What Junglia Okinawa does

Junglia Okinawa (ジャングリア沖縄) is a nature-themed theme park operated by Japan Entertainment Inc. (株式会社ジャパンエンターテイメント) in northern Okinawa Prefecture, Japan. The park opened in April 2025 within the Yambaru forest region of Nago City and integrates thrill rides, nature-based attractions, entertainment shows, dining venues, retail, and a standalone spa into a single resort destination. Headline attractions include SKY PHOENIX, DINOSAUR SAFARI, HORIZON BALLOON, GRAVITY DROP, BUNGEE GLIDER, TITAN'S SWING, TREE-TOP/SKY-END TREKKING, BUGGY VOLTAGE, HUMAN ARROW, and TREASURE FIGHT, supported by Okinawan-cultural shows (KACHASHI PARTY, JUNGLIA SPLASH FES, JUNGLIA NIGHT FES, JUNGLIA HANABI, COOL-DOWN WATER PARTY, TAM TAM TRAM, HAI-SAI! JAN), YAMBARU FRIENDS character encounters, four restaurants (PANORAMA DINING, WILD BANQUET, FOOD CART, TROPICAL OASIS), VILLAGE BAZAAR retail, and SPA JUNGLIA featuring infinity baths and natural hot springs.

The business operates a multi-stream revenue model built on paid park admission (2,900 yen adult / 1,900 yen child tax-inclusive, with children under 3 free), an optional Premium Pass add-on for priority ride access, separate SPA JUNGLIA admission, on-site F&B (à la carte plus course menus up to 9,000 yen), merchandise, parking at 2,000 yen per vehicle, and structured group programs for schools and corporations. Distribution is anchored by direct-to-consumer digital sales through an official mobile app featuring a lottery-based ride reservation system, supplemented by the JUNGLIA EXPRESS dedicated bus service from Naha Airport, Naha city, Nago, official partner hotels, and Churaumi Aquarium; JTB and other travel agencies resell tickets, and partner hotels distribute welfare tickets. Customer segments span family leisure tourists, short-duration/transit visitors, school and corporate groups, Okinawa residents, and resort/regional tourists.

The underlying technology is primarily operational and consumer-facing rather than data/AI-centric: the official mobile app handles lottery-based ride ticketing, experience agreement sign-off, park navigation with real-time wait times, and pre-loaded admission tickets; supporting platforms include the shop.myjunban.com restaurant reservation system and the spm-cloud.com group booking portal. The company has built a sponsorship ecosystem of 14 official partners across beverages, insurance, banking, retail, logistics, and travel. The company is privately held, led by representative director Kato Kenji (加藤健史), with no public funding rounds or ownership structure disclosed.

Name

Junglia Okinawa

Legal name

株式会社ジャパンエンターテイメント

Website

https://junglia.jp

Company type

Private

Founded year

2025

Operating status

Operating

Short description

Junglia Okinawa is a nature-themed theme park in northern Okinawa's Yambaru forest operated by Japan Entertainment Inc., combining thrill rides, shows, dining, retail, and a spa into a single resort destination serving family tourists, school and corporate groups, and Okinawa residents.

Ownership category

akta.pro rank

Product category

Theme Park Operations

NAICS

Amusement and Theme Parks (71311), Nature Parks and Other Similar Institutions (71219)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Destination Theme Parks (Large-Scale, Multi-Attraction Parks) (THAJAEAA)

akta.pro secondary industries

Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF), Amusement Parks (Regional/Local Ride Parks & Funfairs) (THAJAEAD)

Keywords

• Theme park operations
• Nature attractions
• Entertainment shows
• Spa hospitality services
• Tourism destination

Headquarters

HQ city

Nago (名護市)

