What Focus Beroepsacademie does

Focus Beroepsacademie is a Dutch secondary vocational preparatory school (VMBO) located in Barendrecht, Netherlands, founded in 2010 and operating for approximately 15 years. The school delivers three VMBO tracks — basisberoepsgerichte leerweg (preparing students for MBO level 2), kaderberoepsgerichte leerweg (preparing students for MBO level 3/4), and gemengde leerweg — each optionally combined with lwoo learning support. After year one, students choose one of five professional profiles (beroepsprofielen): Dienstverlening en Producten, Groen, Horeca Bakkerij en Recreatie, Media Vormgeving en ICT, and Zorg en Welzijn, with practical exams administered at the end of year four.

The school's core technical stack consists of a 1:1 student laptop program delivered through The Rent Company, the Kunskapsskolan Learning Portal for digital learning, the SOM Today student information system, and a Microsoft SharePoint-based student portal. These tools support personalized learning pathways (gepersonaliseerde leerroute) and integrated career orientation (LOB) across the four-year curriculum, with explicit preparation for digital examinations.

The business model is government-funded: as a publicly funded Dutch school under dual governance (CVO for Christelijk onderwijs and Onderwijsgroep OZHW PO&VO for openbaar onderwijs), Focus Beroepsacademie receives annual state funding covering the majority of educational costs, supplemented by voluntary parental contributions for additional facilities. The school serves VMBO-age students (approximately 12–16 years old) in the Barendrecht region of South Holland, with downstream articulation partnerships with MBO institutions Lentiz Barendrecht, Albeda, and DaVinci College. The customer base is highly distributed across individual families; the school employs 11–50 staff and uses direct enrollment (open days, regional outreach) as its sole go-to-market channel.

Name

Focus Beroepsacademie

Legal name

Focus Beroepsacademie

Website

https://focusberoepsacademie.nl

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Focus Beroepsacademie is a government-funded Dutch VMBO school in Barendrecht offering three vocational tracks and five professional profiles (Zorg, Groen, Horeca, Media/ICT, Dienstverlening) for students aged 12-16 preparing for MBO.

Ownership category

akta.pro rank

Headquarters

HQ city

Barendrecht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Government-Funded Education: Primary funding comes from Dutch government as education is free in the Netherlands. School receives annual government funding to cover the majority of educational costs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Focus Beroepsacademie is a publicly funded Dutch VMBO (preparatory vocational secondary education) school delivering three educational tracks (basisberoepsgerichte, kaderberoepsgerichte, and gemengde leerwegen, optionally combined with Lwoo learning support) and five professional profiles (Dienstverlening en Producten, Groen, Horeca Bakkerij en Recreatie, Media Vormgeving en ICT, and Zorg en Welzijn) to students aged 12-16 in the Barendrecht region, preparing them for MBO level 2-4 programs through personalized learning pathways, curriculum-integrated career orientation (LOB), and a 1:1 laptop program.

Product overview

Focus Beroepsacademie is a VMBO school (preparatory secondary vocational education) offering three educational tracks: VMBO Basisberoepsgerichte Leerweg (preparing for MBO level 2), VMBO Kaderberoepsgerichte Leerweg (preparing for MBO level 3/4), and VMBO Gemengde Leerweg. All tracks can be combined with Lwoo (learning support). The school provides five vocational profiles (beroepsprofielen): Dienstverlening en Producten, Groen, Horeca Bakkerij en Recreatie, Media Vormgeving en ICT, and Zorg en Welzijn. Students choose a profile at the end of year 1 and take practical exams at the end of year 4. The school offers personalized learning pathways ( gepersonaliseerde leerroute) within and outside the school, with a 1:1 laptop program for all students. Career guidance (LOB) is integrated throughout the curriculum, preparing students for smooth transition to MBO institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• VMBO Basisberoepsgerichte Leerweg (Basic Vocational Track) A VMBO vocational track focused on preparing students for MBO level 2 programs through practical skills training combined with theoretical knowledge in their chosen professional profile.
• VMBO Kaderberoepsgerichte Leerweg (Middle Management Vocational Track) A VMBO vocational track preparing students for MBO level 3 or 4 programs, offering a higher academic standard combined with practical vocational training.
• VMBO Gemengde Leerweg (Combined/Theoretical Track) A combined VMBO track blending theoretical education with practical vocational components, allowing students to explore multiple professional directions.
• Lwoo (Leerwegondersteunend onderwijs / Learning Pathway Support) Learning pathway support for students requiring additional educational assistance, offered alongside the basisberoepsgerichte and kaderberoepsgerichte leerwegen.
• Beroepsprofiel Dienstverlening en Producten (Service & Products Profile) A vocational profile covering service and product skills, including event organization, conventional and modern technology (woodworking, 3D printing), multimedia, cooking, and security/EHBO, preparing students for MBO programs in service-oriented sectors.
• Beroepsprofiel Groen (Green Profile) A green/environmental vocational profile focusing on sustainability, climate, animal care, plant work, and food production from garden to kitchen, with career paths in animal care, landscaping, technical fields, and creative green professions.
• Beroepsprofiel Horeca, Bakkerij en Recreatie (Hospitality, Bakery & Recreation Profile) A hospitality, bakery, and recreation vocational profile teaching beverage preparation, pastry and bread making, cooking, serving, event organization, and hospitality management, with career paths in hotels, restaurants, bakeries, and recreation facilities.
• Beroepsprofiel Media, Vormgeving en ICT (Media, Design & ICT Profile) A media, design, and ICT vocational profile covering creative design for online and offline communication, video production, website design, logo creation, packaging design, signing, and IT systems and devices.
• Beroepsprofiel Zorg en Welzijn (Care & Well-being Profile) A healthcare and well-being vocational profile teaching care skills, first aid, healthcare technology, healthy nutrition and lifestyle, with career paths including nursing assistant, pedagogical worker, dental assistant, and medical assistant.
• Gepersonaliseerde Leerroute (Personalized Learning Pathway) A personalized learning pathway offered within and outside the school, enabling students to have customized educational trajectories based on their individual needs and career goals.
• Loopbaan Oriëntatie en Begeleiding (LOB / Career Orientation & Guidance) A career orientation and guidance program integrated throughout the curriculum, helping students make informed decisions about their professional future and further education.
• Leerling Laptop Programma (1:1 Student Laptop Program) A school-wide 1:1 laptop program where each student is provided a laptop for digital learning, delivered in partnership with The Rent Company via the Easy4u subscription covering the entire school period, used for research, virtual simulations, and digital examinations.

