A.P. van den Berg
A.P. van den Berg is a Dutch family-owned manufacturer that designs and builds Cone Penetration Testing equipment for onshore, nearshore, and offshore geotechnical soil investigation, serving civil engineering, offshore wind, oil & gas, and mining customers worldwide.
- Company typePrivate
- Founded1968
- HeadquartersHeerenveen, Netherlands
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What A.P. van den Berg does
A.P. van den Berg is a Dutch family-owned manufacturer of Cone Penetration Testing (CPT) equipment headquartered in Heerenveen, Netherlands, founded in 1968 by Arie Pieter van den Berg. The company designs, builds, and delivers complete CPT systems for onshore, nearshore, and offshore geotechnical soil investigation, serving civil engineering and construction, offshore wind energy, oil and gas, and mining customers across global markets. Approximately 70 employees work from the Heerenveen headquarters on a product portfolio organized around a platform-plus-modules architecture: the Icone digital data acquisition system with Icontrol data logger and Ifield software as the platform, click-on extension modules (Seismic, Vane, Magneto, Conductivity), onshore CPT vehicles and pushers (Track-Truck, CPT Truck, CPT Crawlers, CPT SKID, CPT Trailer, Lightweight CPT System, HYSON, COSON, COSON-ST), and near-/offshore systems (ROSON seabed variants and WISON-APB wireline systems with depth ratings up to 4,000 meters). All mechanics, electronics, software, and instrumentation are developed in-house, including patented SingleTwist rod technology and proprietary Optocone wireless data transmission.
The company generates revenue primarily through capital equipment sales, complemented by recurring three-year service plans at fixed annual rates, ISO/IEC 17025-accredited calibration services, one-off inspection and maintenance work, and Ifield software licensing. Go-to-market is sales-led from Heerenveen, supplemented by a global network of sales partners and distributors, international trade show participation (ICSMGE, Oceanology, Wind Expo, Offshore Wind Supply Chain Conference), and a physical showroom for immediate delivery of standard systems. Key commercial, operational, and quality credentials include ISO 9001:2015 certification, ISO/IEC 17025:2017 laboratory accreditation, a 55-plus year operating history, and customer relationships with named Dutch geotechnical firms (IJB Geotechniek, Van Der Straaten, Konings, Wiertsema, Van Dijk) and international offshore operators (COSL, Gregg Drilling). In January 2026, a new management team was installed under Managing Director Mark Laffra and Commercial Director Caspar Botter, followed by the launch of the WISON-APB-1500 wireline system in March 2026.
A.P. van den Berg firmographics
Firmographics- Name
- A.P. van den Berg
- Legal name
- A.P. van den Berg
- Website
- https://apvandenberg.com
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- A.P. van den Berg is a Dutch family-owned manufacturer that designs and builds Cone Penetration Testing equipment for onshore, nearshore, and offshore geotechnical soil investigation, serving civil engineering, offshore wind, oil & gas, and mining customers worldwide.
- Ownership category
- akta.pro rank
Where A.P. van den Berg is headquartered
LocationHeadquarters
- HQ city
- Heerenveen
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
A.P. van den Berg business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- CPT Equipment Sales: Sale of complete CPT systems including onshore (Track-Truck, CPT Truck, CPT Crawler, CPT SKID, CPT Trailer, Lightweight CPT System), nearshore/offshore (ROSON, WISON-APB wireline systems), and CPT pushers (HYSON, COSON, COSON-ST). Includes cones (5, 10, 15 cm²) and accessories.
- Service and Maintenance: Three-year service plans with periodic maintenance at fixed annual rates, one-off inspections and maintenance services, technical support via remote access (UMTS router/Anydesk). Includes spare parts, repairs, and overhauls.
- Calibration Services: ISO/IEC 17025 accredited calibration services for Icone systems. Icone calibrated according to ISO 22476-1:2022 standards.
