What Fotografia Profissional does

Fotografia Profissional, operating under the legal entity ZBR Comunicações LTDA, is a Rio de Janeiro–based professional photography studio founded in 2000 by photographer Andréa Rocha. The firm delivers a broad portfolio of photography services organized across two pillars — Foto Artística (artistic publicity, portfolio books, shows and theater, maternity and family, fine arts, couples, and conceptual work) and Foto Comercial (advertising and commercial, corporate events, product and food, professional portrait, mobile studio, architecture and environments, and political campaign photography) — with adjacent video production and visual design services. Its client base spans corporate executives and professionals, artists, actors and models, e-commerce and product brands, architects and real estate firms, political campaigns, families, and corporate event organizers, served both from a fixed studio in Centro do Rio de Janeiro and via a mobile studio that deploys to client locations.

The underlying technology stack is non-proprietary and craft-based: professional studio lighting, portable lighting and backdrop systems, camera and lens equipment, and post-production image treatment. Distribution is overwhelmingly direct, with WhatsApp and website contact forms as the primary lead capture, supplemented by an active social media presence (Instagram, Facebook, LinkedIn, YouTube), a blog with thought-leadership content, and Google Reviews. The recurring Click Solidário annual campaign provides discounted, charity-linked actor portrait sessions as a demand-generation and brand-building instrument.

The business model is project-based and transactional. Revenue streams are one-time fees for photography sessions (in-studio and on-location), event coverage, video production, and design/communication services, with pricing generally quote-based; the Click Solidário 2025 package is publicly listed at R$648 (a 40% discount from R$1,080). Payment methods include cards, PayPal, and PIX, with a 10% PIX/transfer discount on individual plans. The firm is privately held, bootstrapped, and operates as an LTDA in Brazil with no disclosed external funding, no subsidiaries, and no parent entity.

Name

Fotografia Profissional

Legal name

ZBR Comunicações LTDA

Website

https://fotoprofissionalzbr.com.br

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

ZBR Comunicações (Fotografia Profissional) is a Rio de Janeiro-based professional photography studio founded in 2000 by Andréa Rocha, delivering artistic, corporate, commercial, event, and political photography alongside video and design services to executives, artists, brands, and institutions in Brazil.

Ownership category

akta.pro rank

Product category

Professional Photography Services

NAICS

Commercial Photography (541922), Motion Picture and Video Production (512110), Graphic Design Services (54143)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI)

akta.pro secondary industry

Photography & Photo Production (BPAFAIAF)

Keywords

• Professional photography services
• Corporate portrait photography
• Commercial advertising photography
• Event photography coverage
• Mobile studio photography

Headquarters

HQ city

Rio de Janeiro

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Photography Sessions: One-time photography session fees for portraits, corporate headshots, artistic photoshoots, product photography, and event coverage. Sessions conducted in-studio or on-location with professional direction and image treatment included.
2. Video Production Services: Corporate video production including institutional videos, commercials, event recordings, training content, and social media content for clients.
3. Design Services: Visual identity, logo design, graphic projects, web design, digital marketing, and advertising campaign development through sister brand zbrcomunicacoes.com.
4. Click Solidário Campaign: Annual discounted photography campaign targeting actors with 40% discount on portrait sessions, combined with charitable milk donation component.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

ZBR Comunicações (Fotografia Profissional) is a Rio de Janeiro-based professional photography studio delivering studio and on-location photography services across artistic publicity, professional/corporate portraiture, commercial and advertising photography, event coverage, product and food photography, architecture/interiors, maternity and family sessions, and political campaign imagery. The studio supplements its core photo offerings with mobile studio deployment, video production (institutional, commercial, event recording), and visual design/communication services through its sister brand zbrcomunicacoes.com.br.

Product overview

ZBR Comunicações operates as a professional photography studio in Rio de Janeiro offering a comprehensive portfolio of photography services under the Fotografia Profissional brand. The core offering encompasses artistic publicity photography, professional portraits, commercial/advertising photography, and event coverage, supported by mobile studio capabilities and add-on video production and design services. Services are organized into two main categories: Foto Artística (artistic photography including artistic publicity, portfolio shoots, shows/theater, maternity/family, fine arts, couples, and conceptual work) and Foto Comercial (commercial photography including advertising, events, product/food, professional portraits, mobile studio, and architecture). Additional services include video production and visual design/comms. The studio is led by photographer Andréa Rocha and serves executives, entrepreneurs, artists, actors, musicians, and corporate clients seeking professional image positioning.

Differentiator

Problem solved

Functional benefit

Brands

• Click Solidário: Annual discount campaign for actors providing photography sessions at 40% discount, with donation of milk formula to charitable institutions.

