html2pdf.app
html2pdf.app (MB Tech256, Lithuania) provides a browser-based HTML-to-PDF conversion REST API plus a WordPress plugin and template library, serving individual developers and small businesses that need automated, programmatic PDF generation from HTML, URLs, or templates.
- Company typePrivate
- Founded-
- HeadquartersNot specified, Lithuania
- Headcount—
- GTM typeB2B
- OfferingSoftware
What html2pdf.app does
html2pdf.app (legal entity: MB Tech256, Lithuania) operates a browser-based HTML-to-PDF conversion API targeting software developers and technical users. The core product is a REST API at api.html2pdf.app/v1/generate that renders modern HTML, CSS, and JavaScript into high-quality PDF documents using a browser engine, supporting both URL-based and raw-HTML inputs, asynchronous callback processing, AES-128 PDF encryption, header/footer templates, and extensive page-format customization. Surrounding the API is a product-led portfolio including a no-code Online Playground, an official WordPress plugin distributed via wordpress.org, and a library of nine pre-built Handlebars templates for invoices, CVs, receipts, quotes, certificates, event tickets, reports, and shipping labels.
The business runs on a freemium, tiered subscription model: a free plan offering 100 credits/month with a 1MB file-size cap, and paid plans at $9 (Startup, 1,000 credits), $25 (Standard, 5,000 credits), and $39 (Scale, 10,000 credits) per month, with parallel conversion limits scaling from 1 to 20. Credit consumption is metered by generated PDF size (1 credit per 5MB). GTM is entirely self-serve and API-first, with acquisition driven by developer documentation, blog tutorials, SEO for HTML-to-PDF keywords, Twitter/GitHub community presence, and ecosystem integrations such as n8n workflow templates. The company is privately held, founder-operated, discloses no investors, no funding history, and no headcount, and is positioned for EU customers via GDPR-compliant processing on EU servers and a formal Data Processing Agreement.
html2pdf.app firmographics
Firmographics- Name
- html2pdf.app
- Legal name
- MB Tech256
- Website
- https://html2pdf.app
- Company type
- Private
- Operating status
- Operating
- Short description
- html2pdf.app (MB Tech256, Lithuania) provides a browser-based HTML-to-PDF conversion REST API plus a WordPress plugin and template library, serving individual developers and small businesses that need automated, programmatic PDF generation from HTML, URLs, or templates.
- Ownership category
- akta.pro rank
html2pdf.app industry classification
Industry- Product category
- Document Generation API
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Printing & Document Infrastructure (MFP fleets, Print Servers, Managed Print) (EDAEAHAL)
Keywords
Where html2pdf.app is headquartered
LocationHeadquarters
- HQ city
- Not specified
- HQ country
- Lithuania
- HQ region
- Europe
Offices1 record
Markets served
html2pdf.app business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Infrastructure, Technology or R&D, Operations, Personnel, Marketing or Sales
Revenue model
- API Credit Consumption: Credits are consumed based on PDF file size: each 5MB chunk of generated PDF equals 1 credit. Credits reset monthly on the 1st. Higher-tier plans offer more monthly credits and higher parallel conversion limits. The free plan provides 100 credits/month with 1MB max file size. Paid plans offer unlimited PDF size.
- Subscription Plans: Tiered subscription model with four plans: Free ($0), Startup ($9/month, 1000 credits), Standard ($25/month, 5000 credits), and Scale ($39/month, 10000 credits). Higher tiers also increase parallel conversion limits from 1 (Free) to 20 (Scale). Annual billing likely offers discounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with 100 credits/month for API testing and evaluation |
| Subscription | Monthly | Entry-level paid plan for small projects and startups |
| Subscription | Monthly | Mid-tier plan for regular PDF generation needs |
| Subscription | Monthly | High-volume plan for scale operations |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
html2pdf.app product offering
Product offeringCore offering
html2pdf.app operates a browser-based HTML to PDF conversion API that renders modern HTML, CSS, and JavaScript into realistic, high-quality PDF documents. The service offers both synchronous and asynchronous processing via REST API, supports extensive customization (page format, margins, headers/footers, AES-128 encryption), and is complemented by an online playground, a WordPress plugin, and a library of pre-built document templates.
Product overview
html2pdf.app is a unified HTML to PDF conversion service built around a core REST API product. The portfolio includes the main API service for server-side conversions, an Online Converter/Playground for browser-based testing, a WordPress PDF Plugin for CMS integration, and a library of 9 downloadable PDF templates. These offerings are designed to work together, allowing developers to test conversions in the playground, integrate via the API, use pre-built templates for common document types, and deploy PDF generation to WordPress sites via the plugin.
Differentiator
Problem solved
Functional benefit
Products and services
- HTML to PDF Conversion API REST API service that converts HTML code, URLs, and templates into high-quality PDF documents. Supports modern HTML, CSS, JavaScript, asynchronous callback processing, headers/footers, page formatting, and AES-128 encryption. Targeted at developers integrating PDF generation into applications.
- Online Converter (Playground) Web-based interactive converter that lets users paste URLs or raw HTML, preview results, and adjust page size, orientation, margins, headers, and footers before generating final PDFs without writing code.