- Ifield Software: Data acquisition and visualization software pre-installed on Icone systems. Supports ASCII storage and export formats including GRU, CSV, SPAS, ACI, GEO, and XML. Available in Dutch, English, German, and French.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Three-year service plan with periodic maintenance |
| Other | Pay-as-you-go | One-off inspection and maintenance services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
A.P. van den Berg product offering
Product offeringCore offering
A.P. van den Berg designs, builds, and delivers complete Cone Penetration Testing (CPT) systems for onshore, nearshore, and offshore geotechnical soil investigation. The portfolio includes CPT pushing systems (HYSON, COSON, COSON-ST), mobile CPT vehicles (Track-Truck, CPT Truck, CPT Crawlers, CPT SKID, CPT Trailer, Lightweight CPT System), seabed and wireline offshore CPT systems (ROSON, WISON-APB), and the Icone digital data acquisition system with Ifield software and click-on measurement modules.
Product overview
A.P. van den Berg is a specialized manufacturer of Cone Penetration Testing (CPT) equipment with over 55 years of experience. The product portfolio operates as a platform-plus-modules architecture consisting of three main system categories: (1) CPT Data Acquisition Platform centered on the Icone digital measurement system with Icontrol data logger and Ifield software for real-time visualization; (2) Click-on extension modules including Seismic, Vane, Magneto, and Conductivity modules that add specialized measurement capabilities; and (3) Complete CPT systems split into Onshore systems (Track-Truck, CPT Truck, CPT Crawler variants, CPT SKID, CPT Trailer, Lightweight CPT System) and Near-/Offshore systems (ROSON seabed systems in 1D/2D/3D/ST variants, WISON-APB wireline systems in Classic/1500/3000 variants). The ecosystem is complemented by pushing systems (HYSON, COSON, COSON-ST), wireless Optocone transmission, and comprehensive accessories and service packages.
Differentiator
Problem solved
Functional benefit
Products and services
- Icone CPT Data Acquisition System
- Ifield CPT Software
- Icontrol Data Logger
- Optocone Wireless Data Transmission
- Deep Water Icone
- Icone Seismic Module
- Icone Vane Module
- Icone Magneto Module
- Icone Conductivity Module
- Track-Truck
- CPT Truck
- CPT Crawler
- Midi CPT Crawler
- Mini CPT Crawler
- CPT SKID
- CPT Trailer
- Lightweight CPT System (HYSON-LW)
- HYSON CPT Penetrometer
- COSON Continuous CPT Penetrometer
- COSON-ST Hands-Free CPT Penetrometer
- ROSON-1D Seabed CPT System
- ROSON-2D Seabed CPT System
- ROSON-3D Seabed CPT System
- ROSON-ST Seabed CPT System
- WISON-APB-Classic Wireline CPT System
- WISON-APB-1500 Wireline CPT System
- WISON-APB-3000 Wireline CPT System
- CPT Accessories
- CPT Technical Support Service
- One-off Inspection and Maintenance Service
- Maintenance with Three-Year Service Plan
- ISO/IEC 17025 Calibration Services
Quantifiable outcome
- Up to 20% higher productivity with COSON-ST hands-free CPT system compared to standard pushers
- +2 more outcomes
Companies that use A.P. van den Berg
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
A.P. van den Berg technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature12 records
A.P. van den Berg partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Norwegian Geotechnical Institute (NGI)coreGeo-institute partnership for research collaboration in geotechnical soil investigation technology. Located at Ullevål Stadion, Oslo, Norway.
- Weihenstephan-Triesdorf University of Applied SciencescoreGeo-institute partnership for academic research and development in soil investigation technology. Located in Freising, Germany.
- European Digital Innovation Hub Northern NetherlandsminorInnovation partnership supporting digital transformation in the Northern Netherlands region. Located in Groningen.
- Innovatiecluster DrachtenminorRegional innovation cluster in Drachten, Netherlands, supporting technology development and collaboration among member companies.
- Rijksuniversiteit GroningencoreUniversity partnership for research collaboration in geotechnical and soil investigation technology. Located in Groningen.
- Hanzehogeschool GroningenminorUniversity of Applied Sciences partnership for technical education and student development in geotechnical field.
- NHL StendenminorUniversity of Applied Sciences partnership for technical education and student development. Located in Leeuwarden.
