June Farms

What June Farms does

June Farms is a privately held gentleman's farm and hospitality brand operating on 120 acres in New York's Upper Hudson Valley, founded in 2017 by Albany restaurateur Matthew Baumgartner. The business functions as a heritage-breed animal sanctuary combined with a multi-vertical hospitality operation: it operates 12 uniquely themed cabin accommodations (Airstream, Lodge, Tipi, Hobbit House, Pig Sty, among others) bookable via Airbnb or direct phone/website booking; runs The Pony Barn rustic-chic bar and restaurant during the in-season (Memorial Day to Labor Day); hosts full-service farm weddings (40+ hosted since 2017, with reservations accepted for May, September, and October) and a tiered menu of private party packages ($1,250-$7,500) including corporate events, kids parties, and a pontoon boat cruise on nearby Burden Lake; and sells ticketed farm activities (goat yoga at $20/person, Highland cow brushing, farm tours, photography tours) and a Little Farmers Summer Camp at $370 per child per week. It also operates a NYC-style loft venue in Downtown Albany for off-site private events.

The underlying business model is asset-heavy real estate hospitality monetized through five parallel revenue streams: cabin rental (recurring nightly), private events and weddings (one-time packaged), ticketed farm activities (usage-based), food and beverage (transaction-based via on-site bar and third-party Crafted Catering), and merchandise via a general store. The technology stack is minimal and non-proprietary, relying on standard third-party platforms (SquareUp for gift cards, SimpleTix for ticketing, Airbnb for cabin distribution, website forms for direct booking). Marketing is predominantly organic, leveraging a Prime Video original series, Architectural Digest editorial coverage, and Instagram/Twitter engagement rather than paid acquisition. The company is wholly founder-owned with no disclosed institutional funding or outside investors.

The customer base is segmented across leisure travelers and families seeking rustic farm experiences, engaged couples seeking distinctive wedding venues, private event hosts (corporate and personal), and parents booking children's programming. Operations are highly seasonal, with public-facing food and beverage concentrated in summer and weddings clustered in shoulder seasons, while cabin rentals and select ticketed events extend year-round.

Name

June Farms

Legal name

June Farms

Website

https://junefarms.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

June Farms is a privately held gentleman's farm and hospitality brand on 120 acres in New York's Upper Hudson Valley, offering heritage-breed animal experiences, 12 themed cabin rentals, weddings, private events, ticketed farm activities, and summer camp programming for leisure travelers, couples, families, and corporate clients.

Ownership category

akta.pro rank

Product category

Agritourism and Farm Hospitality Services

NAICS

Other Animal Production (1129)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Farm Stays & Agritourism Lodges (THAMADAH)

akta.pro secondary industries

Farmstay B&Bs & Agritourism Inns (THAGAHAG), Agritourism Eco-Lodges & Farm Nature Stays (THAAAHAL)

Keywords

• Farm hospitality services
• Wedding event venues
• Cabin rentals
• Agritourism experiences
• Heritage breed sanctuary

Headquarters

HQ city

Hudson Valley

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Cabin Rentals: Year-round cabin rental revenue through direct booking and Airbnb. Eleven uniquely themed cabins including Airstream, lodge, tipi, Hobbit House, and Pig Sty accommodations available for nightly rental.
2. Private Events & Parties: Private party packages including Pony Barn events ($3,000-$7,500), Thoroughbred parties, Lodge parties ($2,500), Coop parties ($1,500), bonfire parties, ATV parties, and kids pizza parties. Revenue from venue rental plus food and beverage packages.
3. Farm Activities & Ticketed Events: Revenue from farm admission tickets, animal tours, goat yoga ($20/person), farm tours, and seasonal events like Kite Festival ($10/person). Also includes Little Farmers Summer Camp at $370 + tax per child per week.
4. Wedding Services: Full-service wedding hosting including multiple package tiers (Sunday Brunch, Intimate, Gold, Diamond packages), with pricing varying by package and guest count. Takes reservations for May, September, and October weddings.
5. Food & Beverage: Revenue from The Pony Barn bar during in-season (Memorial Day to Labor Day), cocktail menu, and food sales during events. Catering provided by third-party Crafted Catering.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

June Farms operates a 120-acre gentleman's farm and hospitality brand in New York's Upper Hudson Valley. The company offers cabin rentals, farm-to-table dining at The Pony Bar & Restaurant, full-service weddings, private events and parties, daily farm walks, animal interaction experiences, children's summer camps, and seasonal ticketed events. The farm functions as a heritage breed animal sanctuary while operating as a multi-venue event and lodging destination.

