Happy Period
Hashtag Happy Period is a 501c3 nonprofit founded in 2015 in Los Angeles delivering menstrual health education in schools, distributing period products to underserved communities, and operating the Period Posse community for Black, Latinx, and Indigenous youth aged 9-24.
- Company typePrivate
- Founded2015
- HeadquartersPalmdale, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Happy Period does
Happy Period, legally registered as Hashtag Happy Period (EIN 47-4333055), is a US 501c3 nonprofit organization founded in 2015 in Los Angeles, California. It describes itself as the first African American-led menstrual equity movement in the United States and has cumulatively distributed over $3 million in period products since inception. The organization's mission centers on addressing period poverty through three integrated activities: direct distribution of free menstrual products to individuals experiencing homelessness and underserved communities; school-based menstrual health education delivered before stigma can take root; and community-driven cultural change through storytelling and grassroots organizing.
The organization's core programmatic asset is the FLOW Program, which places trained educators and facilitators in Los Angeles schools to deliver age-appropriate menstrual health education to youth aged 9-17. Adjacent programs include Flow Period Pop-Up events and the Freebleed & Period Protection Essentials initiative, both focused on expanding access for Black, Latinx, and Indigenous women, girls, femmes, and gender-expansive people aged 9-24. Educational materials — a Period Guide ($15) and a Period Workbook ($25) — are sold through the organization's online shop. The Period Posse newsletter and community serves as the engagement backbone, while three named brand partners — Flex, Groove, and LOLA — supply menstrual products and are featured as program sponsors.
The business model is overwhelmingly donation-driven. The primary revenue stream is monetary contributions from individuals, corporations, and brand partners, with donations explicitly earmarked at preset tiers ($10 for a care kit up to $1,000 for a workshop). Employer matching programs supplement this base. Commercial product sales are marginal — limited to the two educational publications — and the organization explicitly charges no membership or subscription fees. Donor acquisition relies on organic social media (Instagram, Facebook, LinkedIn), the Period Posse newsletter, community events such as kit packing parties and red tent gatherings, and earned media including Forbes coverage. All program operations are concentrated in Los Angeles, with no disclosed geographic expansion plans.
Happy Period firmographics
Firmographics- Name
- Happy Period
- Legal name
- Happy Period
- Website
- https://hashtaghappyperiod.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hashtag Happy Period is a 501c3 nonprofit founded in 2015 in Los Angeles delivering menstrual health education in schools, distributing period products to underserved communities, and operating the Period Posse community for Black, Latinx, and Indigenous youth aged 9-24.
- Ownership category
- akta.pro rank
Happy Period industry classification
Industry- Product category
- Menstrual Equity Nonprofit Services
- NAICS
- Civic and Social Organizations (8134), Social Assistance (624), Individual and Family Services (6241)
- akta.pro primary industry
- Period Underwear (CRABAIAG)
Keywords
Where Happy Period is headquartered
LocationHeadquarters
- HQ city
- Palmdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Happy Period business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Donations and Fundraising: The organization operates primarily through monetary donations from individuals, corporations, and brand partners. Donations fund product distribution, educational workshops, and program operations. Major company donations can be matched through employer matching programs.
- Product Sales: Sale of educational materials including Period Guides ($15) and Period Workbooks ($25) through the organization's online shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Period Guide educational booklet |
| Unit Pricing | Pay-as-you-go | Period Workbook educational resource |
| Other | Pay-as-you-go | Donation-based product distribution |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Happy Period product offering
Product offeringCore offering
Happy Period (Hashtag Happy Period / #HappyPeriod) is a 501c3 nonprofit organization that distributes free menstrual care products to people experiencing homelessness and underserved communities, and delivers menstrual health education through the FLOW Program in Los Angeles schools. The organization sells educational booklets (Period Guide and Period Workbook) through its online shop and operates the Period Posse community newsletter to drive awareness and donor engagement.
Product overview
Happy Period operates as a menstrual equity nonprofit rather than a traditional product company. The organization distributes menstrual care products and delivers educational programs, with two digital publications available for purchase: the Period Guide ($15) and Period Workbook ($25). These sold resources support funding for the broader mission, which centers on the FLOW Program—menstrual education delivered in schools—and the Period Posse community and newsletter. Additional programs include Flow Period Pop-Up events and the Freebleed & Period Protection Essentials initiative, all focused on reaching Black, Latinx, and Indigenous women, girls, femmes, and gender-expansive people ages 9–24.
Differentiator
Problem solved
Functional benefit
Brands
- FLOW Program: A youth-centric program transforming communities to advocate for their well-being by learning and understanding the menstrual cycle, targeting young people in Los Angeles schools.
- Period Posse
Products and services
- Period Guide A printable guide on menstruation priced at $15, distributed as a standalone educational resource to individuals seeking menstrual health education.
