The 777 Ranch

What The 777 Ranch does

The 777 Ranch is a privately held, premium hunting ranch located in Hondo, Texas, on the edge of the Texas Hill Country in South Texas. Founded in 1966 (per firmographic data; one source cites 1970) and operating for over 50 years, the ranch is owned and hosted by Jeff Rann, a distinguished African Dangerous Game Professional Hunter with over 50 years of hunting experience across two continents.

The ranch's core product is all-inclusive hunting packages covering 3 days and 2 nights of lodging, meals, professional guide service, trophy handling, and skinning/caping, with prices ranging from $2,200 for whitetail does up to $20,000 for premium-scoring Red Stag, plus separate trophy fees. The ranch maintains an inventory of more than 60 species of native and exotic game representing wildlife from over 80 countries across five continents, enabling year-round exotic hunting alongside seasonal native waterfowl and deer hunts. Supporting infrastructure includes eight private chalets overlooking Sugar Lake, an African-inspired lodge with a trophy room and fine-dining venue, and ancillary services such as taxidermy coordination, licensing, and shipping.

The business model is a direct-to-consumer, high-touch operation with all bookings handled by phone or email, a 100% non-refundable deposit requirement, and credit card payments subject to a 3% processing fee. There are no third-party distributors; customer acquisition leans on Jeff Rann's personal reputation and word-of-mouth within elite international hunting circles, supplemented by an organic presence on Instagram, Facebook, and YouTube and an opt-in SMS service. Headcount is in the 11–50 range, reflecting a small operation scaled to a single physical location.

Name

The 777 Ranch

Legal name

The 777 Ranch

Website

https://777ranch.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

The 777 Ranch is a privately held, premium hunting ranch in Hondo, Texas, offering all-inclusive guided hunts of 60+ native and exotic species to high-net-worth individual hunters, anchored by host Jeff Rann's 50+ years of professional hunting experience.

Ownership category

akta.pro rank

Product category

Hunting Ranch and Outdoor Hospitality Services

NAICS

Agriculture, Forestry, Fishing and Hunting (11), Support Activities for Animal Production (11521)

SIC

Fishing, Hunting And Trapping (900), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Hunting & Fishing Lodges (Sporting Lodges) (THAGAIAJ)

akta.pro secondary industry

Deer & Elk Farming (Venison) (AFAEAIAD)

Keywords

• Trophy hunting ranch
• Exotic game hunting
• Hunting lodge accommodations
• Guided hunting packages
• Waterfowl hunting packages

Headquarters

HQ city

Hondo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Hunting Packages: All-inclusive packages including 3 days & 2 nights lodging, meals, professional guide, trophy, and skinning & caping. Prices range from $2,200 for whitetail does up to $20,000 for premium Red Stag. Package pricing varies by species with upgrades available for certain animals.
2. Daily Occupancy Rates: Nightly lodging fees: $440 per night per person (single occupancy), $330 per night per person (double occupancy), $275 per night for observers, $195 per night for children ages 4-10. Children age 3 and under stay free.
3. Trophy Fees: Additional charges for trophy game taken or wounded, quoted by guides in the field. Trophy fees are separate from package pricing and vary by species and score/measurement.
4. Ancillary Services: Additional revenue from hunting licenses, taxidermy services, skinning/caping, shipping, ammunition, gratuities, and taxes. Credit card payments incur 3% processing fee.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

The 777 Ranch sells all-inclusive hunting packages and lodge accommodations on its Texas Hill Country ranch in Hondo, Texas, providing guided trophy hunts for over 60 species of native and exotic game alongside African-inspired lodging, fine dining, professional guide services, bass fishing, and trophy/taxidermy coordination. Each package covers 3 days and 2 nights of lodging, meals, professional guide, trophy, and skinning and caping, with species-specific pricing ranging from $385 per person for dove hunts up to $20,000 for premium Red Stag.