Product overview

June Farms is a gentleman’s farm hospitality brand operating on 120 acres in New York’s Upper Hudson Valley. The core offering combines agricultural tourism (daily farm walks and animal interactions) with hospitality services including cabin rentals (12 unique accommodations), dining at The Pony Bar & Restaurant, and event hosting. The product portfolio includes: Daily Farm Walks (core activity), 12 Cabin Rentals including the Airstream, Lodge, Tipi, Hobbit House, and Pig Sty structures, The Pony Bar & Restaurant for dining, Weddings and Private Events (with multiple venue options like The Pony Barn, The Lodge, and The Coop), Little Farmers Summer Camp for children, Goat Yoga classes, and Animal Activities including Highland Cow Brushing and farm tours. Additional services include gift cards via SquareUp, ticketing via SimpleTix, and cabin bookings via Airbnb.

Differentiator

Problem solved

Functional benefit

Brands

• The Pony Barn: Rustic chic lounge and bar at June Farms, open during in-season evenings
• The Lodge
• The Coop
• The Farmhouse
• The Airstream
• The Hobbit House
• The Pig Sty
• The Bambi
• The Bungalow
• The Lake House
• Wellness Hut
• Little Farmers Summer Camp
• Goat Yoga

Products and services

• Daily Farm Walks Year-round self-guided farm walks allowing visitors to explore the 120-acre property and interact with pasture-raised heritage breed animals including Highland cows, Shire horses, Gloucestershire Old Spot and Tamworth pigs, Nigerian dwarf goats, sheep, and chickens. Open to the public in-season (Memorial Day to Labor Day) and for ticketed events year-round.
• Cabin Rentals Twelve uniquely designed cabin accommodations available for nightly rental year-round, including The Farmhouse, Airstream (1976 renovated), Lodge, Tipi, Hobbit House, four Pig Sty luxury cabins, Bambi, Bungalow, Lake House (family-owned lakefront on Burden Lake), and three Wellness Huts. Cabins are bookable through Airbnb or directly by phone, and have been recognized by Architectural Digest.
• The Pony Bar & Restaurant Rustic chic lounge and bar open to the public on in-season evenings (Memorial Day to Labor Day) and for private events year-round. Serves lunch, dinner, and cocktail menus and hosts Taco Tuesdays, Wednesday Food Truck, and Friday Night Food Truck programming at The Coop.
• Weddings Full-service farm wedding hosting including ceremony, cocktail hour, reception, and after-party services across multiple package tiers (Sunday Brunch, Intimate, Gold, Diamond). Reservations accepted for May, September, and October weddings with capacity for up to 250 guests including black-tie affairs.
• Private Parties Multiple private party package options including Classic Pony Party ($3,000-$5,000, up to 50 guests), Thoroughbred Party ($7,500, up to 100 guests), Party in The Lodge ($2,500, up to 20 guests), Party in The Coop ($1,500, up to 20 guests), Bonfire Party in Fern Gully, ATV Party ($1,250, up to 8 guests), Kids Pizza Party ($3,000, up to 50 guests), NYC-Style Loft off-site events ($2,500), and Party Boat pontoon cruise on Burden Lake (up to 10 guests). Includes venue rental plus beverage and food package add-ons.
• Little Farmers Summer Camp Week-long summer day camp for children ages 6-12 including animal care, arts & crafts, storytelling, forest exploration, and light exercise. Sessions run Monday-Friday, 9AM-3PM with optional aftercare available at $175 per camper. Priced at $370 + tax per child per week with a 10 camper per session limit.
• Goat Yoga 1-hour outdoor yoga class conducted in the goat pasture with Nigerian Dwarf goats. Delivered in partnership with The Hot Yoga Spot which provides yoga instruction while June Farms provides the venue and goat interactions. Tickets are $20 per person and include general farm admission. Classes take place rain or shine.
• Animal Activities and Farm Tours Ticketed animal interaction and farm tour experiences including Highland Cow Brushing, Cabin Tours, and Photography Tours. Available 9AM-4PM daily, bookable through SimpleTix. Tickets required for all ages including toddlers.
• Farm Store General merchandise store offering farm-themed gifts and products operated at junefarmsgeneralstore.com. SquareUp integration enables gift card purchases directly through the platform.

