Agenda Informationssysteme GmbH & Co. KG

Name

Agenda Informationssysteme GmbH & Co. KG

Legal name

Agenda Informationssysteme GmbH & Co. KG

Website

https://agenda-software.de

Company type

Private

Founded year

1984

Operating status

Operating

Short description

Agenda Informationssysteme is a family-owned German business software provider (founded 1984) that develops a modular GoBD-certified accounting, payroll, and HR platform for tax consultants, self-employed accountants, and small-to-medium businesses, with cloud-native extensions on Microsoft Azure and 380,000+ users.

Ownership category

akta.pro rank

Product category

Business Accounting & Payroll Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Embedded Tax, Accounting & Invoicing Finance (FSAGALAJ)

akta.pro secondary industry

Contractor Payroll, Invoicing & Payment Services (BPACAGAD)

Keywords

• Business accounting software
• Payroll processing software
• Tax consulting software
• HR management software
• German tax compliance software

Headquarters

HQ city

Rosenheim

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Software Licenses and Subscriptions: Annual and multi-year subscription model for business software including financial accounting, payroll, and HR modules. Pricing varies by module, number of users, and company size.
2. Cloud Services and ASP Hosting: Monthly fees for cloud hosting (ASP), additional cloud applications like Bank Online, Cash Book Online, Evaluations Online, and Digital Document Processing.
3. Knowledge Products (Lohn-Xpert): Subscription-based knowledge packages for payroll professionals including AI support, legal information, online seminars, and professional development content.
4. Professional Services: Implementation support, training, consulting, and customer onboarding services included with software purchase and available as premium add-ons.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Agenda develops and sells a modular Komplettsystem (complete business software suite) covering financial accounting (Finanzbuchführung), payroll (Lohn- und Gehaltsabrechnung), HR management (Personalwesen), and invoicing (Rechnungswesen), supplemented by cloud-native applications (Agito on Microsoft Azure), a payroll knowledge platform (Lohn-Xpert with AI assistant), and IT/hosting services. The offering targets German tax consultants (Steuerberater), self-employed accountants (Buchhalter), and small-to-medium businesses, with built-in DATEV compatibility and GoBD certification for German tax and accounting compliance.

Product overview

Agenda Informationssysteme offers a modular Komplettsystem (complete system) of business software targeting Steuerberater (tax advisors), selbstständige Buchhalter (independent accountants), and Unternehmen (companies). The portfolio is organized around a core accounting and payroll platform (Finanzbuchführung, Lohn- und Gehaltsabrechnung, Rechnungswesen, Personalwesen) supplemented by cloud-native extensions (Agito), a knowledge platform (Lohn-Xpert with Lohn-Xpert KI), and a suite of cloud modules (Kassenbuch Online, Bank Online, Auswertungen Online, Digitales Belegbuchen, Personal-Portal, Unternehmens-Portal, InvoiceHub Mail). IT outsourcing is handled through Agenda ASP (hosted server), Datensicherung Online (backup), Agenda Security (antivirus), and Agenda Exchange (email/calendar). All cloud solutions run on certified German data centers.

Differentiator

Problem solved

Functional benefit

Brands

• Lohn-Xpert: Knowledge package for payroll processing including AI support, specialist literature, and professional development resources.
• Agito
• Elementa

Quantifiable outcome

• 94% customer satisfaction rate
• +5 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature7 records

Partnerships

13 partnerships are on record, tiered minor and core.