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Park Admission Tickets: Core revenue from selling park admission tickets (1Day Ticket). Adults priced at 2,900 yen tax-inclusive, children at 1,900 yen. Additional premium ride passes (プレミアム パス) available as add-ons for guaranteed ride access.
2. Food and Beverage: On-site dining across four venues: PANORAMA DINING (upscale restaurant with panoramic views), WILD BANQUET (outdoor resort dining), FOOD CART (casual walk-around food stalls), TROPICAL OASIS (spa restaurant). Revenue from both à la carte items and course menus.
3. Merchandise and Souvenirs: VILLAGE BAZAAR retail shops (Market and Resort sections) selling JUNGLIA-branded merchandise including apparel, character goods, collectibles, and Okinawa-themed souvenirs. Prices range from 900 yen (keychains) to 5,800 yen (cushions).
4. Spa JUNGLIA: Separate paid admission to Spa JUNGLIA featuring infinity baths, natural hot springs, and TROPICAL OASIS restaurant. Premium pass with spa benefits also available as a special ticket option.
5. Group and Corporate Programs: Inquiry-based learning programs and team-building programs for school groups and corporate groups, with group pricing for students and group booking services.
6. Parking and Transportation: On-site parking at 2,000 yen per vehicle. Bus transportation service (JUNGLIA EXPRESS) and chartered bus drop-off/pickup reservation service.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Junglia Okinawa is a nature-themed theme park in northern Okinawa's Yambaru region that sells single-day park admission tickets (1Day Ticket) granting access to 20+ attractions including thrill rides, jungle adventure courses, and entertainment shows, supplemented by Premium Pass priority-access add-ons, Furatto short-duration tickets, separate paid admission to SPA JUNGLIA (infinity baths and natural hot springs), on-site dining across four restaurants, VILLAGE BAZAAR merchandise retail, JUNGLIA EXPRESS shuttle bus transportation, and structured group programs for schools and corporations.

Product overview

JUNGLIA OKINAWA is a nature-based theme park in northern Okinawa offering a unified platform combining attractions (thrill rides, adventure courses, entertainment shows), dining (restaurants, food carts), spa (SPA JUNGLIA with infinity baths and natural hot springs), and retail (VILLAGE BAZAAR merchandise shops). The park is operated by Japan Entertainment and features approximately 20+ attractions including DINOSAUR SAFARI, SKY PHOENIX, HORIZON BALLOON, GRAVITY DROP, and BUNGEE GLIDER. Dining options include PANORAMA DINING (upscale restaurant), WILD BANQUET (outdoor banquet), TROPICAL OASIS (spa restaurant), and FOOD CART (casual). The official mobile app handles ticket lottery, experience agreements, and park navigation. Tickets include standard park admission, ふらっとチケット (short-duration), and プレミアム パス (Premium Pass with priority access). Additional services include JUNGLIA EXPRESS bus transportation, on-site parking, and group programs for schools and corporations.

Differentiator

Problem solved

Functional benefit

Products and services

• JUNGLIA OKINAWA Theme Park Admission (1Day Ticket) Core single-day park admission ticket granting access to all included rides, entertainment shows, and on-site dining/retail options. Adults 2,900 yen, Children 1,900 yen, children under 3 free with accompanying guardian. For general tourists, families, couples, and groups visiting Okinawa.
• Premium Pass (プレミアム パス) Paid add-on ticket purchased alongside park admission that guarantees experience at specific rides (including required access to GRAVITY DROP) and provides priority lane access. Available in single-ride passes and bundled sets. For visitors seeking guaranteed access to high-demand thrill attractions.
• Furatto Ticket (ふらっとチケット) Short-duration park admission ticket for visitors with limited time who want to experience the park without a full-day commitment. Targeted at cruise passengers, transit travelers, and afternoon-only visitors.
• SPA JUNGLIA Separate paid spa facility within JUNGLIA featuring infinity baths, natural hot springs scented with getto (Okinawan moon peach), and the TROPICAL OASIS restaurant. Requires separate ticket; last entry 1 hour before closing. For guests seeking wellness and relaxation.
• Group Programs (団体プログラム)

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered core, supporting and flagship.

