Mission Craft Cocktails

What Mission Craft Cocktails does

Mission Craft Cocktails is a Southern California-based ready-to-drink (RTD) craft cocktail producer founded in 2020 by Amit Singh and Marcin Malyszko, who met at a charity event during the COVID-19 pandemic. The company manufactures and sells seven craft cocktail SKUs spanning five spirit bases — Classic Margarita, Jalapeno Pineapple Margarita, Mai Tai, Cosmopolitan, Old Fashioned, Manhattan, and Espresso Martini — packaged in 375ml bottles designed to yield four bar-strength drinks each at ABVs ranging from 20% to 40%. The production approach combines locally-sourced California ingredients (sourced within 100 miles of bottling) with authentic imported spirits, including tequila from Jalisco, bourbon from Kentucky, and rum from the West Indies.

The business operates a purpose-driven model: 5% of proceeds are donated to food banks through a Feeding America partnership (the "One Bottle = One Meal" program), which has cumulatively funded over 1.25 million meals. The company holds NMSDC minority-owned business certification and has won multiple medals at the 2024 San Francisco International Spirit Awards. Distribution is multi-channel, combining direct-to-consumer e-commerce via its own website and the GA Craft Spirits online storefront, a California distribution partnership with Reyes Beverage Group, and broader placement with regional and national retail partners.

Pricing is structured around individual 375ml bottles plus bundled gift boxes (3-Pack at $49.99, 5-Pack at $79.99, plus a specialty Cinco De Jay-o box at $49.99). Recent strategic moves — exclusive supply agreements with Productos Finos de Agave for tequila (March 2026) and Lofted Custom Spirits for bourbon (June 2026), along with stated plans to expand tequila-based varietals in 2026 — indicate deliberate supply-side scaling to support national distribution growth. The company remains founder-controlled and privately held with 1-10 employees and no disclosed external funding.

Name

Mission Craft Cocktails

Legal name

Misson Craft Cocktails

Website

https://missioncocktails.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Mission Craft Cocktails is a Southern California-based ready-to-drink craft cocktail producer founded in 2020, selling seven bar-strength cocktails in 375ml bottles to individual consumers through DTC e-commerce, California distribution, and national retail partners.

Ownership category

akta.pro rank

Product category

Ready-to-Drink Cocktails

NAICS

Beverage Manufacturing (3121)

SIC

Beverages (2080)

akta.pro primary industry

Ready-to-Drink (RTD) Alcoholic Beverages & Brands (Canned Cocktails, Hard Seltzer) (CRADAIAD)

Keywords

• Ready-to-drink cocktails
• Craft cocktail production
• Spirit-based beverages
• Alcoholic beverage distribution
• Cocktail gift boxes

Headquarters

HQ city

Tempe

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Direct E-commerce Sales: Online sales through their website shop and GA Craft Spirits storefront, selling individual bottles and gift box multi-packs directly to consumers.
2. Retail Distribution: Sales through physical retail stores nationwide, including regional and national retail partners, through distribution agreements.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Mission Craft Cocktails produces and sells ready-to-drink (RTD) craft cocktails in 375ml bottles that each yield four bar-strength drinks. The portfolio spans seven flavors (Classic Margarita, Jalapeno Pineapple Margarita, Mai Tai, Cosmopolitan, Old Fashioned, Manhattan, and Espresso Martini) across five spirit bases (tequila, rum, vodka, rye, bourbon). Products are sold individually or as bundled gift boxes via direct e-commerce and through retail distribution partners.

Product overview

Mission Craft Cocktails is a Southern California-based ready-to-drink cocktail brand offering seven distinct craft cocktail products: Classic Margarita, Jalapeño Pinegarita, Mai Tai, Cosmopolitan, Old Fashioned, Manhattan, and Espresso Martini. The portfolio spans five spirit bases (Tequila, Rum, Vodka, Rye, and Bourbon) with alcohol volumes ranging from 20% to 40% alc./vol. Products are sold as individual 375ml bottles yielding 4 bar-strength drinks each, or as bundled gift boxes (3-Pack, 5-Pack, and specialty Cinco De Jay-o gift box). The cocktails emphasize locally-sourced California ingredients and authentic imported spirits, with 5% of proceeds donated to charitable causes.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Margarita Classic margarita made with 100% agave blanco tequila from Mexico, lime, and orange liqueur crafted with local California ingredients. Each 375ml bottle yields 4 bar-strength drinks at 25% alc./vol.
• Jalapeno Pineapple Margarita Tropical margarita featuring premium blanco tequila from Jalisco, real lime juice, California-made orange liqueur, jalapeno, and pineapple. Offers a sweet yet fiery flavor profile.
• Mai Tai Caribbean classic made with coconut-infused white rum from the West Indies and locally-sourced California orange liqueur. Features flavors of coconut, almond milk, pineapple, orange, vanilla, pistachio and spices. 25% alc./vol.
• Cosmopolitan Premium vodka cocktail infused with fresh cucumber, orange liqueur, cranberry juice, and hints of rosemary, pink peppercorn, and grapefruit. Best served chilled over ice.
• Old Fashioned Classic bourbon whiskey cocktail infused with orange and aromatic Angostura bitters. Premium barrel-aged bourbon at 40% alc./vol.
• Manhattan Premium rye whiskey cocktail made with semi-sweet vermouth, aromatic bitters, caramel, and dried fruits. 32.5% alc./vol.
• Espresso Martini Bold cold brew coffee cocktail featuring premium vodka with hints of chocolate and salted caramel. 20% alc./vol.
• Mission Craft Cocktails 5 Pack Gift box containing all 5 award-winning cocktails (Margarita, Mai Tai, Cosmopolitan, Manhattan, and Old Fashioned), each 375ml bottle yielding 4 bar-strength drinks. Based on 5 different spirits: Tequila, Rum, Vodka, Rye and Bourbon. Price: $79.99.
• Mission Craft Cocktails 3 Pack Gift box containing 3 most popular and award-winning cocktails: Classic Margarita, Mai Tai, and Cosmopolitan. Each 375ml bottle pours 4 bar-strength drinks at 25% alc./vol.
• Cinco De Jay-o Gift Box Exclusive 3-pack gift box handpicked by Jay Baer, featuring Classic Margarita, Jalapeno Pineapple Margarita, and Espresso Martini. Price: $49.99.

