SOAR

What SOAR does

Hangzhou Soar Security Technology Co., Ltd. (SOAR), founded in 2005 and listed on China's NEEQ OTC market in 2016 under ticker 839365, designs, manufactures, and sells specialized closed-circuit PTZ (Pan-Tilt-Zoom) camera systems. Its core technology combines electro-optic/infrared multi-spectral imaging, thermal camera cores (384x288 up to 1280x1024 resolution, cooled and uncooled variants, lenses up to 1100mm), 2-axis gyroscope stabilization for marine and mobile platforms, and proprietary AI algorithms for target recognition and auto-tracking. The portfolio spans thermal PTZ cameras with up to 20km detection range, anti-drone EO/IR cameras (SOAR810 series), gyro-stabilized marine cameras (SOAR971/977 series), forest fire prevention PTZ systems (SOAR800H), long-range laser and IR PTZ cameras, zoom camera modules (up to 120x optical zoom), and supporting pan-tilt and accessory lines.

The company serves demanding B2B end markets including maritime security, defense and border surveillance, anti-drone/counter-UAS, forest fire prevention, mobile surveillance, power line inspection, robotics, and industrial machine vision. Its go-to-market is enterprise field sales complemented by OEM/ODM/JDM customization services for system integrators, with global reach exercised through major international trade shows (Intersec Dubai, MARINTEC CHINA, CPSE, ASIAL, Secutech Vietnam) and a 50-plus language website. Revenue mechanics are hardware sales of PTZ systems and components plus custom engineering services; pricing is not publicly disclosed. With approximately 160 professionals including 62 R&D engineers averaging 11 years of industry experience, the company operates from Hangzhou, Zhejiang Province, and reported an active 20th-anniversary operating posture in 2025.

Name

SOAR

Legal name

Hangzhou Soar Security Technology Co., Ltd.

Website

https://hzsoar.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

SOAR (Hangzhou Soar Security Technology Co., Ltd.) designs and manufactures specialized PTZ camera systems with thermal, multi-spectral, and gyroscope-stabilized imaging for defense, maritime, anti-drone, and forest fire prevention customers worldwide via direct enterprise sales and OEM/ODM services.

Ownership category

akta.pro rank

Product category

Video Surveillance Equipment

NAICS

Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Other Measuring and Controlling Device Manufacturing (334519)

SIC

Photographic Equipment & Supplies (3861), Optical Instruments & Lenses (3827)

akta.pro primary industry

Video Surveillance System Design & Site Assessment (HSAHACAD)

akta.pro secondary industry

Tripods, Mounts & Supports (Tripods, Monopods, Clamps, Action Mounts) (CRACAPAI)

Keywords

• PTZ camera systems
• Thermal imaging cameras
• Maritime surveillance equipment
• Anti-drone detection systems
• OEM camera manufacturing

Headquarters

HQ city

Hangzhou

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales

Revenue model

1. PTZ Camera Systems Sales: Sale of PTZ camera systems and optical imaging solutions ranging from core components to complete customized system solutions
2. Customized/OEM Solutions: Customized cameras for special purposes and OEM/ODM/JDM services for integrators

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

SOAR designs, manufactures and sells specialized PTZ (Pan-Tilt-Zoom) camera systems and thermal imaging solutions, ranging from thermal camera cores and zoom modules to complete multi-sensor EO/IR PTZ cameras for defense, maritime, anti-drone, forest fire prevention and industrial surveillance applications. The company offers both finished branded products (Thermal PTZ, Marine PTZ, Anti-Drone PTZ, Forest Fire Prevention PTZ, Zoom Modules) and OEM/ODM/JDM customized camera manufacturing for system integrators. Its portfolio emphasizes long-range detection (up to 20km), all-weather day/night operation, gyroscope stabilization for marine/mobile use, and proprietary AI-based target recognition and auto-tracking.

