What Pstryk does

Pstryk is a Polish dynamic-pricing electricity retailer founded in 2021 and headquartered in Gdańsk, serving residential and business customers nationwide through a mobile app and web platform. The company's core product, Plan Dynamiczny, prices electricity hourly against market rates, enabling customers to shift consumption to the cheapest (or negative) hours using next-day price visibility and real-time consumption data from a proprietary Pstryk Meter. Pstryk reports an average customer price of 0.39 PLN/kWh net in 2025 versus a 0.50 PLN/kWh frozen fixed-rate benchmark at incumbent suppliers.

The technology stack combines the in-house app and Open API with partner-supplied capabilities: Sigenergy AI-powered Energy Management System for automated battery storage charging/discharging, Enode's API for device connectivity (EV chargers, heat pumps, storage), and a network of installation partners led by Gaia Solar. Complementary products include Tarcza Pstryk (a 0.61 PLN/kWh brutto monthly price cap), Pstryk Connect (a 30 PLN/month subscription for device automation after a 90-day free trial), Roaming Prosumenta for multi-site PV prosumer settlement, and the Pstryk dla Biznesu business tariff offering.

Pstryk generates revenue primarily through usage-based electricity reselling, with secondary streams from Pstryk Connect subscriptions, Sigenergy hardware sales through its official partnership, and promotional/referral programs (300 PLN sign-up credits, 100 PLN per referral with tier bonuses up to 700 PLN). The company operates through a corporate group of three Polish joint-stock entities — Bankilo Obrót S.A. (KRS 0000284147, energy sales), Bankilo P.S.A. (KRS 0000953134, app/technology), and Pstryk Energy Group PSA (promotions) — and is privately held with no disclosed outside institutional investors beyond its 2023 SMOK Ventures funding round.

Name

Pstryk

Legal name

Bankilo Obrót Spółka Akcyjna

Website

https://pstryk.pl

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Pstryk is a Polish dynamic-pricing electricity retailer (founded 2021, Gdańsk) that sells hourly-priced electricity to residential and SMB customers via a mobile app, and extends its platform with AI-managed energy storage, device automation (Pstryk Connect), and prosumer settlement services.

Ownership category

akta.pro rank

Product category

Retail Electricity

NAICS

Electric Power Distribution (221122), Electric Power Generation, Transmission and Distribution (2211)

SIC

Electric Services (4911)

akta.pro primary industry

Time-of-Use, Dynamic Pricing & Indexed Retail Plans (EUAGABAH)

akta.pro secondary industries

Retail Supply + DER/Virtual Power Plant Bundles (Solar, Storage, DR) (EUAGABAI), Demand Response & Dynamic Pricing Enablement (AMI-Enabled) (EUADAFAI), Retail Billing, Customer Care & CIS/BSS Operations (for Residential/SMB) (EUAGABAK)

Keywords

• Dynamic electricity pricing
• Retail energy services
• Smart energy management
• Household electricity supply
• Energy storage systems

Headquarters

HQ city

Gdansk

HQ country

Poland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Technology or R&D, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Electricity Sales (Dynamic Pricing): Pstryk sells electricity to customers at dynamic hourly market prices. Customers are billed based on real-time consumption measured by the Pstryk Meter. Revenue is generated on a per-kWh basis, with the average customer paying approximately 0.39 PLN/kWh (net) in 2025. This is the primary revenue stream.
2. Pstryk Connect Subscription: A monthly subscription service (30 PLN brutto/month after a 90-day free trial) that provides device automation and optimization for compatible smart home devices (EV chargers, heat pumps, energy storage). Revenue is recurring and tied to one location (PPE).
3. Energy Storage Hardware Sales: Pstryk acts as an official partner for Sigenergy energy storage systems, offering consultation, selection, installation, and financing support. Hardware revenue is generated through the sale of Sigenergy battery storage units and related equipment.
4. Referral Program Fees: Pstryk operates a referral program ('Polecaj') where existing customers earn 100 PLN per successful referral. The referred customer receives 50 PLN. Additional tier bonuses (150 PLN Ambassador, 350 PLN Master, 700 PLN Legend) incentivize high-volume referrals. These are deducted from future electricity bills via Portfel Pstryk.
5. Contract Sign-up Bonuses: Promotional codes provide 300 PLN credit for new customers signing up for Pstryk. Additional promotions include '200 PLN per next contract' (multi-contract customers) and reduced subscription fees for business customers. These serve as customer acquisition incentives rather than direct revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Pstryk sells electricity to Polish households and small businesses under a Plan Dynamiczny (Dynamic Plan) where prices change hourly based on wholesale market rates. Customers consume electricity via a proprietary mobile app and a Pstryk Meter that measures real-time consumption, enabling users to shift usage to cheapest hours (which can be zero or negative). The offering is extended with Pstryk Connect device automation (EV chargers, heat pumps, storage), an open API, AI-optimized Sigenergy battery storage sales, Tarcza Pstryk price-cap protection, and a prosumer deposit roaming service.