Quantifiable outcome

• 1,259,222 meals funded for families experiencing hunger through One Bottle = One Meal program
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Lofted Custom SpiritscoreStrategic or Co-development Partner · 11 June 2026Exclusive supply agreement to source Kentucky bourbon and whiskey for ready-to-drink cocktails. Aims to ensure consistent quality and leverage Lofted Spirits' portfolio, supporting Mission's national sales growth and impact initiatives.
• Productos Finos de Agave (PFA)coreStrategic or Co-development Partner · 3 March 2026Exclusive supply agreement with third-generation Mexican-owned distillery in Jalisco, Mexico to source tequila for all tequila-based cocktail SKUs. Supports sustained growth for top-selling SKUs including Jalapeno Pineapple Margarita and Classic Margarita. Plans to expand tequila-based varietals in 2026.
• Feeding AmericacoreStrategic or Co-development PartnerOne Bottle = One Meal program partnership where funds from each bottle sold help provide meals to families experiencing hunger. Reached milestone of 1 million meals funded in under three years. As of source date, over 1.25 million meals have been funded.
• Reyes Beverage GroupcoreChannel Partner/ Reseller/ DistributorCalifornia distribution partnership for physical retail placement of Mission Craft Cocktails products.
• GA Craft SpiritsminorChannel Partner/ Reseller/ DistributorOnline storefront partner for e-commerce sales of Mission Craft Cocktails products.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Cocktail Squad: Cocktail Squad is a smaller emerging RTD cocktail brand offering craft pre-mixed cocktails. Comparable as a similarly positioned emerging craft RTD player targeting the convenience/premium cocktail occasion.

Direct peers

• Cutwater Spirits: Cutwater is one of the largest and most established craft RTD cocktail brands, offering a deep portfolio of canned cocktails (margarita, mai tai, old fashioned, etc.) at bar-strength ABV. Directly comparable to Mission on product format, target consumer, and craft/premium positioning, though at materially larger scale.
• Tip Top Proper Cocktails: Tip Top offers bar-quality ready-to-drink cocktails in glass bottles, emphasizing premium ingredients and classic cocktail formats. Comparable to Mission in product philosophy, premium positioning, and target consumer.
• On The Rocks Cocktails: On The Rocks produces premium ready-to-pour craft cocktails in 375ml glass bottles, very similar in format, ABV range, and gift/gifting positioning to Mission Craft Cocktails. Direct head-to-head competitor in the craft RTD cocktail segment.
• Skinnygirl Cocktails: Skinnygirl is a well-known RTD cocktail brand offering margaritas, cosmos, and other pre-mixed drinks with a lifestyle-led brand approach. Comparable to Mission in targeting style/convenience-oriented consumers, though with broader mass-market positioning.

Regional players

• BevMo!: BevMo! is a large specialty beverage retailer on the West Coast selling wine, beer, and spirits, including a curated selection of RTD cocktails. Comparable to Mission as a retail channel for premium craft cocktails, primarily in California and Western U.S.

Broad incumbents

• Truly Hard Seltzer: Truly is one of the largest hard seltzer brands (Boston Beer Company) competing for the same occasion-driven consumers Mission targets. Adjacent category but competes for retail shelf space and share of throat.
• Jose Cuervo: Jose Cuervo is a major global tequila producer that has expanded into RTD margaritas and canned cocktails. Comparable as a tequila-sourced RTD competitor with vastly greater scale and distribution than Mission.
• High Noon Spirits: High Noon is a leading hard seltzer/RTD brand owned by E. & J. Gallo Winery, with broad retail distribution. Adjacent competitor in the RTD beverage space but positioned in the hard seltzer category rather than craft cocktails.
• 1800 Tequila: 1800 Tequila is a mass-market premium tequila producer that has launched RTD margarita products. Comparable to Mission in the tequila-based RTD segment but at much larger scale and broader distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/missioncocktails
• Facebookfacebook.com/missioncocktails
• LinkedInlinkedin.com/company/mission-craft-cocktails

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mission Craft Cocktails