UHA Mikakuto

What UHA Mikakuto does

PT. UHA MIKAKUTO INDONESIA is the Indonesian operating arm of Japanese confectionery manufacturer Mikakuto Co., Ltd. (UHA Mikakuto Co., Ltd.), a privately held group founded in Osaka, Japan in 1949. The Indonesian entity manufactures and distributes two primary product families in the Indonesian market: the KORORO jelly candy line, positioned as a new evolution in gummy candy featuring 'Sensasi Kaya Buah' (Rich Fruit Sensation) with five fruit flavors (grape, strawberry, muscat, peach, lychee) and unique chewy-texture formulation, and the UHA Milk Candy line, a halal-certified hard candy made with high-quality milk ingredients in five flavor variants (Milk, Strawberry, Maccha/Matcha, Coffee, Mint Milk). All Indonesian-market products carry HALAL MUI Indonesia certification, a regulatory necessity given Indonesia's Muslim-majority consumer base.

The business operates a classic consumer-goods distribution model: manufactured by the parent group at its Nara District, Osaka facility (with reported capacity sufficient to supply Indonesian demand alongside the home Japanese market), then distributed in Indonesia through authorized distributor PT. SUKANDA DJAYA alongside PT. UHA MIKAKUTO INDONESIA and PT. UHA TRADING INDONESIA entities based in Cibitung, Bekasi (MM 2100 Industrial Town). Go-to-market combines three motions: product-led positioning as premium Japanese confectionery, channel-partner distribution across an extensive retail network spanning minimarts (Alfamart, Alfamidi, Circle K), supermarkets and hypermarkets (Superindo, Transmart, Hero, Giant, Lotus, AEON), traditional retail, and specialty lifestyle stores (Watsons, Miniso), and event-driven brand activation at Japanese cultural festivals (Ennichisai, Jak-Japan Matsuri) supplemented by multi-platform digital marketing (Facebook, Instagram, Twitter, YouTube). Customer segmentation is broad and horizontal, targeting Indonesian consumers of all ages from children through elderly across all income segments, anchored by the company's stated philosophy that products priced too expensively cannot please everyone.

Revenue mechanics consist entirely of one-time wholesale and retail product sales through third-party retail channels, with pricing not publicly disclosed at SKU level. The parent group reports 33 Billion JPY in annual sales and 400 employees, while the Indonesian operation is reported at 251-500 employees, indicating Indonesia is a material contributor to group revenue. The Indonesian entity leadership reports to Group President and CEO Yasumasa Yamada; corporate structure includes wholly-owned subsidiaries UHA Mikakuto Precision Engineering Laboratories Co., Ltd., UHA Mikakuto Confectionary and Food (SHA) Co., Ltd., UHA Co., Ltd., and UHA Pipin Co., Ltd., supporting group-wide R&D, manufacturing, and brand operations.

Name

UHA Mikakuto

Legal name

PT. UHA MIKAKUTO INDONESIA

Website

https://uha-mikakuto.co.id

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

251–500 employees

Short description

PT. UHA Mikakuto Indonesia is the Indonesian arm of Japan's Mikakuto Co., Ltd., manufacturing and distributing halal-certified KORORO fruit-flavored jelly candies and UHA Milk Candies across major Indonesian retail chains targeting all consumer age segments.

Ownership category

akta.pro rank

Product category

Confectionery

NAICS

Nonchocolate Confectionery Manufacturing (31134)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

East Asian (Chinese/Japanese/Korean) Grocery Stores (CRAHAFAE)

Keywords

• Fruit gummy candy
• Milk candy confectionery
• Japanese sweets distribution
• Halal certified candy
• Premium confectionery retail

Headquarters

HQ city

Cibitung

HQ country

Indonesia

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Confectionery Product Sales: UHA Mikakuto generates revenue through the manufacturing and sale of confectioneries including Kororo jelly candy and Milk Candy series. Products are sold through retail distribution channels across Indonesia. Parent company annual sales reach 33 Billion Yen.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

UHA Mikakuto manufactures and distributes Japanese-style confectionery products in Indonesia, primarily KORORO fruit-flavored jelly candies (Grape, Strawberry, Muscat, Peach, Lychee) and UHA Milk Candies (Milk, Strawberry, Maccha, Coffee, Mint Milk). All products sold in Indonesia are HALAL MUI certified and distributed nationwide through minimarts, supermarkets, hypermarkets, traditional stores, and specialty retailers.

