Camp Twelve Trails

Children's Summer Day Campcamptwelvetrails.org

Camp Twelve Trails is a nonprofit summer day camp for children ages 5-16 (grades K-10), operating at Henry Kaufmann Campgrounds in Pearl River, NY, structured around five thematic Neighborhoods and four age-based divisions, with enrollment driven through partner JCCs and Ys.

Company typePrivate
Founded2016
HeadquartersNew York, United States
Headcount1–10
GTM typeB2C
OfferingServices

What Camp Twelve Trails does

Camp Twelve Trails is a summer day camp serving children ages 5-16 (entering kindergarten through 10th grade) at the Henry Kaufmann Campgrounds in Pearl River, New York, with an administrative office at 54 Nagle Avenue in Upper Manhattan. Founded in 2016 as a collaborative initiative, the camp consolidates the day-camp programs of three established Jewish community organizations — Shames JCC on the Hudson, Riverdale YM-YWHA, and YM&YWHA of Washington Heights & Inwood — and was developed with financial support from UJA-Federation of New York. The program is structured around five "Neighborhoods" (Play: Sports & Fitness; Create: Arts & Drama; Explore: Outdoor Adventure; Discover: Science & Technology; Grow: Farm to Table) overlaid with four age-based divisions (Pioneers K-2, Trailblazers 3-5, Junior Adventures 6-7, Teen Adventures 8-10). A two-tier Inclusion Program supports neurodivergent campers, and a Swim Program delivers daily instructional and recreational swim aligned to American Red Cross levels. Specialized curriculum is sourced through partnerships: Big Idea Camp (Israeli tech education) for the Discover track and Mainstages for the Create track. Optional programming includes a Counselors In Training (CIT) leadership track for grades 10-11.

The business model is tuition-based and seasonal, with tiered pricing by program and week count ranging from $2,700 to $8,400 for the 2026 season. Partner-agency members receive $100-$350 discounts, and need-based financial assistance is available through partner JCCs, Ys, and donor/foundation support. Transportation is bundled into tuition and operates more than 30 bus stops across Upper Manhattan, the Bronx, and Westchester. Go-to-market is community-led: enrollment is driven through the three founding partner organizations' existing memberships, supplemented by direct online enrollment via a third-party camp management portal, content marketing through the camp website, light social media presence, and in-person tours in the fall and spring. The organization is a private nonprofit with eight year-round employees and seasonal staff; no venture funding, acquisitions, or external institutional investors are reported.

Camp Twelve Trails firmographics

Firmographics

Name: Camp Twelve Trails
Legal name: Camp Twelve Trails
Website: https://camptwelvetrails.org
Company type: Private
Founded year: 2016
Operating status: Operating
Headcount range: 1–10 employees
Short description: Camp Twelve Trails is a nonprofit summer day camp for children ages 5-16 (grades K-10), operating at Henry Kaufmann Campgrounds in Pearl River, NY, structured around five thematic Neighborhoods and four age-based divisions, with enrollment driven through partner JCCs and Ys.
Ownership category
akta.pro rank

Camp Twelve Trails industry classification

Industry

Product category: Children's Summer Day Camp
NAICS: Recreational and Vacation Camps (except Campgrounds) (721214), Sports and Recreation Instruction (611620)
SIC: Services-Amusement & Recreation Services (7900), Services-Educational Services (8200)
akta.pro primary industry: Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)
akta.pro secondary industries: Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA), Life Skills & SEL Camps (Confidence, Executive Function, Social Skills) (EDAMALAO)

Keywords

Summer day camp
Children's summer programs
Jewish day camp
Youth day camp
Specialty camp programs

Where Camp Twelve Trails is headquartered

Location

Headquarters

HQ city: New York
HQ country: United States
HQ region: North America

Offices2 records

Markets served

Camp Twelve Trails business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

Summer Camp Tuition: Tiered pricing based on grade level (Pioneers/Trailblazers K-5, Junior Adventures 6-7, Teen Adventures 8-10) and number of weeks (2-7 weeks). Prices range from $2,700 to $8,400 depending on program and duration. Additional charges for Teen Adventures overnight trips.
Membership Discounts: Affiliated agency members receive tuition discounts: $100-$350 savings depending on number of weeks registered.
Financial Assistance: Need-based financial assistance available through partner JCCs, Ys, and donor/foundation support.