Quantifiable outcome

• 40+ flawless weddings hosted since 2017
• +2 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Four partnerships are on record, tiered minor and core.

• The Hot Yoga SpotminorGTM or Marketing PartnerCo-marketing partnership for Goat Yoga classes held at June Farms. The Hot Yoga Spot provides yoga instruction while June Farms provides the venue and goat interactions. Classes are $20/person and take place in the goat pasture.
• Crafted CateringcoreImplementation/ SI/ Consulting PartnerExclusive on-site third-party caterer for all private events and weddings. Chef/owner Will Brown provides full catering services. Contact: (518) 366-6979. Food is a separate bill not included in party package pricing.
• AirbnbcoreChannel Partner/ Reseller/ DistributorDistribution channel for cabin rentals. Multiple cabin listings (Airstream, Lodge, Tipi, Hobbit House, Pig Sty, etc.) available on Airbnb platform for direct consumer booking.
• The Baumgartner FoundationminorOthersConnected foundation organization, though relationship is primarily ownership/affiliation rather than commercial partnership.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Getaway House: Network of small, design-forward cabin rentals positioned as escape-from-urban-life experiences. Competes for the same NYC and Northeast traveler taking short cabin-based leisure trips that June Farms targets through its themed cabins.
• Under Canvas: Luxury glamping and event retreat operator with safari-style tents near national parks. Comparable on the boutique outdoor lodging + private event model, and a relevant competitor for the wedding and group retreat segment.
• AutoCamp: Luxury Airstream and cabin glamping operator with multiple U.S. locations. Direct competitor on the modernized-Airstream cabin and design-forward outdoor lodging experience that June Farms offers through its cabins and Airbnb listings.
• Stone Barns Center for Food & Agriculture: Pocantico Hills, NY farm operating as a working agricultural campus with on-site dining (Blue Hill at Stone Barns) and event hosting. Highly comparable farm-based hospitality and event model in the same regional market.
• Hasbrouck House: Stone Ridge, NY boutique hotel and event venue in the Hudson Valley. Competes for weddings, private events, and overnight stays from the same NYC feeder market.
• Wildflower Farms: Hudson Valley farm resort operated by 1 Hotels, offering on-property cabins, farm-to-table dining, and curated programming on similar acreage. Most direct competitor in the Hudson Valley agritourism lodging segment.
• Liberty Farms: Ghent, NY (Hudson Valley) working farm offering weddings, events, cabin stays, and farm experiences. Direct regional peer combining agricultural operations with event venue and lodging.

Emerging players

• Gatherwild: Germantown, NY glamping retreat with safari tents, cabin lodging, and event hosting. Emerging competitor in the same Hudson Valley experiential lodging and wedding venue category.

Broad incumbents

• Terrain at Styers: Anthropologie-affiliated garden, cafe, and event venue concept. Adjacent competitor for farm-to-table dining, lifestyle programming, and weddings, with a much larger brand parent and broader retail footprint.
• Mohonk Mountain House: Historic Hudson Valley resort with 250+ rooms, full F&B, and extensive wedding/event programming. A larger, established incumbent competing in the same wedding and leisure-travel category, though at much greater scale and less thematic curation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/junefarms
• Instagraminstagram.com/junefarms/?hl=en
• LinkedInlinkedin.com/company/june-farms

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about June Farms