• Mission FördeminorStrategic or Co-development Partner · 1 January 2026Partnership for seagrass restoration project in the Baltic Sea. Since January 2026, Agenda supports marine ecosystem restoration and long-term CO2 binding through seagrass meadows.
• TreemerminorStrategic or Co-development Partner · 1 January 2020Partnership for the 'Agenda Wald' (Agenda Forest) reforestation project. Since 2020, trees are planted in cooperation with Treemer to support climate protection and regional afforestation.
• MicrosoftcoreTechnology or IntegrationMicrosoft Gold Partner status with cloud solutions built on Microsoft Azure. Technology partnership enabling modern cloud infrastructure and integration capabilities.
• noris network AGcoreTechnology or IntegrationData center partner belonging to the 'klimaneutrale Rechenzentren' (climate-neutral data centers) initiative since 2021. Provides climate-neutral hosting infrastructure.
• Pinsker DruckereiminorOthersSustainable printing partner using eco-friendly production methods including reduced electricity/gas consumption, zero alcohol in printing process, and minimal waste.
• SteelcaseminorOthersOffice equipment partner with comprehensive sustainability strategy. Uses up to 50% recycled materials for paper packaging and up to 40% for plastic packaging.
• ROSESOFTcoreStrategic or Co-development PartnerLong-term partner that became part of the Agenda family, strengthening the company's software development capabilities and market position.
• Caritas Wendelstein-WerkstättenminorOthersPartnership providing employment opportunities for people with disabilities who handle Agenda's paper recycling, contributing to environmental protection and social inclusion.
• Starbulls RosenheimminorOthersRegional sports sponsorship of the Starbulls Rosenheim ice hockey club, supporting community sports culture and team spirit.
• datakontextminorStrategic or Co-development PartnerKnowledge partner for Lohn-Xpert providing specialist payroll literature and professional development content.
• Rehm VerlagminorStrategic or Co-development PartnerKnowledge partner providing specialist publishing content for payroll and HR professionals.
• Nautilus AkademieminorStrategic or Co-development PartnerEducational partner providing certified courses including audio course on net salary optimization.
• Lohnkonzept NetzwerkminorStrategic or Co-development PartnerProfessional network partner for payroll specialists providing continuing education and networking opportunities.

Scale indicators6 records

Recent moves10 records

Expansion highlights7 records

Direct peers

• sevDesk: sevDesk is a cloud-native German accounting and invoicing platform targeting freelancers and SMBs, competing head-to-head with Agenda's Finanzbuchführung Small Business and Rechnungswesen offerings with a modern SaaS delivery model.
• Lexware (Haufe Group): Lexware is one of the most recognized German SMB accounting and payroll software suites, directly competing with Agenda for the same Selbstständige Buchhalter and Unternehmen segments across financial accounting, payroll, and invoicing.
• Collmex GmbH: Collmex is a German online business software provider for SMBs covering financial accounting, payroll, invoicing, and CRM, directly comparable to Agenda's online/cloud modules (Bank Online, Kassenbuch Online, Finanzbuchführung).
• BMD Systemhaus GmbH: BMD is an Austrian/DACH payroll and accounting software provider serving tax advisors and SMBs with comparable Rechnungswesen, Lohn, and DATEV-compatible workflows — a direct regional peer to Agenda in German-speaking markets.
• Addison OneClick (Wolters Kluwer): Addison (Wolters Kluwer) provides cloud-based accounting, payroll, and tax-advisor software for German SMBs and Steuerberater, overlapping closely with Agenda's Komplettsystem positioning and DATEV-compatible workflows.

Emerging players

• CANDIS: CANDIS is a Berlin-based AI-powered accounting automation platform serving German SMBs and accountants, partially overlapping with Agenda's Digitales Belegbuchen and InvoiceHub automation capabilities with a cloud-native, AI-first approach.
• BuchhaltungsButler (Woodmark): BuchhaltungsButler is a German cloud-based bookkeeping platform for SMBs and accountants, comparable to Agenda's Finanzbuchführung and online modules, with a more focused SaaS-only product positioning.
• Stotax (Stollfuß Verlag): Stotax is a German tax-advisor software and content platform that competes with Agenda's Steuerberater-focused offerings, particularly around DATEV integration and tax-research-driven productivity tools for Kanzleien.

Broad incumbents

• Sage GmbH: Sage is a broad European incumbent offering Sage 50/Sage HR/cloud accounting solutions in Germany for SMBs and accountants. Its Sage Business Cloud Accounting and Sage Lohn overlap materially with Agenda's accounting and payroll products.
• DATEV eG: DATEV is the dominant German tax-advisor and SMB accounting software cooperative, serving roughly the same Steuerberater and Buchhalter customer base as Agenda. Although Agenda positions itself as DATEV-compatible rather than competitive, both firms compete for payroll, HR, and accounting workflows in German tax advisory firms.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/agenda-software

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agenda Informationssysteme GmbH & Co. KG