Bedford Radio
Bedford Radio is a volunteer-run, not-for-profit community radio station serving Bedford and Kempston. Operating as a Community Interest Company since 2018, it broadcasts on DAB, online, and mobile apps, funding itself through local advertising, sponsorship, donations, and grants.
- Company typePrivate
- Founded2018
- HeadquartersBedford, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Bedford Radio does
Bedford Radio is a volunteer-run, not-for-profit community radio station operating as Bedford Radio CIC, a Community Interest Company registered in England and headquartered in Bedford town centre (20-22 St Mary's St). Founded in 2018, it began online broadcasting in 2020, secured a short-term FM licence for Bedford's River Festival and Fringe Festival in July 2022, and launched on DAB digital radio across Bedford and Kempston in early 2024. The station serves local residents, adults aged roughly 30 to late 50s, and Bedford-area charities and small businesses, with programming covering local news, music from the 1980s to today, specialist music shows, and community information. All presenters live in Bedford or have strong local ties, and the station provides free training to volunteers.
The core product is a multi-platform radio service: DAB broadcasting in the Bedford and Kempston urban area, free website streaming, dedicated iOS and Android apps, smart speaker voice access, and availability on RadioPlayer, TuneIn, and Sonos systems. Supporting services include an on-demand Listen Again archive, a Community Noticeboard service (sponsored by The Harpur Trust) that promotes local charities and community groups, and a curated local music programming strand. The underlying technology stack is built on the Radiofinity platform, which powers website streaming, station management, and on-demand playback; the station has no proprietary AI, patents, or in-house software IP beyond its content and programming.
The business model is a non-profit community funding model. Revenue comes from three streams: local advertising (Basic £100/month, Standard £250/month, Advanced £450/month campaigns, plus separate advert production fees from £100–£150), recurring programme sponsorship (Weather and What's On £200/month, show sponsorship from £75/month), and listener donations (£5–£20/month). Grants from charities and grant-making bodies are also referenced. Go-to-market is community-led: distribution is achieved through DAB, apps, smart speakers, and third-party listening platforms, while marketing relies on Facebook, Instagram, a monthly newsletter, on-air promotion, and the Community Noticeboard. There are no disclosed revenue figures, no employees (the station is volunteer-run), no funding rounds, and no parent company.
Bedford Radio firmographics
Firmographics- Name
- Bedford Radio
- Legal name
- Bedford Radio CIC
- Website
- https://bedford.radio
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bedford Radio is a volunteer-run, not-for-profit community radio station serving Bedford and Kempston. Operating as a Community Interest Company since 2018, it broadcasts on DAB, online, and mobile apps, funding itself through local advertising, sponsorship, donations, and grants.
- Ownership category
- akta.pro rank
Bedford Radio industry classification
Industry- Product category
- Community Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)
- akta.pro secondary industry
- Community/Low-Power Nonprofit Radio (LPFM/Community Radio) (MPABADAE)
Keywords
Where Bedford Radio is headquartered
LocationHeadquarters
- HQ city
- Bedford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Bedford Radio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Advertising and Sponsorship: Traditional radio advertising with tiered campaigns (Basic £100/month, Standard £250/month, Advanced £450/month). Sponsorship opportunities including Weather Updates (£200/month), What's On Guide (£200/month), and show sponsorship (from £75/month). Advert production charged separately from £150.
- Listener Donations: Monthly donations from listeners and community members. Donation tiers of £5, £10, or £20 per month. Minimum accepted is £2/month. Donors receive a black and white badge as a thank-you gift.