- Windesheim ZwolleminorUniversity of Applied Sciences partnership for technical education and student development. Located in Zwolle.
- Maritime & Offshore NLminorIndustry association for maritime and offshore sector in the Netherlands. Located in Rotterdam.
- FMEminorDutch industry association for technology companies. Located in Zoetermeer. Company delivers products under FME terms and conditions.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
A.P. van den Berg competitors and assessment
Company assessmentBroad incumbents
- Fugro: Dutch-headquartered global geo-data and site investigation leader that both operates and develops CPT equipment for offshore wind, oil & gas, and infrastructure. A broad incumbent competitor in the same end-markets APvDB serves, with much larger scale and bundled service offerings.
- Boart Longyear: Global drilling services and equipment company serving mining, energy, and geotechnical markets. Broad incumbent that overlaps with APvDB in subsurface investigation tooling and competes for similar drilling/geotechnical customers at much larger scale.
Direct peers
- Eijkelkamp: Netherlands-based provider of soil, water, and geo-environmental investigation equipment including CPT tooling. Direct peer with overlapping geotechnical instrumentation portfolio and similar European customer base.
- Datem (formerly ConeTec): Provider of CPT and geotechnical site investigation services and equipment (Vertek brand). Comparable to APvDB in CPT technology focus, serving mining, infrastructure, and offshore applications with overlapping product/customer overlap.
- Pagani Geotechnical: Italian manufacturer of CPT, piezocone, and penetration test equipment for geotechnical investigation. Direct peer offering comparable CPT instrumentation and pushing systems to similar civil engineering and environmental customers.
- Geomil Equipment: Dutch manufacturer of CPT and seismic cone penetrometer equipment. Direct peer to A.P. van den Berg with overlapping product portfolio in onshore and offshore CPT, serving similar geotechnical and offshore customers globally.
- Vertek (S&M Engineering): US-based CPT equipment manufacturer producing digital cones, data acquisition systems, and pushing equipment. Comparable to APvDB in product architecture and in serving civil engineering, environmental, and offshore geotechnical markets.
- Geotech AB: Swedish CPT equipment manufacturer with overlapping product lines including digital cones, pushing systems, and offshore CPT tools. Direct peer competing for similar geotechnical contractors and offshore site-investigation projects.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
A.P. van den Berg social profiles
Digital presenceA.P. van den Berg compliance and trust
Trust signalCompliance3 records
A.P. van den Berg financial estimates
Financial estimateRevenue estimate
Valuation estimate
A.P. van den Berg leadership team
Management profileNumber of profiles
Profiles7 records
A.P. van den Berg funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A.P. van den Berg M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A.P. van den Berg
What does A.P. van den Berg do?
A.P. van den Berg designs, builds, and delivers complete Cone Penetration Testing (CPT) systems for onshore, nearshore, and offshore geotechnical soil investigation. The portfolio includes CPT pushing systems (HYSON, COSON, COSON-ST), mobile CPT vehicles (Track-Truck, CPT Truck, CPT Crawlers, CPT SKID, CPT Trailer, Lightweight CPT System), seabed and wireline offshore CPT systems (ROSON, WISON-APB), and the Icone digital data acquisition system with Ifield software and click-on measurement modules.
Is A.P. van den Berg a public or private company?
A.P. van den Berg is a private company. It is classified as family owned and is currently operating.
When was A.P. van den Berg founded?
A.P. van den Berg was founded in 1968. It employs 51 to 100 people.
Where is A.P. van den Berg based?
A.P. van den Berg is headquartered in Heerenveen, Netherlands, in the Europe region.
How does A.P. van den Berg make money?
Four revenue lines are on record. CPT Equipment Sales are the primary driver. The others are service and Maintenance, calibration Services and ifield Software.
Who are A.P. van den Berg's main competitors?
Broad incumbents on record are Fugro and Boart Longyear. Direct peers are Eijkelkamp, Datem (formerly ConeTec), Pagani Geotechnical, Geomil Equipment, Vertek (S&M Engineering) and Geotech AB.
Does A.P. van den Berg have an API?
No public API is recorded for A.P. van den Berg.