Emar - Swimwear
- Company typePrivate
- Founded1983
- HeadquartersPorto, Porto, Portugal
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
Emar - Swimwear firmographics
Firmographics- Name
- Emar - Swimwear
- Legal name
- EMAR
- Website
- https://emarswimwear.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Emar - Swimwear is headquartered
LocationHeadquarters
- HQ city
- Porto, Porto
- HQ country
- Portugal
- HQ region
- Europe
Offices1 record
Markets served
Emar - Swimwear business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Private Label Swimwear Manufacturing: Custom swimwear production for private label clients with full-service capabilities from design to delivery. Majority of production is exported to European and American markets.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Emar - Swimwear product offering
Product offeringCore offering
EMAR designs, develops, and manufactures swimwear and fitness apparel for private label clients, controlling the full production cycle from drawing and modeling through cutting, confection, and shipping. The company also sells selected items directly to consumers through its own online store. The majority of production is dedicated to export for European and American markets.
Product overview
EMAR is a swimwear and fitness apparel manufacturer established in 1983, specializing in private label production with the majority of output exported to European and American markets. The company's product portfolio comprises five core swimwear categories: Fatos de Banho (swimsuits), Biquínis (bikini sets), Top de Biquíni (bikini tops), Cueca de Biquíni (bikini bottoms), and Saídas de Praia (beach coverups). Beyond swimwear, EMAR expanded into fitness apparel, leveraging existing manufacturing expertise. The company controls the full production cycle—from design and pattern-making through cutting and sewing to final shipment—delivering products with an emphasis on quality materials, durability, and comfort.
Differentiator
Problem solved
Functional benefit
Products and services
- Fatos de Banho (Swimsuits) One-piece swimsuits designed and manufactured by EMAR, offered as part of its swimwear portfolio sold via its own online store and through private label clients.
- Biquínis (Bikinis) Two-piece bikini sets including matching top and bottom pieces, part of EMAR's core swimwear collection.
- Top de Biquíni (Bikini Top) Individual bikini top pieces sold as part of EMAR's swimwear assortment, available for retail and private label orders.
- Cueca de Biquíni (Bikini Bottom) Individual bikini bottom pieces available as separates within EMAR's swimwear collection.
- Saídas de Praia (Beach Coverups) Beach cover-up garments designed to complement EMAR's swimwear collection and expand its seasonal beachwear offering.
- Private Label Swimwear and Fitness Manufacturing End-to-end contract manufacturing service for brands seeking to source custom swimwear and fitness articles under their own label, exported primarily to European and American markets.
Companies that use Emar - Swimwear
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Emar - Swimwear technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Emar - Swimwear partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Emar - Swimwear competitors and assessment
Company assessmentBroad incumbents
- Li & Fung: Global apparel sourcing and manufacturing conglomerate. Comparable to EMAR as a private label apparel manufacturer serving Western brands, but at vastly larger scale and broader product scope.
- Speedo: Global swimwear and performance apparel brand. Comparable to EMAR in product category but operates as a much larger incumbent with global distribution and broader portfolio than EMAR's private label focus.
- Arena (arena): Global performance swimwear brand with European roots. Comparable to EMAR as a swimwear specialist, but operates at much larger scale and broader geographic footprint, including branded performance lines.
- TYR Sport: Performance swimwear and fitness apparel brand with in-house manufacturing capabilities. Comparable to EMAR in combining swimwear production with broader fitness apparel, but at significantly greater scale.
Emerging players
- Seafolly: Australian premium swimwear brand with manufacturing partnerships in Europe. Comparable to EMAR through swimwear focus and European production, but differentiated by strong consumer brand identity rather than private label manufacturing.
Direct peers
- Miratex Portugal: Portuguese swimwear and beachwear manufacturer with private label capabilities. Directly comparable to EMAR as a similarly sized Portuguese cut-and-sew swimwear producer serving European and American brand clients.
- Sunseeker Swimwear: UK-based swimwear brand with manufacturing rooted in Portugal. Closely comparable to EMAR as a swimwear specialist combining private label production with branded D2C sales in European and international markets.
- Salinas Swimwear: Portuguese heritage swimwear brand with own production. Comparable to EMAR in origin geography, swimwear specialization, and blending of branded retail with manufacturing capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Customer concentration
Emar - Swimwear social profiles
Digital presenceEmar - Swimwear financial estimates
Financial estimateRevenue estimate
Valuation estimate
Emar - Swimwear leadership team
Management profileNumber of profiles
Emar - Swimwear funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Emar - Swimwear M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Emar - Swimwear
What does Emar - Swimwear do?
EMAR designs, develops, and manufactures swimwear and fitness apparel for private label clients, controlling the full production cycle from drawing and modeling through cutting, confection, and shipping. The company also sells selected items directly to consumers through its own online store. The majority of production is dedicated to export for European and American markets.
Is Emar - Swimwear a public or private company?
Emar - Swimwear is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Emar - Swimwear founded?
Emar - Swimwear was founded in 1983. It employs 1 to 10 people.
Where is Emar - Swimwear based?
Emar - Swimwear is headquartered in Porto, Porto, Portugal, in the Europe region.
How does Emar - Swimwear make money?
One revenue line is on record: private Label Swimwear Manufacturing.
Who are Emar - Swimwear's main competitors?
Broad incumbents on record are Li & Fung, Speedo, Arena (arena) and TYR Sport. Seafolly is listed as an emerging player. Direct peers are Miratex Portugal, Sunseeker Swimwear and Salinas Swimwear.
Does Emar - Swimwear have an API?
No public API is recorded for Emar - Swimwear.