Barbearia Corleone

What Barbearia Corleone does

Barbearia Corleone is a privately held barbershop chain founded in 2014 in São Paulo, Brazil, operating four physical retail locations — Itaim Bibi (flagship), Faria Lima, and Morumbi Shopping for adult services, plus Corleone Kids in Jardins for children up to 14 years. The business delivers traditional, ceremony-style grooming services anchored on straight-razor shaves, hot-towel treatments, and classic haircuts, explicitly inspired by 1940s-60s New York barbershops and positioned for a men 35+ demographic (with a parallel children's offering). Customer acquisition and retention run through Instagram (@barbeariacorleone, @corleone.kids), online reviews (Google, TripAdvisor), and a multi-channel booking stack consisting of the third-party Trinks platform, native iOS and Android mobile apps, WhatsApp, and telephone. Pricing is on a per-visit basis with no subscription or membership model disclosed, and service revenue is the sole monetised stream.

Underlying technology is intentionally light: the company does not appear to operate any proprietary backend systems, instead relying on Trinks for appointment scheduling, Trinks-built white-labeled apps (App ID 6477295166, package com.trinks.BarbeariaCorleone), WhatsApp Business for messaging, and Google Maps for location services. No API, SDK, or AI capabilities are documented. The Trinks, App Store, and Google Play integrations function as the core technical partners; Google Maps provides distribution-level discoverability. Headcount is reported in the 101-250 band, consistent with a multi-unit retail operation staffed by barbers, hairdressers, and reception; management team and ownership structure are not publicly disclosed. There are no funding rounds, no M&A activity, no patents, and no regulatory actions in the input data, indicating an independent, bootstrapped operating profile rather than a venture- or PE-backed entity.

Name

Barbearia Corleone

Legal name

Barbearia Corleone

Website

https://barbeariacorleone.com.br

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

Barbearia Corleone is a privately held São Paulo barbershop chain founded in 2014, operating four locations (Itaim Bibi, Faria Lima, Morumbi Shopping, plus Corleone Kids in Jardins) that deliver traditional razor shaves, hot-towel treatments, and classic haircuts to men 35+ and children.

Ownership category

akta.pro rank

Product category

Barbershop and Personal Grooming Services

NAICS

Barber Shops (812111)

akta.pro primary industry

Classic Barbering (Cuts & Styling) (HSALABAA)

akta.pro secondary industries

Hot Towel Shaves & Straight-Razor Shaving (HSALABAC), Beard & Mustache Grooming (HSALABAB), Kids' Haircut Services (HSALAAAM)

Keywords

• Traditional barbershop services
• Men's grooming services
• Razor shave services
• Classic haircut services
• Children's haircuts

Headquarters

HQ city

São Paulo , São Paulo

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Barbershop Services: Traditional barbershop services including razor shaves, hot towel treatments, haircuts, and facial massages. Services are priced per visit with no subscription model mentioned.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Barbearia Corleone operates a chain of traditional barbershops in São Paulo offering classic grooming services including straight razor shaves, hot towel treatments, classic haircuts, and facial massages as a complete ritual. The experience is inspired by 1940s-60s New York barbershops and targets men aged 35 and older seeking authentic traditional grooming. The company also runs a dedicated children's sub-brand, Corleone Kids, serving boys and girls up to 14 years old at a separate Jardins location.

Product overview

Barbearia Corleone operates as a unified barbershop brand with four physical locations in São Paulo (Itaim Bibi, Faria Lima, Morumbi Shopping) and one specialized children's service unit (Corleone Kids in Jardins). The core offering is traditional straight razor shaving services combined with classic haircuts, delivered as a complete ritual including hot towel treatments and facial massage. The brand positions itself as inspired by 1940s-60s New York barbershops. Services are available via multiple booking channels including online scheduling (Trinks platform), mobile apps (iOS/Android), WhatsApp, and phone. Corleone Kids operates as a sub-brand specializing in children's haircuts up to age 14, with a dedicated location and promotional pricing on Mondays.

Differentiator

Problem solved

Functional benefit

Brands

• Corleone Kids: Children's barber services at R. Barão de Capanema, 208, Jardins. Offers services for boys and girls up to 14 years old with special Monday discounts.

Products and services

• Barbearia Corleone Traditional barbershop service offering classic shaving with straight razor, hot towel treatments, and classic haircuts delivered as a complete grooming ritual. Operates three adult locations in São Paulo (Itaim Bibi flagship, Faria Lima, Morumbi Shopping) targeting men aged 35 and older.
• Corleone Kids Children's barber service at a dedicated location in the Jardins neighborhood of São Paulo, offering haircuts for boys and girls up to 14 years old with recurring 30% discount promotions every Monday.

Quantifiable outcome

• Multi-location convenience with online booking reducing wait times

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Two partnerships are on record, tiered core.

• TrinkscoreTechnology or Integration · 1 January 2014Booking platform integration enabling online appointment scheduling across all Corleone locations. Trinks provides the technical infrastructure for the online booking functionality on the Corleone website.
• App Store / Google PlaycoreChannel Partner/ Reseller/ DistributorMobile app distribution through Apple's App Store and Google Play Store, enabling customers to download the Corleone booking app to schedule appointments.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sport Clips: Large US barbershop franchise focused on men's and boys' haircuts; relevant as a broad incumbent demonstrating scalable multi-unit barbershop economics with a family/men focus similar to Corleone's adult + Corleone Kids dual offering.
• Fellow Barber: Premium multi-location barbershop brand with strong content/Instagram-led marketing; comparable in brand-driven, experience-led positioning targeting an urban professional male customer.
• The Art of Shaving: Specialty retailer and barbershop chain focused on premium men's shaving and grooming; comparable as a broad incumbent combining retail products with barbershop services for the men's grooming segment.
• Floyd's Barbershop: Established US-based barbershop chain that pioneered the traditional-modern barbershop concept Corleone emulates; relevant as a broader incumbent demonstrating category economics and franchise potential.

Others

• Trinks: Brazilian online booking and management platform serving barbershops and salons; an enabling technology partner rather than a competitor, providing the booking infrastructure Corleone relies on across all four units.

Direct peers

• My Barber Club: Brazilian barbershop chain combining physical locations with digital booking and a community-focused brand identity aimed at modern men; comparable in multi-channel booking and urban male target.
• Navalha Barbearia: Brazilian barbershop brand with multiple São Paulo locations delivering traditional cuts, shaves, and grooming rituals; highly comparable in geography, service mix, and customer segment.
• Mr. Barba: Multi-location Brazilian barbershop chain offering classic cuts, beard grooming, and shaving services with a similar brand-led, experience-focused approach to men's grooming.
• Barbearia Cavalera: Brazilian premium barbershop chain offering traditional shaving and grooming rituals across multiple locations; directly comparable business model targeting similar male demographic with classic barbering positioning.
• Barbearia Z: Brazilian barbershop concept offering classic and modern grooming services with multi-unit presence; comparable in operating model and category positioning.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/barbeariacorleone
• LinkedInlinkedin.com/company/barbearia-corleone

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barbearia Corleone