Performance Automotive Network

What Performance Automotive Network does

Performance Automotive Network is a family-owned, private automotive dealership group operating 16 franchise rooftops across Ohio, Kentucky, Indiana, and Utah. The company sells new vehicles from a diversified brand portfolio that includes Lexus, Toyota, Honda, Chrysler, Jeep, Dodge, Ram, Chevrolet, Buick, Ford, and Lincoln, alongside a specialty MotorSports franchise and a dedicated luxury line (Performance Luxury Sport). Beyond new vehicle sales, the network runs certified pre-owned programs, used vehicle sales, manufacturer-certified service and parts departments, Collision Centers, and captive F&I through Performance Luxury Sport (PLS). Geographically, it serves the greater Cincinnati, Dayton, Northern Kentucky, Southeast Indiana, Columbus (OH), and Salt Lake City (UT) markets.

The business model is a traditional franchise dealership revenue stack: gross profit on new and used vehicle unit sales, F&I income (financing, lease products, protection packages), and recurring service-and-parts revenue from manufacturer-certified technicians. Vehicles are priced on a per-unit basis with MSRP ranging roughly $28,768–$69,981 for new inventory and $12,990–$78,433 for used; documentation fees of $250–$597 and protection packages priced at $499 apply. The go-to-market combines physical showroom sales with a digital sales channel: the website enables inventory search, trade-in valuation, payment calculation, and online pre-approval, all powered by third-party platforms Dealer Inspire (website) and Cars Commerce (inventory listings), with Botdoc handling encrypted warranty/verification document transfer.

From a technology standpoint, Performance Automotive Network operates on standard industry SaaS rather than proprietary infrastructure. No APIs, developer portals, mobile apps, or proprietary AI/ML systems are disclosed. The platform stack is best characterized as consumer-facing e-commerce and lead capture layered onto vendor-provided dealership management systems. The company emphasizes brand recognition (40+ years operating, BBB A+ accreditation maintained since 1988), geographic convenience (multiple locations across its served markets), and breadth of brand selection as its principal differentiators.

Name

Performance Automotive Network

Legal name

Performance Automotive Network

Website

https://performanceautomotive.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Performance Automotive Network is a family-owned, private U.S. automotive dealership group operating 16 franchise rooftops across Ohio, Kentucky, Indiana, and Utah, selling and servicing new and used vehicles from brands including Lexus, Toyota, Honda, Chrysler, Jeep, Dodge, Ram, Chevrolet, Buick, and Ford, plus a luxury line (Performance Luxury Sport) and Collision Centers.

Ownership category

akta.pro rank

Product category

Automotive Retail Dealership

NAICS

Motor Vehicle and Parts Dealers (441), Used Car Dealers (441120), Automotive Parts and Accessories Retailers (44133)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Automotive Parts, Tools & Accessories Marketplaces (CRAFABAJ)

Keywords

• Automotive dealership network
• New vehicle sales
• Used vehicle sales
• Auto service parts
• Vehicle financing leasing

Headquarters

HQ city

Ohio

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Vehicle Sales: Sales of new vehicles from multiple franchise dealerships representing Lexus, Toyota, Honda, Chrysler, Jeep, Dodge, Ram, Chevrolet, Buick, Ford, Lincoln brands. Revenue generated through vehicle transaction prices plus dealer fees.
2. Used Vehicle Sales: Sales of pre-owned vehicles including certified pre-owned programs. Includes both franchise-brand used cars and independent used vehicle sales.
3. Service and Maintenance: Automotive service departments providing maintenance and repairs. Teams of manufacturer-certified technicians perform oil changes, tire rotations, engine overhauls, and transmission rebuilds.
4. Parts Sales: Sale of genuine OEM replacement parts and accessories. Parts departments maintain comprehensive inventories at each location.
5. Finance and Insurance Products: Financing services including pre-approval, trade-in valuation, payment calculators, and various finance/lease products through Performance Luxury Sport (PLS).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Performance Automotive Network is a family-owned multi-franchise automotive dealership network that sells new and used vehicles across brands such as Lexus, Toyota, Honda, Chrysler, Jeep, Dodge, Ram, Chevrolet, Buick, Ford, and Lincoln through 16 franchise dealership locations. The network provides manufacturer-certified automotive service and repair, OEM parts sales, certified pre-owned vehicles, and vehicle financing and leasing through its Performance Luxury Sport (PLS) arm. Customers can browse inventory, schedule service, get pre-approved for financing, and value trade-ins online or in-person across Cincinnati, Dayton, Northern Kentucky, Columbus, and Salt Lake City markets.

Product overview

Performance Automotive Network operates a multi-franchise automotive dealership network consisting of 16 franchise dealership locations across multiple brands including Lexus, Toyota, Honda, Chrysler, Jeep, Dodge, Ram, Chevrolet, Buick, Ford, Lincoln, and MotorSports, along with state-of-the-art Collision Centers. The network serves Cincinnati, Dayton, Columbus (OH), and Salt Lake City (UT) areas. The portfolio includes ten named dealerships (Performance Lexus, Performance Lexus Northern Kentucky, Performance Toyota, South Dayton Toyota, Performance Honda, Performance Kings Honda, Performance Kings Honda Used Cars, Performance Chrysler Jeep Dodge Ram Centerville, Performance JeepLand, Performance Luxury Sport), complemented by New Vehicle Sales, Used Vehicle Sales, Certified Pre-Owned Vehicles, Service & Parts, and Finance & Leasing service lines. The company is family-owned, operating for over 40 years with BBB A+ accreditation since 1988.

