1010 Wine and Events
1010 Wine and Events is a Black and women-owned wine bar and restaurant in Inglewood, CA, near SoFi Stadium, Kia Forum, and Intuit Dome, serving globally-inspired cuisine paired with the largest selection of black-owned wines in California, supplemented by a Wine Club subscription, Inglewine merchandise, private events, and online ordering.
- Company typePrivate
- Founded-
- HeadquartersInglewood, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 1010 Wine and Events does
1010 Wine and Events is a single-location wine bar and restaurant operating at 1010 N. La Brea Avenue in Inglewood, California, founded by siblings Leslie and Le Jones as a Black and women-owned establishment. The venue serves lunch, brunch, dinner, and happy hour with a globally-inspired menu curated by Executive Chef Izeena Ellis, live music and DJs on weekends, bottomless mimosas at brunch, and a curated wine list — branded as the largest selection of black-owned wines in California — overseen by an in-house sommelier. Geographic positioning near SoFi Stadium, Kia Forum, and Intuit Dome enables capture of pre- and post-event dining demand in addition to neighborhood traffic.
The company's revenue model is a multi-stream consumer and SMB mix anchored on on-site F&B transactions: dine-in service with reservations via Resy, online pickup and delivery ordering through Toast, and private event hosting (celebrations, business lunches, birthdays, corporate gatherings) booked through Toast event invoicing. Adjacent revenue streams are managed through third-party platforms — Table22 for a recurring Wine Club subscription and Spoton for digital gift cards — and the company operates its own e-commerce storefront selling Inglewine-branded apparel (tanks, tees, hoodies, and sweatshirts ranging $19.99-$55). Distribution is single-venue domestic (Inglewood, CA), with customer segments spanning local Inglewood residents, wine enthusiasts, sports/event attendees, and private event bookers.
Underlying technology is entirely composed of third-party integrations rather than proprietary systems: Toast for POS, online ordering, and event invoicing; Resy for reservations; Table22 for the wine club; and Spoton for gift cards. The company holds no patents or trademarks data and has no app, proprietary platform, or AI-driven product features; marketing relies on organic social (Instagram, Twitter, Facebook, YouTube, LinkedIn), email/newsletter capture with a free-glass-of-house-wine incentive, and earned media coverage across The Ellen Show, ABC 7, KTLA5, LA Times, Yahoo, Travel Noire, The Infatuation, and Eater LA. No funding rounds, M&A, or investor disclosures are present in the input.
1010 Wine and Events firmographics
Firmographics- Name
- 1010 Wine and Events
- Legal name
- 1010 Wine and Events
- Website
- https://1010wineandevents.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 1010 Wine and Events is a Black and women-owned wine bar and restaurant in Inglewood, CA, near SoFi Stadium, Kia Forum, and Intuit Dome, serving globally-inspired cuisine paired with the largest selection of black-owned wines in California, supplemented by a Wine Club subscription, Inglewine merchandise, private events, and online ordering.
- Ownership category
- akta.pro rank
1010 Wine and Events industry classification
Industry- Product category
- Wine Bar and Restaurant
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511), Beer, Wine, and Liquor Retailers (4453)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Wine Bars (THAFAEAF)
- akta.pro secondary industries
- Special Occasion & Destination Restaurants (THAFACAK), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Alcohol Subscription Clubs & Membership Retail (CRANAAAI)
Keywords
Where 1010 Wine and Events is headquartered
LocationHeadquarters
- HQ city
- Inglewood
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
1010 Wine and Events business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Food and beverage sales: On-site dining revenue from lunch, brunch, dinner, and happy hour menus featuring globally-inspired cuisine paired with curated wine selections. Includes live music, DJs, and bottomless mimosas on weekends.
- Private event hosting: Booking of private events including celebrations, business lunches, birthday parties, and corporate gatherings at the wine bar venue.
- Online ordering (pickup and delivery): Direct online ordering through Toast platform for food and wine pickup or delivery, enabling at-home consumption of restaurant offerings.
