What Aara Education Consultancy does

Aara Education Consultancy is a Mumbai-based, privately held study-abroad and career counseling firm founded in 2018 with a 22-person team operating from two offices in Vidyavihar and Andheri West. The company delivers a 360-degree education services portfolio organized into four pillars: abroad admissions counseling (Masters, MBA, PhD, Undergraduate, Transfer, and MBBS/MD), career counseling (one-on-one sessions with SWOT-based assessment, subject/board selection, Indian university applications, GD-PI prep), profile building (mentorship, skill development, career simulation), and standardized test preparation covering SAT/ACT, GRE/GMAT, IELTS/TOEFL, LNAT/LSAT, UCAT/BMAT and Indian entrance exams (CAT, CLAT, CUET, IPMAT, NCHMCT-JEE, plus banking exams). Supporting services include SOP/LOR editing, student visa filing, education loan guidance, forex cards, and accommodations.

The operating model is fully digital at the delivery layer: all counseling, document preparation, and application support are conducted online via WhatsApp Business (powered by wati.io), Zoom, Email, and Calendly booking, with physical offices limited to local Mumbai walk-ins. The technology stack is thin and off-the-shelf; the only proprietary assets described are a SWOT-based situational questionnaire and free GPA/ECTS/German-Grade calculators. Customer acquisition combines content marketing and SEO with a community-led motion driven by school and college partnerships across India, Nigeria, UAE, and Zambia, plus a Refer & Earn program leveraging an alumni network of 2,500+ placed students.

Revenue mechanics are professional-services based and quote-driven, with a free 30-minute counseling session as the top-of-funnel conversion tool. The company does not publicly disclose pricing, revenue, or funding. Select customers include individual students admitted to Ivy League institutions (UPenn, Cornell, Dartmouth, Columbia, USC, Berkeley Law), top European universities (TU Delft, KTH, Kings College London, Leibniz Hannover), and elite business schools (LSE, ESSEC, Esade, IE, Concordia). The firm has accumulated 507 Google reviews rated 'EXCELLENT' and was featured in the Disney+ Hotstar series 'Leading Educational Institutions in India' Episode 05.

Name

Aara Education Consultancy

Legal name

Aara Education Consultancy

Website

https://aaraconsultancy.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Aara Education Consultancy is a Mumbai-based study-abroad and career counseling firm serving individual students globally with online counseling, test preparation, profile building, and visa/loan support across 12+ destination countries.

Ownership category

akta.pro rank

Product category

Education Consulting / Study Abroad Counseling

NAICS

Educational Support Services (611710), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Thematic & Discipline-Specific Study Abroad Programs (e.g., STEM, Business, Arts) (EDAIAAAC)

akta.pro secondary industries

Financial Aid, Scholarships & FAFSA/CSS Profile Support (EDANAEAI), Overseas Secondary School Admissions Consulting & Application Support (EDAIAHAE), Scholarship, Financial Aid & FAFSA Support (EDAMAKAF)

Keywords

• Study abroad counseling
• Career counseling services
• University admission consulting
• Standardized test preparation
• Profile building mentorship

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Study Abroad Counseling Services: One-on-one counseling sessions for career guidance and study abroad planning. Includes SWOT analysis options, profile evaluation, university shortlisting, and end-to-end application support.
2. Test Preparation Courses: Coaching for standardized tests including IELTS, TOEFL, Duolingo, PTE, GRE, GMAT, SAT, ACT, PSAT, LNAT, LSAT, UCAT, BMAT, and Indian entrance exams (CAT, CET, XAT, SNAP, NMAT, CLAT, CUET, IPMAT, NPAT, FEAT, SET, AAT, NCHMCT-JEE).
3. Document Preparation Services: SOP, LOR, and Essay editing services created from scratch based on student input. Research paper and proposal assistance.
4. Profile Building & Mentorship: Long-term mentorship programs including profile building, undergraduate mentorship, career simulation programs, and one-time career mapping sessions for students from 8th grade onwards.
5. Visa & Support Services: Student visa filing assistance, education loan guidance, forex cards and remittances, and accommodations support.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Aara Education Consultancy provides end-to-end study abroad and career counseling services to students and parents. Core offerings include one-on-one abroad counseling for Masters, Undergraduate, MBA, PhD, Transfer Applicants, and Medical programs across 12+ countries, complemented by standardized test preparation (IELTS, TOEFL, SAT, GRE, GMAT, LSAT, etc.), profile building and mentorship programs, SOP/LOR/essay editing, and post-admission support such as visa filing, education loan guidance, forex services, and accommodation assistance.