- Period Workbook An interactive workbook companion to the Period Guide priced at $25, providing structured exercises and activities for deeper menstrual health education.
- FLOW Program A youth-centric menstrual education program delivered in Los Angeles schools, designed to reach young people ages 9–17 before menstrual stigma takes root.
- Flow Period Pop-Up A project under the FLOW Program focusing on menstrual health education and product distribution events.
- Freebleed & Period Protection Essentials A project providing access to menstrual care products and education on alternative period protection methods for underserved populations.
Quantifiable outcome
- 1 in 4 teens miss class because of lack of access to period products
- +5 more outcomes
Companies that use Happy Period
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Happy Period technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Happy Period partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- FlexcoreBrand partner providing menstrual products (specifically menstrual cups and discs). Featured in the Sponsored By section of the website. Products supported include reusable menstrual cups and discs for students experiencing period poverty.
- GroovecoreBrand partner featured in the Sponsored By section, providing menstrual products for distribution to underserved communities.
- LOLAcoreBrand partner featured in the Sponsored By section, contributing menstrual products for giveaways and educational programs.
- Corporate Employer Matching ProgramsminorCorporate partners that match employee donations to #HappyPeriod through employer giving programs. Major corporations and brands that empower employees to volunteer with charities and/or make monetary donations.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Happy Period competitors and assessment
Company assessmentEmerging players
- Thinx: Period underwear brand that has historically donated products to menstrual equity nonprofits. Comparable as a supplier/brand-partner in the same product category that #HappyPeriod distributes to underserved communities.
- LOLA: Women's reproductive health D2C brand covering tampons, pads, and other products; listed as a core brand partner of #HappyPeriod. Comparable as a product donor and a competing narrative around reproductive wellness.
- Flex Co. Maker of menstrual discs and period products; existing brand partner of #HappyPeriod that supplies in-kind products for distribution. Relevant as a comparable D2C period brand and as a current collaborator.
- Groove (Groove Life): Women-owned period product brand featuring menstrual cups and apparel; identified brand partner of #HappyPeriod. Comparable as a collaborating emerging period product brand.
Direct peers
- PERIOD. (The Period Movement): Youth-led nonprofit tackling period poverty through product distribution, advocacy, and education. Directly comparable to #HappyPeriod's mission of menstrual equity and school-based education; comparable scale and donor base.
- Days for Girls International: Reusable menstrual pad kit maker and educator; considered a leading comparable in the menstrual equity distribution space.
- I Support the Girls: Nonprofit that distributes period products and bras to people experiencing homelessness and poverty. Direct peer in the period poverty distribution space, with a similar donation-funded model and direct-giveaway distribution channel.
- Days for Girls: Global nonprofit focused on menstrual health and hygiene through education and reusable pad kits. Direct peer because it operates the same distribution-plus-education model as #HappyPeriod, serving underserved populations with period products and curricula.
- Alliance for Period Supplies: National network of period supply banks distributing products to community partners. Directly comparable as a period-poverty infrastructure organization; competes for the same donor and corporate partner funding.
- Sweet Spot (The Honeycomb Network): Black woman-led menstrual equity organization providing products and education. Closely comparable identity and mission to #HappyPeriod's positioning as a Black-led menstrual equity movement.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Happy Period social profiles
Digital presenceHappy Period compliance and trust
Trust signalCompliance2 records
Happy Period financial estimates
Financial estimateRevenue estimate
Valuation estimate
Happy Period leadership team
Management profileNumber of profiles
Happy Period funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Happy Period M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Happy Period
What does Happy Period do?
Happy Period (Hashtag Happy Period / #HappyPeriod) is a 501c3 nonprofit organization that distributes free menstrual care products to people experiencing homelessness and underserved communities, and delivers menstrual health education through the FLOW Program in Los Angeles schools. The organization sells educational booklets (Period Guide and Period Workbook) through its online shop and operates the Period Posse community newsletter to drive awareness and donor engagement.
Is Happy Period a public or private company?
Happy Period is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Happy Period founded?
Happy Period was founded in 2015. It employs 1 to 10 people.
Where is Happy Period based?
Happy Period is headquartered in Palmdale, United States, in the North America region.
How does Happy Period make money?
Two revenue lines are on record. Donations and Fundraising is the primary driver. The others are product Sales.
Who are Happy Period's main competitors?
Emerging players on record are Thinx, LOLA, Flex Co. and Groove (Groove Life). Direct peers are PERIOD. (The Period Movement), Days for Girls International, I Support the Girls, Days for Girls, Alliance for Period Supplies and Sweet Spot (The Honeycomb Network).
Does Happy Period have an API?
No public API is recorded for Happy Period.
What industry is Happy Period in?
Happy Period's product category is Menstrual Equity Nonprofit Services. Its primary akta.pro industry code is CRABAIAG, Period Underwear. Its NAICS code is 8134.