APEX360

What APEX360 does

APEX360 is a Dutch private security services company founded in 2017 by Tonny Matthijssen and headquartered in Sint Willebrord, North Brabant. It provides certified security guard deployment across hospitality (horeca), events and festivals, healthcare (zorg), object/facility, executive/personal protection, secure transport, and licensed private investigation (POB 7423, Ministry of Justice and Security). The operating model is people-intensive: more than 200 professional security guards backed by 8 office staff at headquarters, with crew sizes of 30-40 for typical mid-sized events and peak deployments of up to 165 guards for marquee events such as the Nijmeegse Vierdaagse.

The company's underlying technology is its in-house training apparatus, anchored by the Taqroom Academy facility in Etten-Leur, proprietary methodologies (Predictive Profiling, Security Questioning, the RAAK principle for robbery response), and SVPB/SKJ-recognized training programs covering hospitality door supervision, aggression and resilience, healthcare security, active-shooter response, overval-prevention, security profiling, and private investigator certification. APEX360 operates almost no proprietary software; its defensibility comes from certified personnel, instructor credentials (RDG, Operational Security Profiler, Special Medic, Security Driver, former-Defensie), and regulatory licenses.

Revenue is generated primarily through professional-services billing: hourly/monthly guard contracts (entry guards billed at €11.83-€16.08/hour, experienced event guards at €16.01-€19.08/hour, property guards at €2,450-€2,900/month), fixed-price training enrollments (e.g., resilience training at €119/person; PO certification at €2,250), and bespoke contracts for investigation, executive protection, and transport security. Go-to-market is direct-sales-led with quote-based pricing, enterprise field sales, and event-driven demand — supported by a multi-channel social and content program including the 'Verborgen Helden' documentary series. The customer base spans events (ADE, Eastlake Festival, Tilburg Zingt, Oranjepark Festival), sports (NAC Breda, Rood-Wit), healthcare/hospitality training (De Ruwenberg, Ahlam Consultancy), and long-term guard services (SAFENED Security, Scorpions Security).

Name

APEX360

Legal name

APEX360

Website

https://apex360.nl

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

APEX360 is a Dutch private security services firm, founded in 2017 in Sint Willebrord, deploying 200+ certified guards and licensed investigators across hospitality, events, healthcare, facility, executive protection, transport, and training (Taqroom Academy) for enterprise and event clients throughout the Netherlands.

Ownership category

akta.pro rank

Product category

Security Services

NAICS

Security Guards and Patrol Services (561612), Investigation, Guard, and Armored Car Services (56161)

SIC

Services-Detective, Guard & Armored Car Services (7381)

akta.pro primary industry

Manned Guarding & Site Security (Static Guards) (BPABAMAA)

akta.pro secondary industries

Executive Protection & Close Protection (BPABAMAD), Concierge / Customer-Service-Oriented Security Officers (BPAKAAAM), Executive Protection & VIP Close Protection (THAHALAE)

Keywords

• Security guard services
• Event security
• Executive protection
• Security training programs
• Private investigation

Headquarters

HQ city

Sint Willebrord

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Security Services: Core revenue from providing certified security guards for various sectors including hospitality, events, healthcare, object/property, and executive protection. Both ad-hoc and structural/ongoing contracts.
2. Training Services: Revenue from professional training programs including aggression management, resilience, healthcare security, host/door security, active shooter response, robbery prevention, and security profiling. Both group and individual training available.
3. Personnel Recruitment: Placement of security personnel in both employment (loondienst) and ZZP/freelance arrangements.
4. Secure Transport: Secure transportation of valuable cargo and persons, including armored vehicles and security drivers. Both national and international transport.
5. Private Investigation: Licensed private investigation services (POB 7423) including missing persons, infidelity investigations, fraud investigation, identity fraud, stalking, and employee absenteeism investigations.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

APEX360 is a Dutch security services company that deploys certified security guards and delivers tailored security solutions across hospitality, events, healthcare, object/facility protection, executive/personal protection, and secure transport. The firm also operates a Ministry of Justice-licensed private investigation bureau (POB 7423) and runs a catalogue of certified training programs covering aggression management, resilience, active shooter response, security profiling, robbery prevention, healthcare security, hospitality door supervision, and private investigator certification. Security services are delivered on both ad-hoc and structural contract bases with 24/7 availability and a guaranteed one-working-day response.

