HRS Navigation
HRS Navigation (Happy Reliable Surgeries Pvt. Ltd.) is a Bengaluru-based medtech company that develops image-guided surgical navigation systems (easyNav platform) for cranial, spine, and ENT procedures, serving Indian hospitals and surgeons with cost-competitive, consumable-less alternatives to imported navigation systems.
- Company typePrivate
- Founded2014
- HeadquartersBangalore, India
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What HRS Navigation does
HRS Navigation (legally Happy Reliable Surgeries Private Limited) is a Bengaluru-based medical technology company founded around 2014 that develops image-guided surgical navigation systems for cranial, spine, and ENT procedures. Its core product is the easyNav platform, available in two iterations (easyNav 2.0 and easyNav Infinity), which uses optical (infrared) tracking technology to provide real-time 3D visualization of patient anatomy and instrument positioning during surgery. Proprietary technical features include a unique surface-matching algorithm achieving sub-millimeter accuracy, fiducial-less registration using anatomical landmarks, Diffusion Tensor Imaging (DTI) visualization for white matter tracts, pin-less navigation for ENT procedures, and an open platform compatible with third-party CT scanners and C-arm imaging systems.
The company monetizes through capital equipment sales of navigation systems to hospitals and surgical centers, supplemented by recurring Annual Maintenance Contracts (AMC) and Comprehensive Maintenance Contracts (CMC) for ongoing servicing, plus professional services for installation, training, and clinical support. Pricing is quote-based and the company positions itself as a significantly lower-cost alternative to imported multinational navigation systems, enabled by a consumable-less design with fully reusable, autoclavable instruments. HRS serves neurosurgeons, spine surgeons, and ENT surgeons across India, with named customers including Apollo Hospitals, Manipal Hospital, Narayana Health, Sahyadri Hospitals, Yashoda Hospitals, KEM Hospital, Nizam's Institute of Medical Sciences, and SRMC. The company has supported over 20,000 surgeries cumulatively and operates a direct enterprise field sales motion with planned international expansion supported by a November 2025 $5 million Pre-Series A funding round led by GVFL, Physis Capital, and Sathguru Catalysers.
HRS Navigation firmographics
Firmographics- Name
- HRS Navigation
- Legal name
- Happy Reliable Surgeries Private Limited
- Website
- https://hrsnavigation.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- HRS Navigation (Happy Reliable Surgeries Pvt. Ltd.) is a Bengaluru-based medtech company that develops image-guided surgical navigation systems (easyNav platform) for cranial, spine, and ENT procedures, serving Indian hospitals and surgeons with cost-competitive, consumable-less alternatives to imported navigation systems.
- Ownership category
- akta.pro rank
HRS Navigation industry classification
Industry- Product category
- Surgical Navigation Systems
- NAICS
- Surgical and Medical Instrument Manufacturing (339112), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Surgical & Medical Instruments & Apparatus (3841), Optical Instruments & Lenses (3827)
- akta.pro primary industry
- Surgical Navigation, Tracking & Intraoperative Guidance (Ortho/Neuro/ENT) (HLAHADAG)
- akta.pro secondary industries
- Operating Room Integration & Surgical Informatics (OR control, documentation, connectivity) (HLAHADAE), Surgical Navigation, Robotics & Patient-Matched Instrumentation (Ortho/Spine) (HLAHAEAL)
Keywords
Where HRS Navigation is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
HRS Navigation business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Surgical Navigation Systems: Sale of easyNav™ surgical navigation platforms (easyNav™ 2.0 and easyNav™ Infinity) for cranial, spine, and ENT surgeries. Revenue generated from hardware systems sold to hospitals and surgical centers with associated software licenses.
- AMC/CMC Services: Annual Maintenance Contracts and Comprehensive Maintenance Contracts for ongoing system support, updates, and servicing
- Professional Services: On-site installation, training, and clinical support services provided to hospital staff and surgeons
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | — | Quote-based enterprise pricing for hospital systems |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
HRS Navigation product offering
Product offeringCore offering
HRS Navigation designs, manufactures, and sells image-guided surgical navigation systems for cranial, spine, and ENT surgeries under its easyNav™ platform (easyNav™ 2.0 and easyNav™ Infinity). The company sells these hardware systems with associated software to hospitals and surgical centers, complemented by installation, training, and ongoing maintenance services. Its systems use optical (infrared) tracking and proprietary surface-matching algorithms to provide real-time, sub-millimeter accuracy with consumable-less reusable instruments.
Product overview
HRS Navigation offers the easyNav™ platform family, consisting of two product lines: easyNav™ 2.0 and easyNav™ Infinity. These serve as the core surgical navigation platforms that power three specialized surgical modules: Cranial Navigation, Spine Navigation, and ENT Navigation. The easyNav™ system provides image-guided surgical navigation across cranial, spine, and ENT procedures, with easyNav™ Infinity representing the more advanced iteration featuring enhanced design and user-centered features (iF DESIGN AWARD 2024, A' Design Award 2021-2022). The platform is characterized by its consumable-less design, optical (infrared) tracking technology, and compatibility with various C-arm systems and third-party CT scanners. The company positions its products as India's first indigenous surgical navigation technology, designed specifically for Indian healthcare requirements and hospital infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- easyNav™ 2.0: Surgical navigation system platform designed to meet specific surgical needs and adapt to diverse hospital setups. Supports cranial, spinal, and ENT surgeries with advanced tools for optimal procedural outcomes.
