Europe, and the United States through three legal entities (Bradshaw Taylor Limited, Bradshaw Taylor B.V., and Bradshaw Taylor USA Inc.). The go-to-market is primarily B2B distribution through a network of sales specialists and a dedicated Elastic B2B portal, supplemented by direct-to-consumer brand websites for each portfolio label. The company operates internal platforms for digital asset management (Brandworkz) and inventory management (IMS), but discloses no proprietary technology, AI/ML capabilities, or patents.

The business model is exclusive and named distribution under formal dealer agreements with net 30-day payment terms, MAP pricing policies (notably for KEEN), and trademark usage rights that lock distribution to approved locations. Bradshaw Taylor earns revenue through margin on wholesale product distribution to mid-market retailers and, to a lesser extent, DTC sales through brand websites. The company is led by Corry Bradshaw Taylor (Founder, CEO & Managing Director) following a generational succession from his father Mark Taylor, who remains on the board. The business is wholly owned by the Taylor family with no external investors, no disclosed funding rounds, and no M&A activity on record.

Name

Bradshaw Taylor

Legal name

Bradshaw Taylor Limited

Website

https://bradshawtaylor.com

Company type

Private

Founded year

1895

Operating status

Operating

Headcount range

11–50 employees

Short description

Bradshaw Taylor is a family-owned UK outdoor and country goods distributor that holds exclusive regional rights for premium brands including Schoffel, KEEN, Sherpa Adventure Gear, and Artilect, selling to retailers across the UK, Europe, and the United States via B2B dealer networks and brand websites.

Ownership category

akta.pro rank

Product category

Outdoor Apparel and Footwear Distribution

NAICS

Clothing and Clothing Accessories Merchant Wholesalers (42435), Footwear Merchant Wholesalers (424340)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130), Retail-Nonstore Retailers (5960)

akta.pro primary industry

Athleisure & Performance Apparel Wholesale (CRAOADAE)

Keywords

• Outdoor clothing distribution
• Country apparel brands
• Outdoor footwear wholesale
• Premium outdoor brand distribution
• B2B dealer network

Headquarters

HQ city

Oakham

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brand Distribution: Bradshaw Taylor distributes premium outdoor and country brands (Schoffel, KEEN, Sherpa Adventure Gear, Artilect) to retailers across UK, USA and Europe. Revenue generated through margin on product distribution and sales to retailer network.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Bradshaw Taylor is a multi-brand distributor of premium outdoor and country apparel, footwear and equipment, acting as the exclusive or named UK/USA/European distribution partner for Schöffel Country, Schöffel Ski, KEEN Footwear, Sherpa Adventure Gear and Artilect. It sells primarily B2B to a network of independent outdoor and country retailers and dealers via formal dealer agreements, a B2B ordering portal (Elastic B2B) and selective direct-to-consumer brand websites.

Product overview

Bradshaw Taylor is an outdoor, country and lifestyle goods distribution company that operates as a multi-brand distribution platform across the UK, USA, and Europe. The company distributes premium outdoor and country brands including Schoffel Country (countryside clothing), Schoffel Ski (performance ski apparel), KEEN Footwear (outdoor footwear), Sherpa Adventure Gear (adventure clothing supporting Nepal communities), and Artilect (performance apparel systems). The portfolio is managed through internal platforms including the Brandworkz Digital Library for brand assets, an Elastic B2B portal for dealer ordering, and an IMS system for inventory management. The company was founded in 1895 and is family-owned and operated by the Taylor family.

Differentiator

Problem solved

Functional benefit

Brands

• Schoffel Country: Premium country clothing brand combining innovation, tradition and passion for field sports enthusiasts.
• Schoffel Ski
• KEEN Footwear
• Sherpa Adventure Gear
• Artilect

Products and services

• Schöffel Country Premium countryside and field-sports clothing brand combining innovation, tradition and passion for the outdoor lifestyle. Distributed by Bradshaw Taylor on an exclusive/named basis across UK, USA and Europe for sale through independent outdoor and country retailers.
• Schöffel Ski Premium performance ski clothing for the discerning skier offering all-weather protection and alpine style; part of the Schöffel family brand distributed by Bradshaw Taylor to outdoor and ski retailers.
• KEEN Footwear Outdoor footwear brand from Portland, Oregon, known for the Newport adventure sandal and a values-led mission that has donated over $17 million to non-profits for outdoor recreation and conservation. Bradshaw Taylor is the exclusive distributor in the UK and Europe under formal dealer terms including MAP pricing.
• Sherpa Adventure Gear Adventure apparel and gear brand founded in 2003 by Tashi Sherpa as a living memorial to Mt. Everest climbers; products are made in Nepal, providing economic and social stability to local communities, and distributed by Bradshaw Taylor in the UK outdoor retail channel.
• Artilect Dynamic apparel systems brand focused on human performance in any environment; uses A/SYS (Active/Systems) configurations combining refined materials, methods and fit to deliver moisture management, thermoregulation and freedom of movement for high-output activities. Distributed by Bradshaw Taylor in the UK outdoor retail channel.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and secondary.