Pricing tiers

Model	Billing	Price
Subscription	Multi-year contract	Pioneers & Trailblazers (Grades K-5): 7 weeks $6,750, 6 weeks $6,150, 5 weeks $5,500, 4 weeks $4,700, 3 weeks $3,800, 2 weeks $2,700
Subscription	Multi-year contract	Junior Adventures (Grades 6-7): 7 weeks $6,925, 6 weeks $6,325, 5 weeks $5,675, 4 weeks $4,875, 3 weeks $3,975, 2 weeks $2,875
Subscription	Multi-year contract	Teen Adventures (Grades 8-10): 7 weeks $7,425, 6 weeks $6,800, 5 weeks $6,050, 4 weeks $5,175, 3 weeks $4,250, 2 weeks $3,050
Subscription	Multi-year contract	Inclusion Program Level 1 (Grades K-7): 7 weeks $8,000, 6 weeks $7,425, 5 weeks $6,600, 4 weeks $5,700, 3 weeks $4,700, 2 weeks $3,400
Subscription	Multi-year contract	Inclusion Program Level 2 (Grades 8-10 Teen): 7 weeks $8,400, 6 weeks $7,750, 5 weeks $6,850, 4 weeks $5,900, 3 weeks $4,850, 2 weeks $3,500

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Camp Twelve Trails product offering

Product offering

Core offering

Camp Twelve Trails is a seven-week summer day camp program serving children ages 5-16 (entering Kindergarten through 10th grade) at the Henry Kaufmann Campgrounds in Pearl River, NY. The camp combines specialty camp programming with traditional day camp activities, organized around five themed "Neighborhoods" (Play/Sports & Fitness, Create/Arts & Drama, Explore/Outdoor Adventure, Discover/Science & Technology, Grow/Farm to Table) plus daily instructional and recreational swimming. Tiered programming is offered by grade level (Pioneers K-2, Trailblazers 3-5, Junior Adventures 6-7, Teen Adventures 8-10), with an additional Inclusion Program for neurodivergent campers and a Counselors In Training leadership program for older teens.

Product overview

Camp Twelve Trails is a summer day camp that combines the best of specialty camp and traditional day camp experiences for children entering Kindergarten through 10th grade (ages 5-16). The program is organized into five themed Neighborhoods (Play, Create, Explore, Discover, and Grow) that function as elective tracks for specialized programming. Campers are also divided into age-based divisions (Pioneers K-2, Trailblazers 3-5, Junior Adventures 6-7, and Teen Adventures 8-10). Additional offerings include an Inclusion Program with two support levels, Swim Program with instructional and recreational swimming, Transportation services, and a Counselors In Training leadership program. The camp operates at the Henry Kaufmann Campgrounds in Pearl River, NY, with bus service from Upper Manhattan through Westchester.

Differentiator

Problem solved

Functional benefit

Companies that use Camp Twelve Trails

Customer profile

Segments5 records

Ideal customer profiles1 record

Camp Twelve Trails technology and API

Technology

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Camp Twelve Trails partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

Shames JCC on the HudsoncoreStrategic or Co-development PartnerOne of three founding partner organizations that combined their day camp programs to create Camp Twelve Trails. Provides membership discounts for camp enrollment. Contributes educational, recreational, and child development expertise.
Riverdale YM-YWHAcoreStrategic or Co-development PartnerOne of three founding partner organizations that combined their day camp programs to create Camp Twelve Trails. Provides membership discounts for camp enrollment. Contributes accumulated day camp tradition and expertise.
YM&YWHA of Washington Heights & InwoodcoreStrategic or Co-development PartnerOne of three founding partner organizations that combined their day camp programs to create Camp Twelve Trails. Provides membership discounts for camp enrollment. Contributes rich history and community focus.
Big Idea CampcoreTechnology or IntegrationIsraeli tech education organization (since 2008) partnered with Camp Twelve Trails Discover Neighborhood (Science & Technology). Provides curriculum, professional instructors from Israel and US. Areas include robotics, gaming, 3D modeling, animation, mobile apps. Committed to launching next generation of entrepreneurs and thinkers.
MainstagescoreTechnology or IntegrationPartnership with Mainstages for the Create Neighborhood (Arts & Drama). Provides performing and visual arts programming expertise. Supports theater, music, dance, and artistic expression activities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Camp Twelve Trails competitors and assessment