- easyNav™ Infinity
Products and services
- easyNav™ 2.0 Surgical Navigation System Image-guided surgical navigation platform designed to meet specific surgical needs and adapt to diverse hospital setups, supporting cranial, spinal, and ENT surgeries with real-time visualization and tracking for neurosurgeons, spine surgeons, and ENT surgeons in hospitals and surgical centers.
- easyNav™ Infinity Surgical Navigation System
Quantifiable outcome
- 20,000+ successful surgeries supported
- +2 more outcomes
Companies that use HRS Navigation
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
HRS Navigation technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature10 records
HRS Navigation partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
HRS Navigation competitors and assessment
Company assessmentEmerging players
- ClaroNav: A navigation-focused vendor supplying image-guided surgery systems for ENT, neuro, and spine — comparable as a niche navigation specialist competing for similar surgical indications.
- 7D Surgical: An image-guided surgery company developing optical / machine-vision surgical navigation, now operating under Proprio. Comparable as a focused navigation peer taking a different technical approach.
- SS Innovations: An Indian surgical-robotics company building the SSi Mantra system for cardiac and other surgeries. Comparable as a home-grown Indian medtech player scaling an indigenous surgical platform internationally.
Direct peers
- Stryker: Acquired MAKO Surgical and now sells spine and cranial navigation systems alongside implants. Directly comparable as a navigation + instrument platform for spine and cranial surgery.
- Medtronic: Through StealthStation and Mazor, Medtronic is the largest surgical navigation player globally, including cranial and spine procedures — directly comparable in product category and target surgical specialties.
- Brainlab: A leading image-guided surgery and radiotherapy navigation vendor operating globally. Cranial, spine, and ENT surgical navigation are core product lines, making Brainlab the most directly comparable incumbent to HRS's easyNav platform.
- Karl Storz: Provides surgical visualization and image-guided navigation, particularly strong in ENT and skull base — overlapping with HRS's ENT Navigation module.
Regional players
- Trivitron Healthcare: An Indian medical-device manufacturer and distributor with broad OR and surgical product lines. Comparable as an India-based medtech scaling indigenous products across hospital channels.
Broad incumbents
- Siemens Healthineers: Major intraoperative imaging (C-arms, CT) vendor whose imaging hardware HRS integrates with. Broad incumbent with overlapping end-customer relationships in hospitals and ORs.
- Ziehm Imaging: A specialist in mobile C-arms and intraoperative imaging, including navigation-compatible systems. Comparable as an enabling imaging-OR vendor that customers pair with surgical navigation.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
HRS Navigation social profiles
Digital presenceHRS Navigation compliance and trust
Trust signalCompliance1 record
HRS Navigation financial estimates
Financial estimateRevenue estimate
Valuation estimate
HRS Navigation leadership team
Management profileNumber of profiles
Profiles2 records
HRS Navigation funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HRS Navigation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HRS Navigation
What does HRS Navigation do?
HRS Navigation designs, manufactures, and sells image-guided surgical navigation systems for cranial, spine, and ENT surgeries under its easyNav™ platform (easyNav™ 2.0 and easyNav™ Infinity). The company sells these hardware systems with associated software to hospitals and surgical centers, complemented by installation, training, and ongoing maintenance services. Its systems use optical (infrared) tracking and proprietary surface-matching algorithms to provide real-time, sub-millimeter accuracy with consumable-less reusable instruments.
Is HRS Navigation a public or private company?
HRS Navigation is a private company. It is classified as venture growth investor backed and is currently operating.
When was HRS Navigation founded?
HRS Navigation was founded in 2014. It employs 11 to 50 people.
Where is HRS Navigation based?
HRS Navigation is headquartered in Bangalore, India, in the Asia region.
How does HRS Navigation make money?
Three revenue lines are on record. Surgical Navigation Systems are the primary driver. The others are AMC/CMC Services and professional Services.
Who are HRS Navigation's main competitors?
Emerging players on record are ClaroNav, 7D Surgical and SS Innovations. Direct peers are Stryker, Medtronic, Brainlab and Karl Storz. Trivitron Healthcare is listed as a regional player. Broad incumbents are Siemens Healthineers and Ziehm Imaging.
Does HRS Navigation have an API?
No public API is recorded for HRS Navigation.
What industry is HRS Navigation in?
HRS Navigation's product category is Surgical Navigation Systems. Its primary akta.pro industry code is HLAHADAG, Surgical Navigation, Tracking & Intraoperative Guidance (Ortho/Neuro/ENT), with a secondary code of HLAHADAE, Operating Room Integration & Surgical Informatics (OR control, documentation, connectivity). Its NAICS code is 339112 and its SIC code is 3841.