Product overview

Aara Education Consultancy is a Mumbai-based study abroad and career counseling consultancy offering a comprehensive 360-degree service portfolio. The core offerings are organized into four main service categories: (1) Abroad Counseling covering Masters, Undergraduate, Ph.D., MBA, Transfer Applicants, and Medical Studies across 12+ destination countries; (2) Career Counseling including one-on-one sessions with SWOT analysis, subject/board selection, Indian university applications, and GD-PI preparation; (3) Profile Building services including undergraduate mentorship, skill development courses, and career simulation programs; and (4) Test Preparation for standardized tests including SAT/ACT, GRE/GMAT, IELTS/TOEFL, LNAT/LSAT, UCAT/BMAT, and Indian entrance exams (IPMAT, CUET, CLAT, CAT). Supporting services include SOP/LOR editing, visa assistance, education loan guidance, accommodations, and financial tools. All services are conducted online with communication through Email, Zoom, and WhatsApp.

Differentiator

Problem solved

Functional benefit

Products and services

• Masters Admission Abroad Counseling End-to-end counseling service for Indian students seeking to pursue Master's degrees abroad, including university selection, application preparation, SOP/LOR guidance, and visa filing support. Targets students in first/second year of college or recent graduates.
• Undergraduate Admissions Abroad Counseling and application support for high school students pursuing bachelor's degrees at foreign universities, covering SAT/ACT preparation guidance, language proficiency tests, and university requirements. Targets 9th-12th grade students.
• Ph.D. Admissions Abroad Specialized consultancy for doctoral program admissions abroad, including dissertation guidance, finding supervisors, securing full funding, and research-oriented university placement. Targets research students and professionals.
• MBA Abroad Counseling Expert guidance for MBA program admissions internationally, including GMAT preparation support, essay review, and interview preparation for business school applications. Targets working professionals and graduates.
• Transfer Applicants Service Support for students currently in college seeking to transfer to different universities or countries, including credit transfer navigation, common app/UCAS portal understanding, and identifying universities accepting transfers.
• Medical Studies Abroad (MBBS/MD) Guidance for aspiring medical professionals seeking MBBS or MD degrees abroad, with options in USA, Russia, Canada, Australia, Caribbean, Europe, and Asia. Includes support with WHO/MCI/NMC recognition navigation.
• One-on-One Career Counseling Personalized career counseling sessions with optional SWOT analysis test to help students identify suitable career paths, subject choices, and academic trajectories. Targets students from 8th grade onwards and working professionals.
• Subject/Board Selection Counseling Guidance for students in 8th-10th grade to select appropriate subjects and education boards based on interests, future career goals, and university requirements.
• Indian University Applications Complete application assistance for private Indian universities including FLAME, Ashoka, OP Jindal, Christ, Symbiosis, NMIMS, Krea, Plaksha, and BITS Dubai. Includes entrance exam preparation and SOP/LOR drafting.
• GD-PI Preparation for Indian MBA Colleges Structured mock group discussion and personal interview sessions to prepare MBA aspirants for admission rounds at Indian business schools.
• Profile Building Services Comprehensive profile development program including brainstorming sessions, internship connections, research opportunities, and university event updates to strengthen university applications. Includes guaranteed internships through firm associations.
• Preparation for UG Abroad Profile building program for high school students (grades 9-12) targeting Ivy League and top international universities through research projects, online courses, and extracurricular activities.
• Undergraduate Mentorship Ongoing mentorship for undergraduate students to secure internships, build resumes, and prepare for master's/MBA applications or corporate career placement.
• One Time Career Session Single session career mapping and profile-building consultation for students seeking targeted advice on resume building, scholarship opportunities, and career planning.
• Career Simulation Program 3-month virtual program with 25+ hours of curated content across 12 fields including Finance, Data Science, Law, Product Design, Psychology, and Medicine for experiential career exploration.
• PSAT/SAT/ACT Coaching Standardized test preparation for US university admissions covering digital SAT format, PSAT/NMSQT, and ACT examinations with 99th percentile trainers.
• GRE/GMAT Coaching Comprehensive test preparation for graduate management admissions including GMAT Focus Edition and GRE General Test covering verbal, quantitative, and analytical writing sections.
• IELTS/TOEFL/Duolingo/PTE Coaching English language proficiency test preparation covering all four skills (listening, reading, writing, speaking) with regular feedback and mock tests.
• LNAT/LSAT Coaching Law entrance exam preparation covering LNAT for UK universities and LSAT for law school admissions in US, Canada, and other countries.
• UCAT/BMAT Coaching Medical school entrance test preparation covering UCAT and BMAT for UK medical university admissions with guidance on test selection.
• UG Law Entrance Coaching (CLAT, LSAT, SLAT, MHCET) Comprehensive law entrance exam preparation including CLAT, AILET, SLAT, LSAT India, and MHCET Law for undergraduate law program admissions.
• MBA Entrance Exams Coaching (CAT, CET, XAT, SNAP, NMAT) Preparation for MBA entrance exams including CAT, CET, XAT, SNAP, and NMAT for admission to Indian management programs.
• SOP/LOR/Essay Editing Services Professional editing and crafting of Statements of Purpose, Letters of Recommendation, and application essays customized for each university. Includes research paper and proposal assistance.
• Student Visa Service End-to-end visa application assistance including documentation, form filling, and interview preparation for student visa applications across destination countries.
• Education Loan Assistance Guidance and support for obtaining education loans from banks and financial institutions for studying abroad.
• Forex Cards & Remittances Guidance on foreign exchange services and international money transfers for students studying abroad.

