Sun-Earth Italia

What Sun-Earth Italia does

Sun-Earth Italia is the Italian sales, distribution, and after-sales support entity for the Sun Earth photovoltaic module brand, wholly owned by the Chinese parent group Ningbo Sun Earth East Solar (formerly Ningbo Solar, founded 1966; PV production since 1978). The Italian operation is based in Perugia (Via Donatella 18/A, San Martino in Campo) with an administrative office in Rome (Piazza Fernando De Lucia 35/37), and employs 11–50 staff whose role centers on technical support, RMA handling, and installer coordination rather than manufacturing — all production occurs at the parent's five Chinese facilities with 5 GW of annualized capacity.

The product portfolio is organized around two module families: DXM monocrystalline modules (365W–740W across TITAN, STEEL, and STONE sub-brands, spanning PERC, Half-Cut, TOPCon N-Type, bifacial glass-glass, and full-black variants) and DXP polycrystalline modules (150W–345W) for cost-sensitive applications. Underlying technology includes in-house PERC cell manufacturing, Multi BusBar architecture, PID-free design, Half-Cut cell layout, and LECO laser-enhanced contact optimization (delivering up to 23.6% module efficiency on the TITAN series). Supporting offerings include small-format SEP/SED modules (30W–120W) for off-grid applications, dedicated revamping modules for legacy Conto Energia incentivized plants, and an end-of-life recycling service via PV Cycle membership. All modules carry IEC 61215/61730:2016 certification, ISO 9001/14001/45001, and Italian fire classifications (Class E and Broof(T2)) effective from September 2025.

The business model is a single-stream hardware sales operation distributed exclusively in Italy and Europe through Omnisun S.r.L., the official distributor, with secondary direct supply to certified installers and EPC companies (Veneta Impianti, Geco Renews Group, Ambitek). Sun-Earth Italia does not publish pricing; quotes are project-based through the channel. End customers span residential (STONE series rooftop systems), commercial and industrial (e.g., 500 kW for Graziella S.p.A., 48 kW for Henderson S.r.l.), agricultural (agrivoltaic applications), and revamping/retrofit of aging incentivized plants. A bundled solar-plus-storage-plus-EV offering is delivered in conjunction with technology partner Growatt (inverters, GBLI batteries, Shine Master monitoring) and Atess (EV charging), positioning the entity as a residential and C&I system component supplier rather than a pure module vendor.

Name

Sun-Earth Italia

Legal name

Sun-Earth (brand of Ningbo Sun Earth East Solar)

Website

https://sun-earth.it

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Sun-Earth Italia is the Italian sales, distribution, and after-sales entity for the Sun Earth photovoltaic module brand, serving residential, commercial, agricultural, and revamping customers through exclusive distributor Omnisun S.r.L. and certified installer networks.

Ownership category

akta.pro rank

Product category

Photovoltaic Solar Modules

SIC

Semiconductors & Related Devices (3674)

akta.pro primary industry

Solar PV Module & Cell Manufacturing (Crystalline, Thin-Film) (EUAMAHAA)

akta.pro secondary industries

Solar Roofing & Roof-Mounted PV Systems (IMADAFAO), Next-Gen Photovoltaics R&D (Perovskite, Tandem, Organic, BIPV Materials) (EUAMAOAA), Solar End-of-Life, Recycling & Decommissioning (Panels, Inverters, Racking) (EUAMABAM)

Keywords

• Photovoltaic modules
• Monocrystalline solar panels
• Polycrystalline solar panels
• TOPCon solar cells
• Solar module manufacturing

Headquarters

HQ city

San Martino In Campo

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Photovoltaic Module Sales: Sun Earth generates revenue through the manufacture and sale of photovoltaic solar modules. The company produces monocrystalline and polycrystalline modules sold through distribution partners and directly to installers/EPC companies.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Sun-Earth Italia designs, manufactures, and distributes photovoltaic modules under the Sun Earth brand, the Italian arm of Chinese producer Ningbo Sun Earth East Solar. The portfolio includes DXM monocrystalline modules (365W–740W) and DXP polycrystalline modules (150W–345W), organized into TITAN (TOPCon), STEEL, and STONE sub-brands, alongside small-format SEP/SED modules, revamping modules for legacy incentivized plants, and an end-of-life recycling service. Modules are sold through exclusive distributor Omnisun S.r.L. and certified installers/EPC companies for residential, commercial, agricultural, and revamping applications.

Product overview

Sun-Earth Italia is the Italian distributor of Sun Earth photovoltaic modules, a brand of Ningbo Solar (Ningbo Sun Earth East Solar) with over 50 years of experience. The product portfolio centers on two main module families: DXM monocrystalline (365W–740W) and DXP polycrystalline (150W–345W), each available in standard, Half-Cut, and bifacial configurations. These are organized into sub-brands TITAN (N-Type TOPCon technology, up to 23.8% efficiency), STEEL (enhanced mechanical durability), and STONE (residential-optimized PERC). The offering is complemented by small-format SEP/SED modules (30W–120W) for off-grid applications, dedicated revamping modules for older incentivized plants, and an end-of-life recycling service via PV Cycle. All products are produced on fully automated lines (British, German, Japanese equipment) with 100% production testing.

