Spinberry
Spinberry is a privately-held B2B gambling game development studio creating proprietary land-based and online casino games — anchored by the patent-pending Feature Spin™ mechanic — for regulated casino operators worldwide.
- Company typePrivate
- Founded2020
- HeadquartersTallinn, Estonia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Spinberry does
Spinberry is a B2B gambling game development studio that designs, builds, and licenses casino games for land-based and online operators across regulated jurisdictions. Its core offering is "conception-to-birth" game creation, supplemented by QA services, departmental resource provision, online-to-land-based game conversions, and land-based gambling consultancy. The portfolio is anchored by Feature Spin™, a proprietary, patent-pending game mechanic explicitly positioned as "new to market" and distinct from incremental or derivative content. Games are designed around player value-for-money, key session behavior metrics, constant base game engagement, and configurable mechanics including Bet Chance and Special Play Mode, with multiple stake bands and RTP settings for operator flexibility.
The company's business model centers on licensing and royalty arrangements with casino operators, with pricing handled via custom B2B quotations rather than publicly disclosed rate cards. Distribution is conducted through direct enterprise sales to operators, supported by a website-based contact funnel. Spinberry does not disclose headcount, ownership structure, funding, or customer relationships; the only verifiable operational signal is a copyright notice spanning 2021–2023. Independent verification of scale, financial performance, and adoption is therefore not possible from the available data.
No AI/ML capabilities, named senior leadership, regulatory certifications, partnerships, or geographic licensing footprint are disclosed. The company's stated emphasis on responsible gambling and player entertainment is positioned as both a differentiator and a constraint on commercial risk, though neither claim is independently substantiated.
Spinberry firmographics
Firmographics- Name
- Spinberry
- Legal name
- Spinberry
- Website
- https://spinberry.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Spinberry is a privately-held B2B gambling game development studio creating proprietary land-based and online casino games — anchored by the patent-pending Feature Spin™ mechanic — for regulated casino operators worldwide.
- Ownership category
- akta.pro rank
Spinberry industry classification
Industry- Product category
- Casino Game Development
- NAICS
- Other Gambling Industries (713290), Gambling Industries (7132)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- iGaming/Online Slot Content & Remote Game Servers (RGS) (MPAEAJAI)
Keywords
Where Spinberry is headquartered
LocationHeadquarters
- HQ city
- Tallinn
- HQ country
- Estonia
- HQ region
- Europe
Markets served
Spinberry business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Game Development & Licensing: Spinberry creates custom gambling games from conception to launch for casino operators and gaming companies. Revenue likely comes from licensing fees, development fees, or royalty arrangements for their proprietary game content across land-based and online regulated jurisdictions.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Spinberry product offering
Product offeringCore offering
Spinberry is a B2B gambling game development studio that creates new-to-market land-based and online casino games for operators and gaming companies across all regulated jurisdictions. The studio delivers conception-to-birth game development anchored by its proprietary, patent-pending Feature Spin™ mechanic, and complements its products with QA, departmental resource provision, online-to-land-based conversions, and land-based gambling consultancy services.
Product overview
Spinberry is a gambling game developer offering a unified portfolio of land-based and online casino games built from the ground up. The core product is the proprietary Feature Spin™ mechanic, an innovative original feature with patent pending status. The company also offers general gambling game products focused on player value for money, key session behaviour metrics, constant base game engagement, and featuring Bet Chance and Special Play Mode with multiple stake bands and RTP settings. Services span the full game development lifecycle from conception to birth, including QA, departmental resource provision, online-to-land-based conversions, and land-based gambling consultancy.
Differentiator
Problem solved
Functional benefit
Brands
- Feature Spin™: An innovative, original mechanic for gambling games, currently available with patent pending status.
Products and services
- Feature Spin™ Innovative, patent-pending (PAT.PEND.) game mechanic for land-based and online gambling, designed as a new-to-market feature available for integration into Spinberry's portfolio of casino games.
