Tyto alba

What Tyto alba does

Tyto alba (legal entity UAB "Tyto alba", registration code 122275733) is a Vilnius-based private limited Lithuanian publishing house and bookstore. The company publishes and retails a diversified book catalog across four primary categories: Grožinė (Fiction, including essays, poetry, drama, detective/thriller, fantasy, and historical novels); Negrožinė (Non-fiction, covering popular science, travel, history, economics, philosophy, biographies, and psychology); Mokomoji (Educational, including textbooks, workbooks, teacher resources, and dictionaries); and Vaikų (Children's books). New releases are typically priced between €10 and €23, with a discounted sub-€7 tier and a "books with defects" category for inventory clearance.

The company operates a dual-channel retail model. Its physical bookstore is located at Kęstučio g. 4, Vilnius (working hours I-IV 9:00-17:00, V 9:00-16:00). Its e-commerce platform, tytoalba.lt, supports online ordering with delivery across Lithuania via Venipak courier, Venipak pickup points, and Omniva parcel lockers; orders over €60 ship free. Payments are processed through integrations with six Lithuanian banks (SEB, Swedbank, DNB Nord, Danske, Nordea, Bankas Snoras). Marketing is conducted via Facebook (@leidyklatytoalba), Instagram (@tytoalba.lt), YouTube, and an email newsletter. A content section called "Skaitykla" publishes literary reviews and author features.

Revenue is generated almost entirely through one-time book sales (transactional unit pricing). The customer base is primarily individual Lithuanian consumers, with a secondary B2B channel serving schools and educational institutions that order books in bulk (handled by a dedicated contact, Danutė Ulinskienė). The company states it serves the broader Baltic States region, though operational delivery is currently Lithuania-only. Leadership consists of Director Lolita Varanavičienė and three deputy directors (Ramunė Bieliauskaitė, Raminta Jonykaitė, Bronislovas Vadeikis). Revenue, headcount, and ownership details are not publicly disclosed.

Name

Tyto alba

Legal name

UAB "Tyto alba"

Website

https://tytoalba.lt

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Tyto alba is a Vilnius-based Lithuanian publishing house and bookstore that publishes and retails fiction, non-fiction, educational, and children's books through its own physical store and e-commerce platform, serving primarily Lithuanian consumers with a secondary B2B channel for schools.

Ownership category

akta.pro rank

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Book sales: Tyto alba generates revenue primarily through the sale of published books via its e-commerce platform and physical bookstore. Books are sold at one-time purchase prices ranging from approximately €10 to €23 for new releases, with discounted items available for under €7.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Tyto alba is a Lithuanian publishing house that publishes and retails books across fiction, non-fiction, educational, and children's categories. The company operates a physical bookstore at Kęstučio g. 4 in Vilnius alongside a full e-commerce platform (tytoalba.lt) offering home delivery and parcel locker pickup across Lithuania. Books are sold as finished one-time purchases at unit prices typically ranging from €10 to €23 for new releases and under €7 for discounted or defective copies.

Product overview

Tyto alba is a Lithuanian publishing house and bookstore (leidykla ir knygynas) operating both a physical bookstore at Kęstučio g. 4 in Vilnius and an online e-commerce platform. The company's product portfolio consists of published books across multiple categories: Grožinė (Fiction) with subcategories for essays, poetry, drama, detectives/thrillers, fantasy, novels, and historical novels; Negrožinė (Non-fiction) covering popular science, travel, history/politics, economics, philosophy/religion, biographies, psychology/lifestyle, and albums; Mokomoji (Educational) including textbooks, workbooks, and teaching resources; and Vaikų (Children's) books. Additional offerings include discounted books under 7 euros, books with defects sold at reduced prices, pre-order services, and a reading room section featuring literary reviews and discussions about published works.

Differentiator

Problem solved

Functional benefit

Products and services

• Tyto alba Online Bookstore (tytoalba.lt)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• TEV (Leidykla TEV): Lithuanian publisher focused on educational and academic titles, including textbooks and learning materials. Comparable in educational publishing segment serving Lithuanian schools and universities.
• Alma littera: One of the largest Lithuanian publishing houses, publishing Lithuanian-language fiction, non-fiction, and educational materials. Directly comparable in product mix, customer segments (consumers and schools), and Lithuanian-market focus.
• Šviesa: Lithuanian publisher specialising in educational materials, textbooks, and workbooks for schools. Direct overlap with Tyto alba's Mokomoji category and B2B school channel.
• Vaga: Lithuanian publisher and bookstore chain operating both physical retail locations and an online store. Comparable omnichannel model and overlapping Lithuanian-language catalog across trade and educational segments.
• Baltos lankos: Lithuanian publisher of fiction, non-fiction, and translated titles with an active e-commerce bookstore. Closely matches Tyto alba's Lithuanian-language catalog and direct-to-consumer sales model.

Broad incumbents

• Penguin Random House: Global trade book publisher whose translated titles compete for shelf space and reader attention in Lithuania. Relevant as a broad incumbent shaping the supply of international titles in the Lithuanian market.
• HarperCollins: Global publisher of trade and educational titles with localized editions in many markets. Comparable as a broad incumbent competing for translation rights and consumer demand in the Lithuanian reading market.

Regional players

• Zvaigzne ABC: Major Latvian publisher and bookstore chain with overlapping product categories (trade and educational books) and a similar omnichannel model. Comparable as a Baltic regional peer rather than a direct domestic competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC4NlRrBj4zX9GQSp377DEVg
• Facebookfacebook.com/leidyklatytoalba
• Instagraminstagram.com/tytoalba.lt
• LinkedInlinkedin.com/company/tyto-alba

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tyto alba