What Apotheek Jansen Amersfoort does

Apotheek Jansen Amersfoort is a privately held Dutch pharmacy established in 1822, operating continuously for over 200 years from its headquarters on Liendertseweg 32 in Amersfoort, Netherlands. The business operates two interconnected units: a community retail pharmacy serving the local Amersfoort, Hoogland, and Leusden catchment area, and a specialized institutional pharmacy (Instellingsapotheek) that delivers medication management services to care institutions across the Netherlands. The institutional unit serves approximately 10,000 clients in nursing homes and care homes, with its Baxteren unit-dose packaging line alone serving over 9,000 patients nationwide.

The core product portfolio combines three interconnected systems. First, the Closed-Loop Elektronisch Voorschrijf Systeem is a fully integrated electronic prescribing workflow in which the physician enters medication, the pharmacist authorizes mutations, and care staff digitally register administration, with Medisch Farmaceutisch Beslisregels (MFBs) providing safety checks. Second, the in-house GDS (Geneesmiddelen Distributie Systeem) operation produces Multidose, Combidose, and Unitdose packaging with flexible weekly switch days per department, dispatched via robot-controlled, barcode-controlled workflows with Servisoft Track and Trace and Dyzle temperature monitoring. Third, the proprietary Oridza Zalf ointment has been manufactured and shipped nationwide for over 50 years. Supporting services include a 24/7 pickup locker, free home delivery, repeat prescription requests through the Uw Zorg Online patient portal, twice-yearly medication reviews, FTO pharmacotherapy consultations, and on-site/online/app training for care staff.

Revenue is generated through prescription dispensing (billed to Dutch health insurers with direct billing infrastructure in place), over-the-counter self-care product sales, managed-service institutional pharmacy contracts invoiced monthly at department level with Excel management reporting, per-unit Baxtering fees, and unit-priced Oridza ointment sales (€3.50 per tube plus €7.30 shipping). The go-to-market is hybrid: a direct-to-consumer retail motion at the pharmacy counter supplemented by patient referrals through close collaboration with general practitioners via FTO meetings, paired with a sales-led enterprise motion targeting care institutions. The company is HKZ certified, works to the Nederlandse Apotheek Norm, and its GDS department has been IGZ certified since 2016 as only the second pharmacy in the Netherlands to achieve this standard.

Name

Apotheek Jansen Amersfoort

Legal name

Apotheek Jansen

Website

https://apotheekjansen.com

Company type

Private

Founded year

1822

Operating status

Operating

Headcount range

11–50 employees

Short description

Apotheek Jansen is a privately held Dutch pharmacy established in 1822, operating a community retail pharmacy in Amersfoort and a specialized institutional pharmacy serving approximately 10,000 care-home clients and 9,000+ Baxtering patients nationwide through a closed-loop electronic prescribing and GDS unit-dose packaging operation.

Ownership category

akta.pro rank

Product category

Retail and Institutional Pharmacy Services

NAICS

Pharmacies and Drug Retailers (45611), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Retail-Drug Stores And Proprietary Stores (5912), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082)

akta.pro primary industry

Long-Term Care (LTC) & Skilled Nursing Facility Pharmacies (HLAFALAF)

akta.pro secondary industries

Medication Reconciliation & Skilled Medication Administration (Clinical) (HSABACAH), In-Home Medication Administration (Nurse-Delivered) (HSABALAF)

Keywords

• Retail pharmacy services
• Institutional pharmacy services
• Unit-dose medication packaging
• Prescription dispensing services
• Medication management

Headquarters

HQ city

Amersfoort

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Prescription Medications: Dispensing prescription medications to patients, billed directly to Dutch health insurers. Corrections made in consultation with physicians on approximately 5% of prescriptions for appropriateness and cost-effectiveness.
2. Self-care/OTC Medications: Sale of over-the-counter self-care medications and health products.
3. Institutional Pharmacy Services: Comprehensive pharmaceutical care services to care institutions including medication distribution, medication reviews, training, and quality system support. Monthly invoicing at department level with Excel reporting.
4. Oridza Ointment: Proprietary ointment product sold for €3.50 per tube plus shipping. Distributed nationwide for over 50 years.
5. Baxtering/Unit-dose Packaging Service: Medication packaging service per week, day, and time of intake. Currently serving more than 9,000 patients.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Apotheek Jansen is a community pharmacy that dispenses prescription and over-the-counter medications to individual patients and delivers institutional pharmacy services (notably GDS unit-dose packaged medications, closed-loop electronic prescribing, medication reviews, training, and management reporting) to care institutions across the Netherlands. It also operates a free home delivery service, 24/7 pickup lockers, medication consultations, custom compounding (e.g., Oridza ointment), and supplementary services such as fertility/pregnancy support.

Product overview

Apotheek Jansen Amersfoort is a traditional Dutch pharmacy established in 1822 that operates both as a retail pharmacy serving the local Amersfoort population and as a specialized institutional pharmacy (Instellingsapotheek) providing medication management for approximately 10,000 clients across care institutions in the Netherlands. The core product portfolio centers on three interconnected systems: (1) Oridza Zalf, their signature homemade ointment produced for over 50 years; (2) Closed-Loop Elektronisch Voorschrijf Systeem and GDS Medicatie services providing electronic prescribing, barcode-controlled dispensing, and patient-level medication packaging (Baxteren) serving over 9,000 patients; and (3) comprehensive pharmacy services including repeat prescriptions, medication consultations, custom preparations, home delivery, 24/7 pickup lockers, and training. The institutional division offers additional services including logistics with Track and Trace (Servisoft), temperature monitoring (Dyzle), medication reviews, management reporting, and pharmacotherapy consultations (FTO). All services are integrated with national health data systems including LSP, Mitz, and DigiD for secure medical data exchange.