Product overview

UHA Mikakuto is a Japanese confectionery company offering two main product lines: KORORO Jelly Candy (featuring Grape, Strawberry, Muscat, Peach, and Lychee flavors with 'Sensasi Kaya Buah' - Rich Fruit Sensation) and UHA Milk Candy (available in Milk, Strawberry, Maccha/Matcha, Coffee, and Mint Milk flavors). All products sold in Indonesia are Halal certified by MUI. The products are distributed through various retail outlets across Indonesia including Alfamart, Alfamidi, Superindo, Circle K, and other major retailers.

Differentiator

Problem solved

Functional benefit

Brands

• KORORO: Jelly candy product line featuring grape, strawberry, muscat, peach, and lychee flavors with 'Sensasi Kaya Buah' (Rich Fruit Sensation) concept - described as new evolution in gummy candy from Japan
• MILK CANDY

Products and services

• KORORO Jelly Candy Fruit-flavored jelly candy line (Grape, Strawberry, Muscat, Peach, Lychee) featuring a 'Sensasi Kaya Buah' (Rich Fruit Sensation) with unique chewy texture and soft coating, made in Japan and distributed in Indonesia. Halal MUI certified.
• UHA Milk Candy Milk candy line (Milk, Strawberry, Maccha/Matcha, Coffee, and Mint Milk flavors) made with carefully selected high-quality milk ingredients. Halal MUI certified for the Indonesian market.

Named customers8 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• PT. SUKANDA DJAYAcoreChannel Partner/ Reseller/ DistributorPT. SUKANDA DJAYA is the authorized distributor for UHA Mikakuto products in Indonesia, managing the distribution of confectionery products across the Indonesian retail network including modern trade and traditional stores.
• Jak-Japan MatsuriminorStrategic or Co-development PartnerJapanese cultural festival event in Jakarta where UHA Kororo participates with product booths, free sampling, and promotional activities to engage Indonesian consumers interested in Japanese culture.
• Ennichisai EventminorStrategic or Co-development PartnerAnnual Japanese festival at Blok-M Jakarta where UHA Kororo #SensasiKayaBuah participates to spread joy and excitement to fans in Jakarta through product promotion and engagement activities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Morinaga & Co. Japanese confectionery manufacturer with comparable jelly candy and milk candy heritage (Hi-Chew, Morinaga Milk Caramel). Competes with UHA on Japanese-brand positioning in Asia and on similar product categories.
• Lotte Confectionery (Lotte Indonesia): Korean-Japanese confectionery giant with Indonesian operations producing gum, candy, and chocolate. Overlaps with UHA on Japanese/Korean provenance and modern-trade distribution, and competes for the same fruit-flavored candy segment.
• PT Mayora Indah (Mayora): One of Indonesia's largest local confectionery and snack producers (Kopiko, Beng-Beng, Choki-Choki). Distributes through the same minimart and supermarket networks as UHA, providing mass-market competition.
• PT Perfetti Van Melle Indonesia: Major confectionery player in Indonesia (Menthol, Big Babol, Happy Dent, Chlormint). Competes for the same impulse-buy shelf space across Indonesian modern trade and overlaps with UHA in fruity and milk-based candy categories.
• Meiji Holdings (Meiji Indonesia): Japanese confectionery major with Indonesian subsidiary producing and distributing candies and dairy desserts. Closest analog to UHA in terms of Japanese brand heritage and Indonesian retail presence.
• Yupi Indo Jelly Gum (PT Yupi International): Direct Indonesian jelly-candy competitor producing fruit-flavored gummies locally. Competes head-to-head with KORORO in modern trade and traditional retail, but at lower price points and without UHA's Japanese brand premium.
• PT United Indo (Uni-Charm confectionery lines): Indonesian candy manufacturer producing fruit-flavored and milk-based confectionery distributed across Alfamart and other modern trade — direct overlap with UHA's KORORO and Milk Candy product positioning.

Regional players

• PT Sinar Sosro ( confectionery/gum extensions): Large Indonesian FMCG producer with some confectionery extensions, distributed through the same modern trade networks. Adjacent competitor for impulse-purchase shelf space alongside UHA.

Emerging players

• Kanro Inc. Japanese specialty candy company known for innovative gummy and soft candy formats. Direct competitor in the fruit-gummy evolution narrative and Japanese confectionery category that UHA leads in Indonesia.

Broad incumbents

• Nestlé Indonesia: Mass-market confectionery incumbent in Indonesia (Fox's, Kit Kat local production, Sugar Free). Competes in same retail aisles as UHA with broader portfolio and stronger trade marketing budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/with_replies
• YouTubeyoutube.com/channel/UCbGbRYMPLUd2uX_vxvMGJjQ
• Facebookweb.facebook.com/UHA.Mikakuto.Indonesia
• Instagraminstagram.com/uhacandy_id
• LinkedInlinkedin.com/company/mark-michaels-inc-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UHA Mikakuto