- Inglewine merchandise: E-commerce sales of branded merchandise including hoodies, t-shirts, tanks, and sweatshirts through the shop section of the website.
- Wine Club subscription: Recurring subscription service for curated wine selections through Table22 platform.
- Gift cards: Digital gift cards sold through Spoton for in-store redemption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | On-site dining - lunch, brunch, dinner, and happy hour menus |
| Unit Pricing | Pay-as-you-go | Inglewine merchandise |
| Subscription | Monthly | Wine Club subscription |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
1010 Wine and Events product offering
Product offeringCore offering
1010 Wine and Events operates an upscale wine bar and restaurant in Inglewood, CA, serving brunch, lunch, dinner, and happy hour menus featuring globally-inspired cuisine paired with one of the largest selections of black-owned wines in California. The business also offers private event hosting for celebrations and corporate gatherings, a curated wine club subscription, branded Inglewine merchandise sold through an online shop, and digital gift cards redeemable in-store.
Product overview
1010 Wine & Events operates as a unified wine bar and restaurant experience offering dining services (brunch, lunch, dinner, happy hour), a curated wine program featuring Black-owned wines, private event hosting, and an e-commerce arm through its Inglewine merchandise brand. Additional revenue streams include Wine Club subscriptions and online ordering for pickup/delivery. The core product is the physical wine bar and restaurant located in Inglewood, CA, supplemented by digital commerce and membership services.
Differentiator
Problem solved
Functional benefit
Brands
- Inglewine: Inglewine is the merchandise sub-brand of 1010 Wine & Events, offering apparel and merchandise featuring the brand name. It is described as a word play on Inglewood and their love of wine.
Products and services
- Wine Bar and Restaurant Dining Upscale wine bar and restaurant service in Inglewood, CA, offering brunch, lunch, dinner, and happy hour menus with globally-inspired cuisine, charcuterie boards, seafood, and oysters paired with one of the largest selections of black-owned wines in California. Includes live music, DJs, and weekend bottomless mimosas.
- Private Event Hosting Booking of private events including celebrations, business lunches, birthday parties, and corporate gatherings at the Inglewood wine bar venue. Event invoices and bookings managed through Toast.
- Wine Club Subscription Membership subscription delivering curated wine selections to members on a recurring basis, managed through the Table22 platform.
- Inglewine Merchandise Branded apparel and accessories sold directly through the company's online shop, including the Inglewine Hoodie ($41.99), Men's Tee ($22.99), Women's Tank ($19.99), and Black Wine Makers Second Edition Sweatshirt ($50-$55). Free shipping on orders over $75. A portion of proceeds from select sweatshirts benefits the African American Vintners Association.
- Online Ordering for Pickup and Delivery Pickup and delivery ordering for food and wine items through the Toast platform, enabling at-home consumption of the restaurant's offerings.
- Gift Cards Digital gift cards purchased through Spoton and redeemable in-store at the wine bar.
Companies that use 1010 Wine and Events
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
1010 Wine and Events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
1010 Wine and Events partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- ToastcoreToast platform powers the online ordering and pickup/delivery system for 1010 Wine & Events. Also used for private event invoice management and booking.
- ResycoreResy provides the reservation booking system for table reservations at 1010 Wine & Events.
- African American Vintners AssociationminorA portion of proceeds from the Black Wine Makers Second Edition Sweatshirt benefit the African American Vintners Association, supporting black-owned wine producers featured in the store's wine selection.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
1010 Wine and Events competitors and assessment
Company assessmentDirect peers
- Lou Wine Shop: LA wine shop and bar with curated global wine selections and a casual but wine-focused atmosphere. Operates a similar small-format, wine-first dining-and-retail concept in the LA market.
- Wally's Beverly Hills: Iconic Beverly Hills wine shop and restaurant pairing curated wine retail with upscale dining and private events. Highly comparable business model—on-premise wine consumption plus curated bottle retail, premium positioning, and a sommelier-driven program serving the LA market.