- Grant Funding: Funding from charities and grant-making bodies to support community radio operations and specific projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic Campaign - 30-second advert, 4 plays between 7am-9pm Mon-Fri |
| Subscription | Monthly | Standard Campaign - 30-second advert, 6 plays Mon-Fri including 1 peak time play |
| Subscription | Monthly | Advanced Campaign - 30-second advert, 9 plays Mon-Fri including 4 peak time plays |
| One time/ perpetual license | Pay-as-you-go | Advert Production |
| Subscription | Monthly | Weather Updates Sponsorship |
| Subscription | Monthly | What's On Guide Sponsorship |
| Subscription | Monthly | Show Sponsorship |
| Subscription | Monthly | Standard Advertising Package - average 6 plays/day 7am-9pm |
| One time/ perpetual license | Pay-as-you-go | Standard Advertising Production |
| Subscription | Monthly | Listener Monthly Donations |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Bedford Radio product offering
Product offeringCore offering
Bedford Radio is a volunteer-run, not-for-profit community radio station that broadcasts local programming for the Bedford and Kempston area. Core services include live DAB digital radio broadcasting, online streaming via the station website and mobile apps, smart speaker access, and on-demand Listen Again archives. The station sells local advertising campaigns and programme sponsorships to local businesses, accepts listener donations, and operates a free Community Noticeboard service for local charities and community groups.
Product overview
Bedford Radio is a community-based, not-for-profit local radio station for Bedford that operates as a unified multi-platform broadcasting service. The core offering combines DAB digital radio, online streaming, and smart speaker integration with dedicated mobile applications for Android and iOS. Additional services include an on-demand Listen Again archive, advertising and sponsorship packages, and a free Community Noticeboard for local organisations. The station launched online in 2020, secured temporary FM broadcasting in 2022, and expanded to DAB digital radio in 2024, now reaching audiences through multiple distribution channels including RadioPlayer and TuneIn platforms compatible with Sonos systems.
Differentiator
Problem solved
Functional benefit
Products and services
- Bedford Radio DAB Broadcasting Local radio broadcasting service delivered via DAB (Digital Audio Broadcasting) digital radio across the main urban area of Bedford and Kempston, providing live programming with local news, music, weather, and community content.
- Bedford Radio Online Streaming Live internet radio streaming accessible globally via the bedford.radio website, allowing listeners worldwide to tune in to local Bedford programming at no cost.
- Bedford Radio Android App Free mobile application for Android devices providing live streaming of Bedford Radio and on-demand access to past programmes, with no in-app purchases.
- Bedford Radio iOS App Free mobile application for iOS devices providing live streaming of Bedford Radio and on-demand access to past programmes, with no in-app purchases.
- Radio Advertising Campaigns Tiered advertising packages (Basic £100/month, Standard £250/month, Advanced £450/month) offering 30-second adverts at varying play frequencies and peak-time slots for local Bedford businesses, with production services from an external agency starting at £150.
- Programme Sponsorship Sponsorship opportunities for specific programmes and broadcast features including Weather Updates (£200/month), What's On Guide (£200/month), and individual Show Sponsorship (from £75/month), all with on-air tag mentions and social media coverage.
- Listen Again On-Demand Service On-demand archive of past Bedford Radio programmes allowing listeners to catch up on previously broadcast shows via the website and mobile apps at their convenience.
- Community Noticeboard Service Free community messaging service that promotes local charities, community groups, and voluntary organisations through hourly on-air announcements and social media video content, sponsored by The Harpur Trust.
- Smart Speaker Listening Service Voice-activated listening capability enabling users to ask smart speakers (Alexa and Google Home) to play Bedford Radio as a standalone distribution channel.
Companies that use Bedford Radio
Customer profileSegments4 records
Ideal customer profiles3 records
Bedford Radio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Bedford Radio partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- The Harpur TrustminorThe Harpur Trust sponsors Bedford Radio's Community Noticeboard. The Harpur Trust has been supporting the people of Bedford for over 450 years.
- RadiofinitycoreRadiofinity provides the platform powering Bedford Radio's website, streaming, and station management. Mentioned in website footer as the platform provider.
- OfcomminorRegulatory body for UK broadcasting. Bedford Radio works with Ofcom for DAB coverage and can lobby for improved coverage in the area.