Product overview

APEX360 is a Dutch security services company founded in 2017, offering a comprehensive portfolio of security services and specialized training programs. Its core offerings are organized under Executive Security (personal protection, secured transport, and private investigation) and general Security Services (event, facility/object, transport, hospitality, and healthcare security). The company supplements its service delivery with a broad training catalog covering hospitality door training, aggression management, resilience, healthcare security, active shooter response, robbery prevention, and security profiling. APEX360 also partners with Taqroom Academy for training delivery and produces a documentary series called 'Verborgen Helden' for brand content. The offering functions as a unified service portfolio where security services and training programs cross-promote and share staff, rather than a modular software platform.

Differentiator

Problem solved

Functional benefit

Brands

• Taqroom Academy: Training academy for security and safety courses operated by APEX360

Products and services

• Persoonsbeveiliging (Personal Bodyguard Services) Tailored personal protection services for individuals with elevated security risk due to profession or public profile. Includes threat analysis, close protection, predictive profiling, and discrete deployment by trained security professionals.
• Beveiligd Personenvervoer (Secured Passenger Transport) Customized security transportation using armored vehicles and trained security drivers, protecting individuals during VIP, event, and high-risk situation transport.
• Evenementenbeveiliging (Event Security) Professional event security for music festivals, sports events, conferences, exhibitions, and community events, including crowd management, safety planning, access and identity control, emergency response, and evacuation procedures.
• Objectbeveiliging (Object/Facility Security) 24/7 facility protection services for office buildings, industrial sites, warehouses, libraries, and institutions, including patrol rounds, access control, surveillance, reception duties, camera monitoring, and control of goods, vehicles, and persons.
• Transportbeveiliging (Transport Security) Cargo and transport security covering national and international routes by road, sea, and air. Includes armed escort vehicles, panic buttons, GPS tracking, dashcams, safehouse coordination, and custom security plans.
• Horecabeveiliging (Hospitality Security) Security services for restaurants, cafés, nightclubs, and bars including crowd control, ID verification, incident response, and door policy management delivered by professional hosts who project authority while maintaining hospitality.
• Zorgbeveiliging (Healthcare Security) Specialized 24/7 security for healthcare settings including hospitals, psychiatric institutions, and care facilities. Guards deliver observation, guidance, protection, and de-escalation while handling complex patient emotions.
• Particulier Recherchebureau (Private Investigation Bureau) Ministry of Justice- and Security-recognized investigation bureau providing missing person tracing, fraud investigation, infidelity and relationship investigations, employee absenteeism investigation, identity fraud, and stalking investigations.
• Horecaportier Training Training program for hospitality door staff covering unwanted behavior prevention, guest screening and selection, substance use recognition, aggression signaling, de-escalation communication, and lawful ejection techniques.
• Agressietraining (Aggression Training) Training program covering physical and mental effects of aggression, substance misuse handling, communicative strategies and negotiation, frustration prevention, boundary setting, criticism handling, and peer support.
• Weerbaarheidstraining (Resilience Training) Resilience training applying intelligent solutions in aggressive and violent situations using the 3 V's framework (freeze, flight, fight), available one-on-one or in groups, emphasizing proportionate response without combat sports techniques.
• Zorgbeveiliger Opleiding (Healthcare Security Officer Training) Training for healthcare security officers covering legal frameworks, risk assessment for aggression-prone settings, medical terminology, GDPR compliance, de-escalation, and support for healthcare staff.
• Active Shooter Response Training Training preparing individuals and organizations for firearm threats, covering shooter psychology, profile recognition, proactive action, and the 4 V's methodology: Evacuate, Hide, Tell (call 112), and Fight.
• Overval Preventie Training (Robbery Prevention Training) Training preparing participants for robbery situations using the RAAK principle (Rust/Aanvaarden/Afgeven/Kijken — Calm/Accept/Hand over/Watch), combining theory with practical simulations using trained actors.
• Security Profiler Training Training in proactive threat identification through behavioral profiling, baseline establishment, and Security Questioning techniques to neutralize or confirm threats before harmful actions occur.
• Weerbaarheidstraining voor Uniformberoepen (Resilience Training for Uniformed Professionals) Specialized resilience training for uniformed professionals covering verbal and non-verbal communication, body language, conflict prevention, positioning, proportional physical response, legal frameworks, and practical physical techniques, delivered at Taqroom Academy in Etten-Leur.
• Opleiding Particulier Onderzoeker (Private Investigator Training) Professional private investigator training covering observation, interviewing, OSINT techniques, and technical tools, leading to an official PO diploma recognized by SVPB and the Dutch Ministry of Justice and Security.