- Rosso Wine Shop: Silver Lake wine shop and bar offering small-producer wines with light bites in a neighborhood setting. Comparable wine bar + retail hybrid model targeting LA's local dining and wine enthusiast segments.
- Esters Wine Shop & Bar: Santa Monica wine bar and shop offering curated wine selections alongside light food and a neighborhood gathering atmosphere. Closely mirrors 1010's wine-led bar concept with a similar hybrid of on-premise consumption and wine retail in greater LA.
- Wine + Eggs: Silver Lake natural wine bar pairing natural and biodynamic wines with a curated food menu. Comparable as a small, wine-obsessed LA neighborhood bar with strong brand identity and curated list.
Broad incumbents
- Catch LA: Upscale rooftop restaurant in West Hollywood with an extensive wine and cocktail program, celebrity-driven private event hosting, and national brand recognition. Comparable upscale LA dining audience and private event model, but broader menu and significantly larger scale.
- Republique: Iconic LA French-Californian restaurant with an award-winning wine program in a historic Hancock Park building. Comparable upscale LA dining audience with sommelier-curated wine pairings, though operating at much larger scale and with broader cuisine than 1010.
- Gracias Madre: Plant-based Mexican restaurant in West Hollywood with a fully organic, biodynamic wine list and cocktail program. Comparable as a design-forward, upscale LA restaurant with an identity-driven beverage program and similar experiential positioning.
- Toca Madera: Upscale modern Mexican restaurant with a strong agave and wine cocktail program operating in West Hollywood and other LA locations. Comparable upscale, design-forward LA dining experience with high-margin beverage focus and private event hosting.
- Eataly Los Angeles: Large Italian marketplace at Westfield Century City featuring multiple restaurants, a wine shop with tasting bar, and a curated wine program. Comparable wine retail + on-premise consumption concept but at much larger scale, with sommelier-led wine tastings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
1010 Wine and Events social profiles
Digital presence1010 Wine and Events financial estimates
Financial estimateRevenue estimate
Valuation estimate
1010 Wine and Events leadership team
Management profileNumber of profiles
Profiles3 records
1010 Wine and Events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
1010 Wine and Events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 1010 Wine and Events
What does 1010 Wine and Events do?
1010 Wine and Events operates an upscale wine bar and restaurant in Inglewood, CA, serving brunch, lunch, dinner, and happy hour menus featuring globally-inspired cuisine paired with one of the largest selections of black-owned wines in California. The business also offers private event hosting for celebrations and corporate gatherings, a curated wine club subscription, branded Inglewine merchandise sold through an online shop, and digital gift cards redeemable in-store.
Is 1010 Wine and Events a public or private company?
1010 Wine and Events is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 1010 Wine and Events founded?
1010 Wine and Events was founded in -1. It employs 1 to 10 people.
Where is 1010 Wine and Events based?
1010 Wine and Events is headquartered in Inglewood, United States, in the North America region.
How does 1010 Wine and Events make money?
Six revenue lines are on record. Food and beverage sales are the primary driver. The others are private event hosting, online ordering (pickup and delivery), inglewine merchandise, wine Club subscription and gift cards.
Who are 1010 Wine and Events's main competitors?
Direct peers on record are Lou Wine Shop, Wally's Beverly Hills, Rosso Wine Shop, Esters Wine Shop & Bar and Wine + Eggs. Broad incumbents are Catch LA, Republique, Gracias Madre, Toca Madera and Eataly Los Angeles.
Does 1010 Wine and Events have an API?
No public API is recorded for 1010 Wine and Events.
What industry is 1010 Wine and Events in?
1010 Wine and Events's product category is Wine Bar and Restaurant. Its primary akta.pro industry code is THAFAEAF, Wine Bars, with a secondary code of THAFACAK, Special Occasion & Destination Restaurants. Its NAICS code is 7224 and its SIC code is 5810.