Enterprising Women Magazine

What Enterprising Women Magazine does

Enterprising Women is a privately-held, women-owned media company headquartered in Cary, North Carolina, publishing the nation's only women-owned magazine dedicated exclusively to women business owners. The company produces a print magazine (since 2000) and a digital edition (since 2008), supported by iOS and Android mobile applications, an EWTV video platform, and a content blog called The Connector. Monica Smiley serves as CEO and publisher. The publication targets women business owners — primarily those running businesses with $1M+ in annual revenue — with editorial coverage spanning business growth, leadership, policy influence, and mentorship.

The business operates a diversified media revenue model across five streams: paid print and digital subscriptions, print advertising (full-page rates from $5,145 per insertion at 1x frequency down to $4,270 at 8x frequency, with cover positions priced up to $9,000), digital website advertising ($1,000–$2,000/month placements), the annual Enterprising Women of the Year Awards Celebration & Conference (24th edition held March 8–10, 2026 at The Ritz-Carlton, New Orleans), and mobile-app subscriptions. Distribution is multi-channel — controlled print circulation, online digital magazine, app-store distribution, and event-based circulation — reaching a claimed ~1 million women entrepreneurs across 185 countries. The publication has no disclosed funding, no parent company, and operates with a 1–10 person team.

Go-to-market is anchored by a dense ecosystem of 16+ strategic partner organizations including the Women Presidents Organization (WPO), Women's Business Enterprise National Council (WBENC), National Association of Women Business Owners (NAWBO), Women Impacting Public Policy (WIPP), Springboard Enterprises, and eWomenNetwork, which serve as audience funnels and credibility anchors. Enterprise-side relationships are reinforced by corporate sponsors such as IBM, Walmart/Sam's Club, Wells Fargo, and UPS, who participate on the advisory board and as advertisers. The company also operates the Enterprising Women Foundation, a nonprofit arm that runs supporting programs including the newly launched Entrepreneurs of Purpose initiative.

Name

Enterprising Women Magazine

Legal name

Enterprising Women

Website

https://enterprisingwomen.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Enterprising Women is a privately-held, women-owned media company publishing a magazine for women business owners since 2000, offering a digital edition, mobile apps, EWTV video, The Connector blog, and a 24-year-running annual awards conference, reaching nearly one million readers in 185 countries through 16+ partner organizations.

Ownership category

akta.pro rank

Product category

Women's Business Media

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Women’s Interest & Parenting Magazines (MPAJAEAB)

akta.pro secondary industry

Digital Magazine & Newspaper Subscription Platforms (Paywalls, Membership) (MPAJAMAD)

Keywords

• Women's business media
• Business magazine publishing
• Women entrepreneur content
• Print and digital publishing
• Business awards programs

Headquarters

HQ city

Cary

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Magazine Subscriptions: Paid print and digital magazine subscriptions for women business owners and entrepreneurs
2. Print Advertising: Display advertising in print magazine, sold per insertion with volume discounts up to 8-time frequency. Premium positions (covers) available at additional cost.
3. Digital Advertising: Website advertising including banner ads, top banners, content banners, and sidebar placements with monthly pricing
4. Annual Awards Conference: Enterprising Women of the Year Awards Celebration & Conference with registration fees, sponsorships, and exhibition opportunities
5. Mobile Applications: iOS and Android mobile apps for magazine content delivery

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Enterprising Women Magazine is a women-owned media publication that produces a quarterly print magazine (in print since 2000) and a digital edition (since 2008), reaching roughly one million readers across 185 countries and targeting women entrepreneurs and business owners. The company also operates an annual Enterprising Women of the Year Awards Celebration & Conference (running into its 24th edition in 2026) together with mobile apps, a digital archive, email newsletters, and online editorial content. Revenue is generated through paid subscriptions to the print and digital editions, advertising sales across print and digital channels, and sponsorships and registrations tied to the annual awards event.

