WorkWell
WorkWell.Co is a New Zealand-based corporate learning and development consulting firm that delivers the "Working Out Loud" (WOL) social learning methodology to enterprise clients via peer-group programs (Circles, Resilience, For Teams, Operations), monetized through multi-year, quote-based consulting contracts.
- Company typePrivate
- Founded2017
- HeadquartersAuckland, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingServices
What WorkWell does
WorkWell.Co is a New Zealand-based corporate learning and development consulting firm that delivers the "Working Out Loud" (WOL) social learning methodology to enterprise clients. The company operates as a private business under parent entity Connectle Ltd, with a small team (1–10 employees) and reports having served "100s of companies and 1000s of individuals," including named engagements with Bosch and Merck KGaA. Its service architecture combines a web-based platform, co-branded online Workbooks, and structured facilitation via email and Microsoft Teams, anchored by four sub-product lines: Circles (network building), Resilience (stress and challenge management), For Teams (team performance and psychological safety), and Operations (engagement for time-constrained environments such as factories, retail, and hospitals).
The core WOL methodology rests on four elements — small peer groups, employee-chosen individual goals, a structured curriculum of exercises, and practice over time — positioning the offering at the intersection of professional skills development and relationship-building rather than as pure e-learning or coaching. WorkWell.Co monetizes through professional-services contracts on a quote-based, multi-year basis, with a consultative sales motion that begins with an initial consultation, a company kickoff event, organized peer-group "Circles," interactive touchpoints, and a closing event. The customer base is enterprise, spanning HR/L&D buyers across industries, with horizontal segmentation across persona (enterprise employees, resilience-seeking employees) and business-unit (teams, operational staff) use cases.
The company appears to operate without external institutional capital: there is no evidence of venture or private-equity funding, and growth has been funded organically. A separate UK-government program also named "WorkWell" — a health-and-employment support initiative receiving up to £259 million in government support — is a distinct entity and should not be conflated with the New Zealand consulting firm.
WorkWell firmographics
Firmographics- Name
- WorkWell
- Legal name
- Connectle Ltd
- Website
- https://workwell.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WorkWell.Co is a New Zealand-based corporate learning and development consulting firm that delivers the "Working Out Loud" (WOL) social learning methodology to enterprise clients via peer-group programs (Circles, Resilience, For Teams, Operations), monetized through multi-year, quote-based consulting contracts.
- Ownership category
- akta.pro rank
WorkWell industry classification
Industry- Product category
- Corporate Training & Learning & Development Services
- NAICS
- Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114), Human Resources Consulting Services (541612)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro industry
- Peer Feedback, Discussion Forums & Social Learning CommunitiesEducation/Education Technology (EdTech) & Digital Learning/Collaboration, Classroom Engagement & Communication ToolsMental Wellness & Resilience Education (Non-clinical)Education/Adult & Continuing Education/Health, Wellness & Lifestyle Education (Nutrition, Fitness, Mindfulness)Study Habits & Homework Systems WorkshopsEducation/Supplemental & Enrichment Programs (Arts, STEM, Language)/Life Skills & Personal Development (Study Skills, Executive Function, SEL)
Keywords
Where WorkWell is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
WorkWell business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Corporate Training Services: WorkWell.Co provides Working Out Loud methodology training to companies through an initial consultation, kickoff events, facilitated WOL Circles, interactive touchpoints, and closing events. Services are delivered via co-branded online Workbooks and supported through email or MS Teams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise corporate training programs |
Distribution channels1 record
Marketing channels3 records
WorkWell product offering
Product offeringCore offering
WorkWell.Co delivers the Working Out Loud (WOL) social learning methodology to enterprise clients through facilitated peer groups, structured curriculum in co-branded online Workbooks, and supporting touchpoints delivered via email or MS Teams. The offering comprises four program variants — Circles (network building), Resilience (stress and challenge management), For Teams (team performance and psychological safety), and Operations (engagement in time-constrained environments) — sold as multi-year corporate training engagements.
Product overview
WorkWell.Co is a learning and development platform offering the 'Working Out Loud' (WOL) social learning methodology. The core product WOL is a structured program that combines skill-building with relationship-building through small peer groups, individual goal-setting, structured curriculum, and practice over time. The platform offers four distinct program types: Circles (network building), Resilience (stress and challenge management), For Teams (team performance and psychological safety), and Operations (engagement for time-constrained environments). The company is operated by Connectle Ltd, a New Zealand-based organization.
Differentiator
Problem solved
Functional benefit
Brands
- Working Out Loud (WOL): Social learning methodology combining skill-building with relationship-building, leading to motivated employees and a more connected workplace.
- WOL Circles
- WOL Resilience
- WOL For Teams
- WOL Operations
Products and services
- Working Out Loud (WOL) A structured corporate training methodology that gives employees structure, shared accountability, and support to develop professional skills and connections through goal-oriented skill-building combined with relationship-building over time, delivered via facilitated peer groups, co-branded online Workbooks, and supporting touchpoints on email or MS Teams.