Quantifiable outcome

• Guaranteed response within 1 working day on all inquiries
• +2 more outcomes

Named customers10 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• SAFENED SecuritycoreStrategic or Co-development Partner · 1 January 2017Long-standing partnership since 2017 providing security guards in the Brabant region. Collaboration renewed for multiple years due to reliable service delivery.
• Ministry of Justice and Security (Ministerie van Justitie en Veiligheid)coreStrategic or Co-development PartnerGovernment licensing authority for private investigation services. APEX360 is officially recognized as a private investigation bureau (POB 7423) under this ministry's regulatory oversight.
• Taqroom AcademycoreStrategic or Co-development PartnerTraining academy partnership providing realistic training environments for security courses. Located at Mon Plaisir 91 in Etten-Leur. Combines theoretical and practical training in professional settings.
• SVPB (Stichting Voorlichting Particulier Onderzoeker)coreStrategic or Co-development PartnerOfficial examination body for Private Investigator education. All APEX360 PO program examinations are conducted through SVPB. APEX360 is a recognized training provider.
• SKJ (Stichting Kwaliteitsregister Jeugd)minorStrategic or Co-development PartnerProfessional registration organization. APEX360 training programs are certified and recognized by SKJ for professional development.
• Scorpions SecuritycoreChannel Partner/ Reseller/ DistributorPartnership for providing security at professional football matches. APEX360 provides resilience training for Scorpions' security staff in cooperation with NAC Breda.
• Edge SolutionsminorStrategic or Co-development PartnerTraining partnership with Mario Loeffen, owner of Edge Solutions, for aggression and danger management training. Also works as instructor at APEX360.
• Maczek Memorial BredaminorStrategic or Co-development PartnerCollaboration for women's resilience training event organized in partnership with Avans Hogeschool. Venue partner for training sessions.
• Avans HogeschoolminorStrategic or Co-development PartnerHigher education institution partnership for organizing women's resilience training. Educational collaboration for student development.
• Jan de Rijk LogisticsminorChannel Partner/ Reseller/ DistributorLogistics partner for secure transport services. Joint operations for cargo security and transportation.
• Tanis TrainingminorStrategic or Co-development PartnerTraining partnership with Maarten Tanis, who works with APEX360 on training programs for professionals in healthcare and security.
• Curio BredaminorStrategic or Co-development PartnerVocational education institution partnership. APEX360 delivered interactive workshops during company day on aggression management and boundary setting.
• True PotentialminorStrategic or Co-development PartnerTraining partnership with Tommy Bekelaar of True Potential for conducting workshops at Curio Breda company day.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• G4S Netherlands: Global security services major with established Dutch operations across guarding, event security, and secure transport — competes across most of APEX360's verticals but with materially larger resource base.
• ISS A/S: Global facility services provider with a security services line including reception, guarding, and security technology — adjacent incumbent that overlaps in object security and integrated facility contracts.
• Securitas Netherlands: Dutch arm of the global security services leader, offering the full spectrum of manned guarding, electronic security, and consulting — competes with APEX360 on enterprise contracts but with substantially greater scale.
• Pinkerton: Global investigations, executive protection, and corporate security firm — directly comparable to APEX360's executive security and private investigation offering, though operating at a much larger international scale.
• Control Risks: Global specialist in executive protection, secure transport, and threat assessment — closely comparable to APEX360's persoonsbeveiliging and beveiligd personenvervoer offerings at the premium end of the market.

Direct peers

• Trigion: Dutch manned guarding and specialist security provider offering object, event, hospitality, and personal protection services — directly comparable in vertical coverage and customer profile to APEX360.
• NVD Beveiligingsgroep: Mid-sized Dutch security company with comparable multi-vertical coverage including object, event, and hospitality guarding — competes head-to-head for similar Dutch enterprise accounts.
• SERIS Security: Netherlands-based security firm offering static guarding, mobile patrol, and reception services — directly overlaps with APEX360's object/facility and hospitality security operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCKLclHJAwzFKZfF-sGeFurQ
• Facebookfacebook.com/apex360.beveiliging
• LinkedInlinkedin.com/company/apex360-beveiliging
• Instagraminstagram.com/apex360_beveiliging
• TikToktiktok.com/@apex_360.nl

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about APEX360