Product overview

The 777 Ranch operates as a premier hunting destination offering a unified hospitality and adventure experience centered around its core hunting packages. The product portfolio consists of all-inclusive hunting packages (species-specific pricing for over 60 species of native and exotic game) paired with African-inspired lodging accommodations including chalets overlooking Sugar Lake and fine dining services. Additional services include professional guide services, bass fishing, and trophy/taxidermy coordination. The ranch's SMS messaging service enables direct communication with guests regarding reservations and promotions. All packages include 3 days and 2 nights lodging, meals, professional guiding, trophy handling, and skinning and caping, with occupancy rates covering transportation to hunting fields and field dressing services.

Differentiator

Problem solved

Functional benefit

Products and services

• Exotic and Native Game Hunting Packages All-inclusive hunting packages for individual hunters covering 3 days and 2 nights of lodging, meals, professional guide, trophy, and skinning and caping, with species-specific pricing across more than 60 native and exotic game species including Iranian Red Sheep, Transcaspian Urial, Blackbuck, Axis Buck, Aoudad, Red Stag, Whitetail Deer, Dove, Duck, Geese, and Sandhill Crane; designed for high-net-worth individual hunters and group bookings.
• Chalets Overlooking Sugar Lake
• African-Inspired Main Lodge and Fine Dining Main lodge featuring an African-inspired trophy room displaying species from across the globe, plus an on-site restaurant serving varied seasonal menus with fresh, high-quality ingredients in a relaxed atmosphere; included with hunting packages.
• Professional Guide Services
• Bass Fishing

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• &Beyond: Luxury safari operator offering all-inclusive high-end wildlife experiences in Africa with premium lodging and guided hunts/game drives. Directly comparable business model targeting HNW travelers seeking trophy and wildlife immersion experiences with high-touch concierge service.
• Singita: Ultra-luxury African safari and conservation brand operating high-end lodges with all-inclusive wildlife experiences. Comparable premium positioning, multi-species wildlife focus, and conservation-led narrative aligns with 777 Ranch's positioning in elite HNW hunting circles.
• Wilderness Safaris: Premium African safari operator running luxury lodges across multiple countries with guided wildlife experiences. Comparable high-touch, all-inclusive, species-diverse hospitality model in the HNW hunting and wildlife tourism segment.
• Waddell Ranch: Texas Hill Country hunting ranch offering trophy Whitetail and exotic species hunting experiences in a similar geographic market. Direct competitor for HNW Texas hunters with overlapping species offerings and pricing tier.
• Persimmon Ridge Sporting Club: High-end private hunting and sporting club in Georgia offering premium upland bird and big game hunts with all-inclusive packages. Comparable all-inclusive premium hospitality and guided hunting experience, though focused on different species/region.
• YO Ranch: Historic Texas Hill Country ranch operating since the 1960s offering exotic and native game hunting with all-inclusive packages, lodging, and a similar heritage-anchored brand. Highly comparable as a direct competitor in Texas exotic game hunting at the premium tier.

Broad incumbents

• King Ranch: Iconic Texas ranching operation with wildlife and hunting activities as part of a much larger land/agriculture portfolio. Comparable scale and South Texas location, though hunting is one of many revenue streams rather than the core business.
• Dallam Ranches: Large privately-held Texas ranch operation offering hunting leases and trophy management among broader agricultural activities. Comparable South Texas location and Whitetail/exotic game exposure, but a much larger diversified land business rather than a focused hunting lodge.

Others

• Dallas Safari Club: Industry organization and convention organizer for the international hunting and conservation community. Adjacent ecosystem participant that connects outfitters and ranches with HNW hunters, often hosting booking events where 777 Ranch markets its packages.
• Mossy Oak Properties: Real estate brokerage specializing in hunting, ranch, and recreational land sales with a heavy outdoors/hunting brand. Adjacent ecosystem player connecting affluent buyers to ranch property; comparable customer demographic and hunting-adjacent brand, but a different business model (brokerage rather than outfitter).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@JeffRannHunting
• Facebookfacebook.com/777ranchtx
• Instagraminstagram.com/777ranchtx

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The 777 Ranch