Product overview

Pstryk is a dynamic electricity provider offering a platform-plus-services architecture. The core offering consists of the Plan Dynamiczny (Dynamic Plan) — a variable-rate electricity plan where prices change hourly based on market rates — delivered through a mobile application that displays real-time prices and consumption data. This is supplemented by complementary services: Pstryk Connect (device automation for EV chargers, storage, heat pumps), an Open API for personal integrations, Tarcza Pryk (price protection capping costs at 0.61 zł/kWh), Roaming Prosumenta (multi-location prosumer deposit management), and the Sigenergy energy storage partnership featuring AI-powered automatic optimization. Business customers are served through the Pstryk dla Biznesu sub-brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Plan Dynamiczny Pstryk (Dynamic Plan) Variable-rate electricity contract where the price per kWh changes hour-by-hour based on wholesale market rates. Customers are billed via a Pstryk Meter that captures real-time consumption, and prices (including zero or negative hours) are visible in the mobile app up to one day in advance. Sold to Polish residential (tariff G) and small business (tariff C1) customers.
• Aplikacja mobilna Pstryk (Pstryk Mobile App) Mobile and web application (app.pstryk.pl) providing real-time visibility into hourly electricity prices, household consumption, carbon footprint, invoice management, and one-tap bill payment via Google Pay, Apple Pay, PayU, and BLIK. Used by Pstryk customers to manage their electricity supply relationship.
• Pstryk Connect Subscription service (90-day free trial, then 30 PLN brutto/month per location) that automates control of compatible smart-home devices (EV chargers, heat pumps, Sigenergy storage) based on dynamic price thresholds. Built on the Enode API. Sold to existing Pstryk customers with compatible hardware.
• Otwarte API Pstryk (Open API) Free, open API for non-commercial private integrations with the Pstryk app. Each Pstryk Meter receives an API key; rate limit of 3 requests per hour per endpoint, no daily/monthly cap. Provided 'as-is' without SLA. Targeted at DIY and smart-home enthusiasts who are existing Pstryk customers.
• Tarcza Pstryk (Price Shield) Promotional price-cap guarantee ensuring that a customer's monthly weighted-average electricity price does not exceed 0.61 PLN/kWh brutto. If the threshold is breached, Pstryk applies an offset to bring the weighted average back down to the cap. Active January 1, 2025 through December 31, 2026.
• Magazyn energii Sigenergy (Sigenergy Energy Storage) Sale of Sigenergy AI-equipped home battery storage systems through Pstryk, including consultation, sizing, installation (via partner Gaia Solar), and financing support. The storage's built-in AI EMS automatically charges during cheap hours and discharges during expensive hours, leveraging Pstryk dynamic pricing. Sold to Polish residential customers seeking backup power and arbitrage.
• Pstryk dla Biznesu Dynamic-pricing electricity supply for commercial customers in tariff group C1, with a promotional monthly subscription fee of 20 PLN net/month (24.60 PLN brutto) for the first 12 billing periods versus a standard 30 PLN net/month. Designed for small and medium Polish businesses seeking dynamic pricing and multi-site management through separate contracts.
• Roaming Prosumenta Settlement service that lets photovoltaic prosumers with multiple Points of Consumption (PPE) allocate and transfer prosumer deposit value across all locations under a single Pstryk customer account, using a contractually agreed set-off mechanism. Targeted at residential prosumers with more than one property.

Quantifiable outcome

• Average electricity price of 0.39 PLN/kWh net among Pstryk customers in 2025 vs 0.50 PLN/kWh frozen price at other suppliers — representing approximately 22% cost advantage.
• +5 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature7 records

Partnerships

Three partnerships are on record, tiered core.

• SigenergycoreTechnology or IntegrationSigenergy is Pstryk's official partner for AI-powered energy storage systems. Pstryk markets Sigenergy storage products (BESS) to its customer base, integrating the storage's AI EMS with Pstryk's dynamic pricing platform. The storage automatically charges during low-price hours and discharges during high-price hours, maximizing customer savings. Sigenergy provides the hardware technology while Pstryk provides the energy supply and AI-driven optimization layer.
• Gaia Solar SAcoreImplementation/ SI/ Consulting PartnerGaia Solar SA is Pstryk's primary partner for energy storage consultation, sizing, installation, and financing support. Together they operate a 'Bezpłatna Konsultacja' (free consultation) service where customers fill out a form on pstryk.pl and receive a call from a Gaia Solar consultant within 48 hours. Gaia Solar and its affiliated network partners (Defro Energy, Passive Instal, Hymon Fotowoltaika) handle the physical installation of energy storage systems sold through Pstryk.
• Enode AScoreTechnology or IntegrationEnode AS (Oslo, Norway) is Pstryk's technology partner for device integration in the Pstryk Connect service. Enode provides an API that enables Pstryk Connect to communicate with compatible smart home devices (EV chargers, heat pumps, energy storage) through the cloud platforms of device manufacturers. Enode acts as an independent data controller for device data, while Pstryk acts as the service provider for the Pstryk Connect automation layer.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pstrykenergia
• Instagraminstagram.com/pstryk_energia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pstryk