Scale indicators2 records
Recent moves9 records
Expansion highlights5 records
Bedford Radio competitors and assessment
Company assessmentDirect peers
- RadioActive: East London community radio platform run by volunteers for local audiences, operating across DAB and online — comparable in scale, governance, and community-radio positioning.
- Radio Verulam: St Albans-based community radio station with a volunteer-run, CIC-style model serving a comparable size of UK town — close functional analogue to Bedford Radio.
- Resonance FM: London-based community radio station with a similar volunteer-led, not-for-profit model broadcasting specialist programming via DAB and online — directly comparable in operating model even though the geography differs.
- Greatest Hits Radio (Beds, Bucks & Herts): Commercial local radio station serving the same Bedford/Beds, Bucks & Herts market — competes head-to-head with Bedford Radio for adult listeners and local advertising spend.
- ALL FM: Manchester community radio station with a similar volunteer-driven, non-profit structure broadcasting diverse local programming on DAB and online — strong structural and operational match.
- Ujima Radio: Bristol-based not-for-profit community radio station broadcasting on DAB with a volunteer-led model focused on diverse local communities — structurally similar to Bedford Radio.
- Sheffield Live: Community radio station serving Sheffield with a comparable local-news, music, and community-engagement remit, funded through advertising, donations, and grants — a clear operational peer.
- Radio Cardiff: Not-for-profit community radio station serving Cardiff — closely comparable volunteer-run, advertising/donation/grant-funded model delivering local news, music, and community programming on DAB and online.
Others
- Hospital Broadcasting Association: Umbrella body for UK hospital radio stations — adjacent peer in the volunteer-driven, non-profit community-broadcasting space, relevant for benchmarking governance and funding models even though the audience is different.
Broad incumbents
- BBC Three Counties Radio: BBC's local radio station for Bedfordshire, Buckinghamshire and Hertfordshire — operates as the regional incumbent in the same geography and directly competes for Bedford listeners and local advertisers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Bedford Radio social profiles
Digital presenceBedford Radio compliance and trust
Trust signalCompliance2 records
Bedford Radio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bedford Radio leadership team
Management profileNumber of profiles
Profiles5 records
Bedford Radio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bedford Radio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bedford Radio
What does Bedford Radio do?
Bedford Radio is a volunteer-run, not-for-profit community radio station that broadcasts local programming for the Bedford and Kempston area. Core services include live DAB digital radio broadcasting, online streaming via the station website and mobile apps, smart speaker access, and on-demand Listen Again archives. The station sells local advertising campaigns and programme sponsorships to local businesses, accepts listener donations, and operates a free Community Noticeboard service for local charities and community groups.
Is Bedford Radio a public or private company?
Bedford Radio is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Bedford Radio founded?
Bedford Radio was founded in 2018. It employs 1 to 10 people.
Where is Bedford Radio based?
Bedford Radio is headquartered in Bedford, United Kingdom, in the Europe region.
How does Bedford Radio make money?
Three revenue lines are on record. Advertising and Sponsorship is the primary driver. The others are listener Donations and grant Funding.
Who are Bedford Radio's main competitors?
Direct peers on record are RadioActive, Radio Verulam, Resonance FM, Greatest Hits Radio (Beds, Bucks & Herts), ALL FM, Ujima Radio, Sheffield Live and Radio Cardiff. Hospital Broadcasting Association is listed as an others. BBC Three Counties Radio is listed as a broad incumbent.
Does Bedford Radio have an API?
No public API is recorded for Bedford Radio.
What industry is Bedford Radio in?
Bedford Radio's product category is Community Radio Broadcasting. Its primary akta.pro industry code is MPABACAG, Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM), with a secondary code of MPABADAE, Community/Low-Power Nonprofit Radio (LPFM/Community Radio). Its NAICS code is 51611 and its SIC code is 4832.