SuperClean
SuperClean SG is a Singapore-based residential and commercial cleaning services company offering home cleaning, office cleaning, deep cleaning, disinfection, mold removal, and specialized services (aircon, upholstery, end-of-tenancy, post-renovation) to individual households and SMBs across Singapore, with direct booking via WhatsApp and website.
- Company typePrivate
- Founded2025
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SuperClean does
SuperClean SG is a Singapore-based residential and commercial cleaning services provider operated by SuperClean Maintenance Services Pte. Ltd. The company offers a broad service portfolio anchored on home cleaning (S$23-$30/hour), office cleaning, and commercial cleaning, with modular add-ons including deep cleaning (using a 100-point checklist executed by hotel-trained staff), aircon servicing/installation/chemical wash, upholstery care (carpet, mattress, sofa, curtain), mold removal, disinfection services (NEA-certified, electrostatic spraying), end of tenancy cleaning (flat-rate S$290-$975), post-renovation cleaning, spring cleaning, move-in/out cleaning, and formaldehyde removal. The business model is direct-to-consumer with booking via website and WhatsApp at +65 3129 2688, priced on hourly, per-unit, and flat-rate structures depending on service type, with payment via PayNow, bank transfer, or credit/debit card through MAS-licensed gateways (Stripe Singapore and HitPay Singapore).
The company serves primarily residential customers including homeowners, tenants, landlords, and the expatriate community in Singapore, with a secondary commercial segment covering offices and retail spaces. Customer segments include HDB and condominium residents, expat families preferring professional services over live-in domestic helpers, and SMBs requiring office or commercial cleaning. The 4.7-star Google rating with 3,000+ reviews and island-wide Singapore coverage indicate meaningful traction despite the company's recent founding.
The technology stack is conventional: WhatsApp for booking and customer communication, Stripe and HitPay for payment processing, and a website for self-serve booking. The company holds NEA certification for disinfection services, BizSafe Level 3 workplace safety certification, PDPA compliance, and uses EPA-approved non-toxic products. Operations are constrained to Singapore, with no disclosed expansion into additional geographies, no disclosed funding, and no disclosed management team beyond contact points.
SuperClean firmographics
Firmographics- Name
- SuperClean
- Legal name
- SuperClean Maintenance Services Pte. Ltd.
- Website
- https://superclean.sg
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SuperClean SG is a Singapore-based residential and commercial cleaning services company offering home cleaning, office cleaning, deep cleaning, disinfection, mold removal, and specialized services (aircon, upholstery, end-of-tenancy, post-renovation) to individual households and SMBs across Singapore, with direct booking via WhatsApp and website.
- Ownership category
- akta.pro rank
SuperClean industry classification
Industry- Product category
- Residential and commercial cleaning services
- NAICS
- Janitorial Services (561720), Carpet and Upholstery Cleaning Services (561740), Appliance Repair and Maintenance (811412)
- akta.pro primary industry
- Whole-Home Deep Cleaning (Top-to-Bottom Intensive) (HSAEABAC)
Keywords
Where SuperClean is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
SuperClean business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Hourly Cleaning Services: Charges customers on an hourly basis for home cleaning, office cleaning, and part-time maid services. Rates vary by service type and frequency (recurring vs one-time).
- Flat-Rate Package Services: End of tenancy, post renovation, and move-in/move-out cleaning services are priced using transparent flat rates based on property size (square footage).
- Per-Unit Services: Aircon servicing and curtain cleaning are priced per unit, allowing customers to pay for specific tasks completed.
- Specialized Deep Cleaning: Deep cleaning, spring cleaning, disinfection, and mold removal services are priced as fixed packages based on scope and property requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Home Cleaning: S$23-$30 per hour |
| Unit Pricing | Pay-as-you-go | Spring Cleaning: From S$300 |
| Unit Pricing | Pay-as-you-go | Curtain Cleaning: S$17-$40 per piece |
| Unit Pricing | Pay-as-you-go | Aircon Servicing: From S$23 per unit |
| Unit Pricing | Pay-as-you-go | Sofa Cleaning: From S$50 |
| Unit Pricing | Pay-as-you-go | Mattress Cleaning: From S$65 |
| Unit Pricing | Pay-as-you-go | Carpet Cleaning: S$50-$200 |
| Unit Pricing | Pay-as-you-go | Disinfection Service: From S$150 |
| Unit Pricing | Pay-as-you-go | Move In/Out Cleaning: From S$250 |
| One time/ perpetual license | Pay-as-you-go | End of Tenancy Cleaning: S$290-$975 (flat rate) |
| Unit Pricing | Pay-as-you-go | Day Time Maid: S$22-$35 per hour |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
SuperClean product offering
Product offeringCore offering
SuperClean SG provides home and office cleaning services across Singapore, offering routine housekeeping, deep cleaning, move-in/out and end-of-tenancy cleaning, post-renovation cleaning, mold removal, disinfection, upholstery cleaning, and aircon servicing. Services are delivered by hotel-trained, certified cleaners using eco-friendly products, a 100-point checklist, and electrostatic spraying equipment for disinfection, with bookings made directly via website or WhatsApp.