Product overview

Enterprising Women Magazine is a women-owned media publication serving women business owners, offered in both print and digital editions. The print edition was launched in 2000 (20th anniversary in 2020) and the digital edition followed in 2008, reaching nearly one million readers in 185 countries. The portfolio also includes the annual Enterprising Women of the Year Awards Celebration & Conference (now in its 24th edition), the EWTV video platform, The Connector blog, a mobile app available on iOS and Android, an Advisory Board of prominent women leaders, and an extensive digital magazine archive spanning issues from 2009 to 2026. The publication also organizes the annual awards with Hall of Fame inductions and multiple award tiers across revenue categories.

Differentiator

Problem solved

Functional benefit

Brands

• EWTV: Enterprising Women Television - features video content
• The Connector
• Enterprising Women Foundation

Products and services

• Enterprising Women Magazine (Print Edition) Quarterly print magazine covering women business owners and entrepreneurs, distributed to an audience of roughly one million readers across 185 countries. Sold via paid subscription to individual women business owners and via advertising placements to corporate buyers.
• Enterprising Women Magazine (Digital Edition) Digital edition of Enterprising Women Magazine available online and through mobile apps, providing the same editorial coverage of women business owners as the print edition with digital formats and digital advertising inventory. Includes access to a digital archive of issues.
• Enterprising Women of the Year Awards Celebration & Conference Annual live event recognizing women business owners of the Year and Champions of Women in Business, with awards programming, conference sessions, and sponsorship packages sold to corporate partners seeking access to the women business owner audience.
• Enterprising Women Mobile App Native mobile app for iOS and Android that delivers the digital edition, related editorial content, and updates to readers on the go, expanding the print and online magazine's distribution to smartphones and tablets.
• Print and Digital Advertising Packages Sold advertising inventory across print magazine pages, digital edition, website, and email newsletters, marketed to corporate advertisers seeking access to the women business owner audience, with frequency-based and multi-channel packaging.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and major.

