Tenset
Tenset is a Dubai-based Web3 platform operating a curated multi-cycle token launch infrastructure ($10SET) and, post-merger with Redacted, a Real-World Asset ecosystem including decentralized film financing (CineFi) and real estate, serving Web3-native investors and traditional finance participants.
- Company typePrivate
- Founded2021
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Tenset does
Tenset is a Dubai-based Web3 platform founded in 2021 that operates a multi-cycle token launch infrastructure under the $10SET token and, following its October 2025 strategic merger with Redacted Group, has repositioned itself as a multi-vertical Real-World Asset (RWA) ecosystem branded Tenset 2.0. The company's core product is OmniLaunch, a curated token launch platform that has facilitated over $100M in public and private funding and supported launches achieving a peak market capitalization exceeding $1B since 2021, with reported gains of more than 15x across the curated launch portfolio. The expanded RWA suite introduces CineFi, a decentralized film financing vertical backed by protective and collateral frameworks inherited from Redacted, with AI scripting technology supplied by industry partner Mugafi, and a real estate vertical curated by an award-winning developer.
The platform is built on community-led distribution anchored by regional communities across Europe and Asia, supplemented by Telegram, Twitter, and CoinGecko listings, with new offerings such as CineFi distributed via waitlist-based priority access. Tenset monetizes through transaction fees on token launches and on RWA asset-backed offerings, targeting Web3-native investors seeking vetted opportunities and traditional finance participants seeking institutional-grade, crypto-cycle-independent exposure to tangible assets.
Tenset is privately held, headquartered in Dubai, United Arab Emirates, with a headcount of 11-50 employees. Its growth strategy centers on compounding the merged Tenset-Redacted ecosystem, broadening RWA verticals beyond film financing into real estate and additional categories, and bridging DeFi-native capital with traditional finance through institutional partnerships. No revenue figures, detailed cap table, or investor roster are disclosed in the available source material.
Tenset firmographics
Firmographics- Name
- Tenset
- Legal name
- Tenset
- Website
- https://tenset.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tenset is a Dubai-based Web3 platform operating a curated multi-cycle token launch infrastructure ($10SET) and, post-merger with Redacted, a Real-World Asset ecosystem including decentralized film financing (CineFi) and real estate, serving Web3-native investors and traditional finance participants.
- Ownership category
- akta.pro rank
Tenset industry classification
Industry- Product category
- Blockchain Token Launch and RWA Investment Platform
- NAICS
- Investment Banking and Securities Intermediation (523150)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- RWA Tokenization Platforms (asset onboarding, structuring, issuance) (FSAPAIAC)
- akta.pro secondary industries
- Tokenization Platforms (RWA, Securities, Funds) (FSAGAMAA), Tokenized Securities & Capital Markets Infrastructure (equities, bonds, funds, ATS/MTF connectivity) (FSAPAIAD)
Keywords
Where Tenset is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Markets served
Tenset business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel
Revenue model
- Token Launch Services: Facilitates curated token launches for vetted projects, enabling Tenset to earn fees or token allocations from successful launches. The platform has supported launches with peak market cap exceeding $1B.
- RWA Asset Offerings: Real-World Asset opportunities including film financing (CineFi) and real estate, where Tenset earns from asset-backed tokenization and distribution of investment opportunities across niche markets.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Tenset product offering
Product offeringCore offering
Tenset operates a blockchain-based token launch platform (OmniLaunch) that has facilitated over $100M in funding since 2021 and supports curated token launches with reported gains exceeding 15x. Following its October 2025 merger with Redacted Group, Tenset is expanding into Real-World Asset (RWA) tokenization, with CineFi (decentralized film financing) as its flagship RWA offering and additional verticals including real estate. The platform provides priority community access to vetted crypto and asset-backed investment opportunities independent of crypto market cycles.
Product overview
Tenset operates as a unified platform comprising its core OmniLaunch token launch infrastructure and an expanding Real-World Asset (RWA) ecosystem. The core product, Tenset/OmniLaunch, has facilitated over $100M in funding since 2021 and delivers multi-cycle token launches with priority access for community members. Following its merger with Redacted, Tenset is evolving its offerings to include RWAs—starting with CineFi for film financing and real estate opportunities—designed to provide sustainable, crypto-cycle-independent growth backed by tangible assets.
Differentiator
Problem solved
Functional benefit
Brands
- CineFi: Real-World Asset initiative focused on decentralized film financing, backed by the Redacted Group's protective and collateral frameworks, with AI scripting technology from partner Mugafi and deep OTT partnerships.