- Land-Based Casino Games
Companies that use Spinberry
Customer profileSegments1 record
Ideal customer profiles1 record
Spinberry technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Spinberry partnerships and signals
Strategic signalExpansion highlights3 records
Spinberry competitors and assessment
Company assessmentDirect peers
- Pragmatic Play: Pragmatic Play is one of the largest iGaming and land-based slot content studios, producing proprietary slot games and mechanics for global operators. Like Spinberry, it develops new mechanics and distributes across regulated jurisdictions, making it the most direct comparison in terms of content focus and customer base.
- Play'n GO: Play'n GO is a leading online slot and casino game developer serving regulated operators worldwide. Its focus on proprietary slot math, character-led IP, and operator-direct distribution makes it a close comparable to Spinberry's content studio model.
- Yggdrasil Gaming: Yggdrasil Gaming is an established iGaming studio known for proprietary mechanics (e.g., GEMs, Splitz) and an operator-direct distribution model. Its track record of commercializing unique game mechanics is directly analogous to Spinberry's Feature Spin strategy.
- Push Gaming: Push Gaming develops premium online slot content for tier-1 casino operators with a focus on innovative math models and player engagement mechanics. Comparable to Spinberry's emphasis on 'new-to-market' features and entertainment-led design.
- Big Time Gaming: Big Time Gaming pioneered the Megaways mechanic, demonstrating how a single patented game engine can power a content franchise licensed across multiple studios. It represents the strategic analogue of what Spinberry is attempting with Feature Spin.
- Nolimit City: Nolimit City is an iGaming slot developer known for innovative proprietary mechanics (e.g., xMechanics like xWays, xNudge) that have been commercially successful. Its focus on novel, patentable features is highly comparable to Spinberry's Feature Spin approach.
- Hacksaw Gaming: Hacksaw Gaming is a smaller, independent iGaming content studio that has scaled rapidly through differentiated mechanics and direct operator relationships. Its niche-indie trajectory with proprietary features mirrors Spinberry's positioning around Feature Spin.
Broad incumbents
- Inspired Entertainment: Inspired Entertainment produces gaming machines, virtual sports, and digital casino content for both retail and online channels. It is a longer-tenured comparable to Spinberry's conception-to-birth, land-based-plus-online offering.
- Evolution AB: Evolution AB owns NetEnt, Red Tiger, and other slot content studios, dominating iGaming content distribution. As a broad incumbent with portfolio overlap in slot development, it represents the consolidator category that smaller studios like Spinberry either partner with or compete against.
- Light & Wonder: Light & Wonder (formerly Scientific Games) operates both land-based gaming machines and a digital iGaming content business spanning slots, table games, and platforms. Its dual land-based and online content footprint directly mirrors Spinberry's stated platform coverage.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Spinberry social profiles
Digital presenceSpinberry financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spinberry leadership team
Management profileNumber of profiles
Spinberry funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spinberry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spinberry
What does Spinberry do?
Spinberry is a B2B gambling game development studio that creates new-to-market land-based and online casino games for operators and gaming companies across all regulated jurisdictions. The studio delivers conception-to-birth game development anchored by its proprietary, patent-pending Feature Spin™ mechanic, and complements its products with QA, departmental resource provision, online-to-land-based conversions, and land-based gambling consultancy services.
When was Spinberry founded?
Spinberry was founded in 2020. It employs 11 to 50 people.
Where is Spinberry based?
Spinberry is headquartered in Tallinn, Estonia, in the Europe region.
How does Spinberry make money?
One revenue line is on record: game Development & Licensing.
Who are Spinberry's main competitors?
Direct peers on record are Pragmatic Play, Play'n GO, Yggdrasil Gaming, Push Gaming, Big Time Gaming, Nolimit City and Hacksaw Gaming. Broad incumbents are Inspired Entertainment, Evolution AB and Light & Wonder.
Does Spinberry have an API?
No public API is recorded for Spinberry.
What industry is Spinberry in?
Spinberry's product category is Casino Game Development. Its primary akta.pro industry code is MPAEAJAI, iGaming/Online Slot Content & Remote Game Servers (RGS). Its NAICS code is 713290 and its SIC code is 7990.