Verzlunarskóli Íslands

What Verzlunarskóli Íslands does

Verzlunarskóli Íslands is a publicly chartered upper secondary school (framhaldsskóli) headquartered at Ofanleiti 1, 103 Reykjavík, Iceland, founded in 1905 by Verzlunarmannafélag Reykjavíkur and Kaupmannaféllag Reykjavíkur. It operates as a private educational institution within Iceland's national secondary education framework, governed by a 9-member Representative Council appointed by the Confederation of Icelandic Enterprise (SA) and the Icelandic Chamber of Commerce (Viðskiptaráð Íslands). The school is primarily government-funded, with tuition free for Icelandic residents; ancillary revenue comes from cafeteria meals (1,300 ISK per meal), locker rentals (3,000 ISK/year), printing quotas (20 ISK/page), retake exam fees, and a 90-credit vocational Fagnám verslunar og þjónustu program priced at 400,000 ISK.

The school delivers a three-year, 205-credit stúdentspróf curriculum across five academic tracks: Félagsvísinda- og alþjóðabraut (Social Sciences and International), Náttúrufræðibraut (Natural Sciences with physics or biology streams), Nýsköpunar- og listabraut (Innovation and Arts), Viðskiptabraut (Business with economics, digital commerce, and commerce streams), and a Fagnám verslunar og þjónustu vocational program for working adults. Core technology consists of standard educational infrastructure — INNU for student information and learning management, Moodle for distance learning, Microsoft Office365, Typing.com, plus Google Analytics, Matomo, and YouTube — with no proprietary technology stack or AI capabilities disclosed. Supporting services include academic/career counseling, school psychology, an on-site library, IT services with wireless printing, and a cafeteria.

Verzlunarskóli Íslands serves Icelandic upper secondary students aged 16–20, working adults in retail and service sectors pursuing vocational qualifications, and international exchange students via Erasmus+ and North Atlantic Bridge (NGK). Enrollment runs through the centralized national INNU portal; the 2026 admissions cycle attracted 794 applicants with 545 first-choice designations, and the 2026 graduating class was the largest in the school's history. Distribution relies on institutional outreach (primary school visits, counselors), an Instagram presence (@verzlunarskolinn), the verslo.is website, and a peer-driven student union (NFVÍ) that publishes a school magazine and organizes freshman orientation week. The school maintains accreditation under the Jafnlaunavottun equal pay standard (valid through 2026), Heilsueflandi framhaldsskóli status from the Icelandic Directorate of Health, and UNESCO Associated Schools Network membership.

Name

Verzlunarskóli Íslands

Legal name

Verzlunarskóli Íslands

Website

https://verslo.is

Company type

Private

Founded year

1905

Operating status

Operating

Short description

Verzlunarskóli Íslands is a publicly chartered Icelandic upper secondary school founded in 1905 in Reykjavík, offering a 205-credit stúdentspróf across five academic tracks plus a 90-credit vocational Fagnám program for working adults. It serves Icelandic students aged 16–20 through government-funded tuition-free education with supplementary ancillary services.

Ownership category

akta.pro rank

Product category

Secondary Education

NAICS

Elementary and Secondary Schools (6111), Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Virtual CTE & Career Pathways Programs (K–12) (EDAJADAL)

akta.pro secondary industry

Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)

Keywords

• Upper secondary education
• Commerce and business studies
• Vocational training
• Distance learning programs
• Specialized trade programs

Headquarters

HQ city

Mountain View

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Pricing tiers

Distribution channels1 record

Marketing channels4 records

Core offering

Verzlunarskóli Íslands is a private upper secondary school (framhaldsskóli) in Iceland offering academic and vocational tracks in commerce and business. It delivers multi-year study programs, specialized trade programs (Fagnám), and distance learning, supported by digital tools (INNU, Moodle, Office 365, Teams) and on-site student services such as cafeteria and locker rental.

Product overview

Verzlunarskóli Íslands is an upper secondary school (framhaldsskóli) offering multiple educational programs including Félagsvísinda- og alþjóðabraut (Social Sciences and International Studies), Náttúrufræðibraut (Natural Sciences with physics or biology tracks), Nýsköpunar- og listabraut (Innovation and Arts), and Viðskiptabraut (Business with economics, digital commerce, and business tracks), each a three-year program with 205 credit units leading to stúdentspróf. The school also offers Fagnám verslunar og þjónustu, a 90-credit vocational program combining workplace learning and distance education for retail and service employees. Supporting services include Fjarnám (distance learning via Moodle), Nemendaþjónusta (academic/career counseling and psychology), Bókasafn (library), and Tölvuþjónusta (IT services including wireless printing and computer labs). The school operates under a class-based system (bekkjarkerfi) with approximately 794 applicants and record graduation numbers.