Quantifiable outcome

• Over 2500 students placed at dream universities annually
• +5 more outcomes

Named customers22 records

Segments9 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• DPS Ras Al KhaimahminorStrategic or Co-development PartnerEducational institution partnership in UAE providing student referrals and collaborative guidance for students seeking study abroad from this school.
• ILS LagosminorStrategic or Co-development PartnerEducational institution partnership in Nigeria enabling student outreach and guidance services for Nigerian students aspiring to study abroad.
• Somaiya VidyaviharcoreStrategic or Co-development PartnerLeading Mumbai-based educational institution with ongoing partnership for student counseling and guidance services.
• HVB GlobalminorStrategic or Co-development PartnerEducational institution partnership providing student referrals and collaborative career counseling programs.
• Shah & AnchorminorStrategic or Co-development PartnerMumbai-based educational institution partnership for student outreach and study abroad counseling services.
• BCISminorStrategic or Co-development PartnerEducational institution partnership for student counseling and guidance services.
• Woodlem ParkminorStrategic or Co-development PartnerEducational institution partnership providing student referrals and career counseling collaboration.
• BCSminorStrategic or Co-development PartnerEducational institution partnership for student outreach and study abroad guidance services.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• IDP Education: Global education services company co-owner of IELTS, with deep India presence offering study abroad placement and English testing—adjacent competitor in the same student funnel.
• The Princeton Review: Global test prep and admissions services brand with broad reach into India via Manya; competes in the same test prep and admissions categories as Aara but at a much larger scale.
• Manya Education (Princeton Review India): Established Indian test prep and admissions brand affiliated with The Princeton Review, offering SAT/GMAT/GRE prep and overseas admissions consulting—overlapping with Aara's test prep streams.

Emerging players

• ApplyBoard: Canada-headquartered platform connecting international students with educational institutions; has expanded aggressively into India via partners and competes for the same student cohort as Aara.

Direct peers

• Crimson Education: Global admissions consultancy with a strong presence in Asia-Pacific, specializing in Ivy League and top-tier overseas admissions—competing with Aara in the high-end UG/PG admissions segment.
• Yocket: Online platform serving Indian students applying to master's programs abroad, offering university discovery, application guidance, and community features—overlapping with Aara's master's admissions focus.
• Leverage Edu: India-based study abroad and admissions consultancy offering end-to-end counseling, test prep, and loan services—directly comparable to Aara's full-stack model but at significantly larger scale and with venture funding.
• Jamboree Education: India-based test prep and admissions consultancy focused on GMAT/GRE/SAT/TOEFL and overseas admissions—closely aligned with Aara's test prep and counseling portfolio.
• CollegeDunia: Indian education marketplace covering both domestic and international admissions, with study abroad counseling adjacent to Aara's offering.

Regional players

• EduNirvana: India-focused study abroad consultancy offering university admissions, test prep, and visa support—similar scope to Aara with comparable mid-sized operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/aara-education-consultancy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aara Education Consultancy