Company assessment

Broad incumbents

JCC Association Day Camps (national): Aggregated portfolio of JCC-affiliated day camps across North America sharing the Jewish-values programming model, multi-activity specialty structure, and member-discount pricing approach that anchors Camp Twelve Trails' positioning.
YMCA of Greater New York Day Camps: The broader YMCA day-camp network across the five boroughs and Westchester competes for the same families and overlapping bus corridors, with similar age tiers, swim programs, and inclusion offerings — albeit typically at lower price points.

Direct peers

Commonpoint Camps (Queens YM-YWHA): Formerly the Samuel Field Y/YM-YWHA of Queens, operates multi-site community day camps serving NY-area Jewish families — comparable in community-organization backing, programming breadth, and target demographic.
92Y Camp (residential/specialty): 92nd Street Y's specialty summer programs share Twelve Trails' Jewish-community, NYC-metro parent base and multi-activity specialty positioning, including arts, sports, and STEM offerings.
Camp Settoga: YMHA-affiliated Westchester day camp offering multi-activity summer programming with specialty tracks in arts, sports, and outdoor adventure — a direct competitor for the same Upper Manhattan/Westchester family catchment.
JCC Manhattan Day Camp: Jewish Community Center-affiliated day camp in Manhattan offering multi-activity summer programming with swim and specialty tracks, directly comparable to Camp Twelve Trails' JCC-backed model and NY metro catchment.
92nd Street Y Day Camps: NYC-based Jewish community day camp with multi-activity programming for children grades K–10, serving a similar Upper Manhattan family demographic with comparable tuition tiers and a comparable mix of traditional and specialty activities.
Ramah Day Camp: Network of Jewish day camps (including Ramah Day Camp Nyack in the NY metro area) operating a multi-activity specialty-plus-traditional camp model with tiered grade-based divisions, comparable in mission, programming structure, and pricing.

Emerging players

iD Tech: STEM-focused specialty camp (robotics, coding, game design) operating day and resident programs; comparable to the Discover: Science & Technology Neighborhood — particularly the Big Idea Camp partnership — and competes for STEM-oriented families.
Steve & Kate's Camp: Premium-priced, all-inclusive multi-activity day camp with a 'camper-directed' specialty-mix model; comparable to Twelve Trails' blend of structured Neighborhoods plus camper choice, and competing for the same affluent urban parent segment.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Camp Twelve Trails financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Camp Twelve Trails leadership team

Management profile

Number of profiles

Profiles9 records

Camp Twelve Trails funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Camp Twelve Trails M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camp Twelve Trails

What does Camp Twelve Trails do?

Is Camp Twelve Trails a public or private company?

Camp Twelve Trails is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Camp Twelve Trails founded?

Camp Twelve Trails was founded in 2016. It employs 1 to 10 people.

Where is Camp Twelve Trails based?

Camp Twelve Trails is headquartered in New York, United States, in the North America region.

How does Camp Twelve Trails make money?

Three revenue lines are on record. Summer Camp Tuition is the primary driver. The others are membership Discounts and financial Assistance.

Who are Camp Twelve Trails's main competitors?

Broad incumbents on record are JCC Association Day Camps (national) and YMCA of Greater New York Day Camps. Direct peers are Commonpoint Camps (Queens YM-YWHA), 92Y Camp (residential/specialty), Camp Settoga, JCC Manhattan Day Camp, 92nd Street Y Day Camps and Ramah Day Camp. Emerging players are iD Tech and Steve & Kate's Camp.

Does Camp Twelve Trails have an API?

No public API is recorded for Camp Twelve Trails.

What industry is Camp Twelve Trails in?

Camp Twelve Trails's product category is Children's Summer Day Camp. Its primary akta.pro industry code is EDAMALAA, Multi-Activity Enrichment Camps (Academic + Arts + Sports), with a secondary code of MPAKAJAA, Youth Multi-Sport Camps (General Athletics, Summer Camps). Its NAICS code is 721214 and its SIC code is 7900.