Product overview
SuperClean SG is a Singapore-based cleaning services company operated by SuperClean Maintenance Services Pte. Ltd. The company offers a comprehensive suite of residential and commercial cleaning services built around a core home and office cleaning offering, with specialized deep cleaning, air conditioning services, upholstery care, and disinfection services as modular add-ons. The main product portfolio includes Home Cleaning ($23–$30/hr), Office Cleaning, and Commercial Cleaning as the foundational services. These are complemented by specialized offerings including Deep Cleaning (hotel-trained team with 100-point checklist), Aircon Servicing/Installation/Chemical Wash, Upholstery Cleaning (Carpet, Mattress, Sofa, Curtain), Mold Removal Service (EPA-approved non-toxic treatment), Home Disinfection Service (NEA-certified, electrostatic sprayers), and Move-In/Out, End of Tenancy, Post Renovation, and Spring Cleaning packages. The company also provides Part Time Maid and Housekeeping services. Pricing structures vary from hourly rates ($23–$35/hour for home cleaning) to flat-rate packages (End of Tenancy from $290, Post Renovation, disinfection from $150).
Differentiator
Problem solved
Functional benefit
Products and services
- Home Cleaning Routine residential cleaning tailored to a custom cleaning plan, offered on a one-time, weekly, or part-time basis. Professional hotel-trained cleaners cover sweeping, mopping, bathrooms, dusting, kitchen, and general housekeeping for HDB flats, condos, and landed homes in Singapore. Priced S$23-S$30 per hour.
- Office Cleaning Professional cleaning for offices across Singapore, designed to keep workspaces clean, organized, and productive. Trained team handles common areas, workstations, restrooms, kitchens, and pantries.
- Commercial Cleaning Professional cleaning for commercial spaces including offices, retail stores, and other business premises across Singapore.
- Deep Cleaning Meticulous deep cleaning that eliminates dust, grime, hidden dirt, and bacteria using a hotel-trained team following a 100-point deep cleaning checklist. Ideal for seasonal clean-ups, post-renovation, or move-in/out properties.
- End of Tenancy Cleaning Comprehensive deep clean for end-of-lease handovers after most furniture has been removed, designed to meet strict lease agreements. Includes industrial steam sanitization and full industrial equipment, with flat transparent pricing from S$290 to S$975 based on property square footage.
- Post Renovation Cleaning Post-renovation cleaning to eliminate dust, debris, and residue after construction or fit-out work. Dedicated team of 3-4 experienced professionals follows a 100-point checklist and removes up to 99% of dust and debris.
- Move In/Move Out Cleaning Thorough cleaning for move-ins or handovers, ensuring a pristine property for new occupants or as final condition for outgoing tenants. Starting from S$250.
- Mold Removal Service Professional mold treatment, disinfection, sanitisation, and prevention using EPA-approved non-toxic botanical products and Concrobium Mold Control with proprietary salts formula. Designed for Singapore's humid climate. On-site assessment available for SGD 100.
- Home Disinfection Service NEA-certified and EPA-approved disinfection service that eliminates 99.999% of germs, bacteria, and viruses. Uses electrostatic sprayers to apply an electrical charge to disinfectant droplets, ensuring even coverage on hard-to-reach areas and high-touch surfaces. Non-toxic, eco-friendly solutions safe for children and pets. Starting from S$150.
- Spring Cleaning Expert cleaning service to declutter and refresh the home seasonally. Starting from S$300 per engagement.
- Weekly Home Cleaning Service Recurring weekly housekeeping delivered by experienced industry-quality cleaners for ongoing home maintenance.
- Part Time Maid Part-time cleaning helper engaged on an hourly or session basis, typically 3-8 hours per session, covering general housekeeping such as sweeping, mopping, bathroom cleaning, laundry, and ironing. Recurring weekly/fortnightly rates from S$22-$28/hr; one-off/ad-hoc from S$25-$35/hr with a 3-4 hour minimum and weekend/PH surcharges.
- Housekeeping Broad housekeeping service for ongoing household maintenance needs.
- Formaldehyde Removal Specialized service for removing formaldehyde from indoor spaces, often required post-renovation or in newly fitted-out properties.
- Aircon Servicing Aircon diagnosis, servicing, and repairs performed by skilled English-speaking technicians. Priced per unit from S$23, with optional chemical wash available.