- WordPress PDF Plugin WordPress plugin that enables converting any WordPress page or post to PDF via a simple shortcode. Connects to the html2pdf.app API using a user-supplied API key and offers configurable page format, orientation, margins, and custom page size from the WordPress admin.
- PDF Templates Library A library of 9 downloadable Handlebars-based templates including Invoice, CV/Resume, Receipt, Quote, Purchase Order, Certificate, Event Ticket, Report, and Shipping Label, designed to work with the html2pdf.app API for generating professional PDF documents.
Quantifiable outcome
- 1.7M+ conversions per month handled reliably
- +2 more outcomes
Companies that use html2pdf.app
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
html2pdf.app technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature8 records
html2pdf.app partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
html2pdf.app competitors and assessment
Company assessmentDirect peers
- PDFShift: PDFShift is a direct competitor offering an HTML-to-PDF conversion API with similar SDK coverage, custom branding, and webhook-based callbacks. It targets the same developer persona with comparable pricing tiers and feature set.
- Api2Pdf: Api2Pdf offers a wrapper API around headless Chrome, wkhtmltopdf, and other engines for HTML-to-PDF generation. It directly competes on the same developer-API use case as html2pdf.app with comparable credit-based pricing.
- IronPDF: IronPDF (by Iron Software) provides HTML-to-PDF conversion as part of a broader .NET document generation library and cloud API. It competes directly on accuracy of HTML rendering and targets developers needing robust PDF tooling.
- DocRaptor: DocRaptor (by Rootko) provides an HTML-to-PDF and Excel generation API powered by the Prince XML engine. It serves developers needing high-fidelity document rendering, including PDF/A compliance, with similar API-first distribution.
- PDFLayer: PDFLayer is a cloud HTML-to-PDF API with webhook support and extensive formatting options. It targets similar developer use cases (invoices, reports, archiving) with comparable freemium and subscription pricing structure.
Emerging players
- Bannerbear: Bannerbear offers an API for generating images and PDFs from templates. It overlaps with html2pdf.app's document generation use case, especially for marketing and transactional document workflows, though focused more on dynamic visual asset generation.
- Placid.app: Placid provides a no-code tool and API for generating PDFs, images, and videos from templates. It serves a similar SMB/developer audience with template-driven document automation use cases overlapping html2pdf.app.
- Browserless: Browserless provides headless browser-as-a-service infrastructure that developers use as the underlying engine for HTML-to-PDF generation. It is an alternative path for solving the same problem and competes at the infrastructure layer.
Broad incumbents
- ConvertAPI: ConvertAPI provides a wide range of document and file conversion APIs including HTML-to-PDF. It is a broader incumbent competing for the same developer use cases with a more extensive format portfolio.
- CloudConvert: CloudConvert is a broad file conversion API platform supporting 200+ formats including HTML-to-PDF. While not specialized, it competes for the same developer audience needing format conversion capabilities at scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
html2pdf.app social profiles
Digital presencehtml2pdf.app financial estimates
Financial estimateRevenue estimate
Valuation estimate
html2pdf.app leadership team
Management profileNumber of profiles
html2pdf.app funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
html2pdf.app M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about html2pdf.app
What does html2pdf.app do?
html2pdf.app operates a browser-based HTML to PDF conversion API that renders modern HTML, CSS, and JavaScript into realistic, high-quality PDF documents. The service offers both synchronous and asynchronous processing via REST API, supports extensive customization (page format, margins, headers/footers, AES-128 encryption), and is complemented by an online playground, a WordPress plugin, and a library of pre-built document templates.
Is html2pdf.app a public or private company?
html2pdf.app is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was html2pdf.app founded?
html2pdf.app was founded in -1.
Where is html2pdf.app based?
html2pdf.app is headquartered in Not specified, Lithuania, in the Europe region.
How does html2pdf.app make money?
Two revenue lines are on record. API Credit Consumption is the primary driver. The others are subscription Plans.
Who are html2pdf.app's main competitors?
Direct peers on record are PDFShift, Api2Pdf, IronPDF, DocRaptor and PDFLayer. Emerging players are Bannerbear, Placid.app and Browserless. Broad incumbents are ConvertAPI and CloudConvert.
Does html2pdf.app have an API?
Yes. REST API endpoint POST https://api.html2pdf.app/v1/generate that converts HTML code or web page URLs into PDF documents. Supports X-API-Key authentication via header. Parameters include html (required), callBackUrl for async conversion, state, landscape, format (Letter, Legal, Tabloid, Ledger, A0-A6), custom width/height, margins, filename, waitFor, media (print/screen), scale, headerTemplate, footerTemplate, and AES-128 encryption with userPassword, ownerPassword, and permissions. Returns binary PDF response or sends to callback URL. Code samples provided in cURL, PHP, Node.js, Python, Ruby, Java, and Go. Developer documentation is at html2pdf.app/documentation.
What industry is html2pdf.app in?
html2pdf.app's product category is Document Generation API. Its primary akta.pro industry code is EDAEAHAL, Printing & Document Infrastructure (MFP fleets, Print Servers, Managed Print). Its NAICS code is 513210 and its SIC code is 7372.