What Zuiver Zorggroep does

Zuiver Zorggroep is a Dutch healthcare staffing intermediary that matches self-employed healthcare professionals (ZZP'ers) with care organizations, municipalities, and personal budget holders (PGB-houders). Formally incorporated in 2022 and headquartered in Zuidwolde, the company operates exclusively within Northern Netherlands under a closed referral network model, requiring new professionals to be introduced by existing affiliated entrepreneurs before consideration. The company is co-owned by Shari Hoos and Jorian Hoos and employs 51-100 staff. Beyond standard brokerage (ZZP Bemiddeling), the company offers Overbruggingszorg — bridge care services and custom-assembled 24/7 Crisis Interventie Teams for acute situations, addressing roster gaps, youth care emergencies, and complex home environments.

The technology infrastructure consists of the Mijn Zuiver web portal and native iOS/Android applications providing transparent scheduling, assignment management, and real-time visibility for both clients and professionals. Screening is positioned as a core operational differentiator and is conducted through multi-step verification: diploma checks via DUO (the Dutch government education service), independent Diploma Audits, and Kloptie content knowledge validation. The company holds NBBU certification — the Dutch industry's quality mark for staffing and mediation firms — which signals compliance with standards on customer focus, professional knowledge, and labor conditions.

Revenue is generated through transaction-based brokerage fees on successful placements between self-employed professionals and care organizations. The go-to-market approach is sales-led and relationship-driven, with services delivered primarily across Northern Netherlands via direct phone, email, and platform-mediated contact. Pricing is negotiated per assignment and not publicly disclosed, though the company advertises low rates. The company is privately held with no disclosed external funding, parent organization, or institutional investors, and is registered as a private limited company (KvK 88170306) in the Netherlands.

Name

Zuiver Zorggroep

Legal name

Zuiver Zorggroep

Website

https://zuiverzorggroep.nl

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

51–100 employees

Short description

Zuiver Zorggroep is a Dutch NBBU-certified healthcare staffing intermediary matching self-employed healthcare professionals (ZZP'ers) with care organizations, municipalities, and PGB holders across Northern Netherlands, offering brokerage, 24/7 crisis intervention teams, and a digital planning platform.

Ownership category

akta.pro rank

Product category

Healthcare Staffing Services

NAICS

Other Scientific and Technical Consulting Services (54169)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Medical Affairs, Scientific Communications & HEOR FSP (HLAGAOAG)

Keywords

• Healthcare staffing services
• Healthcare recruitment
• Zzp bemiddeling
• Crisis intervention care
• Healthcare intermediary

Headquarters

HQ city

Zuidwolde

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Healthcare Staffing Brokerage: Intermediary services matching self-employed healthcare professionals (ZZP'ers) with healthcare organizations, municipalities, and PGB holders. Revenue generated through brokerage fees for successful matches and placement services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Zuiver Zorggroep operates as an intermediary platform matching self-employed healthcare professionals (ZZP'ers) with healthcare organizations, municipalities, and PGB (personal budget) holders in Northern Netherlands. Core services include ZZP Bemiddeling (placement/intermediation), Overbruggingszorg (bridge care for unplanned situations), and custom-assembled Crisis Interventie Teams available 24/7. All professionals pass through a multi-step screening process including DUO diploma verification, diploma audits, and Kloptie checks under NBBU-certified standards.

Product overview

Zuiver Zorggroep operates as a intermediary platform for the healthcare sector, consisting of a core digital infrastructure (Mijn Zuiver portal and Transparant Planningsysteem) that connects self-employed healthcare professionals (ZZP'ers) with care organizations, municipalities, and PGB holders. The service portfolio includes ZZP Bemiddeling for standard placement services and Overbruggingszorg featuring custom-assembled Crisis Interventie Teams for urgent situations. The platform emphasizes transparent scheduling, rigorous screening of professionals, and NBBU-compliant contractual arrangements. Services are primarily focused on Northern Netherlands.

Differentiator

Problem solved

Functional benefit

Products and services

• ZZP Bemiddeling

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• NBBU (Nationale Bond van Bemiddelings- en Uitzendondernemingen)coreStrategic or Co-development PartnerNBBU is the Dutch professional association for staffing and mediation companies. Zuiver Zorggroep operates under NBBU guidelines, using their certification as a quality mark and following their established standards for contracts and operations. The NBBU certification serves as an important quality guarantee for customers expecting reliable and professional service.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Hays: Hays is a global professional recruitment firm with a Dutch healthcare and life sciences practice. Broad incumbent that competes in healthcare talent placement but at a more senior and skilled-professional tier than Zuiver's care staffing focus.
• Randstad: Randstad is the world's largest Dutch-headquartered staffing company with a dedicated healthcare division. Operates at national scale with broader portfolio across multiple sectors, overlapping with Zuiver in healthcare staffing but with materially greater resources and brand reach.
• ManpowerGroup: ManpowerGroup is a global staffing firm with a Dutch healthcare and life sciences practice. As a broad incumbent, it overlaps with Zuiver in healthcare staffing but competes across many other verticals rather than specializing in Dutch care intermediation.
• Adecco: Adecco is a global staffing and workforce solutions provider with a Dutch healthcare practice. A broad incumbent that competes with Zuiver for healthcare placement contracts but does not specialize in ZZP intermediation for the Dutch care sector.
• Yacht: Yacht is a Dutch professional staffing brand (Randstad subsidiary) placing higher-skilled professionals across healthcare, technology, and finance. Overlaps with Zuiver in healthcare staffing but operates at a different professional tier and at national scale.

Direct peers

• Happy Nurse: Happy Nurse is a Dutch healthcare staffing agency focused on placing nurses and care staff in hospitals, care homes, and home care. Comparable to Zuiver in the ZZP nursing intermediation space and in serving both institutional and individual client segments.
• Zorgwerk: Zorgwerk is a Dutch digital platform matching self-employed healthcare professionals with care organizations, municipalities, and individual clients. Closely comparable to Zuiver's Mijn Zuiver portal and ZZP-bemiddeling model, with a national footprint and similar self-employed professional focus.
• Mediant: Mediant is a Dutch healthcare staffing agency providing nurses, paramedics, and care professionals to hospitals and care institutions. Directly comparable in intermediation services and screening rigor, with broader geographic reach than Zuiver.
• BKV Group: BKV is a Dutch recruitment and staffing specialist for healthcare professionals, including physicians, nurses, and care staff. Comparable to Zuiver in placing vetted professionals into institutional care settings, with a national footprint and established screening processes.
• TMI Group: TMI is a leading Dutch healthcare staffing and mediation agency for medical, nursing, and care professionals. Directly comparable to Zuiver Zorggroep in ZZP intermediation, screening discipline, and customer base of healthcare institutions across the Netherlands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/zuiver-zorgbemiddeling

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zuiver Zorggroep