CraftsMart
CraftsMart is a Udaipur, India-based online retailer founded in 2014 that sells authentically hand-crafted Indian goods to consumers, operating with 11-50 employees under Co-Founder and Managing Director Manoj Jain.
- Company typePrivate
- Founded2014
- HeadquartersUdaipur, India
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
CraftsMart firmographics
Firmographics- Name
- CraftsMart
- Website
- https://craftsmart.in
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CraftsMart is a Udaipur, India-based online retailer founded in 2014 that sells authentically hand-crafted Indian goods to consumers, operating with 11-50 employees under Co-Founder and Managing Director Manoj Jain.
- Ownership category
- akta.pro rank
CraftsMart industry classification
Industry- Product category
- Handicrafts and Artisan Retail
- NAICS
- Hobby, Toy, and Game Retailers (45912)
- akta.pro primary industry
- DIY Craft Kits & Project Kits Retail (CRALACAH)
Keywords
Where CraftsMart is headquartered
LocationHeadquarters
- HQ city
- Udaipur
- HQ country
- India
- HQ region
- Asia
Markets served
CraftsMart business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
CraftsMart product offering
Product offeringCore offering
CraftsMart is an online retail store that sells authentically hand-crafted items originating from India. The business, founded in 2014 and headquartered in Udaipur, sells these artisanal goods through its website craftsmart.in, targeting individual consumers seeking genuine Indian handicrafts.
Differentiator
Problem solved
Functional benefit
Products and services
- Authentically Hand-Crafted Indian Items (online store) Online retail of authentically hand-crafted items sourced from India, offered to individual consumers via the craftsmart.in storefront.
Companies that use CraftsMart
Customer profileIdeal customer profiles1 record
CraftsMart technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CraftsMart competitors and assessment
Company assessmentBroad incumbents
- Etsy: Global online marketplace for handmade and vintage goods, including a large Indian artisan seller base. Broader incumbent competitor offering similar authentic handmade products across many categories, but at significantly larger scale.
- Fabindia: Large India-based retailer of handcrafted products spanning apparel, home furnishings, and personal care. Broader incumbent in the authentic Indian craft retail space with a much larger retail and online footprint than CraftsMart.
Direct peers
- Novica: Global online marketplace for handcrafted goods from artisans worldwide, with strong Indian artisan representation. Comparable in authentic artisanal positioning, cross-border e-commerce, and curated craft catalog.
- Jaypore: India-based curated e-commerce platform for handcrafted apparel, jewelry, and home goods sourced from Indian artisans. Closely comparable to CraftsMart in authentic Indian craft positioning, target customer, and online marketplace model.
- iTokri: India-based online retailer specializing in handmade, handloom, and handicraft products from Indian artisans. Direct competitor offering similar artisanal craft products with comparable target customer and marketplace structure.
- Craftsvilla: India-based online marketplace specializing in ethnic and handcrafted Indian products including apparel, home décor, and artisan goods. Direct competitor to CraftsMart in the Indian handicraft e-commerce vertical serving both domestic and international customers.
Regional players
- The India Craft House: India-based online marketplace curating handcrafted products from over 100 Indian artisans. Direct competitor with similar authentic Indian craft positioning and marketplace model, primarily serving Indian domestic customers.
- Exotic India Art: Online retailer specializing in handcrafted Indian art, jewelry, textiles, and home décor. Comparable in authentic Indian craft catalog and global e-commerce shipments, but more focused on art and collectibles than broader craft supplies.
Market position
Customer concentration
CraftsMart social profiles
Digital presenceCraftsMart financial estimates
Financial estimateRevenue estimate
Valuation estimate
CraftsMart leadership team
Management profileNumber of profiles
Profiles1 record
CraftsMart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CraftsMart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CraftsMart
What does CraftsMart do?
CraftsMart is an online retail store that sells authentically hand-crafted items originating from India. The business, founded in 2014 and headquartered in Udaipur, sells these artisanal goods through its website craftsmart.in, targeting individual consumers seeking genuine Indian handicrafts.
When was CraftsMart founded?
CraftsMart was founded in 2014. It employs 11 to 50 people.
Where is CraftsMart based?
CraftsMart is headquartered in Udaipur, India, in the Asia region.
Who are CraftsMart's main competitors?
Broad incumbents on record are Etsy and Fabindia. Direct peers are Novica, Jaypore, iTokri and Craftsvilla. Regional players are The India Craft House and Exotic India Art.
Does CraftsMart have an API?
No public API is recorded for CraftsMart.
What industry is CraftsMart in?
CraftsMart's product category is Handicrafts and Artisan Retail. Its primary akta.pro industry code is CRALACAH, DIY Craft Kits & Project Kits Retail. Its NAICS code is 45912.