Differentiator

Problem solved

Functional benefit

Products and services

• Academic Upper Secondary Programs Multi-year upper secondary academic tracks in commerce and business studies for students in Iceland preparing for university or direct entry into the workforce.
• Fagnám (Specialized Trade Programs) Specialized vocational/trade programs that combine classroom instruction with practical skill development for specific occupations.
• Distance Learning Programs Remote instruction version of selected academic and vocational courses delivered through online learning platforms for students who cannot attend on campus.

Quantifiable outcome

• 205-credit stúdentspróf awarded upon completion of 3-year program on any of five academic tracks
• +4 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Erasmus+coreStrategic or Co-development PartnerThe school participates in Erasmus+ projects for student and staff exchanges with European partner institutions. The Erasmus logo is prominently displayed on the school's website, and the international projects coordinator (verkefnastjóri alþjóðasamskipta) manages applications, bookings, and reporting for Erasmus+ grants.
• Norður Atlantshafsbekkurinn NGK (North Atlantic Bridge)coreStrategic or Co-development PartnerThe school participates in the North Atlantic Bridge (NGK) program, an international collaboration between educational institutions in the North Atlantic region. This is part of the school's broader international exchange program.
• Mímir (Raunfærnimat)coreStrategic or Co-development PartnerFor the professional studies program (Fagnám verslunar og þjónustu), the school partners with Mímir educational institution for recognition of prior learning (raunfærnimat). Mímir assesses each candidate's competencies and skills against the program's curriculum, allowing experienced workers to earn credits and shorten their studies. Applications for competency assessment are submitted through Mímir.
• Goethe-InstitutminorStrategic or Co-development PartnerThe school cooperates with the Goethe-Institut in organizing the annual German language competition (Þýskuþraut), which students have achieved outstanding results in.
• Samtök atvinnulífsins (SA) and Viðskiptaráð ÍslandscoreStrategic or Co-development PartnerSA (Confederation of Icelandic Enterprise) and Viðskiptaráð Íslands (Icelandic Chamber of Commerce) founded the school in 1905. They continue to govern it through a 9-member representative council (fulltrúaráð) which appoints a 5-member school committee (skólanefnd) that hires the headmaster. This governance structure ensures the school's programs remain aligned with industry needs.
• Fyrirtækjasmiðja Ungra frumkvöðla (Entrepreneurs of Tomorrow)coreStrategic or Co-development PartnerThe school competes in the Entreprenuers of Tomorrow (Young Entrepreneurs) competition at national and European levels through the Frumkvöðlafræði course. Students form actual companies as part of the curriculum. The school has won at both national and European levels in recent years.
• Rannís (Icelandic Research Centre)minorStrategic or Co-development PartnerRannís is the Icelandic research and innovation council that administers international funding programs including Erasmus+ and Nordplus. The school's international projects coordinator serves as the liaison with Rannís for grant applications and reporting.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Verkmenntaskólinn á Akureyri (VMA): Vocational-focused upper secondary school in Akureyri offering trade and technical tracks. Comparable to VÍ's Fagnám vocational program in mission, though located outside VÍ's primary geography.
• Borgarholtsskóli: Public upper secondary school in Reykjavík offering a broad set of academic programs including business tracks. Directly comparable in scale, program mix, and target student demographic to VÍ.
• Kvennaskólinn í Reykjavík: Historic Reykjavík upper secondary school offering multiple academic tracks. Operates in the same framhaldsskóli segment with overlapping program structure and applicant pool as VÍ.
• Fjölbrautaskólinn í Breiðholti (FB): One of the largest upper secondary schools in Reykjavík, offering a broad academic and vocational portfolio. Comparable to VÍ in offering multi-track programs at scale within the same capital-region applicant pool.
• Menntaskólinn í Reykjavík (MR): Iceland's oldest upper secondary school, located in Reykjavík. Directly competes with Verzlunarskóli Íslands for the same applicant pool across academic tracks, and is the most prestigious comparable framhaldsskóli in the capital.
• Menntaskólinn við Hamrahlíð (MH): Large Reykjavík-based upper secondary school offering multiple academic tracks including natural sciences and business. Competes head-to-head with VÍ for the same Reykjavík applicant pool, particularly in science and commerce streams.

Regional players

• Menntaskólinn á Akureyri (MA): Upper secondary school in northern Iceland (Akureyri) serving a regional applicant pool. Similar framhaldsskóli structure and program breadth, but operates outside VÍ's primary Reykjavík catchment.
• Menntaskólinn að Laugarvatni: Boarding-based upper secondary school located inland in Iceland, serving a regional and national intake. Comparable as a framhaldsskóli with academic breadth, but operates in a different geographic and residential model than VÍ.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/verzlunarskolinn
• LinkedInlinkedin.com/company/verzlunarskoli

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Verzlunarskóli Íslands