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core.

• CVOcoreOthersCVO provides the public education (openbaar onderwijs) component of Focus Beroepsacademie. Part of the school operates under CVO for students whose parents prefer public education options.
• Onderwijsgroep OZHW PO&VOcoreOthersOZHW provides the public education component and includes OZHW Groen College. The school falls under OZHW governance for students seeking educational options under this governing body.
• Lentiz BarendrechtcoreStrategic or Co-development PartnerMBO institution partnership for seamless student progression from VMBO to MBO education. Students completing the beroepsgerichte leerweg can easily transition to Lentiz programs.
• AlbedacoreStrategic or Co-development PartnerMBO institution partnership providing pathways for VMBO graduates. Students from Focus Beroepsacademie can continue their education at Albeda MBO programs.
• DaVinci CollegecoreStrategic or Co-development PartnerMBO institution partnership enabling smooth transition from VMBO to MBO level education for Focus Beroepsacademie graduates.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Others

• Kunskapsskolan: Swedish ed-tech provider whose Learning Portal is the LMS used by Focus Beroepsacademie. Relevant as the upstream technology ecosystem that underpins the school's personalized learning routes; not a competitor but a critical enabler of the school's differentiated pedagogy.
• SOMtoday: Dutch student information system used by Focus Beroepsacademie for educational administration. Adjacent infrastructure provider — not a direct competitor, but indicative of the broader Dutch VO IT ecosystem in which the school operates.

Broad incumbents

• Albeda: Large Rotterdam-based MBO institution and a core strategic partner of Focus Beroepsacademie. Provides continuation pathways for VMBO graduates and competes for the same broader Rotterdam-Rijnmond vocational learner pool, positioning it as a broader incumbent in the same educational chain.
• Lentiz Barendrecht: MBO institution located in Barendrecht and a core strategic partner of Focus Beroepsacademie for VMBO-to-MBO progression. Operates at the next educational tier (MBO) but shares the same regional catchment and student pipeline, making it the most relevant incumbent peer for understanding downstream continuation pathways.
• DaVinci College: MBO institution in the Dordrecht/Rotterdam region and a core strategic partner for VMBO-to-MBO transition. Functions as a downstream incumbent in the same vocational education chain, sharing employer networks and learner demographics with Focus Beroepsacademie.
• CVO (Christelijk Voortgezet Onderwijs): Governing body under which Focus Beroepsacademie's public Christian education component operates. Operates multiple VO schools across Rotterdam region; overlapping governance and parallel VMBO offerings make it a broad incumbent for benchmarking governance, funding, and curriculum structures.

Direct peers

• OZHW Groen College: Agrarisch MBO and VO school operating under the same OZHW parent governance as Focus Beroepsacademie. Shares the same governance umbrella, regional South Holland market, and overlapping VMBO/MBO student progression pipeline, making it the closest comparable within the OZHW family.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Focus-Beroepsacademie-100042193732828
• LinkedInlinkedin.com/company/focus-beroepsacademie
• Instagraminstagram.com/focus_beroepsacademie
• Xx.com/focusbacademie

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Focus Beroepsacademie