Acampar Equipamentos Esportivos

What Acampar Equipamentos Esportivos does

Acampar Equipamentos Esportivos is a Brazilian direct-to-consumer e-commerce retailer specializing in outdoor, camping, trekking, trail running, mountaineering, and adventure equipment. Operating from Curitiba, Paraná under the legal entity Acampar Comercio de Artigos para Camping e Lazer S.A. (CNPJ 41.749.149/0001-55), the company sells exclusively through its own website acampar.com.br, serving consumers nationwide with free shipping on orders above R$499, PIX (5% discount), and up to 10x interest-free credit-card installments. It carries its own private-label brand 'Marca Acampar' (including a premium 'Legendários' sub-line) alongside authorized third-party international brands such as Salomon, Victorinox, Deuter, and Igloo, with a catalog exceeding 1,500 SKUs across at least 12 categories spanning tents, backpacks, sleeping bags, footwear, apparel, hydration, kids gear, and tactical/survival equipment.

The product portfolio covers the full outdoor stack — own-brand tents (Alpha Ultralight, Sender, Legacy), backpacks (Nomad, Summit), waterproof anorak jackets, fleece and base layers, self-inflating sleeping pads, headlamps, and thermal/hydration gear — plus curated third-party assortments in trail running, climbing, and survival. Beyond retail, Acampar operates adjacent service lines: an equipment rental platform (aluguel.acampar.com.br) and a personalization/embroidery service (personalizados.acampar.com.br), creating incremental revenue streams and customer touchpoints around the core catalog.

The business model is straightforward one-time-purchase DTC e-commerce with unit pricing ranging from budget items under R$10 to premium equipment above R$6,000, monetized entirely through product sales. Marketing is multi-channel and entirely digital — website content, Instagram (@acamparoficial), Facebook (@acamparofc), WhatsApp direct support, and email newsletter — targeting Brazilian outdoor enthusiasts, families, trail runners, and tactical/survival users. With a lean team of 11 employees and no disclosed funding, M&A activity, or external investors, Acampar operates as an independent privately held S.A. with no parent company, subsidiaries, or public-market exposure.

Name

Acampar Equipamentos Esportivos

Legal name

Acampar Comercio de Artigos para Camping e Lazer S.A.

Website

https://acampar.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Acampar Equipamentos Esportivos is a Brazilian direct-to-consumer e-commerce retailer based in Curitiba that sells camping, trekking, trail running, and adventure equipment under its own 'Marca Acampar' private label and third-party brands like Salomon, Deuter, and Igloo to Brazilian outdoor enthusiasts nationwide.

Ownership category

akta.pro rank

Product category

Outdoor Equipment and Apparel Retail

NAICS

Sporting Goods Retailers (45911), Clothing and Clothing Accessories Retailers (45811)

SIC

Retail-Apparel & Accessory Stores (5600), Sporting & Athletic Goods, Nec (3949)

akta.pro industry

PRIMARYCRAMAMAK

Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Camping, Hiking & Climbing Retail

SECONDARYCRAMAAAB

Climbing & Mountaineering Gear Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Outdoor & Adventure Equipment Retail

SECONDARYCRAMACAI

Outdoor Performance Footwear & Apparel Retail (Trail/Hike)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Athletic Footwear & Sport Apparel Retail

SECONDARYCRAMAAAD

Hiking & Trail Accessories Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Outdoor & Adventure Equipment Retail

Keywords

• Outdoor equipment retail
• Camping gear
• Hiking apparel
• Trail running gear
• Adventure sports equipment

Headquarters

HQ city

Curitiba

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Product Sales: Acampar generates revenue through direct e-commerce sales of outdoor equipment, camping gear, footwear, and apparel. Products are sold as one-time purchases with various payment options including credit card installments, PIX, and boleto. The company offers its own brand (Marca Acampar) as well as third-party outdoor brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Acampar is a Brazilian direct-to-consumer e-commerce retailer of outdoor and adventure equipment, apparel, and footwear for camping, trekking, hiking, mountaineering, and trail running. The catalog combines its own private-label brand "Marca Acampar" (and premium "Legendários" sub-line) with curated third-party international brands such as Salomon, Victorinox, Deuter, and Igloo. The company additionally offers complementary Personalization and Rental services for outdoor gear, selling nationwide in Brazil via its own website and WhatsApp.

Product overview

Acampar Equipamentos Esportivos is a Brazilian outdoor equipment retailer offering a comprehensive portfolio of camping, trekking, hiking, mountaineering, trail running, and adventure gear. The product portfolio includes their own Acampar brand (tents, backpacks, sleeping bags, headlamps, sleeping pads), the premium Legendários line, and a curated selection from third-party brands. Core categories span waterproof jackets, fleece and base layers, hydration products, camping furniture, tactical accessories, kids gear, and adventure equipment. Services include equipment personalization and rental options. The company positions itself as serving everyone from beginners to experienced adventurers, emphasizing quality, comfort, protection, and performance for outdoor activities.

Differentiator

Problem solved

Functional benefit

Brands

• Marca Acampar: Private label brand featuring Acampar-branded outdoor equipment including jackets, fleeces, base layers, backpacks, tents, sleeping bags, and accessories

Products and services

• Acampar Brand Tents

Quantifiable outcome

• Free shipping for orders above R$499

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kanui: Brazilian online sporting goods and outdoor apparel/footwear retailer, now part of the Magazine Luiza/Netshoes group; overlaps directly with Acampar's e-commerce outdoor assortment and target customer (Brazilian sport/outdoor enthusiasts).
• Netshoes: Pure-play Brazilian sports/lifestyle e-commerce retailer (acquired by Magazine Luiza), offering apparel, footwear and equipment across running, training and outdoor; direct competitor on the e-commerce outdoor gear customer that Acampar serves.
• Decathlon Brazil: Global multi-category outdoor/sports retailer with physical stores and e-commerce in Brazil, competing directly on the same camping, hiking, trail running and adventure gear categories as Acampar, including its own Quechua private label which mirrors Acampar's 'Marca Acampar' strategy.
• Nautika: Brazilian outdoor equipment brand with its own D2C e-commerce and retail distribution, focusing on camping, tents, sleeping bags and awnings; comparable as a Brazil-focused outdoor/camping specialist with own-brand and reseller strategy similar to Acampar.
• Centauro: Brazil's largest sporting goods retailer with strong e-commerce plus physical stores across Brazil; carries similar premium international brands (Nike, Adidas, Salomon) and targets the same active/outdoor consumer with overlapping categories like trail running and hiking.

Broad incumbents

• Magazine Luiza: Large Brazilian omni-channel retailer with growing sporting/outdoor assortment, also parent of Netshoes/Kanui; competes with Acampar both as a marketplace alternative and through its owned sports-focused brands.
• Mercado Livre: Latin America's largest horizontal marketplace with deep outdoor/sport SKU coverage in Brazil; competes indirectly by offering consumers multi-brand, price-comparable outdoor gear with fast fulfillment, the same shoppers Acampar targets.
• Amazon Brazil: Global e-commerce incumbent now operating a full marketplace and first-party store in Brazil, including outdoor and sporting goods categories; broad-based competitor that competes with Acampar on assortment depth, pricing and delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/acamparofc
• Instagraminstagram.com/acamparoficial
• LinkedInlinkedin.com/company/acamparequipamentos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acampar Equipamentos Esportivos