KAIO

What KAIO does

KAIO is a direct-to-consumer premium sushi restaurant operating in Morocco under the domain kaio.ma. The business serves Moroccan consumers seeking premium sushi dining experiences, with the website functioning as a product catalog that displays sushi categories and individual items with associated prices. Customers browse the catalog online and submit orders through WhatsApp messaging, which serves as the primary ordering and customer engagement channel.

The underlying technology is minimal: a content-style website with product listings and search functionality, paired with WhatsApp's messaging platform for order capture. No proprietary software platform, mobile app, API, or integration with third-party delivery/logistics systems is disclosed. Pricing is on a pay-as-you-go, per-unit basis with prices listed on individual product pages; the website does not publicly disclose tiered pricing or subscription mechanics.

The revenue model is straightforward one-time retail sale of sushi products to individual consumers. The only disclosed revenue stream is "Sushi Retail Sales" with a unit-pricing model and no licensing, subscription, or recurring component. The company is privately held, has no disclosed parent company, no institutional investors, and no headcount, funding, or partnership information available. The addressable market is horizontal — individual Moroccan consumers — with no enterprise or B2B channel disclosed.

Name

KAIO

Legal name

KAIO

Website

https://kaio.ma

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

KAIO is a Morocco-based direct-to-consumer premium sushi restaurant that sells through its website (kaio.ma) and takes orders via WhatsApp, serving individual Moroccan consumers seeking premium sushi dining experiences.

Ownership category

akta.pro rank

Product category

Sushi Restaurant Services

NAICS

Fish and Seafood Retailers (44525)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

In-Store Sushi & Asian Prepared Foods (CRAHAKAD)

Keywords

• Premium sushi restaurant
• Sushi retail sales
• WhatsApp food ordering
• Japanese cuisine delivery
• Moroccan restaurant services

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Sushi Retail Sales: KAIO generates revenue through direct retail sales of premium sushi products to consumers, with orders placed via WhatsApp and likely collected or delivered to customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

KAIO is a Morocco-based premium sushi restaurant that sells sushi products directly to individual consumers. Customers browse categorized sushi selections on the company's website and place orders via WhatsApp messaging, with the business fulfilling purchases through pickup or local delivery in the Moroccan market.

Product overview

KAIO appears to be a sushi restaurant business (kaio.ma) offering premium sushi products. The website shows categories for exploring a selection of premium sushi, with WhatsApp as a contact method for ordering. No specific named software products, modules, or technology offerings are identified in the available source data.

Differentiator

Problem solved

Functional benefit

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Genki Sushi: Asian sushi restaurant chain with locations across Asia-Pacific offering sushi and Japanese cuisine. Comparable sushi-specialist restaurant operator, though at materially larger scale than KAIO.
• Itsu: UK-based Asian-inspired food chain offering sushi, noodles, and bento boxes for dine-in, takeaway, and delivery. Comparable premium positioning and direct-to-consumer food service model.
• Sushi Shop: European sushi delivery and takeaway chain operating across France, Belgium, and other markets. Comparable as a sushi-focused direct-to-consumer operator with delivery-led fulfillment, similar to KAIO's WhatsApp-driven model.
• YO! Sushi: UK-based sushi restaurant chain offering dine-in, takeaway, and delivery. Directly comparable as a multi-format sushi operator targeting consumers with Asian/Japanese cuisine, though at significantly larger scale than KAIO.
• Wasabi Sushi: UK sushi and Japanese food chain specializing in takeaway and in-store dining of sushi, bento, and hot dishes. Directly comparable product offering (sushi-centric menu) and direct-to-consumer positioning similar to KAIO's.

Emerging players

• Poke House: European poke bowl and sushi-adjacent fast-casual chain with locations across Italy, UK, France, and Spain. Comparable as a Japanese-inspired raw seafood restaurant operator targeting premium urban consumers.

Others

• CloudKitchens: Operator of shared commercial kitchen infrastructure supporting delivery-only restaurant brands. Adjacent ecosystem player; relevant for understanding the dark-kitchen operating model that KAIO's WhatsApp-driven approach partially resembles.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/kaioo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KAIO