Products and services
- Tenset OmniLaunch
- CineFi
- Real-World Assets (RWA) Platform
Quantifiable outcome
- Gains exceeding 15x from curated token launches since 2021
- +2 more outcomes
Companies that use Tenset
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Tenset technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Tenset partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Redacted GroupcoreTenset announced a strategic merger with Redacted Group to form a multi-vertical Web3 ecosystem. Redacted Group brings $10M in funds raised and 19M combined ecosystem reach across Web2 and Web3. The merger integrates Tenset's curated token launch capabilities with Redacted's RWA infrastructure and protective collateral frameworks, enabling next-generation RWA ventures with retail accessibility backed by proven infrastructure.
- MugaficoreMugafi is the proven industry partner for the CineFi platform, providing AI scripting technology that drives next-generation storytelling. Mugafi's technology is trusted by 50+ financiers and producers, with deep OTT partnerships and an established track record in media and film IP creation, making it a key partner for the decentralized film financing vertical.
- Redacted Group (Collateral Framework Provider)coreRedacted Group provides protective and collateral frameworks for the CineFi decentralized film financing platform, ensuring stability, transparency and trust for investors participating in the platform's offerings.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Tenset competitors and assessment
Company assessmentDirect peers
- Polymath: Polymath provides a security token platform for issuance, compliance, and lifecycle management of regulated digital securities. Comparable to Tenset's token issuance and lifecycle offerings within the RWA space.
- RealT: RealT tokenizes fractional ownership of U.S. rental real estate as on-chain tokens with yield distribution. A direct comparable to Tenset's Real Estate RWA pillar.
- Ondo Finance: Ondo Finance tokenizes yield-bearing and structured fixed-income products as on-chain instruments. A direct peer in the institutional RWA / tokenized capital markets category Tenset is pursuing.
- Securitize: Securitize is an enterprise RWA tokenization and on-chain capital markets platform that issues, manages, and services tokenized securities. Directly comparable to Tenset's RWA / tokenized capital markets offerings.
- tZERO: tZERO operates a tokenized securities infrastructure stack covering issuance, trading, and custody for private and public security tokens. Comparable to Tenset's stock-market/crypto bridge and tokenized securities positioning.
- Centrifuge: Centrifuge is an enterprise-grade RWA tokenization protocol bridging real-world assets (invoices, real estate, etc.) to DeFi liquidity. Comparable to Tenset's RWA tokenization and TradFi-DeFi bridging value proposition.
Emerging players
- Maple Finance: Maple Finance is a decentralized credit platform that brings institutional and crypto-native capital together via tokenized lending markets. Comparable to Tenset's RWA offerings designed to be crypto-cycle independent.
- Polytrade: Polytrade is an RWA marketplace for tokenizing real-world trade finance and invoice assets on-chain. Comparable emerging player overlapping with Tenset's RWA expansion narrative.
Broad incumbents
- INX (formerly INX Limited): INX operates a regulated digital asset trading platform for tokenized securities and crypto. Broader incumbent in tokenized securities exchanges, comparable to Tenset's crypto-stock market bridge thesis.
Regional players
- Klickl: Klickl is a UAE/MENA-headquartered regulated digital assets platform offering custody, brokerage, and RWA services. Regional peer whose geography and RWA focus overlap directly with Tenset's Dubai base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Tenset social profiles
Digital presenceTenset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tenset leadership team
Management profileNumber of profiles
Tenset funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tenset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tenset
What does Tenset do?
Tenset operates a blockchain-based token launch platform (OmniLaunch) that has facilitated over $100M in funding since 2021 and supports curated token launches with reported gains exceeding 15x. Following its October 2025 merger with Redacted Group, Tenset is expanding into Real-World Asset (RWA) tokenization, with CineFi (decentralized film financing) as its flagship RWA offering and additional verticals including real estate. The platform provides priority community access to vetted crypto and asset-backed investment opportunities independent of crypto market cycles.
Is Tenset a public or private company?
Tenset is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tenset founded?
Tenset was founded in 2021. It employs 11 to 50 people.
Where is Tenset based?
Tenset is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Tenset make money?
Two revenue lines are on record. Token Launch Services are the primary driver. The others are RWA Asset Offerings.
Who are Tenset's main competitors?
Direct peers on record are Polymath, RealT, Ondo Finance, Securitize, tZERO and Centrifuge. Emerging players are Maple Finance and Polytrade. INX (formerly INX Limited) is listed as a broad incumbent. Klickl is listed as a regional player.
Does Tenset have an API?
No public API is recorded for Tenset.
What industry is Tenset in?
Tenset's product category is Blockchain Token Launch and RWA Investment Platform. Its primary akta.pro industry code is FSAPAIAC, RWA Tokenization Platforms (asset onboarding, structuring, issuance), with a secondary code of FSAGAMAA, Tokenization Platforms (RWA, Securities, Funds). Its NAICS code is 523150 and its SIC code is 6200.