Differentiator

Problem solved

Functional benefit

Brands

• TITAN Series: High-efficiency monocrystalline modules featuring TOPCon technology, Half-Cut cells, and efficiencies up to 23.6%. Available in Full-Black, bifacial VETRO-VETRO versions, with power outputs from 420W to 740W.
• STEEL Series
• STONE Series
• SEP Series
• SED Series

Products and services

• DXM Series Monocrystalline Photovoltaic Modules Monocrystalline photovoltaic modules ranging from 365W to 740W in standard, Half-Cut, and bifacial glass-glass configurations, integrating PERC, TOPCon, and N-Type cell technologies for residential, commercial, and industrial installations.
• DXP Series Polycrystalline Photovoltaic Modules Polycrystalline photovoltaic modules ranging from 150W to 345W in standard and Half-Cut configurations, targeting cost-effective utility-scale and commercial installations.
• TITAN Series N-Type TOPCon Modules Premium N-Type monocrystalline Half-Cut modules using TOPCon technology, achieving up to 23.6% efficiency with Multi BusBar cylindrical ribbons, PID-Free design, and power output from 420W to 740W in bifacial glass-glass (HBG), standard (BF), and Full-Black (ZB) variants.
• STEEL Series Monocrystalline Modules Durable monocrystalline Half-Cut modules from 400W to 565W with enhanced mechanical resistance, available in BF, ZB, and BG variants for demanding installation environments.
• STONE Series Residential Modules Residential-optimized monocrystalline Half-Cut modules with PERC technology in 365W, 370W, and 375W all-black variants designed for quick rooftop installation on family homes.
• Small Format Modules (SEP and SED Series) Compact polycrystalline SEP (30W-120W) and monocrystalline SED (30W-80W) modules designed for off-grid, camping, marine, and small-scale standalone applications.
• Revamping Modules for Legacy Incentivized Plants DXM monocrystalline and DXP polycrystalline modules configured for repowering older incentivized photovoltaic plants (3rd to 5th Conto Energia) without losing GSE incentives.
• End-of-Life Recycling Service End-of-life photovoltaic panel recycling service managed via the PV Cycle consortium, covering 4th and 5th Conto Energia panels under producer guarantee trust and Italian RAEE regulations.

Quantifiable outcome

• 0.025% warranty replacement rate (504 out of 2+ million modules sold)
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• AmbitekminorChannel Partner/ Reseller/ Distributor · 1 January 2020Technology company for environmental solutions that designed a residential installation in Mottola using Sun-Earth and Growatt products.
• Veneta ImpiantiminorChannel Partner/ Reseller/ Distributor · 1 December 2019Installation company that installed a 48.06 kW commercial photovoltaic system for Henderson S.r.l. using Sun-Earth panels and Growatt inverters.
• Geco Renews GroupminorChannel Partner/ Reseller/ Distributor · 1 February 2019EPC company that designed and installed a 500 kW photovoltaic system for Graziella S.p.A. using Sun-Earth modules and Growatt inverters.
• Omnisun S.r.L.coreChannel Partner/ Reseller/ DistributorOmnisun S.r.L. is the official exclusive distributor for Sun-Earth products in Italy and Europe. Based in Rome, Omnisun handles distribution, logistics, after-sales support, and newsletter communications for Sun-Earth in these regions.
• GrowattcoreTechnology or IntegrationStrategic technology partnership with Growatt for inverter solutions, storage systems, and EV charging stations. Sun-Earth modules are paired with Growatt inverters, SPH hybrid inverters, GBLI batteries, Shine Master monitoring systems, and Atess EV charging stations.
• PV CycleminorOthersEnd-of-life photovoltaic module recycling consortium. Sun-Earth Italia is a member of PV Cycle for proper disposal and recycling of retired solar panels in compliance with Italian RAEE regulations.
• TÜV RheinlandcoreOthersInternational certification organization that provides IEC 61215 and IEC 61730: 2016 certifications for Sun-Earth DXM and DXP module families, validating quality and safety standards.
• DEKRAminorOthersInternational testing organization providing factory inspection certificates and PID testing certification for Sun-Earth Half-Cut module models.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Risen Energy: Mid-tier Chinese PV module manufacturer. Similar scale tier to Sun-Earth, competing in the same TOPCon and high-efficiency segments for European C&I projects.
• Hanwha Q CELLS: Korean-headquartered PV module manufacturer with strong European presence. Direct competitor in residential, commercial, and utility segments, particularly in Germany and Italy.
• Talesun Solar: Mid-tier Chinese PV module manufacturer. Comparable scale and product positioning in monocrystalline and TOPCon modules, competing in European distributed generation segments.
• JinkoSolar: World's largest PV module manufacturer. Direct competitor across monocrystalline and TOPCon product lines with strong European presence through similar distributor and installer channels.
• Trina Solar: Global top-tier PV module manufacturer with vertically integrated production. Comparable as a direct competitor in monocrystalline, bifacial, and TOPCon module segments serving European C&I and utility markets.
• Peimar: Italian PV module manufacturer headquartered in Brescia. Comparable as a domestic Italian competitor with overlapping product range in monocrystalline and polycrystalline modules for the Italian market.
• JA Solar: Major vertically integrated Chinese PV module manufacturer with strong European distribution. Directly comparable in product range, technology adoption (PERC, TOPCon), and channel strategy.
• FuturaSun: Italian PV module manufacturer with strong domestic presence. Direct competitor in the Italian residential, commercial, and agrivoltaic segments with overlapping technology roadmap (TOPCon, bifacial).
• Canadian Solar: Global PV module manufacturer with diversified product portfolio. Comparable as a competitor across monocrystalline, bifacial, and TOPCon modules, with European project development operations.
• LONGi Green Energy: Leading monocrystalline wafer and module producer. Competes with Sun-Earth in high-efficiency monocrystalline and TOPCon segments, particularly for utility-scale and commercial installations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xfacebook.com/Sun-Earth-Italia-2066269763421891
• Facebookfacebook.com/SunEarthItalia
• LinkedInlinkedin.com/company/sun-earth-italia

Compliance17 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sun-Earth Italia