Differentiator

Problem solved

Functional benefit

Brands

• Oridza zalf: Proprietary ointment produced by Apotheek Jansen for over 50 years, used for diaper rash, dry skin, and skin care for babies to elderly. Shipped throughout the Netherlands.

Products and services

• Retail Prescription Dispensing
• Institutional Pharmacy Service (GDS / Baxteren Unit-Dose Packaging)
• Closed-Loop Electronic Prescribing
• Repeat Prescription Service (Herhaalservice)
• Free Home Delivery Service
• 24/7 Pickup Locker Service
• Walk-in Medication Consultation (Inloopspreekuur)
• Medication Passport (Medicijnpaspoort)
• Custom Pharmaceutical Preparations (Bereidingen)
• Oridza Ointment
• Kinderwens en Zwangerschap (Fertility & Pregnancy Service)
• Medication Review (periodieke medicatiebeoordeling)
• Pharmacotherapy Consultation (FTO-overleg)
• Training & Education (Scholing) for Care Institutions
• Management Reporting & Invoicing for Care Institutions

Quantifiable outcome

• Approximately 5% of prescriptions corrected in consultation with physicians
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Dienst Apotheek Eemland (Meander Medisch Centrum)coreTechnology or IntegrationComputer systems are linked with Dienst Apotheek Eemland at Meander Medisch Centrum, providing specialists direct access to medication records upon hospital admission and ensuring medication monitoring outside normal pharmacy hours.
• Dutch Health InsurerscoreOthersContracts with practically all major Dutch health insurers for medical devices and medications, with direct billing to insurers. Uses contract checker to verify coverage.
• Apotheek AmbixcoreStrategic or Co-development PartnerCollaborative formulary development with Apotheek Ambix for care institutions Birkhoven, de Haven, and St. Pieters en Bloklands Gasthuis (PBG). Jointly develop medication guidelines through FTO meetings.
• Healthcare Review Platforms (Qualizorg, Patiëntenvertellen, ZorgkaartNederland)minorOthersPatient review and rating platforms integrated into website for patient feedback and reputation management.
• Local Healthcare ProviderscoreChannel Partner/ Reseller/ DistributorClose collaboration with local general practitioners and medical specialists through FTO (Pharmacotherapy consultations). Daily correction of approximately 5% of prescriptions in consultation with physicians.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Service Apotheek: Dutch pharmacy franchise chain providing community pharmacy services, patient support programs and pharmaceutical care. Comparable to Apotheek Jansen's retail pharmacy and patient-services layer, including medication passport and consultation offerings.
• BENU Apotheek: One of the largest Dutch pharmacy chains operating community retail pharmacies across the Netherlands. Directly comparable as a competing retail and pharmaceutical-care provider in the same Dutch market, although at significantly greater scale and without Jansen Apotheek's institutional GDS specialization.
• Mediq Apotheek: Dutch pharmacy and home-care medical-device provider serving patients both in-store and at home. Comparable to Apotheek Jansen's retail counter plus home-delivery and medical-device distribution model.
• Apotheek Ambix: Dutch institutional pharmacy partner collaborating with Apotheek Jansen on formulary development for shared care institutions (Birkhoven, de Haven, PBG). Comparable as a peer operating in the same institutional-pharmacy and FTO co-development niche.
• Pluripharm: Dutch pharmaceutical wholesaler serving independent pharmacies and institutional customers with distribution and pharmacy-support services. Comparable on the wholesale-and-institutional-distribution side of Apotheek Jansen's GDS operations.

Emerging players

• Asc Academie: Dutch training and quality-support provider for institutional pharmacy and medication-administration processes. Comparable to Apotheek Jansen's Scholing (training) and quality-system support offering for care institutions.
• Instellingsapotheek Apotheek Voorzorg: Specialized Dutch institutional pharmacy serving care homes with GDS packaging and clinical pharmacy services. Comparable as a niche peer in the same institutional-pharmacy subsegment where Apotheek Jansen operates.
• Zorgservice XL: Dutch provider of institutional pharmacy services including unit-dose packaging and medication management for care institutions. Comparable as a niche peer competing for the same institutional pharmacy contracts.

Broad incumbents

• Brocacef Groep (Phoenix Group NL): Major Dutch pharmaceutical wholesaler and pharmacy-services group (part of Phoenix Group). Comparable as a broad incumbent in Dutch pharmaceutical distribution and pharmacy services that overlaps with Apotheek Jansen's institutional distribution capabilities.

Regional players

• Dienst Apotheek Eemland: Regional out-of-hours and hospital-linked pharmacy service located at Meander Medisch Centrum in Amersfoort. Directly comparable to Apotheek Jansen as a same-geography pharmacy partner providing after-hours dispensing and hospital-linked medication records.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/apotheek-jansen-amersfoort

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Apotheek Jansen Amersfoort