- Aircon Installation Professional and efficient aircon installation for residential and small commercial premises, ensuring optimal cooling and comfort.
- Aircon Chemical Wash Chemical cleaning service for air conditioning units to remove buildup, restore efficiency, and improve air quality.
- Carpet Cleaning Professional carpet cleaning using steam, hot water extraction, or dry methods to remove stains, dust, and allergens. Priced between S$50 and S$200.
- Sofa Cleaning Deep steam or extraction cleaning for sofas to remove stains, dust, and allergens. Starting from S$50.
- Mattress Cleaning Professional mattress cleaning to eliminate dust mites, allergens, and germs. Starting from S$65.
- Curtain Cleaning Professional curtain cleaning with mold removal to ensure safe, clean, and healthy curtains. Priced S$17-S$40 per piece.
Quantifiable outcome
- Eliminates 99.999% of germs, bacteria, and viruses with EPA-approved disinfectants
- +2 more outcomes
Companies that use SuperClean
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles2 records
SuperClean technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
SuperClean partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
SuperClean competitors and assessment
Company assessmentDirect peers
- Handy (Angi): On-demand home cleaning and home services platform operating in North America and the UK; comparable direct-to-consumer cleaning booking model with vetted professional cleaners and standardized service offerings.
- Urban Company: India-headquartered home services marketplace offering professional cleaning, appliance servicing, and beauty services with operations in Singapore; directly comparable on service breadth, professional-staff model, and digital booking UX.
- Thumbtack: US-based home services marketplace where customers find and book local cleaning and maintenance professionals; comparable digital-first marketplace model for matching customers to cleaning services.
- TaskRabbit: US-based gig marketplace for household services including cleaning, moving, and handyman work; comparable marketplace model that connects customers to vetted independent cleaning professionals.
- Helpling: Berlin-based online marketplace connecting customers with vetted home cleaning professionals; operates in Singapore with the same direct-to-consumer home cleaning model and similar hourly pricing structure as SuperClean SG.
- Sendhelper: Singapore-based home services platform offering cleaning, handyman, and moving services; competes head-to-head with SuperClean SG in the same residential cleaning market with comparable pricing and digital booking.
Broad incumbents
- ABM Industries: US-listed facility services provider offering janitorial, parking, and integrated building maintenance services; competes with SuperClean's office and commercial cleaning business as part of a much larger service portfolio.
- Sodexo: Global facility services giant with significant commercial cleaning and integrated facilities management operations; overlaps with SuperClean's commercial cleaning segment as part of a much broader service portfolio.
- ISS A/S: Danish multinational facility services provider offering office cleaning, workplace hygiene, and integrated FM services; competes with SuperClean's commercial cleaning arm at scale across multiple geographies.
- ServiceMaster Clean: Franchise-based commercial and residential cleaning services network operating globally; overlaps with SuperClean's deep cleaning, upholstery, and disinfection service lines through a nationwide franchise model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
SuperClean social profiles
Digital presenceSuperClean compliance and trust
Trust signalCompliance5 records
SuperClean financial estimates
Financial estimateRevenue estimate
Valuation estimate
SuperClean leadership team
Management profileNumber of profiles
SuperClean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SuperClean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SuperClean
What does SuperClean do?
SuperClean SG provides home and office cleaning services across Singapore, offering routine housekeeping, deep cleaning, move-in/out and end-of-tenancy cleaning, post-renovation cleaning, mold removal, disinfection, upholstery cleaning, and aircon servicing. Services are delivered by hotel-trained, certified cleaners using eco-friendly products, a 100-point checklist, and electrostatic spraying equipment for disinfection, with bookings made directly via website or WhatsApp.
Is SuperClean a public or private company?
SuperClean is a private company. It is classified as unknown and is currently operating.
When was SuperClean founded?
SuperClean was founded in 2025. It employs 1 to 10 people.
Where is SuperClean based?
SuperClean is headquartered in Singapore, Singapore, in the Asia region.
How does SuperClean make money?
Four revenue lines are on record. Hourly Cleaning Services are the primary driver. The others are flat-Rate Package Services, per-Unit Services and specialized Deep Cleaning.
Who are SuperClean's main competitors?
Direct peers on record are Handy (Angi), Urban Company, Thumbtack, TaskRabbit, Helpling and Sendhelper. Broad incumbents are ABM Industries, Sodexo, ISS A/S and ServiceMaster Clean.
Does SuperClean have an API?
No public API is recorded for SuperClean.
What industry is SuperClean in?
SuperClean's product category is Residential and commercial cleaning services. Its primary akta.pro industry code is HSAEABAC, Whole-Home Deep Cleaning (Top-to-Bottom Intensive). Its NAICS code is 561720.