Products and services

• Fotografia de Divulgação Artística (Artistic Publicity Photography) Artistic publicity photography for musicians, singers, DJs, bands, actors, theater companies, dancers, writers, publishers, and influencers. Produces images for digital launches, streaming platforms, social media, EP covers, press kits, media kits, and sponsorship dossiers.
• Book Fotográfico (Portfolio Photography) Professional portfolio photography for models, actors, extras, influencers, and artists, including personal milestone celebrations like 15th birthday parties. Includes directed sessions with sensitivity and technique to achieve natural, expressive results.
• Fotografia de Shows e Peças (Shows and Theater Photography) Directed photography for theater productions, cultural projects, press coverage, and spectacle documentation for performing arts and musical shows.
• Fotografia de Gestante e Família (Maternity, Baby, and Family Photography) Maternity, baby, and family photography including pregnancy portfolios, family portraits across generations, birth coverage, and milestone sessions. Conducted in studio, at homes, or at external locations.
• Fotografia de Artes Plásticas e Exposições (Fine Arts and Exhibition Photography) Fine arts photography for collection documentation, publicity, catalogs, websites, books, and advertising. Includes gallery and museum event coverage for press and sponsors.
• Fotografia de Casal e Casamentos (Couple and Wedding Photography) Couple and wedding photography emphasizing intimate, personalized experiences. Specializes in small to medium-format weddings in Rio de Janeiro at beaches, farms, homes, civil ceremonies, or chosen venues.
• Fotografia Conceitual e Experimentos (Conceptual and Experimental Photography) Conceptual and experimental photography transforming subjective ideas into images, capturing pleasure, innocence, boldness, poetry, attitude, sensuality, and artistic expression.
• Fotografia Publicitária e Comercial (Advertising and Commercial Photography) Advertising and commercial photography focused on branding, positioning, and market results. Includes fashion photography, lookbooks, corporate branding, institutional campaigns, and web content with full creative direction from research through execution.
• Fotografia de Eventos Corporativos e Sociais (Corporate and Social Event Photography) Event photography combining visual communication, branding, and journalistic coverage for corporate, institutional, cultural, and social events including congresses, conventions, trade shows, launches, and celebrations.
• Fotografia de Produto e Gastronomia (Product and Food Photography) Product and food photography for e-commerce, catalogs, websites, archives, inventories, and advertising campaigns. Includes studio, on-site, or location shoots with aesthetic direction and controlled lighting.
• Retrato Profissional (Professional Portrait Photography) Professional portrait photography for executives, entrepreneurs, lawyers, doctors, artists, and political candidates. Delivers images for LinkedIn, institutional websites, books, editorial materials, and professional presence.
• Estúdio Fotográfico Móvel (Mobile Photography Studio) Mobile photography studio bringing equipment and team to client locations for personal shoots, corporate employee photography, or on-site advertising and fashion photography.
• Fotografia de Arquitetura e Ambientes (Architecture and Environment Photography) Architecture and environment photography for interiors, facades, and real estate with focus on spatial valorization, comfort perception, and commercial potential. Includes digital photographic dossiers of construction progress.
• Fotografia Para Campanha Política (Political Campaign Photography) Strategic political campaign photography for candidates, parties, and campaign teams. Delivers professional portraits, institutional images for campaign materials, social media, print collateral, and journalistic event coverage.
• Produção de Vídeos (Video Production Services) Video production including institutional, commercial videos, event recording, training content, and social media content. Services include filming and editing for product presentations, corporate events, and promotional materials.
• Design e Comunicação Visual (Visual Design and Communication) Visual identity and logo design, graphic projects, web design, website creation, content management, digital marketing, Google advertising, fanpage creation, and advertising campaign development.
• Click Solidário (Charitable Photography Campaign) Annual charitable photography campaign offering discounted portrait sessions for actors with proceeds supporting donation drives. Requires donation of powdered milk as participation requirement. 12 final edited photos, 3 looks, approximately 1 hour session.

Named customers8 records

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Estúdio Zelo: Brazilian commercial and corporate photography studio offering portrait, advertising, and event photography across multiple verticals — directly comparable offering and SMB/enterprise client mix.
• Tortuga Studios: Brazilian commercial photography studio offering advertising, product, and corporate imagery — directly comparable production services and Brazil-based corporate client base.
• Johnny Lisboa Fotografia: Brazilian commercial photographer focused on advertising, corporate portraits, and brand imagery — directly comparable creative direction, premium positioning, and SMB/enterprise client base.
• Zoom Imagem Fotográfica: Long-established Brazilian photography studio with commercial, corporate, and event coverage and mobile capabilities — comparable service portfolio and Brazilian SMB/enterprise target market.
• Rafael Neder Fotografia: Brazilian commercial and portrait photographer serving corporate and artistic clients — comparable founder-led, premium positioning and Rio/Brazil-wide commercial work.
• Light Company Fotografia: Brazilian photography studio covering corporate events, advertising, and institutional clients — comparable commercial/event coverage and Brazilian enterprise client mix.
• Patrícia Araújo Fotografia: Brazilian studio specializing in portrait, artistic, and commercial photography — comparable service mix across portrait/artistic/commercial verticals and founder-led model.

Broad incumbents

• Getty Images (Brazil operations): Global stock and commercial photography platform with Brazilian contributor network — broader incumbent operating in commercial/advertising photography, comparable on category though not on bespoke service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@zbrcom
• Facebookfacebook.com/ZBRFOTOGRAFIA
• LinkedInlinkedin.com/company/fotografia-profissional
• Instagraminstagram.com/stories/zbrfotografia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fotografia Profissional