Ondernemend Assen

Name

Ondernemend Assen

Legal name

Ondernemend Assen

Website

https://ondernemend-assen.nl

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Assen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Membership Fees: Annual membership fees of €150 per year (excluding VAT) from approximately 450 member businesses. Membership runs from January to December and is automatically renewed annually.
2. Ondernemersfonds: The Ondernemersfonds (Entrepreneurs Fund) serves as an important revenue source for the organization to fund collective initiatives and projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Ondernemend Assen is a regional business owners' association serving approximately 450 member companies in Assen, Netherlands. It provides membership services including collective procurement contracts, networking events, business-park Masterplannen (notably for Veendam Poort van Drenthe and Messchenveld), the Ondernemersloket advisory desk, the Leden voor Leden member-to-member deal platform, Zon op de Zaak solar advisory, and the OPB Assen work-placement and education platform. It also operates the TechHub Assen co-working/innovation space and runs the Schoon, Heel en Veilig project for member business parks.

Product overview

Ondernemend Assen is a unified business association platform serving approximately 450 member entrepreneurs in Assen, Netherlands. The core offering centers on membership with associated benefits including networking events, knowledge sessions, and social gatherings. The organization provides strategic services through its Masterplannen for future-proofing business parks, collective contracts for energy, waste, and security services, and specialized projects including the Zon op de Zaak sustainability initiative, the Onderwijsplatform connecting education with business, and the Schoon Heel en Veilig security program. The Ondernemersloket provides a joint service desk with municipal partners, while Leden voor Leden facilitates member-to-member business opportunities. TechHub serves as an associated innovation hub for technology initiatives.

Differentiator

Problem solved

Functional benefit

Products and services

• Ondernemend Assen Membership Annual membership package priced at €150 per year giving local businesses access to networking events, collective contracts, advocacy, and project services. Currently spans roughly 450 member companies.
• Masterplannen (Business Park Masterplans) Masterplan development and execution for the Veendam Poort van Drenthe and Messchenveld business parks, coordinating infrastructure, public-realm, and member-tenant investment priorities.
• Collectieve Contracten (Collective Contracts) Member-only collective procurement contracts that pool demand across ~450 member businesses to negotiate better terms on categories such as energy, waste, and insurance.
• Ondernemersloket Member-facing advisory desk providing information about local subsidies, regulations, and association services.
• Leden voor Leden Member-only deal platform where member companies offer exclusive discounts or offers to other members, accessible via the Chainels platform.
• Netwerkbijeenkomsten (Networking Events) Regular networking events, member gatherings, and topical business meetings for the ~450 member companies to build peer relationships and share knowledge.
• Zon op de Zaak Advisory service for member companies on installing solar panels on their business premises, including feasibility, supplier selection, and subsidy guidance.
• OPB Assen (Onderwijsplatform voor Bedrijven Assen) Education-employment platform connecting Assen schools and students with member businesses for internships, work placements, and curriculum alignment.
• Project Schoon, Heel en Veilig Coordinated business-park management project delivering shared cleanliness, maintenance, and safety services on member business parks in Assen.
• TechHub Assen Physical co-working and innovation hub in Assen providing workspace, events, and a community for technology- and innovation-oriented businesses and members.

Quantifiable outcome

• Collective energy contracts achieved 30% below market prices
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core, major and minor.

• TechHub AssencoreStrategic or Co-development Partner · 19 March 2025TechHub Assen serves as the physical home for Ondernemend Assen at Industrieweg 1. Ondernemend Assen is an initiating partner of TechHub, which functions as an innovation and entrepreneurship hub. The location also hosts the Ondernemersloket and various events.
• Gemeente Assen (Municipality of Assen)coreStrategic or Co-development Partner · 19 March 2025Formal governmental partnership including lobbying success (JWF-kazerne retention), joint development of Masterplannen, and participation in the Asser Ambitie Agenda (AAA) covenant. The municipality provides account managers through the Ondernemersloket.
• Vaart in Assen (Binnenstadsvereniging)coreStrategic or Co-development Partner · 19 March 2025Partnership within the Asser Ambitie Agenda and co-location at Ondernemersloket. Vaart in Assen represents the city center business association, creating complementary coverage of Assen's commercial areas.
• Provincie Drenthe (Province of Drenthe)majorStrategic or Co-development PartnerProvincial government partnership on energy transition projects (Energietransitie Noord pilot) and regional economic development initiatives.
• VNO-NCW/MKB NoordmajorStrategic or Co-development PartnerRegional affiliation with the largest employers' organization in the Netherlands, providing access to national policy discussions and networking.
• IkBenDrentsOndernemerminorStrategic or Co-development PartnerPartnership with regional Drenthe entrepreneurship initiative, collaborating on projects like Zon op de Zaak (solar energy initiative).
• ClokminorStrategic or Co-development PartnerRegional knowledge institution partnership for entrepreneurship support and education-business connections.
• PM EnergiemajorGTM or Marketing PartnerEnergy collective partnership enabling members to purchase energy at collectively negotiated rates. PM Energie manages collective energy procurement for multiple business associations in Drenthe, achieving rates 30% below market.
• JenS SecuritymajorGTM or Marketing PartnerCollective security services partnership providing mobile surveillance and security services for business parks. Members receive discounted rates on individual security services.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MKB-Nederland: The national association representing Dutch SMEs through the VNO-NCW confederation. Operates as an umbrella for associations like Ondernemend Assen but pursues the same objective of SME advocacy, collective representation, and member benefits.
• Kamer van Koophandel (KVK): The Dutch Chamber of Commerce is the national public-sector counterpart providing business registration, information, and advisory services. While government-backed and broader, it overlaps with Ondernemend Assen on entrepreneurship support and the Ondernemersloket-like advisory function.
• VNO-NCW MKB Noord: The northern Netherlands affiliate of the largest Dutch employers' organization, already a partner of Ondernemend Assen. Operates at a broader regional level but pursues the same mission of collective business advocacy, networking, and policy representation for member companies.

Direct peers

• Bedrijvenkring Almelo: A regional Dutch business circle (bedrijvenkring) organizing SMEs with networking, advocacy, and collective services. Same structural peer category as Ondernemend Assen's kringen model in a different Dutch region.
• Ondernemersvereniging Barneveld: A municipal-scale Dutch ondernemersvereniging serving businesses in Barneveld with networking, collective bargaining, and advocacy services. Structurally analogous to Ondernemend Assen in a different municipality.
• Ondernemend Haarlemmermeer: A Dutch local business association serving Haarlemmermeer-based companies, providing networking events, collective benefits, and member advocacy. Comparable operating model and member-value proposition in a larger municipality.
• Vaart in Assen: The city center business association (binnenstadsvereniging) of Assen, co-located at the Ondernemersloket and co-signatory to the Asser Ambitie Agenda. Directly comparable as a complementary municipal-scale ondernemersvereniging serving local businesses in the same city.

Others

• Clok Drenthe: A Drenthe-based knowledge institution for SME support that is an existing partner of Ondernemend Assen. Adjacent ecosystem participant focused on entrepreneurship education and business-development support rather than direct membership representation.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/oa_assen
• Facebookfacebook.com/OndernemendAssen
• LinkedInlinkedin.com/company/ondernemend-assen

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ondernemend Assen