108 Performance
108 Performance is a private baseball and softball training company operating a Knoxville, TN facility, serving youth through MLB athletes with proprietary tools (Assessment Mat, Waterbag Program), digital coaching content, and an annual industry event.
- Company typePrivate
- Founded-
- HeadquartersKnoxville, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 108 Performance does
108 Performance is a privately held baseball and softball training company operating a single state-of-the-art facility at 6616 Deane Hill Dr, Knoxville, Tennessee. The company offers individualized training programs to athletes ranging from youth players to MLB professionals, leveraging force plate mounds, biomechanics analysis, and ball tracking data capture as its core instrumentation stack. Its proprietary product suite includes the 108 Performance Assessment Mat (for identifying optimal landing positions in the batter's box and on the mound), the data-driven Waterbag training program (delivered via integration with the Bridge Athletic app), and the Ultimate Coaches Playbook, a digital library of 50+ coaching video lessons.
The company's revenue model spans four streams: in-person training services at the Knoxville facility, hardware sales of Waterbag systems and branded merchandise, recurring digital program subscriptions through the Ultimate Coaches Playbook and Bridge Athletic app, and event-based ticket sales for the annual Bridge The Gap training event. Distribution is hybrid — regional for facility-based training and global via direct e-commerce and virtual event access. The company also operates a Facility Operations Consulting arm advising other training businesses on operations, coach development, programming, and marketing.
Customer segments span individual athletes (primary), elite/MLB players and college prospects (primary, used for credibility), and coaches (secondary, served via the Ultimate Coaches Playbook). Marketing relies on Instagram organic social, the annual Bridge The Gap event as a top-of-funnel brand builder, and the company website for bottom-of-funnel e-commerce conversion. The company is structured as an LLC under Tennessee jurisdiction with no disclosed parent, institutional investment, or external funding.
108 Performance firmographics
Firmographics- Name
- 108 Performance
- Legal name
- 108 Performance LLC
- Website
- https://108performance.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 108 Performance is a private baseball and softball training company operating a Knoxville, TN facility, serving youth through MLB athletes with proprietary tools (Assessment Mat, Waterbag Program), digital coaching content, and an annual industry event.
- Ownership category
- akta.pro rank
108 Performance industry classification
Industry- Product category
- Sports Performance Training
- NAICS
- Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162), Sporting and Athletic Goods Manufacturing (33992)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Training & Practice Facilities (Team Performance Centers) (MPAKAEAI)
- akta.pro secondary industries
- Performance Analysis & Video Coaching (HSADAEAG), Strength, Conditioning & Speed/Agility Training Facilities (MPAKAJAD), Strength & Conditioning / Athletic Performance Training (HSADAEAB), Baseball & Softball Equipment Retail (CRAMAEAA)
Keywords
Where 108 Performance is headquartered
LocationHeadquarters
- HQ city
- Knoxville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
108 Performance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Training Services: Baseball and softball training programs and services offered at the state-of-the-art training facility for athletes of all ages and skill levels
- Training Products: Sale of proprietary training equipment including Waterbag systems and branded merchandise
- Digital Programs: Online coaching content including Ultimate Coaches Playbook with digital video lessons and ongoing programming through Bridge Athletic app integration
- Events: Bridge The Gap virtual and in-person training events with tickets providing 24/7 access to event recordings
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
108 Performance product offering
Product offeringCore offering
108 Performance operates a state-of-the-art baseball and softball training facility in Knoxville, Tennessee, providing individualized training programs for athletes of all ages and skill levels using force plate mounds, biomechanics analysis, and ball tracking data capture. It sells proprietary training products including the Waterbag dynamic-resistance system and the 108 Performance Assessment Mat, and offers digital coaching content via the Ultimate Coaches Playbook integrated with the Bridge Athletic app, alongside its annual Bridge The Gap coaching event.
Product overview
108 Performance operates as a unified training ecosystem combining physical training services with digital products and tools. The core offering is baseball and softball training at their Knoxville facility, enhanced by proprietary assessment tools (Assessment Mat), specialized training programs (Waterbag Program), digital coaching resources (Ultimate Coaches Playbook), and community events (Bridge The Gap). These products integrate through the Bridge Athletic app for programming delivery, creating a comprehensive athlete development system that combines in-person training with data-driven methodology and digital accessibility.
Differentiator
Problem solved
Functional benefit
Brands
- Ultimate Coaches Playbook: Online playbook for coaches with over 50 video lessons covering player movement development, feel vs. real concepts, and training methodology.
- 108 Performance Assessment Mat
- Waterbag Program
Products and services
- Baseball and Softball Training Services In-person training programs at the Knoxville, TN facility for baseball and softball athletes of all ages and skill levels, delivered using force plate mounds, biomechanics analysis, and ball tracking data capture.
