SODAP

What SODAP does

MaxiCoffee is a French private company founded in 2006 that operates across the coffee value chain through several divisions. Its core B2B operation, MaxiCoffee Business, supplies automatic coffee vending machines, professional coffee machines, and customized corner-café installations to enterprises, HORECA venues, small retailers, and public-sector sites, backed by in-house coffee roasting in France. The business is delivered through a nationwide field-sales and service network of 67 local agencies and 900 operators that handle consultation, installation, restocking, repair, and usage reporting.

Commercially, MaxiCoffee monetizes through three reinforcing streams: sale and rental of vending and professional coffee equipment, recurring supply of beans, capsules, snacks, and beverages sourced from a network of 250 partner brands, and managed-service bundles that bundle delivery, installation, restocking, and reporting. Pricing is quote-based and not publicly disclosed, with free delivery above €39 as a customer-acquisition lever.

Beyond B2B services, MaxiCoffee runs the MaxiCoffee Online e-commerce platform listing 8,000+ references across 350+ brands, an École Café (Coffee School) training sub-brand, and physical Concept Stores. The company emphasizes RSE positioning — 31% socially engaged coffees, 30% French partners, refurbished equipment, and a circular-economy partnership with Les Alchimistes for coffee-ground recovery. The company is privately held, French-domiciled, with no disclosed funding rounds, acquisitions, or AI capabilities.

Name

SODAP

Legal name

MaxiCoffee Online

Website

https://sodap.fr

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

MaxiCoffee is a French private company founded in 2006 that supplies office coffee solutions — vending machines, professional equipment, and recurring consumables — to enterprises, HORECA, retailers, and public sites across France through a 67-agency, 900-operator field network.

Ownership category

akta.pro rank

Product category

Office Coffee Services

NAICS

Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Coffee, Espresso & Tea Appliances Retail (CRACADAC)

akta.pro secondary industries

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Single-Serve Coffee (Pods, Capsules) (CRADAHAH)

Keywords

• Coffee vending machines
• Professional coffee solutions
• Office coffee services
• Coffee equipment supply
• Coffee e-commerce

Headquarters

HQ city

Lyon (Neyron)

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Vending Machine and Equipment Sales: Sale and rental of automatic coffee dispensers, professional coffee machines, and corner café installations to businesses.
2. Recurring Product Supply: Ongoing supply of coffee products including beans, snacks, fresh products, hot and cold beverages, with regular restocking services through the agency network.
3. Managed Services: Comprehensive service packages including delivery, installation, restocking, troubleshooting, and usage reporting.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

MaxiCoffee sells coffee machines, coffee beans, capsules, and accessories through a consumer e-commerce platform, and provides professional coffee solutions to businesses via automatic coffee dispensers, professional espresso machines, and customized corner café installations. The MaxiCoffee Business division combines equipment provision, recurring consumables supply, and managed services (delivery, installation, restocking, repair, reporting) delivered through a nationwide network of 67 agencies and 900 operators.

Product overview

MaxiCoffee is a French coffee specialist operating through multiple divisions: MaxiCoffee Online (e-commerce platform with 8,000+ references across 350+ brands) and MaxiCoffee Business (professional solutions). The professional division provides automatic coffee dispensers, professional coffee machines, customized corner café spaces, and a range of snacks and beverages. Services include delivery, installation, restocking, repairs, and reporting. MaxiCoffee also operates École Café (coffee school) and Concept Stores. The company roasts its own coffee in France and collaborates with 250 brand partners, while pursuing RSE commitments including reusable/recycled packaging and partnership with Les Alchimistes for coffee grounds circular economy.

Differentiator

Problem solved

Functional benefit

Brands

• Ecole Café: Coffee school offering various coffee training courses and professional barista training
• MaxiCoffee Business
• Coffee Spirit

Products and services

• MaxiCoffee Business (Professional Coffee Solutions)

Quantifiable outcome

• 97%+ customer satisfaction rate
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Les AlchimistescoreStrategic or Co-development PartnerPartnership with Les Alchimistes for the collection and valorization of coffee grounds, supporting local circular economy initiatives. This collaboration enables proper recycling and reuse of coffee waste from client locations.
• 250 Partner BrandscoreOthersNetwork of 250 partner brands selected for their taste quality and social/environmental commitments. These brands supply the product assortment including coffees, teas, snacks, and beverages for the vending and professional coffee solutions.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Belco: French specialty coffee importer and roaster supplying beans, capsules, and barista training to professionals (HORECA, offices, retailers). Comparable to MaxiCoffee on specialty wholesale and on coffee training through its own academy.
• JDE Peet's Professional: Out-of-home coffee arm of JDE Peet's (Jacobs Douwe Egberts, L'OR) serving offices and foodservice with beans, capsules, and machines. Directly overlaps MaxiCoffee Business on workplace coffee solutions across Europe.
• Selecta Group: Pan-European vending and office coffee services operator with unattended retail and coffee machines for workplaces. Directly comparable to MaxiCoffee Business as a B2B coffee and vending provider with an agency/operator field network.
• Nespresso Professional (Nestlé): B2B arm of Nespresso offering capsule coffee machines and servicing for offices, hotels, and restaurants. Comparable to MaxiCoffee Business on machine placement and consumable subscription in workplaces.
• Lobodis: French coffee roaster offering fair-trade and organic beans, capsules, and ground coffee for retail and foodservice. Comparable to MaxiCoffee Online on roasted/specialty coffee assortment and French provenance positioning.
• Distri-Company (Distri-Company France): French regional operator of vending machines, office coffee, and managed refreshment services for businesses and public sites. Direct competitor to MaxiCoffee Business in the French workplace/vending market.
• Lavazza Professional: Office and out-of-home coffee business of the Lavazza Group, supplying espresso machines, capsules, and managed services to workplaces and HORECA across Europe. Closely aligned with MaxiCoffee Business on equipment and consumables for enterprises.
• K-fée System: French-rooted single-serve coffee capsule brand with B2B capsule and machine offering for offices and HORECA. Comparable to MaxiCoffee on capsule-based office coffee solutions and private-label potential.

Emerging players

• Cafés Richard: French family-owned coffee roaster supplying HORECA and retail with beans, capsules, and branded concepts (Maison Richard). Partial overlap with MaxiCoffee on roastery-led multi-channel coffee distribution in France.

Broad incumbents

• Compass Group / Eurest (Coffee & Vending services): Global contract foodservice major with broad workplace refreshment and vending offerings across Europe. Broader than MaxiCoffee but competes for the same enterprise office coffee and break-room budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/Maxicoffee
• LinkedInlinkedin.com/company/sodap

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SODAP