Physio
Physio, a division of Select Medical, is part of the largest U.S. physical therapy network with ~2,000 outpatient centers and 7,000+ licensed therapists across 36 states. It serves individual patients, athletes, employers, and physicians through in-clinic care, telerehab, and specialty rehabilitation programs including oncology, pelvic health, and workers' compensation.
- Company typePrivate
- Founded-
- HeadquartersAtlanta, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Physio does
Physio operates as a division of Select Medical (NYSE: SEM) and is part of the largest physical therapy network in the United States, with approximately 2,000 outpatient centers and 7,000-plus licensed therapists across 36 states and the District of Columbia. The company provides physical therapy, occupational therapy, hand therapy, sports medicine, speech therapy, and a broad portfolio of specialty rehabilitation programs — including ReVital Cancer Rehabilitation, CoreVia Pelvic Health, WorkStrategies, concussion and vestibular rehabilitation, neurologic and cognitive rehabilitation, amputee rehabilitation, TMJ treatment, and pelvic health. Care is delivered through in-clinic treatment, HIPAA-compliant Telerehab virtual sessions, and OnSite employer-based services, with a free complimentary consultation serving as the patient acquisition entry point.
The business model is primarily fee-for-service insurance billing using CPT codes, supplemented by workers' compensation contracts, employer partnerships, and patient self-pay. Go-to-market is hybrid: direct-to-consumer via self-referral/direct access in most states, physician referral networks with outcomes reporting, and an enterprise field-sales motion for the WorkStrategies and OnSite employer channels. The company reports patient satisfaction metrics above 97% across caring, knowledge, and engagement dimensions, based on more than 13 million patient-reported outcomes surveys.
Physio is embedded in a broader multi-brand strategy under Select Medical's Outpatient Division, which includes Banner Physical Therapy, Kessler Rehabilitation Center, NovaCare, Select Physical Therapy, SSM Health Physical Therapy, and others. The company actively recruits independent clinicians and practice owners for acquisition/partnership, maintains 375+ university and community partnerships for clinical education, and operates an accredited continuing education program delivering 3,000-plus hours per year, all of which function as both growth and defensive moats.
Physio firmographics
Firmographics- Name
- Physio
- Legal name
- Physiotherapy Associates, a division of Select Medical
- Website
- https://physiopt.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Physio, a division of Select Medical, is part of the largest U.S. physical therapy network with ~2,000 outpatient centers and 7,000+ licensed therapists across 36 states. It serves individual patients, athletes, employers, and physicians through in-clinic care, telerehab, and specialty rehabilitation programs including oncology, pelvic health, and workers' compensation.
- Ownership category
- akta.pro rank
Where Physio is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Physio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Insurance Billing and Fee-for-Service: Physio operates on a fee-for-service model where charges are determined based upon services provided by treating therapists. Claims are submitted to medical insurance companies, and patients are billed for balances considered their responsibility after insurance processing. Copays are collected at time of service.
- Workers' Compensation Services: Partnership with employers, case managers, payers, and insurers to provide work injury treatment and prevention services under workers' compensation programs.
- Patient Self-Pay: Patients are responsible for deductibles, copayments, co-insurance percentages, and costs for services not covered by insurance plans. Payments accepted via credit cards, cash, or checks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Insurance-Based Physical Therapy Services |
| Freemium | One time/ perpetual license | Complimentary Consultation |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels8 records
Physio product offering
Product offeringCore offering
Physio delivers outpatient physical therapy and rehabilitation services through nearly 2,000 clinics staffed by 7,000-plus licensed therapists, providing treatment for injuries, post-surgical recovery, chronic conditions, sports injuries, workplace injuries, cancer-related impairments, pelvic floor dysfunction, and neurological conditions. Care is offered via in-center treatment, telerehab virtual sessions, and onsite employer-based programs, and is billed on a fee-for-service basis through insurance, workers' compensation, and patient self-pay.
