Corporation Interamericana de Entretenimiento

What Corporation Interamericana de Entretenimiento does

Corporación Interamericana de Entretenimiento (CIE) is a publicly traded Mexican entertainment conglomerate that operates as a vertically integrated live entertainment promoter and venue operator. Founded in 1990 and listed on the Bolsa Mexicana de Valores under ticker 'CIE' since 1995, the company is headquartered in Mexico City and operates across Mexico and Colombia. Its business spans five core streams: live event promotion and production (concerts, theatrical productions, sports, family, and cultural events), operation of Centro Citibanamex in Mexico City (one of the largest international exhibition and convention venues) and El Salitre amusement park in Bogotá, exclusive promotion and commercialization of the Gran Premio de México de Fórmula 1, corporate and special event production, and ticketing services operated through wholly owned subsidiaries Venta de Boletos por Computadora (VBC) and ETK Boletos.

CIE's revenue model is transaction-fee based across all streams — ticket sales, venue rentals, exhibitor fees, park admissions, corporate hospitality, and event sponsorship. The company pursues an event-driven go-to-market, marketing through dedicated event websites (ocesa.com.mx for concerts, mexicogp.mx for F1, cieeventosespeciales.mx for corporate events), its corporate site cie.com.mx, and stakeholder-specific contact channels. Customer segments are horizontally structured across live entertainment consumers, exhibition and convention clients, venue owners/operators (ticketing counterparties), corporate event organizers, and institutional stakeholders. The integrated model is designed to capture operational efficiencies across venue, ticketing, and promotion divisions, though a 2018 COFECE resolution accepted by the company constrains VBC and ETK Boletos from imposing exclusivity, first-refusal, and related clauses in ticketing contracts for a 10-year period through October 2028, limiting one component of the cross-divisional lock-in strategy. No AI/ML capabilities, proprietary technology stack, or recent funding/M&A activity is disclosed in available data.

Name

Corporation Interamericana de Entretenimiento

Legal name

Corporación Interamericana de Entretenimiento, S.A.B. de C.V.

Website

https://cie.com.mx

Company type

Public

Founded year

1990

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Corporación Interamericana de Entretenimiento is a publicly traded Mexican live entertainment company that promotes concerts, the Formula 1 Mexican Grand Prix, and corporate events while operating Centro Citibanamex exhibition center and El Salitre amusement park in Colombia, selling tickets via VBC and ETK Boletos.

Ownership category

akta.pro rank

Product category

Live Entertainment Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Other Spectator Sports (711219)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Professional & Certification Expos Organizers (THAHABAD)

akta.pro secondary industry

Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)

Keywords

• Live entertainment promotion
• Concert production services
• Event venue operations
• Ticketing services
• Corporate event production

Headquarters

HQ city

Miguel Hidalgo

HQ country

Mexico

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Live Event Promotion and Production: CIE organizes and produces concerts, theatrical productions, sports events, family events, and cultural events for audiences in major Mexican cities and Colombia. Revenue is generated from ticket sales, venue rentals, and event production fees.
2. Venue Operations: CIE operates Centro Citibanamex in Mexico City, one of the largest exhibition and convention venues internationally, and El Salitre amusement park in Bogotá, Colombia. Revenue comes from venue rental, exhibitor fees, and park admissions.
3. Ticketing Services: Through subsidiaries Venta de Boletos por Computadora (VBC) and ETK Boletos, CIE provides ticketing services for live entertainment events at CIE venues and third-party venues.
4. Special and Corporate Events: CIE is the leading producer and organizer of special and corporate events in the Mexican market.
5. Formula 1 Gran Premio de México: CIE promotes and commercializes the Mexican Grand Prix, generating revenue from ticket sales, corporate hospitality, and event sponsorship.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

CIE is a live entertainment promoter and producer that organizes concerts, theatrical productions, sports events, family events, and cultural events across major Mexican cities and Colombia. The company exclusively promotes and commercializes the Gran Premio de México de Fórmula 1, operates Centro Citibanamex (one of the largest exhibition and convention venues in Mexico City), and runs the El Salitre amusement park in Bogotá. CIE also provides ticketing services through its wholly-owned subsidiaries Venta de Boletos por Computadora (VBC) and ETK Boletos.

Product overview

Corporación Interamericana de Entretenimiento (CIE) is a live entertainment company operating a diversified portfolio of entertainment venues and event services. The company operates through distinct business units: CIE Entretenimiento (concerts, theatrical productions, and cultural events), the Gran Premio de México de Fórmula 1 (promotion and commercialization of the Mexican F1 Grand Prix), CIE Eventos Especiales (corporate and special events), Centro Citibanamex (exhibition and convention center in Mexico City), and El Salitre amusement park in Bogotá, Colombia. The company also operates ticket distribution services through VBC and ETK Boletos. CIE is a publicly traded company listed on the Mexican Stock Exchange since 1995.

Differentiator

Problem solved

Functional benefit

Brands

• CIE Entretenimiento: Concert and live entertainment division featuring national and international artists
• CIE Eventos Especiales
• Centro Citibanamex
• El Salitre
• CIE Corporativo
• Fundación CIE

Products and services

• CIE Entretenimiento (Conciertos) Live entertainment production and promotion including concerts featuring national and international artists, theatrical productions, and cultural events across major Mexican cities and Colombia, targeted at general audiences.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Others

• Codere: Latin American entertainment and gaming operator with operations across Mexico, Argentina, and other markets. Comparable as a publicly listed LatAm entertainment operator, though exposure is to gaming rather than live events.

Regional players

• SM Entertainment: Korean entertainment conglomerate combining music production, artist management, concerts, and event production. Comparable integrated entertainment model, though Asia-focused and music-IP-led rather than venue-led.

Direct peers

• Live Nation Entertainment: World's largest live entertainment promoter and venue operator with global concert promotion, ticketing (Ticketmaster), and artist management. Direct comparable to CIE's concert promotion and ticketing businesses.
• GL Events: French group operating exhibition venues and organizing trade shows/events globally, including venue management (e.g., Paris expo venues). Highly comparable to CIE's Centro Citibanamex exhibition and convention business.
• CTS Eventim: European live entertainment and ticketing company operating ticketing platforms (Eventim) and concert/event promotion across Europe. Direct comparable to CIE's VBC/ETK Boletos ticketing plus event promotion.
• Fiera Milano: Italian exhibition venue operator and trade show organizer running Rho-Fiera Milano and producing congresses and exhibitions. Directly comparable in exhibition venue operations and trade show organization.
• AEG (Anschutz Entertainment Group): Global sports and live entertainment presenter operating venues (Staples Center/Kia Forum/etc.), promoting concerts, and producing events. Closely comparable to CIE's integrated venue-plus-promotion model.

Emerging players

• Eventbrite: Self-service ticketing and event platform for live experiences. Comparable on the ticketing/distribution side of CIE's VBC/ETK business, though serving a different (long-tail) event customer base.
• Comexposium: Paris-based private exhibition organizer producing B2B trade shows and conferences across multiple sectors. Comparable to CIE's exhibition and corporate events division, though France-centric.

Broad incumbents

• Madison Square Garden Entertainment: U.S. entertainment holding operating iconic venues (Madison Square Garden), producing live events, and hosting sports/residency content. Comparable in the venue-plus-live-entertainment combination, though U.S.-focused.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/grupo_cie
• LinkedInlinkedin.com/company/cie

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corporation Interamericana de Entretenimiento