Van Poortvliet Geleen

Name

Van Poortvliet Geleen

Legal name

Van Poortvliet Geleen B.V.

Website

https://vanpoortvliet.nl

Company type

Private

Founded year

1959

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Meat and Delicatessen Wholesale Distribution

NAICS

Meat and Meat Product Merchant Wholesalers (42447), Meat Processed from Carcasses (311612), Poultry and Poultry Product Merchant Wholesalers (42444)

SIC

Wholesale-Groceries, General Line (5141), Food And Kindred Products (2000)

akta.pro primary industry

Private-Label / Own-Brand Broadline Distributors (AFAIAAAI)

Keywords

• Fresh meat wholesale
• Delicatessen distribution
• Meat slicing services
• Food service logistics
• Specialty meat products

Headquarters

HQ city

Geleen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale product sales: Van Poortvliet generates revenue through wholesale distribution of meat products, salads, and delicatessen to retailers, butchers, and specialty stores. The company sources from 80 suppliers and offers 2000+ products, providing full-service logistics including slicing and custom processing.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Van Poortvliet Geleen B.V. is a Dutch wholesale specialist that supplies retailers (supermarkets) and specialty stores (butchers, fresh specialists) with more than 2,000 fresh meat products, salads and delicatessen sourced from 80 suppliers. The company provides full-service distribution including custom slicing, cross-docking, pick-to-zero, and own-fleet delivery, and develops branded concepts such as Salgiano® snacks and Prosciutto Crudo Italian hams.

Product overview

Van Poortvliet Geleen is a wholesale specialist in fresh meat products (vleeswaren), salads (salades), and delicatessen, operating since 1959. The company offers a unified full-service platform combining product supply with logistics and slicing services. The product portfolio includes 12 main categories: Gekookte Ham- & Rib Soorten, Rauwe Ham- & Rib Soorten, Rundvlees Soorten, Paté & Lever Producten, Spek Soorten, Gekookte Worst, Gehakt- & Pastéi Soorten, Kip- & Kalkoen Soorten, Droge Worst, Aspic & Diversen, Bereide Gerechten, and Salades & Sauzen. The company also carries branded products such as Salgiano® snacks and Prosciutto Crudo Italian hams. Service offerings include custom logistics (cross-docking, pick-to-zero) and slicing/maatwerk services, positioning the company as a full-service provider from concept to realization.

Differentiator

Problem solved

Functional benefit

Products and services

• Fresh Meat, Salad & Delicatessen Wholesale Assortment A 2,000+ SKU wholesale assortment of fresh cooked and raw hams and ribs, beef, pâté and liver products, bacon, cooked sausages, minced meat and pie varieties, chicken and turkey, dry sausages, aspic and specialty items, ready-made meals, salads and sauces, sourced from 80 certified suppliers for Dutch retailers and specialty stores.
• Salgiano® Premium Snack Range Premium fine-cut snack brand in five varieties — Fijn gesneden (classic), Wildzwijn (wild boar), Olijf (olive), Venkel (fennel) and Pikant (spicy) — marketed for appetizers and social gatherings and designed for easy presentation in retail fresh display cases.
• Prosciutto Crudo Italian Raw Ham Italian-craftsmanship raw ham line including Limoen/Peper (lime and pepper) and Rozemarijn (rosemary) variants, targeted at food enthusiasts seeking differentiated offerings for appetizer boards.
• Logistics & Distribution Service Custom B2B logistics services including sourcing of slow-movers, cross-docking, pick-to-zero, smart route bundling and own-fleet delivery with fully electric field sales vehicles, providing 360° customer relationships with transparency on lead times and quality.
• Slicing & Custom Processing Service In-house custom meat slicing and tailor-made processing services delivering relevant and additional concepts for retail and specialty customers with guaranteed quality and optimal taste experience.
• Hansel Piri Piri Sauce Lightly spicy condiment sauce based on paprika usable as a cold or hot sauce and as a marinade for chicken, prawns, vegetables and meat.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Hanos: Dutch broadline foodservice wholesaler with large fresh, meat and delicatessen assortment for hospitality and retail. Directly comparable category breadth and full-service distribution model, though significantly larger and cash-and-carry anchored.
• Ter Beke: Belgian/Dutch listed manufacturer of processed meats and chilled ready meals serving retail and foodservice across the Benelux. Comparable in product categories (sliced meats, pâté, salads, ready meals) and channel coverage.
• Bidfood Netherlands: Major Dutch foodservice distributor serving hospitality and retail with meat, deli and fresh categories. Same B2B wholesale + value-added services model; competes for the same supermarket and specialty-store accounts.
• Sligro Food Group: Largest Dutch foodservice and fresh wholesaler with broad assortment including meat, deli, salads and ready meals. Comparable business model (wholesale + slicing + value-added services) but operates at national scale and owns cash-and-carry outlets.

Direct peers

• Zwanenberg Food Group: Dutch meat processor and supplier of meat products, deli items and prepared meals to retail and foodservice. Directly comparable product portfolio (hams, sausages, pâté, salads) and customer base across the Netherlands.
• Stegeman: Dutch meat processor producing fresh and processed pork and poultry products for retail and foodservice. Comparable assortment (cooked/smoked hams, bacon, sausage) and Dutch supermarket channel exposure.
• Ad van Geloven (Mora): Dutch family-origin producer of meat snacks and processed meat products including salami, sausage and snack lines. Comparable product categories and Dutch retail customer base; now part of a larger group but retains comparable heritage positioning.
• Vleeswaren Delicatessenfabriek Hessing: Dutch family-owned producer of meat products, deli specialties and snacks supplied to Dutch supermarkets and specialty stores. Highly comparable product mix and channel coverage; smaller scale similar to Van Poortvliet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/van-poortvliet-geleen-bv
• Facebookfacebook.com/vanpoortvlietgeleen

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Van Poortvliet Geleen