Product overview
Physio is part of the Select Medical Outpatient Division, operating the largest physical therapy network in the U.S. with nearly 2,000 outpatient physical therapy centers and 7,000-plus licensed therapists across 36 states. The company offers a comprehensive portfolio of rehabilitation services organized around its core Physical Therapy and Specialty Services platform, supplemented by specialized programs including Sports Medicine, Hand Therapy, WorkStrategies (work injury prevention), Amputee Rehabilitation, Bone Health, ReVital Cancer Rehabilitation, Cognitive Rehabilitation, Concussion Rehabilitation, CoreVia Pelvic Health, Neurologic Rehabilitation, Recovery and Reconditioning, Speech Therapy, TMJ Rehabilitation, and Vestibular Rehabilitation. Specialty treatment modalities include Aquatic Therapy, Blood Flow Restriction Therapy, Cupping, Dry Needling, Falls Prevention, IASTM, Manual Therapy, Occupational Therapy, and Pain Management. Care is delivered through in-center treatment and Telerehab virtual sessions. The company also provides patient education tools like the Injury Finder for identifying conditions by body area.
Differentiator
Problem solved
Functional benefit
Brands
- CoreVia Pelvic Health: Specialized pelvic health program providing care and relief to men, women and children experiencing pelvic floor dysfunction
- ReVital Cancer Rehabilitation
- WorkStrategies
Products and services
- Physical Therapy and Specialty Services
- Sports Medicine
- Hand Therapy
- WorkStrategies Program
- Amputee Rehabilitation
- Bone Health
- ReVital Cancer Rehabilitation
- Cognitive Rehabilitation
- Concussion Rehabilitation
- CoreVia Pelvic Health
- Neurologic Rehabilitation
- Recovery and Reconditioning
- Speech Therapy
- TMJ Rehabilitation
- Vestibular Rehabilitation
- Telerehab Care
- OnSite Employer Services
Quantifiable outcome
- 98.4% of respondents called therapists caring, compassionate and encouraging
- +4 more outcomes
Companies that use Physio
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles4 records
Physio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature6 records
Physio partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and supporting.
- Select Medical Outpatient Division Family of BrandscorePhysio is part of Select Medical Outpatient Division family of brands including Banner Physical Therapy, Baylor Scott & White Institute for Rehabilitation, Kessler Rehabilitation Center, KORT Physical Therapy, NovaCare Rehabilitation, RUSH Physical Therapy, Select Physical Therapy, SSM Health Physical Therapy, and others. Together these brands operate over 1,850 rehabilitation centers in 36 states.
- Clinicians and Practice OwnerscorePhysio partners with independent clinicians and practice owners through acquisition and partnership opportunities. The company is always seeking like-minded companies to join their family of brands, offering professional and financial growth through the network of talented clinicians, day-to-day operations, best practices and peer support.
- Health SystemsmajorAs the nation's largest and foremost provider of post-acute care, Physio partners with industry-leading health systems to provide best-in-class care and outcomes. Partnerships expand the Select Medical care continuum across communities through outpatient physical therapy, critical illness rehabilitation hospitals, and inpatient rehabilitation services.
- High Schools and Athletic OrganizationscoreTop sports organizations trust Physio for sports medicine, physical therapy, and athletic training services. The company provides services to local high schools and athletic programs, forming relationships with athletic directors, coaches, parents, and front office personnel to ensure comprehensive athlete care.
- University, College and Community OrganizationssupportingPhysio maintains 375+ partnerships with university, college and community organizations for clinical affiliations, student education, and community health initiatives.
- Employers (Fire Department, Healthcare, Airlines, Warehouse, Grocery, Casino, Construction, etc.)coreThrough the WorkStrategies Program, Physio partners with employers across industries including fire departments, healthcare facilities, airline providers, warehouse management, grocery and food distribution, casino and gaming, construction, meat packing, restaurants, municipalities, trucking, and educational institutions to provide injury prevention and workers' compensation services.
- Hand Therapy Certification Commission (HTCC)supportingPhysio's certified hand therapists receive advanced training with more than 4,000 clinical hours and board certification testing by the Hand Therapy Certification Commission.