Product overview

SOAR Security (Hangzhou Soar Security Technology Co., Ltd.) offers a comprehensive portfolio of specialized PTZ (Pan-Tilt-Zoom) camera systems and advanced optical imaging solutions. The product lineup centers on thermal imaging technology and multi-sensor surveillance systems, organized into several product families: Thermal Camera Core & Lens modules (SOAR-TH Series) serving as foundational components; Thermal PTZ Cameras (SOAR1050, SOAR800, SOAR970, SOAR977, SOAR789 Series) featuring EO/IR multi-sensor configurations with detection ranges up to 20km; Anti Drone Cameras (SOAR810 Series) for counter-UAS applications; Marine PTZ Cameras (SOAR971, SOAR977 Series) with gyro stabilization for maritime security; Forest Fire Prevention PTZ systems (SOAR800H Series) combining visible and thermal imaging for automated fire detection; and general PTZ Cameras (SOAR971, SOAR800 Series) including IR speed domes and laser-illuminated models. Supporting products include Zoom Camera Modules with up to 120x optical zoom, Pan Tilt systems, and Accessories. The company also provides vertical-specific solutions for perimeter defense, maritime security, robotic surveillance, forest fire prevention, and electrical safety monitoring applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Thermal Camera Core & Lens (SOAR-TH Series)

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature5 records

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Broad incumbents

• Dahua Technology: Second-largest Chinese video surveillance company, with extensive PTZ, thermal, and multi-sensor camera lines. Direct comparable in product categories and target verticals (maritime, perimeter, traffic) that overlap heavily with SOAR's offerings.
• Bosch Security Systems: Major Western security OEM offering PTZ and thermal cameras alongside broader building security solutions. Comparable to SOAR in PTZ surveillance hardware serving perimeter and large-site applications, but as part of a much larger diversified security portfolio.
• Hikvision: The world's largest video surveillance equipment manufacturer, offering a broad portfolio of CCTV cameras, thermal imaging, and AI analytics. Highly comparable to SOAR as a Chinese-origin surveillance hardware competitor, but at vastly greater scale and across mainstream commercial markets.

Direct peers

• Hikmicro: Thermal imaging specialist spun out of Hikvision, offering thermal camera cores, handheld thermal imagers, and surveillance thermal cameras. Direct comparable in uncooled thermal cores/modules and PTZ thermal cameras targeting industrial, security, and outdoor applications.
• Teledyne FLIR: Global leader in thermal imaging cameras and sensors used in defense, maritime, and industrial surveillance. Direct comparable in long-range thermal PTZ systems, EO/IR multi-sensor payloads, and cooled/uncooled thermal cores that overlap with SOAR's SOAR-TH and Thermal PTZ product lines.
• Axis Communications: Swedish network camera pioneer with a strong PTZ and thermal camera portfolio serving perimeter, city surveillance, and industrial applications. Comparable to SOAR in PTZ surveillance cameras and networked multi-sensor systems, though typically positioned in commercial rather than heavy-duty defense niches.
• Hanwha Vision: Korean manufacturer of video surveillance products including PTZ, multi-sensor, and thermal cameras for city, transportation, and industrial surveillance. Comparable to SOAR in PTZ camera technology and vertical specialization (perimeter, traffic, critical infrastructure).
• Uniview (UNV): Chinese video surveillance manufacturer with PTZ, thermal, and AI-enabled cameras targeting enterprise and city surveillance. Comparable to SOAR as a Chinese-origin PTZ and thermal camera competitor with overlapping OEM/ODM distribution and similar export-driven go-to-market.
• Guide Infrared: Major Chinese manufacturer of infrared thermal imaging products including cooled and uncooled detectors, thermal camera modules, and surveillance thermal cameras. Comparable to SOAR as a thermal-imaging component and finished-system supplier serving defense, security, and industrial markets.

Emerging players

• InfiRay: Chinese thermal imaging specialist offering uncooled infrared detectors, thermal camera modules, and finished surveillance thermal cameras. Comparable to SOAR in thermal core and module supply for OEM/ODM integration, with significant overlap in long-range thermal PTZ applications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCivfqQOQd0xHwQzg0aA36Kw/videos
• LinkedInlinkedin.com/company/hzsoar

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SOAR