- WOL Circles WOL method focused on building professional networks, collaboration skills, and the confidence to share work. Designed for any employee looking to build their network, accomplish a goal, explore a topic, or earn access to more career opportunities.
- WOL Resilience WOL method focused on developing skills to face challenges, uncertainty, overwhelm, and conflict. Provides practical techniques and social support to help employees feel less stressed and better able to deal with challenges.
- WOL For Teams WOL method focused on improving team performance, collaboration, and psychological safety. Designed for teams with new members, distributed teams, or teams wanting to improve their way of working together.
- WOL Operations WOL method focused on increasing engagement and participation in operational settings. Designed for staff in time-constrained environments such as factories, retail, and hospitals, who want to improve their daily experience at work.
Quantifiable outcome
- Participants become more engaged and collaborative as they build relationships
- +1 more outcomes
Companies that use WorkWell
Customer profileSegments4 records
Ideal customer profiles1 record
WorkWell technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
WorkWell partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
WorkWell competitors and assessment
Company assessmentDirect peers
- CoachHub: Global enterprise coaching and development platform with a comparable go-to-market into HR/L&D leaders. Competes for the same enterprise L&D budget as WorkWell, with similar peer-based development focus but more tech-enabled delivery.
- BetterUp: Enterprise coaching and employee development platform serving large corporate L&D buyers. Overlaps directly with WorkWell's peer-based, enterprise-led skill and resilience development, though at vastly larger scale and with broader content.
- Mentorloop: Enterprise mentoring and peer-learning platform with a strong focus on small group cohorts and structured programs. Most directly comparable to WorkWell in methodology (structured small-group learning for employees) and target buyer (HR/L&D leaders).
- Torch: Enterprise peer coaching and mentoring platform focused on small-group development cohorts. Highly comparable methodology and target market to WorkWell's Circles and For Teams programs.
Broad incumbents
- Skillsoft: Long-established enterprise learning and talent development provider offering content, coaching, and leadership programs. Competes for the same HR/L&D budget as WorkWell across a broad portfolio rather than a focused methodology.
- Coursera for Business: Enterprise arm of Coursera offering curated courses, certificates, and academies to corporate L&D buyers. Competes for the same enterprise development budget but with a catalog/content model rather than peer-facilitated methodology.
- LinkedIn Learning: Massive enterprise L&D platform owned by Microsoft, distributing standardized self-directed learning content. Competes for the same HR/L&D wallet as WorkWell but via self-serve content rather than facilitated peer groups.
Emerging players
- Together Platform: Peer coaching and group learning platform for enterprise L&D buyers. Most methodologically aligned peer to WorkWell's Circles approach, with a similar focus on small-group facilitated development.
- Looop (by Limeade): Employee learning experience platform focused on continuous, in-the-flow learning delivered to enterprise workforces. Competes with WorkWell for the L&D budget on engagement and skill-building, with more automation and less human facilitation.
- GrowthSpace: B2B skill-development marketplace connecting employees with coaches and experts. Targets the same enterprise L&D buyer as WorkWell but with a marketplace/coaching model rather than facilitated peer circles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
WorkWell social profiles
Digital presenceWorkWell financial estimates
Financial estimateRevenue estimate
Valuation estimate
WorkWell leadership team
Management profileNumber of profiles
WorkWell funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WorkWell M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WorkWell
What does WorkWell do?
WorkWell.Co delivers the Working Out Loud (WOL) social learning methodology to enterprise clients through facilitated peer groups, structured curriculum in co-branded online Workbooks, and supporting touchpoints delivered via email or MS Teams. The offering comprises four program variants — Circles (network building), Resilience (stress and challenge management), For Teams (team performance and psychological safety), and Operations (engagement in time-constrained environments) — sold as multi-year corporate training engagements.
Is WorkWell a public or private company?
WorkWell is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WorkWell founded?
WorkWell was founded in 2017. It employs 1 to 10 people.
Where is WorkWell based?
WorkWell is headquartered in Auckland, New Zealand, in the Oceania region.
How does WorkWell make money?
One revenue line is on record: corporate Training Services.
Who are WorkWell's main competitors?
Direct peers on record are CoachHub, BetterUp, Mentorloop and Torch. Broad incumbents are Skillsoft, Coursera for Business and LinkedIn Learning. Emerging players are Together Platform, Looop (by Limeade) and GrowthSpace.
Does WorkWell have an API?
No public API is recorded for WorkWell.
What industry is WorkWell in?
WorkWell's product category is Corporate Training & Learning & Development Services. Its primary akta.pro industry code is EDAFAGAH, Peer Feedback, Discussion Forums & Social Learning Communities, with a secondary code of EDAAAHAK, Mental Wellness & Resilience Education (Non-clinical). Its NAICS code is 61143 and its SIC code is 8742.