• Women Presidents Organization (WPO)coreStrategic or Co-development PartnerNonprofit membership organization for women presidents of multimillion-dollar companies. WPO members take part in professionally facilitated peer advisory groups to accelerate growth of their businesses.
• Women's Business Enterprise National Council (WBENC)coreStrategic or Co-development PartnerLargest third-party certifier of businesses owned, controlled, and operated by women in the United States, founded in 1997. Partners with 14 Regional Partner Organizations.
• National Association of Women Business Owners (NAWBO)coreStrategic or Co-development PartnerOnly dues-based organization representing the interests of all women entrepreneurs across all industries, with chapters across the country.
• Women Impacting Public Policy (WIPP)coreStrategic or Co-development PartnerNational nonpartisan organization advocating on behalf of women entrepreneurs, strengthening their impact on public policy and creating economic opportunities.
• Women's Business Development Center (WBDC)coreStrategic or Co-development PartnerProvides services and programs that support and accelerate women's business ownership and strengthen their impact on the economy.
• Quantum LeapsmajorStrategic or Co-development PartnerOrganization driving change for women entrepreneurs since mid-1970s, first in the United States and since 1984 at global level. Merged with WIPP International in 2016.
• Springboard EnterprisesmajorStrategic or Co-development PartnerHighly-vetted expert network of innovators, investors, and influencers dedicated to building high-growth technology-oriented companies led by women.
• Association of Women's Business Centers (AWBC)coreStrategic or Co-development PartnerSupports women's business centers across the United States providing resources and support for women entrepreneurs.
• eWomenNetworkmajorChannel Partner/ Reseller/ DistributorPremier Success System for Women Entrepreneurs with over 500,000 women connected through 118 chapters across North America.
• National Women Business Owners Corporation (NWBOC)coreStrategic or Co-development PartnerFirst national certifier of WBEs and provides national certification for women and veteran-owned companies.
• National Association of Women in Real Estate Businesses (NAWRB)coreStrategic or Co-development PartnerLeading voice for women in the housing ecosystem, providing tools and opportunities for economic growth and expansion.
• The International Alliance for Women (TIAW)coreStrategic or Co-development PartnerGlobal organization dedicated to the economic empowerment and advancement of women, uniting networks across six continents.
• Women's Leadership Exchange (WLE)coreStrategic or Co-development PartnerSocial entrepreneurship organization founded by and for successful businesswomen, helping them fill information gaps and build connections.
• Institute for Economic Empowerment of Women (IEEW)coreStrategic or Co-development Partner501(c)(3) non-profit empowering women to grow their businesses through PEACE THROUGH BUSINESS program educating women in US and abroad.
• Small Business & Entrepreneurship Council (SBEC)coreStrategic or Co-development Partner501c(4) advocacy, research, and education organization dedicated to protecting small businesses and promoting entrepreneurship.
• The Women Business CollaborativecoreStrategic or Co-development PartnerAlliance of 70+ women's business organizations and hundreds of business leaders building movement to achieve Equal Position, Pay, and Power for All Women in Business.
• Church Hill ClassicscoreGTM or Marketing PartnerOfficial Enterprising Women award frame sponsor. Creates high-quality diploma and award frames for corporations and organizations.
• IBMmajorGTM or Marketing PartnerGlobal technology company supporting women entrepreneurs through advisory board representation and corporate sponsorship.
• Walmart/Sam's ClubmajorGTM or Marketing PartnerWorld's largest retailer committed to supplier diversity and supporting women-owned businesses through corporate sponsorship.
• Wells FargomajorGTM or Marketing PartnerCommitted to building an inclusive economy, supporting women entrepreneurs through advisory board and corporate sponsorship.
• UPSmajorGTM or Marketing PartnerWorld's largest package delivery company supporting women entrepreneurs through supplier diversity initiatives and corporate sponsorship.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ForbesWomen: A major business media brand's dedicated vertical covering women in business, leadership, and entrepreneurship. Comparable in editorial focus but operates as one section of a much larger media portfolio.
• Inc. Magazine: Long-running mainstream business magazine covering entrepreneurs and growing companies, including Inc. Women-Owned and similar editorial franchises. Adjacent audience of business owners and founders, but not niche-focused on women.
• Entrepreneur Magazine: Mainstream entrepreneurship publication with print, digital, events, and franchising content targeting business owners. Overlaps on entrepreneur audience but is far broader in scope and much larger.
• Fortune Most Powerful Women: Major business media brand running a marquee annual women-in-business franchise (lists, summit, awards). Comparable in events business and women-business audience, but at a much larger scale within a broader publication.

Others

• Pink Magazine (archived brand): Formerly active niche women's business publication that ceased regular print operations; serves as a cautionary comparable in the niche women's-business magazine category.

Direct peers

• Diversity Woman Magazine: Niche women's professional publication targeting diverse women leaders and business owners, with print/digital editions and an annual leadership event. Directly comparable niche positioning and audience overlap.
• Women in Business (NAWBO publication): Publication of the National Association of Women Business Owners serving women business owners with editorial content and organizational news. Comparable niche audience with a similar association-driven distribution model.
• Working Mother Media: A niche women's professional media brand (print, digital, events including Working Mother of the Year awards) targeting a high-value female audience segment. Closest analog in combining a niche women's publication with an annual awards/conference franchise.
• Women Entrepreneur Magazine: Digital-first media property targeting women business owners with editorial content, advice, and community features. Closely comparable in audience and editorial focus on women entrepreneurs.

Emerging players

• Women Owned (web/community): Digital community and content platform for women business owners. Comparable audience but digital-only and emerging relative to Enterprising Women's 20+ year print/digital/event footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ewmagazine
• Facebookfacebook.com/EnterprisingWomen
• LinkedInlinkedin.com/company/enterprising-women-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enterprising Women Magazine