• Schoffel CountrycoreChannel Partner/ Reseller/ DistributorSchöffel was founded in 1804 in Bavaria, Germany and is currently run by Peter Schöffel, the 6th generation of the family. Bradshaw Taylor distributes Schöffel Country (field sports and countryside clothing) across UK, USA and Europe.
• Schoffel SkicoreChannel Partner/ Reseller/ DistributorPremium performance clothing brand for the discerning skier demanding the best in weather protection and alpine style. Focus on people and nature with outstanding social standards at production facilities.
• KEEN FootwearcoreChannel Partner/ Reseller/ DistributorValues-led, independently owned outdoor footwear brand from Portland, Oregon. Founded in 2003, launched the Newport adventure sandal revolution. Donated over $17 million to non-profit organizations for outdoor recreation and conservation. Bradshaw Taylor holds exclusive distribution in UK/Europe.
• Sherpa Adventure GearcoreChannel Partner/ Reseller/ DistributorFounded in 2003 by Tashi Sherpa as a living memorial to Everest climbers. Products made in Nepal, providing employment and income to local communities. Supports Sherpa Adventure Gear Fund - sponsors 10 students yearly and provides reading books for Nepal literacy.
• ArtilectsecondaryChannel Partner/ Reseller/ DistributorDynamic apparel systems focused on human performance in any environment. A/SYS technology combines refined materials, methods and fit for high-output activities with moisture management and thermoregulation.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Orvis: US-based country lifestyle, fly fishing and outdoor brand with multi-channel distribution (retail, wholesale, DTC). Direct peer in country/outdoor goods with comparable product mix, premium positioning and DTC + dealer network model.
• Trespass: Scottish-based outdoor clothing and footwear brand with wholesale distribution across UK retailers plus owned retail. Comparable as a UK outdoor distributor with premium/value positioning across apparel and footwear categories.
• Fenix Outdoor International: Swedish-listed multi-brand outdoor group (Fjällräven, Brunton, Primus, Hanwag) operating owned and distributed premium outdoor brands globally. Closely comparable to Bradshaw Taylor as a multi-brand premium outdoor distribution and brand platform with European heritage.
• Equip Outdoor Technologies Ltd: UK-based parent of Rab and Mountain Equipment, operating as a brand-owning distributor of premium outdoor apparel and equipment across global markets. Most directly comparable to Bradshaw Taylor's model of combining proprietary brand ownership/distribution with multi-geography dealer networks.
• Helly Hansen: Norwegian premium outdoor apparel and footwear brand with a global distribution model spanning apparel, base layers, and professional/work outerwear. Comparable to Bradshaw Taylor's portfolio breadth across performance outdoor, country lifestyle and footwear categories.

Broad incumbents

• Patagonia: US outdoor apparel and gear brand with global wholesale plus DTC operations and aggressive conservation/values-led positioning. Comparable product mix to Bradshaw Taylor's outdoor portfolio (Sherpa, KEEN, Artilect) at much larger scale.
• Mountain Warehouse: UK outdoor retailer with own-brand and distributed brand assortment, operating several hundred physical stores plus e-commerce. Adjacent competitor in UK outdoor distribution/channel space at much larger scale than Bradshaw Taylor.
• Amer Sports: Global multi-brand sports and outdoor platform owning Salomon, Arc'teryx, Wilson, Atomic and Louisville Slugger, with full distribution operations worldwide. Much larger scale incumbent operating across similar premium outdoor/country sub-segments as Bradshaw Taylor's portfolio.
• Regatta Group: UK-based outdoor apparel group owning Regatta, Craghoppers, Dare2b and Mountain Equipment brand rights, with substantial wholesale distribution across UK and international markets. Comparable scale and channel model to Bradshaw Taylor, with broader own-brand portfolio.

Regional players

• Snow+Rock Group: UK specialty outdoor retailer combining Snow+Rock, Cotswold Outdoor and Cycle Surgery under one group, with ski, hiking and outdoor brand distribution. Comparable UK market position in premium outdoor channel relationships as Bradshaw Taylor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bradshaw-taylor-ltd-

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bradshaw Taylor