- Waterbag Training Program Data-driven, individualized waterbag programming for hitters and pitchers using dynamic water resistance to build rotational force and velocity. Includes 3 months of Bridge Athletic app programming (12 months in Pro and Team Packs).
- 108 Performance Assessment Mat Proprietary physical mat used to identify a player's optimal landing position in the batter's box or on the pitching mound, covering stride angle, base width, and distance from the plate or rubber. Sold as a standalone training tool.
- Ultimate Coaches Playbook Online digital playbook with more than 50 video lessons covering player movement assessment, Feel vs Real methodology, and coaching language. Accessible online from anywhere.
- Bridge The Gap Event Annual training event featuring live training sessions and presentations from top college and MLB hitting and pitching coaches, plus top draft prospects. Sold via in-person and virtual tickets with 24/7 access to event recordings through the BTG Vault.
- Facility Operations Consulting Advisory services for baseball/softball training facilities covering facility operations, coach education and development, training program design, marketing and sales, financial analysis and budgeting, and social media integration.
Companies that use 108 Performance
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles4 records
108 Performance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
108 Performance partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
108 Performance competitors and assessment
Company assessmentBroad incumbents
- Marruci Performance (Marruci Athletes): Multi-sport athletic performance training brand combining strength, biomechanics, and pitching development — a broader incumbent overlapping with 108 Performance's methodology.
- EXOS (formerly Athletes' Performance): Large multi-sport athletic performance training operator with multi-location facilities and corporate wellness contracts — a broader incumbent in athlete training that overlaps with 108's data-driven athletic development offering.
Direct peers
- Cressey Sports Performance: Baseball-specific athletic performance facility combining strength training, biomechanics, and data-driven assessments — directly comparable to 108's facility-based, tech-enabled training model.
- Ron Wolforth Pitching Lab (RPP): Pitching performance lab and education platform hosting seminars and certifications for coaches and pitchers — closely comparable to 108's Bridge The Gap event and coaching playbook.
- Driveline Baseball: Elite baseball training facility and research lab operating force-plate-based pitcher and hitter development programs, broadly seen as the category leader that 108 Performance competes against in the data-driven baseball training space.
- Tread Athletics: Pitching mechanics and mobility training brand (founded by former MLB pitcher Tommy John) selling digital content, in-person training, and assessment tools — directly comparable to 108's pitching-focused programs and digital playbook offering.
- Texas Baseball Ranch: Velocity-focused baseball training facility hosting camps and training programs for serious youth, high school, and college players, overlapping with 108's athlete development positioning.
- TopVelocity: Baseball velocity training programs (3X Pitching, 2X Hitting) sold via online courses, camps, and assessments — directly comparable to 108's Waterbag training program and digital content model.
Others
- Bridge Athletic: Strength and conditioning programming app used by 108 Performance to deliver Waterbag programming; a technology partner / enabling ecosystem participant rather than a direct competitor.
Emerging players
- HitTrax: Simulator-based ball tracking and batting cage technology used in training facilities — an emerging player whose data capture approach overlaps with 108's ball tracking capability.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
108 Performance social profiles
Digital presence108 Performance financial estimates
Financial estimateRevenue estimate
Valuation estimate
108 Performance leadership team
Management profileNumber of profiles
108 Performance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
108 Performance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 108 Performance
What does 108 Performance do?
108 Performance operates a state-of-the-art baseball and softball training facility in Knoxville, Tennessee, providing individualized training programs for athletes of all ages and skill levels using force plate mounds, biomechanics analysis, and ball tracking data capture. It sells proprietary training products including the Waterbag dynamic-resistance system and the 108 Performance Assessment Mat, and offers digital coaching content via the Ultimate Coaches Playbook integrated with the Bridge Athletic app, alongside its annual Bridge The Gap coaching event.
Is 108 Performance a public or private company?
108 Performance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 108 Performance founded?
108 Performance was founded in -1. It employs 1 to 10 people.
Where is 108 Performance based?
108 Performance is headquartered in Knoxville, United States, in the North America region.
How does 108 Performance make money?
Four revenue lines are on record. Training Services are the primary driver. The others are training Products, digital Programs and events.
Who are 108 Performance's main competitors?
Broad incumbents on record are Marruci Performance (Marruci Athletes) and EXOS (formerly Athletes' Performance). Direct peers are Cressey Sports Performance, Ron Wolforth Pitching Lab (RPP), Driveline Baseball, Tread Athletics, Texas Baseball Ranch and TopVelocity. Bridge Athletic is listed as an others. HitTrax is listed as an emerging player.
Does 108 Performance have an API?
No public API is recorded for 108 Performance.
What industry is 108 Performance in?
108 Performance's product category is Sports Performance Training. Its primary akta.pro industry code is MPAKAEAI, Training & Practice Facilities (Team Performance Centers), with a secondary code of HSADAEAG, Performance Analysis & Video Coaching. Its NAICS code is 71394 and its SIC code is 3949.