• オリオンビール株式会社 (Orion Beer Co., Ltd.)coreGTM or Marketing PartnerOrion Beer is an official partner providing beverages throughout the park. Collaboration merchandise including T-shirts and candy tins featuring YAMBARU FRIENDS characters with Orion Beer's branding. Part of 1st anniversary program Phase 4 collaborations.
• 沖縄コカ･コーラボトリング株式会社 (Okinawa Coca-Cola Bottling Co., Ltd.)coreGTM or Marketing PartnerOfficial beverage partner supplying Coca-Cola and related products throughout the park's dining and retail operations.
• 株式会社JTBcoreChannel Partner/ Reseller/ DistributorMajor Japanese travel agency selling JUNGLIA tickets as part of Okinawa tour packages. Provides travel distribution channel access to domestic and international tourists.
• 佐川急便株式会社 (Sagawa Express Co., Ltd.)supportingGTM or Marketing PartnerLogistics partner offering hands-free travel service allowing guests to send luggage from the park, enabling comfortable visits without carrying bags. Supports park's guest convenience services.
• 株式会社ファミリーマート / 株式会社沖縄ファミリーマート (FamilyMart / Okinawa FamilyMart)supportingGTM or Marketing PartnerConvenience store chain partner. FamilyMart operates in the broader Okinawa area and is an official partner supporting the park's retail and convenience ecosystem.
• 株式会社琉球銀行 (Ryugin Bank)supportingGTM or Marketing PartnerOkinawa-based regional bank promoting cashless payments at JUNGLIA as part of its 'Cashless Island Okinawa' initiative. Enhances payment convenience for park guests.
• 株式会社INFORICHsupportingGTM or Marketing PartnerOperator of ChargeSPOT mobile battery sharing service. Approximately 71,000 ChargeSPOT units deployed across 8 areas globally. Battery sharing stations likely available within the park for guest convenience.
• 沖縄セルラー電話株式会社 (Okinawa Cellular Telephone Co., Ltd.)supportingGTM or Marketing PartnerOkinawa-based telecommunications company as official partner. Provides connectivity and potentially mobile services for park guests.
• 株式会社かんぽ 생명보험 (Kanpo Life Insurance)supportingGTM or Marketing PartnerJapan Post Group life insurance company. Part of the official partner network, contributing to the park's diverse sponsor ecosystem.
• 三井住友海上火災保険株式会社 (Mitsui Sumitomo Insurance Co., Ltd.)supportingGTM or Marketing PartnerProperty and casualty insurance company (MS&AD Insurance Group). Part of official partner network supporting park operations.
• 株式会社アイディズ店 (AI Komuten)supportingOthersConstruction company partner helping customers build their ideal homes. Listed as an official partner in the JUNGLIA official partner program.
• 株式会社オンザページ (OnThePage)supportingOthersWedding services company contributing to the event and ceremony culture sector. Listed as an official partner.
• Bioré (ビオレ)supportingGTM or Marketing PartnerKao Corporation's skincare brand. Official partner contributing to the park's guest comfort and personal care ecosystem, potentially providing skincare/sunscreen products for hot weather visits.
• MEGU WAZOUSKIflagshipStrategic or Co-development PartnerLocal Okinawa artist collaboration for 1st anniversary program Phase 7. Exclusive designer merchandise including T-shirts and candy tins featuring MEGU WAZOUSKI's JUNGLIA-themed artwork. Represents park's commitment to local artist integration.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Yomiuriland: Mid-sized Japanese amusement park in the Tokyo area offering rides, pool, and seasonal events. Comparable as a domestic multi-attraction park with seasonal eventing and tiered ticket products targeting family day-trip visitors.
• Hirakiki Park (Hirakata Park): Long-running regional amusement park in Osaka Prefecture operating rides, pools and entertainment shows. Comparable as a Japanese regional multi-attraction park with seasonal event programming and family-oriented pricing tiers.
• Huis Ten Bosch: Large-scale themed destination park in Nagasaki, Japan, with hotel, retail and event integrations. Comparable as a Japan-based destination park combining themed attractions, dining, and lodging-adjacent amenities — the closest pure-play domestic parallel to Junglia's destination model.
• Legoland Japan: Destination theme park in Nagoya operating ride attractions, dining and retail under a branded IP. Comparable as a multi-attraction destination park in Japan with tiered ticketing, on-site F&B and merchandise, targeting family tourism.
• Seibuen Amusement Park: Japanese amusement park within a larger leisure complex, combining rides, dining and seasonal events. Comparable as a destination-style park integrating rides with on-site food, retail and themed entertainment at sub-Disney scale.
• Adventure World (Wakayama): Safari and zoo-integrated theme park in Wakayama, Japan. Directly comparable as a nature/animal-themed park combining safari, thrill rides and family entertainment, overlapping with Junglia's DINOSAUR SAFARI, TITAN'S SWING and YAMBARU FRIENDS concepts.

Broad incumbents

• Oriental Land (Tokyo Disney Resort): Operator of Tokyo Disneyland and DisneySea — the dominant destination theme park operator in Japan. Comparable as the benchmark for theme park operations, ticketing tiers, season pass economics, and resort-integrated amenities, though at vastly larger scale.
• Universal Studios Japan: Major destination theme park in Osaka with integrated hotels and seasonal events. Competes with Junglia for international tourist share of Japan itineraries and operates a similar premium-pass and seasonal-eventing model.

Regional players

• Neo Park Okinawa: Animal and nature theme park in northern Okinawa. Closest regional competitor in the Yambaru vicinity, overlapping with Junglia's safari and nature-experience positioning for the same drive-in and resort-tourist base.
• Bios Hill (Okinawa): Okinawa-based nature theme park in the southern part of the island offering buggy, animal and nature experiences. Directly comparable as an Okinawa-located nature-immersive attraction competing for the same visitor pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/junglia_okinawa
• YouTubeyoutube.com/@JUNGLIA_OKINAWA
• Instagraminstagram.com/junglia_okinawa

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Junglia Okinawa