Differentiator

Problem solved

Functional benefit

Products and services

• Performance Lexus Lexus franchise dealership offering new Lexus vehicles, certified pre-owned inventory, maintenance, and repair services to the Cincinnati market.
• Performance Lexus Northern Kentucky Lexus franchise dealership serving the Northern Kentucky market with new vehicle sales, certified pre-owned, maintenance, and parts.
• Performance Toyota Toyota franchise dealership offering new and used vehicle sales, certified pre-owned inventory, maintenance, and parts.
• South Dayton Toyota Dayton-area Toyota dealership providing new and pre-owned vehicle sales and automotive services.
• Performance Honda Honda franchise dealership offering new and certified pre-owned vehicles, service, and parts to the Cincinnati market.
• Performance Kings Honda Honda dealership location in Cincinnati offering new and used vehicle sales, certified pre-owned inventory, and service.
• Performance Chrysler Jeep Dodge Ram Centerville Chrysler, Jeep, Dodge, and Ram franchise dealership offering new vehicle sales, service, and parts.
• Performance JeepLand Jeep-focused specialty dealership dedicated to Jeep vehicle sales and service within the Performance CDJR network.
• Performance Luxury Sport Luxury and performance vehicle dealership offering financing through Performance Luxury Sport (PLS) and a selection of premium vehicles.
• New Vehicle Sales Sale of new vehicles across multiple franchise brands (Honda, Toyota, Lexus, Chrysler, Jeep, Dodge, Ram) with MSRP pricing, dealer discounts, and manufacturer incentives.
• Used Vehicle Sales Pre-owned vehicle inventory across all major brands with 955+ used vehicles in stock; includes vehicles priced under $20k and fuel-efficient options.
• Certified Pre-Owned Vehicles Manufacturer-certified pre-owned vehicles with 178 certified vehicles available, backed by manufacturer inspection and warranty standards.
• Service & Parts Award-winning automotive service departments with manufacturer-certified technicians providing maintenance, repairs, oil changes, tire rotations, engine overhauls, transmission rebuilds, and OEM parts sales.
• Finance & Leasing Financial services including pre-approval, trade-in valuation, payment calculator, and financing and leasing options through Performance Luxury Sport (PLS).
• Parts Sales Sale of genuine OEM replacement parts and accessories with comprehensive inventory maintained at each dealership location.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Performance Columbus Family of DealershipscoreChannel Partner/ Reseller/ DistributorAdditional locations serving the Greater Columbus, OH community. Part of the Performance Automotive Network expansion.
• Performance BountifulcoreChannel Partner/ Reseller/ DistributorLocations serving the Greater Salt Lake City, UT community. Part of the Performance Automotive Network expansion.
• Cars CommercecoreTechnology or IntegrationVehicle inventory display and listing platform used across all Performance Automotive Network dealerships for online vehicle listings.
• Dealer InspirecoreTechnology or IntegrationWebsite platform provider powering the Performance Automotive Network dealer websites.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Asbury Automotive Group: Asbury Automotive operates franchise dealerships across the Sun Belt and Southeast, with new/used vehicle sales, service, and parts. Comparable multi-franchise dealership group operating model with similar revenue stream diversification.
• Sonic Automotive: Sonic Automotive operates a franchise dealership network (EchoPark) with new and used vehicle sales plus the EchoPark used-vehicle focused brand. Comparable multi-brand franchise model with both luxury and mass-market brands.
• Hendrick Automotive Group: Hendrick Automotive is a large privately held dealership group operating across the US Southeast and Mid-Atlantic. Comparable as a private, family-controlled multi-franchise dealership network at similar scale to Performance Automotive Network.
• CarMax: CarMax is the largest US used-vehicle retailer with no-haggle pricing and a nationwide store footprint. Directly comparable on the used vehicle side of Performance's business and a key competitive alternative for value-conscious buyers.
• Group 1 Automotive: Group 1 Automotive operates franchise dealerships across the US and UK with a comparable mix of import and domestic brands (Toyota, Honda, Ford, etc.). Closely aligned peer with similar revenue diversification across new vehicles, used, service, and F&I.
• AutoNation: AutoNation is the second-largest US automotive retailer, operating franchise dealerships across multiple states with new/used vehicle sales, service, parts, and F&I. Highly comparable multi-state, multi-franchise dealership group business model to Performance.
• Lithia Motors: Lithia Motors (Driveway) is the largest US automotive dealership group, operating hundreds of franchise stores across the US and UK with the same multi-brand new/used/service/parts/F&I model. Most directly comparable in business mix and franchise breadth to Performance Automotive Network.
• Penske Automotive Group: Penske Automotive operates premium and luxury franchise dealerships (including commercial truck division) in the US and internationally. Strong overlap on luxury brand mix (Lexus, BMW, Mercedes, etc.) with Performance's premium franchise holdings.

Broad incumbents

• Berkshire Hathaway Automotive: Berkshire Hathaway Automotive operates a nationwide network of franchise dealerships (formerly Van Tuyl Group) as part of Berkshire Hathaway. Functions as a broad incumbent dealer group with similar full-line franchise model but operates at significantly larger scale under a parent conglomerate.

Emerging players

• Carvana: Carvana pioneered the online used-vehicle purchase with home delivery model. A disruptive emerging peer competing for the same used-vehicle consumer with a fundamentally different (digital-only) delivery model that pressures traditional dealers' used-car margins.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ShopPerformance

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Performance Automotive Network