- State Physical Therapy Chapters and National Organizations (APTA, AOTA, NATA, ASHA, NSCA)supportingSelect Medical's Outpatient Education team is an approved provider of education with various physical therapy state chapters, American Occupational Therapy Association, National Athletic Trainers' Association Board of Certification, American Speech-Language-Hearing Association, and National Strength and Conditioning Association. Provides more than 3,000 hours of accredited education per year.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Physio competitors and assessment
Company assessmentOthers
- WebPT: Leading outpatient rehab EMR and practice management software platform serving PT clinics. Adjacent enabler used by many PT operators; useful peer for benchmarking technology stack and digital tools.
Direct peers
- Athletico Physical Therapy: Operates a large multi-state outpatient PT network with comparable specialty services including sports medicine, occupational therapy, and workers' compensation. Overlaps with Physio on patient segments, employer contracts, and clinical specialty programs.
- Concentra Group Holdings: Operates occupational health clinics including PT/rehabilitation services tied closely to workers' compensation and employer contracts. Directly comparable on WorkStrategies-style employer and work-injury service lines.
- Benchmark Physical Therapy: Multi-state outpatient PT operator offering similar specialty services and employer partnerships. Comparable on growth-through-acquisition model and clinical service portfolio.
- ATI Physical Therapy: Largest direct competitor operating ~900+ outpatient PT clinics across the U.S. with similar multi-specialty service lines including sports medicine, hand therapy, and workers' comp. Directly comparable in business model, patient mix, and employer partnership GTM.
- U.S. Physical Therapy: Publicly traded operator of ~600+ outpatient PT clinics through partnerships with physical therapists. Comparable in clinic-based delivery model, industrial/employer services, and partnership-driven growth strategy.
- Ivy Rehab Network: Multi-state outpatient PT provider with similar specialty offerings including pelvic health, pediatric, and sports medicine services. Comparable on partnership-based growth model and clinical specialization.
Emerging players
- Hinge Health: Digital musculoskeletal care platform providing virtual PT and employer-sponsored MSK programs. Emerging competitor that overlaps with Physio's employer channel and telerehab offering, particularly for non-acute MSK cases.
- Sword Health: Digital PT and MSK care provider delivering AI-enabled virtual therapy to employer and payer clients. Comparable on employer GTM motion and as a potential substitute for in-clinic PT visits for select conditions.
Broad incumbents
- Select Medical Holdings: Parent company of Physio; broader incumbent operating critical illness recovery hospitals, inpatient rehab, and outpatient divisions. Comparable as an umbrella healthcare delivery platform with overlapping employer and payer relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Physio social profiles
Digital presencePhysio compliance and trust
Trust signalCompliance1 record
Physio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Physio leadership team
Management profileNumber of profiles
Profiles1 record
Physio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Physio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Physio
What does Physio do?
Physio delivers outpatient physical therapy and rehabilitation services through nearly 2,000 clinics staffed by 7,000-plus licensed therapists, providing treatment for injuries, post-surgical recovery, chronic conditions, sports injuries, workplace injuries, cancer-related impairments, pelvic floor dysfunction, and neurological conditions. Care is offered via in-center treatment, telerehab virtual sessions, and onsite employer-based programs, and is billed on a fee-for-service basis through insurance, workers' compensation, and patient self-pay.
Is Physio a public or private company?
Physio is a private company. It is classified as corporate owned and is currently operating.
When was Physio founded?
Physio was founded in -1.
Where is Physio based?
Physio is headquartered in Atlanta, United States, in the North America region.
How does Physio make money?
Three revenue lines are on record. Insurance Billing and Fee-for-Service is the primary driver. The others are workers' Compensation Services and patient Self-Pay.
Who are Physio's main competitors?
WebPT is listed as an others. Direct peers are Athletico Physical Therapy, Concentra Group Holdings, Benchmark Physical Therapy, ATI Physical Therapy, U.S. Physical Therapy and Ivy Rehab Network. Emerging players are Hinge Health and Sword Health. Select Medical Holdings is listed as a broad incumbent.
Does Physio have an API?
No public API is recorded for Physio.